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Airbrush Flawless Long-Wear Blur Concealer 12.5 Tan-Deep dupes and alternatives Charlotte Tilbury

Tan · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum Deep Golden

The equivalent shade: scored on colour, depth and undertone only.

The match
NYX Professional Makeup
Deep Golden
Depth and undertone: Tan · Warm · golden
Finish and coverage: Natural · Medium coverage
Shade match
94out of 100
Colour
97
Depth
99
Undertone
85
Medium confidence· Digital matchWhy it matches
Match price
$12Ulta BeautyUlta Beauty
$24 less (67%)

Your shade $36 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer Salted Caramel 7.3 Golden

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Huda Beauty
Salted Caramel 7.3 Golden
Depth and undertone: Tan · Warm · golden
Finish and coverage: Matte · Full coverage
Overall match
89out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
88
Wear (Wear & performance)
87
Skin (Skin suitability)
100
Best price
$31SephoraSephora
$5 less (14%)

Your shade $36 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 93
    $38SephoraSephoraCosts $2 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Natural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    93
    Finish & visual result
    81
    Wear & performance
    75
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim not settling into lines

    Retailer shade note: deep with neutral golden-red undertones

    Medium confidence· Digital match

    View match
  2. Shade match 87
    $38SephoraSephoraCosts $2 more

    Matches: Same neutral undertoneSame full coverageBoth claim a blurring effect

    Differences: Natural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    87
    Finish & visual result
    81
    Wear & performance
    75
    Skin suitability
    100

    Close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim not settling into lines

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  3. #5 · Tarte

    Shape Tape Full Coverage Matte Concealer

    53S deep sand
    Shade match 83
    $32SephoraSephora$4 less (11%)

    Matches: Similar undertone (warm vs neutral)Same matte finishSame full coverage

    Differences: Does not claim transfer resistanceNot marketed for dry skinContains listed fragrance

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    66
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Does not claim transfer resistance · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: deep skin with warm, golden undertones

    Medium confidence· Digital match

    View match
  4. #6 · Tarte

    Shape Tape Full Coverage Matte Concealer

    49W tan-deep warm
    Shade match 81
    $32SephoraSephora$4 less (11%)

    Matches: Similar undertone (warm vs neutral)Same matte finishSame full coverage

    Differences: Slightly deeperDoes not claim transfer resistanceNot marketed for dry skin

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    66
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly deeper · Does not claim transfer resistance · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: tan to deep skin with very warm, rosy undertones

    High confidence· Digital match

    View match
  5. Shade match 83
    $38SephoraSephoraCosts $2 more

    Matches: Similar undertone (warm vs neutral)Same full coverageBoth claim a blurring effect

    Differences: Natural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    83
    Finish & visual result
    81
    Wear & performance
    75
    Skin suitability
    100

    Close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim not settling into lines

    Retailer shade note: deep with warm golden undertones

    Medium confidence· Digital match

    View match
  6. Shade match 81
    $30SephoraSephora$6 less (17%)

    Matches: Similar undertone (warm vs neutral)Same matte finishSame full coverage

    Differences: Slightly lighterNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    81
    Finish & visual result
    89
    Wear & performance
    70
    Skin suitability
    90

    Close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly lighter · No blurring effect claimed · Does not claim transfer resistance · Contains drying alcohol

    Retailer shade note: for deep skin w/ warm golden undertones

    Medium confidence· Digital match

    View match
  7. Shade match 77
    $30SephoraSephora$6 less (17%)

    Matches: Similar undertone (warm vs neutral)Same matte finishSame full coverage

    No material differences in the data we have.

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    67
    Skin suitability
    90

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Retailer shade note: deep with warm peachy undertones

    Medium confidence· Digital match

    View match
  8. Shade match 76
    $30SephoraSephora$6 less (17%)

    Matches: Similar undertone (warm vs neutral)Same matte finishSame full coverage

    No material differences in the data we have.

    Score details
    Shade match
    76
    Finish & visual result
    100
    Wear & performance
    67
    Skin suitability
    90

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Retailer shade note: deep with peachy golden undertones

    Medium confidence· Digital match

    View match
  9. #11 · Clinique

    Even Better All-Over Concealer + Eraser

    WN 122 Clove
    Shade match 94
    $22$32SephoraSephora$14 less (39%)

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    94
    Finish & visual result
    66
    Wear & performance
    51
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: deep, warm-neutral undertones

    Medium confidence· Digital match

    View match
  10. Shade match 81
    $35SephoraSephora$1 less (3%)

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Does not claim not settling into linesNot marketed for dry skinContains drying alcohol

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    52
    Skin suitability
    60

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for dry skin · Contains drying alcohol

    Retailer shade note: for very tan to deep skin with neutral warm undertones

    Medium confidence· Digital match

    View match
  11. Shade match 76
    $30SephoraSephora$6 less (17%)

