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Airbrush Flawless Long-Wear Blur Concealer 9 Tan dupes and alternatives Charlotte Tilbury

Medium light · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Rare Beauty Liquid Touch Brightening Concealer 350C

The equivalent shade: scored on colour, depth and undertone only.

The match
Rare Beauty
350C
Depth and undertone: Medium light · Cool · pink
Finish and coverage: Radiant · Medium coverage
Shade match
91out of 100
Colour
86
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$24SephoraSephora
$12 less (33%)

Your shade $36 at Sephora

Closest overall alternative: Tarte Shape Tape Full Coverage Matte Concealer 38N medium-tan neutral

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Tarte
38N medium-tan neutral
Depth and undertone: Medium light · Cool
Finish and coverage: Matte · Full coverage
Overall match
87out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
100
Wear (Wear & performance)
66
Skin (Skin suitability)
60
Best price
$32SephoraSephora
$4 less (11%)

Your shade $36 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · L'Oréal Paris

    Infallible Full Wear Waterproof Concealer

    395 Walnut
    Shade match 85
    $15.99Ulta BeautyUlta Beauty(product price)$20.01 less (56%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: No blurring effect claimedContains listed fragrance

    Score details
    Shade match
    85
    Finish & visual result
    89
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: No blurring effect claimed · Contains listed fragrance

    Medium confidence· Digital match

    View match
  2. Shade match 89
    $38SephoraSephoraCosts $2 more

    Matches: Same cool undertoneSame full coverageBoth claim a blurring effect

    Differences: Slightly deeperNatural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    75
    Skin suitability
    100

    Close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Does not claim not settling into lines

    Retailer shade note: medium deep with cool rosy undertones

    Medium confidence· Digital match

    View match
  3. Shade match 77
    $30SephoraSephora$6 less (17%)

    Matches: Same cool undertoneSame matte finishSame full coverage

    Differences: Slightly deeper

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    67
    Skin suitability
    90

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly deeper

    Retailer shade note: medium deep with soft rosy undertones

    Medium confidence· Digital match

    View match
  4. Shade match 88
    $30SephoraSephora$6 less (17%)

    Matches: Same cool undertoneSame full coverageBoth claim not settling into lines

    Differences: Natural rather than matte finishNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    70
    Wear & performance
    70
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  5. #7 · Tarte

    Shape Tape Full Coverage Matte Concealer

    47H tan-deep honey
    Shade match 74
    $32SephoraSephora$4 less (11%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneDoes not claim transfer resistanceNot marketed for dry skin

    Score details
    Shade match
    74
    Finish & visual result
    100
    Wear & performance
    66
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim transfer resistance · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: tan to deep skin with warm, peach undertones

    Medium confidence· Digital match

    View match
  6. Shade match 84
    $30Ulta BeautyUlta Beauty(product price)$6 less (17%)

    Matches: Same cool undertoneSame full coverageBoth claim not settling into lines

    Differences: Slightly deeperNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    84
    Finish & visual result
    70
    Wear & performance
    70
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance

    Retailer shade note: cool undertone

    Medium confidence· Digital match

    View match
  7. Shade match 73
    $32SephoraSephora$4 less (11%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneDoes not claim transfer resistanceNot marketed for dry skin

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    66
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim transfer resistance · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: tan skin with warm, peach undertones

    Medium confidence· Digital match

    View match
  8. #10 · NARS

    Radiant Creamy Concealer

    Chestnut
    Shade match 89
    $36SephoraSephoraSame price

    Matches: Same cool undertoneBoth claim a blurring effectBoth claim transfer resistance

    Differences: Radiant rather than matte finishMedium rather than full coverageNot marketed for oily skin

    Score details
    Shade match
    89
    Finish & visual result
    54
    Wear & performance
    83
    Skin suitability
    60

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than full coverage · Not marketed for oily skin

    Retailer shade note: MD2.5 - medium-deep with cool undertones

    Medium confidence· Digital match

    View match
  9. #11 · L'Oréal Paris

    Infallible Full Wear Waterproof Concealer

    370 Biscuit
    Shade match 69
    $15.99Ulta BeautyUlta Beauty$20.01 less (56%)

    Matches: Same matte finishSame full coverageBoth claim 24-hour wear

    Differences: Slightly lighterNo blurring effect claimedContains listed fragrance

    Score details
    Shade match
    69
    Finish & visual result
    89
    Wear & performance
    100
    Skin suitability
    50

