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Weightless Skin Oil-Controlling Foundation SPF 15 Neutral Sand (N-030) dupes and alternatives Bobbi Brown

Light · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Medium

The equivalent shade: scored on colour, depth and undertone only.

Shade match
99out of 100
Colour
99
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
$19 less (33%)

Your shade $58 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15 Light Beige 09

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
92out of 100
Shade (Shade match)
98
Finish (Finish & visual result)
100
Wear (Wear & performance)
65
Skin (Skin suitability)
67
Match price
$39.50Ulta BeautyUlta Beauty
$18.50 less (32%)

Your shade $58 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · KimChi Chic Beauty

    A Really Good Foundation

    103L
    Shade match 98
    $29Ulta BeautyUlta Beauty(product price)$29 less (50%)

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim long-wearing

    Differences: Natural matte rather than matte finishFull rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    98
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    90

    Looks identical · Natural matte · Full coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Natural matte rather than matte finish · Full rather than medium coverage · Does not claim transfer resistance · No SPF

    Retailer shade note: Fair with Neutral Undertones

    Medium confidence· Digital match

    View match
  2. #4 · Kylie Cosmetics

    Natural Blur Powder Foundation

    2WN
    Shade match 94
    $38Ulta BeautyUlta Beauty(product price)$20 less (34%)

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: Does not claim transfer resistanceNo SPF

    Score details
    Shade match
    94
    Finish & visual result
    89
    Wear & performance
    70
    Skin suitability
    90

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Does not claim transfer resistance · No SPF

    Retailer shade note: fair with warm neutral undertones

    High confidence· Digital match

    View match
  3. #5 · Juvia's Place

    I Am Magic Velvety Matte Foundation

    600 Cairo
    Shade match 92
    $24Ulta BeautyUlta Beauty(product price)$34 less (59%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Full rather than medium coverageDoes not claim transfer resistanceNo SPF

    Score details
    Shade match
    92
    Finish & visual result
    82
    Wear & performance
    86
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Full rather than medium coverage · Does not claim transfer resistance · No SPF

    Retailer shade note: for light skin w/ neutral warm undertones

    Medium confidence· Digital match

    View match
  4. #6 · L'Oréal Paris

    Infallible Skin Ink 2-in-1 Foundation Concealer

    100 Light Warm
    Shade match 89
    $18.99Ulta BeautyUlta Beauty(product price)$39.01 less (67%)

    Matches: Near-identical swatch colourSame matte finishSame medium coverage

    Differences: Slightly warmer undertoneContains drying alcoholNo SPF

    Score details
    Shade match
    89
    Finish & visual result
    86
    Wear & performance
    89
    Skin suitability
    84

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Contains drying alcohol · No SPF

    High confidence· Digital match

    View match
  5. Shade match 88
    $64SephoraSephoraCosts $6 more

    Matches: Near-identical swatch colourSame matte finishSame medium coverage

    Differences: Slightly warmer undertoneDoes not claim not settling into linesNot marketed for normal skin

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    75
    Skin suitability
    67

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines · Not marketed for normal skin · No SPF

    Retailer shade note: light to medium

    Medium confidence· Digital match

    View match
  6. Shade match 99
    $45Ulta BeautyUlta Beauty(product price)$13 less (22%)

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: Full rather than medium coverageDoes not claim not settling into linesContains drying alcohol

    Score details
    Shade match
    99
    Finish & visual result
    72
    Wear & performance
    75
    Skin suitability
    84

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Full rather than medium coverage · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: for fair neutral skin with a subtle yellow hue

    High confidence· Digital match

    View match
  7. Shade match 94
    $53SephoraSephora$5 less (9%)

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: Full rather than medium coverageNot marketed for combination skinContains drying alcohol

    Score details
    Shade match
    94
    Finish & visual result
    73
    Wear & performance
    89
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Full rather than medium coverage · Not marketed for combination skin · Contains drying alcohol · No SPF

    Retailer shade note: Fair with Pinky Undertones

    High confidence· Digital match

    View match
  8. #10 · Tarte

    Face Tape Full Coverage Foundation

    22N Light Neutral
    Shade match 90
    $42SephoraSephora$16 less (28%)

    Matches: Near-identical swatch colourSame matte finishClaims a blurring effect

    Differences: Slightly cooler undertoneFull rather than medium coverageNo SPF

    Score details
    Shade match
    90
    Finish & visual result
    74
    Wear & performance
    89
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than medium coverage · No SPF

