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IT Cosmetics Superhero Elastic Stretch Volumizing & Lengthening Mascara
IT Cosmetics

Superhero Elastic Stretch Volumizing & Lengthening Mascara

3 shades Wand 0.30 oz/ 9 g

$28at 2 retailers

Where to buy

SephoraSephora$28 · 3.7★ (1,718)
SephoraView at Sephora
Ulta BeautyUlta Beauty$28 · 4.2★ (9,639)
Ulta BeautyView at Ulta Beauty

Shades by colour (3)

Colour family, depth and undertone are standardised from the official description and the swatch colour. Each shade opens its own page with its images, prices and similar shades.

Brand claims

What the brand or retailer states, not tested by Beautler. A claim that is not listed is unknown.

Main effect
Volumising, LengtheningSource: retailer filters (Ulta Beauty)
Effects
Lengthening, Volumising, Curling, Lifting, Defining, SeparatingSource: retailer filters (Ulta Beauty)
Formula
Not listed
Waterproof
Not listed
Tubing
Not listed
Brush shape
Not listed
Brush material
Not listed
Smudge-resistant
Not listed
Flake-resistant
Not listed
Removal
Not listed
Sensitive eyes
Ophthalmologist tested, suitable for contact wearers and ideal for sensitive eyesSource: the product name or description (Ulta Beauty)
Contact lenses
Not listed
Data confidence
LowSource: 1 of 3 shades have a measured swatch
Source
Sephora, Ulta BeautySource: Checked 5 Nov 2026

Official description

What it is: A volumizing and lengthening mascara clinically tested to stretch the look of lashes for wider, longer, and eye-opening results. Highlighted Ingredients: - Biotin: Supports stronger, healthier-looking hair and skin. - Collagen: Helps to create the appearance of increased lash volume. - Peptides : Enhance the appearance of lash length, fullness, and volume. Ingredient Callouts: Free of sulfates SLS and SLES, parabens, and phthalates. This product also comes in recyclable packaging. What Else You Need to Know: Developed with plastic surgeons, this lengthening mascara coats natural eyelashes with lash-thickening volume for a fuller-looking lash line. It’s infused with lash-lifting polymers, volumizing collagen, and strengthening biotin for long eyelashes in just one coat.

Ingredients (30), as published by Sephora
  1. 1Water
  2. 2Copernicia Cerifera Cera
  3. 3Cyclopentasiloxane
  4. 4Oryza Sativa Cera
  5. 5Hydrogenated Olive Oil Stearyl Esters
  6. 6Alcohol Denat.
  7. 7Stearic Acid
  8. 8Palmitic Acid
  9. 9Triethanolamine
  10. 10Acacia Senegal Gum
  11. 11Euphorbia Cerifera Cera
  12. 12Propylene Glycol
  13. 13Phenoxyethanol
  14. 14VP
  15. 15Aminomethyl Propanediol
  16. 16Isopropyl Alcohol
  17. 17Polyvinyl Alcohol
  18. 18Chlorphenesin
  19. 19Ethylhexylglycerin
  20. 20Tocopheryl Acetate
  21. 21Biotin
  22. 22Glycerin
  23. 23T-butyl Alcohol
  24. 24Butylene Glycol
  25. 25Hydrolyzed Collagen
  26. 26Carbomer
  27. 27Sodium Lactate
  28. 28Polysorbate 20
  29. 29Palmitoyl Tripeptide-1
  30. 30Palmitoyl Tetrapeptide-7