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly lighter · No blurring effect claimed · Contains listed fragrance

    Medium confidence· Digital match

    View match
  10. #12 · L'Oréal Paris

    Infallible Full Wear Waterproof Concealer

    400 Caramel
    Shade match 68
    $15.99Ulta BeautyUlta Beauty(product price)$20.01 less (56%)

    Matches: Same matte finishSame full coverageBoth claim 24-hour wear

    Differences: Slightly deeperNo blurring effect claimedContains listed fragrance

    Score details
    Shade match
    68
    Finish & visual result
    89
    Wear & performance
    100
    Skin suitability
    50

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly deeper · No blurring effect claimed · Contains listed fragrance

    Medium confidence· Digital match

    View match
  11. #13 · CoverGirl

    TruBlend Undercover Concealer

    Classic Beige
    Shade match 81
    $12.99Ulta BeautyUlta Beauty(product price)$23.01 less (64%)

    Matches: Same cool undertoneSame matte finishSame full coverage

    Differences: No blurring effect claimedDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    81
    Finish & visual result
    89
    Wear & performance
    53
    Skin suitability
    50

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Contains drying alcohol

    Medium confidence· Digital match

    View match
  12. Shade match 72
    $38SephoraSephoraCosts $2 more

    Matches: Same full coverageBoth claim a blurring effectBoth claim 24-hour wear

    Differences: Slightly deeperNeutral rather than cool undertoneNatural rather than matte finish

    Score details
    Shade match
    72
    Finish & visual result
    81
    Wear & performance
    75
    Skin suitability
    100

    Close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Natural rather than matte finish · Does not claim not settling into lines

    Retailer shade note: medium deep with neutral undertones

    Medium confidence· Digital match

    View match
  13. #15 · Tarte

    Shape Tape Full Coverage Matte Concealer

    47S tan-deep sand
    Shade match 66
    $32SephoraSephora$4 less (11%)

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneDoes not claim transfer resistanceNot marketed for dry skin

    Score details
    Shade match
    66
    Finish & visual result
    100
    Wear & performance
    66
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim transfer resistance · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: tan to deep skin with warm, golden undertones

    Medium confidence· Digital match

    View match
  14. #16 · Tarte

    Shape Tape Full Coverage Matte Concealer

    37G medium-tan golden
    Shade match 64
    $32SephoraSephora$4 less (11%)

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly lighterOlive rather than cool undertoneDoes not claim transfer resistance

    Score details
    Shade match
    64
    Finish & visual result
    100
    Wear & performance
    66
    Skin suitability
    60

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly lighter · Olive rather than cool undertone · Does not claim transfer resistance · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: medium to tan skin with very warm, golden or olive undertones

    Medium confidence· Digital match

    View match
  15. #17 · CoverGirl

    TruBlend Undercover Concealer

    Sand Beige
    Shade match 72
    $12.99Ulta BeautyUlta Beauty(product price)$23.01 less (64%)

    Matches: Same matte finishSame full coverage

    Differences: Slightly lighterNeutral rather than cool undertoneNo blurring effect claimed

    Score details
    Shade match
    72
    Finish & visual result
    89
    Wear & performance
    53
    Skin suitability
    50

    Close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Contains drying alcohol

    Medium confidence· Digital match

    View match
  16. #18 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Tan Walnut
    Shade match 80
    $8Ulta BeautyUlta Beauty$28 less (78%)

    Matches: Similar undertone (neutral vs cool)Same full coverageBoth claim not settling into lines

    Differences: Satin rather than matte finishNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    80
    Finish & visual result
    60
    Wear & performance
    65
    Skin suitability
    60

    Close colour · Satin · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Satin rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: tan with cool-neutral undertones

    Medium confidence· Digital match

    View match
  17. #19 · CoverGirl

    TruBlend Undercover Concealer

    Perfect Beige
    Shade match 71
    $12.99Ulta BeautyUlta Beauty(product price)$23.01 less (64%)

    Matches: Same matte finishSame full coverage

    Differences: Slightly deeperNeutral rather than cool undertoneNo blurring effect claimed

    Score details
    Shade match
    71
    Finish & visual result
    89
    Wear & performance
    53
    Skin suitability
    50

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Contains drying alcohol

    Medium confidence· Digital match

    View match
  18. #20 · Tarte

    Shape Tape Full Coverage Matte Concealer

    42S tan sand
    Shade match 61
    $32SephoraSephora$4 less (11%)