    Retailer shade note: light skin with a balance of warm & cool undertones

    High confidence· Digital match

    View match
  9. Shade match 96
    $45Ulta BeautyUlta Beauty(product price)$13 less (22%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Full rather than medium coverageDoes not claim not settling into linesContains drying alcohol

    Score details
    Shade match
    96
    Finish & visual result
    72
    Wear & performance
    75
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Full rather than medium coverage · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: for fair neutral skin with a peach hue

    High confidence· Digital match

    View match
  10. Shade match 90
    $69SephoraSephoraCosts $11 more

    Matches: Near-identical swatch colourSame matte finishBoth claim transfer resistance

    Differences: Slightly warmer undertoneFull rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    90
    Finish & visual result
    82
    Wear & performance
    75
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than medium coverage · Does not claim not settling into lines · No SPF

    Retailer shade note: fair with warm undertones

    High confidence· Digital match

    View match
  11. #13 · Kylie Cosmetics

    Natural Blur Powder Foundation

    3C
    Shade match 89
    $38Ulta BeautyUlta Beauty(product price)$20 less (34%)

    Matches: Near-identical swatch colourSame matte finishSame medium coverage

    Differences: Slightly cooler undertoneDoes not claim transfer resistanceNo SPF

    Score details
    Shade match
    89
    Finish & visual result
    89
    Wear & performance
    70
    Skin suitability
    90

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim transfer resistance · No SPF

    Retailer shade note: light with cool peachy undertones

    High confidence· Digital match

    View match
  12. #14 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    9 Light Neutral
    Shade match 92
    $38SephoraSephora$20 less (34%)

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: Does not claim not settling into linesNo SPF

    Score details
    Shade match
    92
    Finish & visual result
    79
    Wear & performance
    70
    Skin suitability
    90

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Does not claim not settling into lines · No SPF

    Retailer shade note: neutral peach

    High confidence· Digital match

    View match
  13. Shade match 89
    $55SephoraSephora$3 less (5%)

    Matches: Near-identical swatch colourSame matte finishClaims a blurring effect

    Differences: Slightly cooler undertoneFull rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    75
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than medium coverage · Does not claim not settling into lines · No SPF

    Retailer shade note: L4.5 - Light with cool undertones

    High confidence· Digital match

    View match
  14. #16 · Sephora Collection

    Best Skin Ever Liquid Foundation

    16O
    Shade match 92
    $24SephoraSephora$34 less (59%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim long-wearing

    Differences: Olive rather than neutral undertoneNatural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    92
    Finish & visual result
    76
    Wear & performance
    86
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Olive rather than neutral undertone · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for oily skin · No SPF

    Retailer shade note: light with olive undertones

    High confidence· Digital match

    View match
  15. Shade match 97
    $45Ulta BeautyUlta Beauty(product price)$13 less (22%)

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim transfer resistance

    Differences: Natural rather than matte finishFull rather than medium coverageDoes not claim a lightweight feel

    Score details
    Shade match
    97
    Finish & visual result
    67
    Wear & performance
    73
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Natural rather than matte finish · Full rather than medium coverage · Does not claim a lightweight feel · No SPF

    Retailer shade note: level-one light with a neutral undertone

    Medium confidence· Digital match

    View match
  16. Shade match 99
    $8Ulta BeautyUlta Beauty(product price)$50 less (86%)

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: Full rather than medium coverageNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    99
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    84

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Full rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · No SPF

    Retailer shade note: fair or light skin tones with a neutral undertone

    Medium confidence· Digital match

    View match
  17. Shade match 98
    $49SephoraSephora$9 less (16%)

    Matches: Near-identical swatch colourSame neutral undertoneSame medium coverage

    Differences: Natural rather than matte finishDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    98
    Finish & visual result
    70
    Wear & performance
    72
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily skin · Contains drying alcohol · No SPF

    Retailer shade note: for fair skin with neutral undertones

    High confidence· Digital match

    View match
  18. #20 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    4.5 N
    Shade match 96
    $48SephoraSephora$10 less (17%)

    Matches: Near-identical swatch colourSame neutral undertoneSame medium coverage

    Differences: Natural rather than matte finishDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    64
    Wear & performance
    72
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim transfer resistance · Does not claim not settling into lines · Contains drying alcohol · No SPF

    Retailer shade note: light with neutral undertones

    High confidence· Digital match

    View match
  19. #21 · Armani Beauty

    Luminous Silk Foundation

    2
    Shade match 92
    $69SephoraSephoraCosts $11 more

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Natural rather than matte finishNot marketed for combination skinContains drying alcohol