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneDoes not claim transfer resistanceNot marketed for dry skin

    Score details
    Shade match
    61
    Finish & visual result
    100
    Wear & performance
    66
    Skin suitability
    60

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim transfer resistance · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: tan skin with warm, golden undertones

    Medium confidence· Digital match

    View match
  19. Shade match 71
    $30SephoraSephora$6 less (17%)

    Matches: Same full coverageBoth claim not settling into lines

    Differences: Neutral rather than cool undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    71
    Finish & visual result
    70
    Wear & performance
    70
    Skin suitability
    84

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match
  20. #22 · Rare Beauty

    Liquid Touch Brightening Concealer

    390C
    Shade match 81
    $24SephoraSephora$12 less (33%)

    Matches: Same cool undertoneClaims a skin-like finishBoth claim not settling into lines

    Differences: Slightly deeperRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    81
    Finish & visual result
    42
    Wear & performance
    65
    Skin suitability
    90

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly deeper · Radiant rather than matte finish · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance

    Retailer shade note: medium tan with cool peach undertones

    Medium confidence· Digital match

    View match
  21. #23 · CoverGirl

    TruBlend Undercover Concealer

    Warm Nude
    Shade match 64
    $12.99Ulta BeautyUlta Beauty(product price)$23.01 less (64%)

    Matches: Same matte finishSame full coverage

    Differences: Slightly lighterSlightly warmer undertoneNo blurring effect claimed

    Score details
    Shade match
    64
    Finish & visual result
    89
    Wear & performance
    53
    Skin suitability
    50

    Close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Contains drying alcohol

    Medium confidence· Digital match

    View match
  22. #24 · CoverGirl

    TruBlend Undercover Concealer

    Golden Amber
    Shade match 60
    $12.99Ulta BeautyUlta Beauty(product price)$23.01 less (64%)

    Matches: Same matte finishSame full coverage

    Differences: Slightly deeperSlightly warmer undertoneNo blurring effect claimed

    Score details
    Shade match
    60
    Finish & visual result
    89
    Wear & performance
    53
    Skin suitability
    50

    Close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Contains drying alcohol

    Medium confidence· Digital match

    View match
  23. Shade match 60
    $30SephoraSephora$6 less (17%)

    Matches: Same full coverageBoth claim not settling into lines

    Differences: Slightly warmer undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    60
    Finish & visual result
    70
    Wear & performance
    70
    Skin suitability
    84

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  24. #26 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Light Tan
    Shade match 75
    $12Ulta BeautyUlta Beauty(product price)$24 less (67%)

    Matches: Claims a skin-like finishBoth claim not settling into linesClaims a lightweight feel

    Differences: Slightly deeperNeutral rather than cool undertoneNatural rather than matte finish

    Score details
    Shade match
    75
    Finish & visual result
    52
    Wear & performance
    54
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Natural rather than matte finish · Medium rather than full coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  25. #27 · Maybelline

    Fit Me Natural Finish Concealer

    035 Deep
    Shade match 81
    $10.99Ulta BeautyUlta Beauty$25.01 less (69%)

    Matches: Claims a lightweight feel

    Differences: Slightly lighterNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    81
    Finish & visual result
    51
    Wear & performance
    40
    Skin suitability
    0

    Close colour · Natural finish

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal/dry/oily skin

    Medium confidence· Digital match

    View match
  26. Shade match 79
    $32SephoraSephora$4 less (11%)

    Matches: Very close colourClaims a skin-like finish

    Differences: Slightly warmer undertoneRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    79
    Finish & visual result
    42
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than matte finish · Medium rather than full coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily skin

    Retailer shade note: medium deep with neutral warm undertones

    Medium confidence· Digital match

    View match
  27. Shade match 59
    $36SephoraSephoraSame price

    Matches: Same full coverageBoth claim not settling into linesClaims a lightweight feel

    Differences: Slightly deeperSlightly warmer undertoneNatural rather than matte finish

    Score details
    Shade match
    59
    Finish & visual result
    70
    Wear & performance
    65
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: tan with golden undertones

    Medium confidence· Digital match

    View match
  28. #30 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Tan
    Shade match 71
    $12Ulta BeautyUlta Beauty(product price)$24 less (67%)

    Matches: Claims a skin-like finishBoth claim not settling into linesClaims a lightweight feel

    Differences: Slightly lighterNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    71
    Finish & visual result
    52
    Wear & performance
    54
    Skin suitability
    50

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · Medium rather than full coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a foundation in your shade?