    Score details
    Shade match
    92
    Finish & visual result
    70
    Wear & performance
    89
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Natural rather than matte finish · Not marketed for combination skin · Contains drying alcohol · No SPF

    Retailer shade note: fair, neutral golden

    High confidence· Digital match

    View match
  20. #22 · Tarte

    Amazonian Clay Blurring Powder Foundation

    18N Fair-Light Neutral
    Shade match 87
    $40SephoraSephora$18 less (31%)

    Matches: Very close colourSame matte finishSame medium coverage

    Differences: Slightly cooler undertoneDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    61
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · No SPF

    Retailer shade note: fair to light skin with a balance of warm & cool undertones

    High confidence· Digital match

    View match
  21. #23 · Make Up For Ever

    HD Skin Matte Velvet Blurring Powder Foundation

    1R02 Cool Alabaster
    Shade match 90
    $45SephoraSephora$13 less (22%)

    Matches: Near-identical swatch colourSame matte finishClaims a blurring effect

    Differences: Slightly cooler undertoneFull rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    74
    Wear & performance
    75
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than medium coverage · Does not claim transfer resistance · No SPF

    Retailer shade note: fair skin tones with rosy undertones

    High confidence· Digital match

    View match
  22. #24 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    2C Madeleine
    Shade match 80
    $54Ulta BeautyUlta Beauty(product price)$4 less (7%)

    Matches: Same matte finishClaims a blurring effectBoth claim transfer resistance

    Differences: Slightly cooler undertoneBuildable rather than medium coverageNo SPF

    Score details
    Shade match
    80
    Finish & visual result
    89
    Wear & performance
    89
    Skin suitability
    84

    Colour not compared · Matte · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly cooler undertone · Buildable rather than medium coverage · No SPF

    Retailer shade note: light with cool undertones

    Low confidence· Digital match

    View match
  23. Shade match 96
    $46SephoraSephora$12 less (21%)

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Natural rather than matte finishDoes not claim not settling into linesNot marketed for combination skin

    Score details
    Shade match
    96
    Finish & visual result
    70
    Wear & performance
    70
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin · No SPF

    Retailer shade note: light skin with neutral/peachy undertones

    High confidence· Digital match

    View match
  24. #26 · Charlotte Tilbury

    Airbrush Flawless Foundation

    4 Cool
    Shade match 88
    $52SephoraSephora$6 less (10%)

    Matches: Near-identical swatch colourSame matte finishSame medium coverage

    Differences: Slightly cooler undertoneDoes not claim not settling into linesContains drying alcohol

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    70
    Skin suitability
    84

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim not settling into lines · Contains drying alcohol · No SPF

    Retailer shade note: fair with cool undertones

    High confidence· Digital match

    View match
  25. Shade match 97
    $48SephoraSephora$10 less (17%)

    Matches: Near-identical swatch colourSame neutral undertoneSame medium coverage

    Differences: Natural rather than matte finishDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    97
    Finish & visual result
    64
    Wear & performance
    72
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily skin · No SPF

    Retailer shade note: light beige with neutral undertones

    High confidence· Digital match

    View match
  26. #28 · Armani Beauty

    Luminous Silk Foundation

    1
    Shade match 89
    $69SephoraSephoraCosts $11 more

    Matches: Near-identical swatch colourSame medium coverageClaims a blurring effect

    Differences: Slightly cooler undertoneNatural rather than matte finishNot marketed for combination skin

    Score details
    Shade match
    89
    Finish & visual result
    70
    Wear & performance
    89
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Not marketed for combination skin · Contains drying alcohol · No SPF

    Retailer shade note: fair, cool peach

    High confidence· Digital match

    View match
  27. #29 · Clinique

    Superpowder Double Face Makeup Foundation

    Matte Beige
    Shade match 88
    $40Ulta BeautyUlta Beauty$18 less (31%)

    Matches: Very close colourSame matte finishBoth claim long-wearing

    Differences: Full rather than medium coverageDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    82
    Wear & performance
    61
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Full rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  28. #30 · Sephora Collection

    Best Skin Ever Matte Powder Foundation

    13.5Y Light
    Shade match 90
    $24SephoraSephora$34 less (59%)

    Matches: Near-identical swatch colourSame matte finishClaims a blurring effect

    Differences: Slightly warmer undertoneFull rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    81
    Wear & performance
    72
    Skin suitability
    33

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/oily skin · No SPF

    Retailer shade note: light, yellow undertone

    High confidence· Digital match

    View match
  29. Shade match 99
    $60SephoraSephoraCosts $2 more

    Matches: Near-identical swatch colourSame neutral undertoneSame medium coverage

    Differences: Radiant rather than matte finishDoes not claim a lightweight feelNot marketed for oily skin

    Score details
    Shade match
    99
    Finish & visual result
    53
    Wear & performance
    79
    Skin suitability
    60

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Radiant rather than matte finish · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: fair, neutral

    High confidence· Digital match

    View match
  30. #32 · Polite Society

    More Than a Pretty Face Skin-Caring Foundation

    Very Light Neutral
    Shade match 99
    $42Ulta BeautyUlta Beauty(product price)$16 less (28%)

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim long-wearing

    Differences: Radiant rather than matte finishFull rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    99
    Finish & visual result
    43
    Wear & performance
    79
    Skin suitability
    84

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Radiant rather than matte finish · Full rather than medium coverage · Does not claim not settling into lines · No SPF

    Retailer shade note: light beige with peachy to neutral undertone for light skin

    Medium confidence· Digital match

    View match

Showing 12 of 30 matches

Looking for a concealer in your shade?

The closest shade to Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 Neutral Sand (N-030) (Light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. e.l.f. Cosmetics Hydrating Camo Concealer

    Fair Beige

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Fair Beige

    • Looks identical
    • Light · Neutral undertone

    $8

  2. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    2N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 2N

    • Looks identical
    • Light · Neutral undertone

    $38

  3. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW13

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW13

    • Looks identical
    • Light · Neutral undertone

    $30

  4. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Coconut Flakes 2.7 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Coconut Flakes 2.7 Neutral

    • Very close colour
    • Light · Neutral undertone

    $31

  5. Dior Forever Skin Correct Full-Coverage Concealer

    1N Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 1N Neutral

    • Very close colour
    • Fair · Neutral undertone

    $42

  6. e.l.f. Cosmetics 16HR Camo Concealer

    Light Ivory

    e.l.f. Cosmetics 16HR Camo Concealer, shade Light Ivory

    • Looks identical
    • Light · Neutral · neutral golden undertone

    $8

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Medium, against Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 in Neutral Sand (N-030). Every attribute compared, with its share of the score.

ComparedYour shadeNeutral Sand (N-030)Closest shade matchMediumScore
Shade match55% of overall99
Colour99#eec29e#efc39fLooks identicalColour difference 0.2 (0 is identical)
Depth99LightFairCloseDepth difference: 0.6
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared58
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage60MediumFullSome differenceFull coverage rather than medium
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared61
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall84
Skin type84Normal, combination, oilyNormal, dry, combination, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 83/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Medium.

Same or better

  • $19 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Both claim long-wearing
  • SPF 50 instead of SPF 15

Different

  • Natural finish instead of matte
  • Full rather than medium coverage
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

13 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseOil-based, high siliconeWater-based, high silicone
FragranceListed (linalool)Listed (limonene)
Drying alcoholNot listedNot listed
SPFSPF 15SPF 50
OverlapOil-based vs water-based; silicone high vs high

Why the closest overall alternative works

bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15 in Light Beige 09, against Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 in Neutral Sand (N-030). Every attribute compared, with its share of the score.

ComparedYour shadeNeutral Sand (N-030)Closest overall alternativeLight Beige 09Score
Shade match55% of overall98
Colour98#eec29e#f1c5a0Looks identicalColour difference 0.8 (0 is identical)
Depth98LightFairCloseDepth difference: 1.5
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared65
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall67
Skin type67Normal, combination, oilyCombination, oilyBoth marketed for combination/​oily skin
Overall match 92/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15 in Light Beige 09.

Same or better

  • $18.50 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Same matte finish
  • Same medium coverage
  • Both claim not settling into lines
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • No long-wear claim
  • Does not claim transfer resistance
  • Not marketed for normal skin

Ingredients (information only, not scored)

0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseOil-based, high siliconeno silicone
FragranceListed (linalool)Not listed
Drying alcoholNot listedNot listed
SPFSPF 15SPF 15
OverlapOil-based vs unknown-based; silicone high vs none

Where to buy

Closest shade match

IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Medium

Best price
$39SephoraSephora
$19 less (33%)

Your shade $58 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15 Light Beige 09

Match price
$39.50Ulta BeautyUlta Beauty
$18.50 less (32%)

Your shade $58 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.