The closest shade to Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer 9 Tan (Medium light · Cool undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Charlotte Tilbury Airbrush Flawless Foundation

    9 Cool

    Charlotte Tilbury Airbrush Flawless Foundation, shade 9 Cool

    • Close colour
    • Medium light · Cool undertone

    $52

Closest foundations

  1. Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation

    Light Medium Cool 3

    Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation, shade Light Medium Cool 3

    • Looks identical
    • Medium light · Cool undertone

    $49

  2. Estée Lauder Double Wear Stay-in-Place Foundation

    4C3 Softan

    Estée Lauder Double Wear Stay-in-Place Foundation, shade 4C3 Softan

    • Very close colour
    • Medium light · Cool · rosy undertone

    $52

  3. Armani Beauty Luminous Silk Foundation

    8.25

    Armani Beauty Luminous Silk Foundation, shade 8.25

    • Very close colour
    • Medium light · Cool · pink undertone

    $69

  4. Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish

    16

    Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish, shade 16

    • Very close colour
    • Medium light · Cool undertone

    $40

  5. Tarte Face Tape Full Coverage Foundation

    38N Medium-Tan Neutral

    Tarte Face Tape Full Coverage Foundation, shade 38N Medium-Tan Neutral

    • Very close colour
    • Medium · Cool undertone

    $42

  6. L'Oréal Paris True Match Super-Blendable Foundation

    C5 Cool Medium

    L'Oréal Paris True Match Super-Blendable Foundation, shade C5 Cool Medium

    • Very close colour
    • Medium · Cool undertone

    $13.99

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Rare Beauty Liquid Touch Brightening Concealer in 350C, against Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer in 9 Tan. Every attribute compared, with its share of the score.

ComparedYour shade9 TanClosest shade match350CScore
Shade match55% of overall91
Colour86#dc9c7d#d19c7dVery close colourColour difference 2.8 (0 is identical)
Depth97Medium lightMedium lightSameDepth difference: 1.7
Retailer descriptionTanMedium tanSome differenceRetailer descriptions one depth band apart
Undertone100CoolCool · pinkClosefrom retailer shade descriptions
Finish & visual result25% of overall42
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared65
Longevity7024-hour wearLong-wearingSome differenceYour product claims 24-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall90
Skin type90Normal, dry, oilyOily, dry, combination, normalBoth marketed for normal/​dry/​oily skin
Overall match 75/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty Liquid Touch Brightening Concealer in 350C.

Same or better

  • $12 less
  • Very close colour
  • Same cool undertone
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Radiant finish instead of matte
  • No blurring effect claimed
  • Does not claim transfer resistance

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basehigh siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone high vs high

Why the closest overall alternative works

Tarte Shape Tape Full Coverage Matte Concealer in 38N medium-tan neutral, against Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer in 9 Tan. Every attribute compared, with its share of the score.

ComparedYour shade9 TanClosest overall alternative38N medium-tan neutralScore
Shade match55% of overall90
Colour83#dc9c7d#d3a081Close colourColour difference 3.2 (0 is identical)
Depth100Medium lightMedium lightSameDepth difference: 0.1
Retailer descriptionTanMedium tanSome differenceRetailer descriptions one depth band apart
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared66
Longevity6024-hour wear16-hour wearSome difference16-hour wear claimed against 24-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, dry, oilyNormal, combination, oilyBoth marketed for normal/​oily skin
Overall match 87/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Shape Tape Full Coverage Matte Concealer in 38N medium-tan neutral.

Same or better

  • $4 less
  • Same cool undertone
  • Same matte finish
  • Same full coverage
  • Both claim a blurring effect
  • Both claim not settling into lines

Different

  • Small colour difference on the swatch
  • Does not claim transfer resistance
  • Not marketed for dry skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basehigh siliconeWater-based, high silicone
FragranceNot listedListed (benzyl salicylate)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone high vs high

Where to buy

Closest shade match

Rare Beauty Liquid Touch Brightening Concealer 350C

Best price
$24SephoraSephora
$12 less (33%)

Your shade $36 at Sephora

Closest overall alternative

Tarte Shape Tape Full Coverage Matte Concealer 38N medium-tan neutral

Best price
$32SephoraSephora
$4 less (11%)

Your shade $36 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.