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Slightly deeperNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    76
    Finish & visual result
    89
    Wear & performance
    70
    Skin suitability
    90

    Close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly deeper · No blurring effect claimed · Does not claim transfer resistance · Contains drying alcohol

    Retailer shade note: for deep skin w/ neutral undertones

    Medium confidence· Digital match

    View match
  12. #14 · Clinique

    Even Better All-Over Concealer + Eraser

    WN 124 Sienna
    Shade match 91
    $22$32SephoraSephora$14 less (39%)

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    91
    Finish & visual result
    66
    Wear & performance
    51
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: deep, warm-neutral undertones

    Medium confidence· Digital match

    View match
  13. Shade match 75
    $30SephoraSephora$6 less (17%)

    Matches: Same matte finishSame full coverageBoth claim not settling into lines

    Differences: Slightly lighterOlive rather than neutral undertoneNo blurring effect claimed

    Score details
    Shade match
    75
    Finish & visual result
    89
    Wear & performance
    70
    Skin suitability
    90

    Close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly lighter · Olive rather than neutral undertone · No blurring effect claimed · Does not claim transfer resistance · Contains drying alcohol

    Retailer shade note: for deep skin w/ warm olive undertones

    Medium confidence· Digital match

    View match
  14. Shade match 75
    $30SephoraSephora$6 less (17%)

    Matches: Similar undertone (warm vs neutral)Same matte finishSame full coverage

    Differences: Slightly lighterNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    75
    Finish & visual result
    89
    Wear & performance
    70
    Skin suitability
    90

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly lighter · No blurring effect claimed · Does not claim transfer resistance · Contains drying alcohol

    Retailer shade note: for deep skin w/ warm undertones

    Medium confidence· Digital match

    View match
  15. Shade match 84
    $30SephoraSephora$6 less (17%)

    Matches: Similar undertone (warm vs neutral)Same full coverageBoth claim not settling into lines

    Differences: Slightly lighterNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    84
    Finish & visual result
    70
    Wear & performance
    70
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  16. #18 · Huda Beauty

    #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Crumble 7.1 Neutral
    Shade match 69
    $31SephoraSephora$5 less (14%)

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Noticeably different swatch colourSlightly lighter

    Score details
    Shade match
    69
    Finish & visual result
    88
    Wear & performance
    87
    Skin suitability
    100

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter

    Retailer shade note: deep-tan skin tones with neutral undertones

    Medium confidence· Digital match

    View match
  17. #19 · Tarte

    Shape Tape Full Coverage Matte Concealer

    53H deep honey
    Shade match 71
    $32SephoraSephora$4 less (11%)

    Matches: Similar undertone (warm vs neutral)Same matte finishSame full coverage

    Differences: Noticeably different swatch colourSlightly lighterDoes not claim transfer resistance

    Score details
    Shade match
    71
    Finish & visual result
    100
    Wear & performance
    66
    Skin suitability
    60

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Does not claim transfer resistance · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: deep skin with warm, peach undertones

    Medium confidence· Digital match

    View match
  18. #20 · CoverGirl

    TruBlend Undercover Concealer

    Warm Honey
    Shade match 80
    $12.99Ulta BeautyUlta Beauty(product price)$23.01 less (64%)

    Matches: Similar undertone (warm vs neutral)Same matte finishSame full coverage

    Differences: No blurring effect claimedDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    80
    Finish & visual result
    89
    Wear & performance
    53
    Skin suitability
    50

    Close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Contains drying alcohol

    Medium confidence· Digital match

    View match
  19. Shade match 73
    $38SephoraSephoraCosts $2 more

    Matches: Same full coverageBoth claim a blurring effectBoth claim 24-hour wear

    Differences: Slightly deeperSlightly cooler undertoneNatural rather than matte finish

    Score details
    Shade match
    73
    Finish & visual result
    81
    Wear & performance
    75
    Skin suitability
    100

    Close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Natural rather than matte finish · Does not claim not settling into lines

    Retailer shade note: deep with cool subtle red undertones

    High confidence· Digital match

    View match
  20. #22 · Revlon

    ColorStay Skin Awaken Concealer

    Cinnamon
    Shade match 86
    $14.99Ulta BeautyUlta Beauty$21.01 less (58%)

    Matches: Very close colourBoth claim 24-hour wearBoth claim transfer resistance

    Differences: Natural rather than matte finishBuildable rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    86
    Finish & visual result
    62
    Wear & performance
    75
    Skin suitability
    50

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · Buildable rather than full coverage · No blurring effect claimed · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  21. Shade match 82
    $39SephoraSephoraCosts $3 more

    Matches: Same neutral undertoneSame full coverageClaims a skin-like finish

    Differences: Slightly lighterNatural rather than matte finishDoes not claim transfer resistance

    Score details
    Shade match
    82
    Finish & visual result
    73
    Wear & performance
    61
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: Deep, Neutral

    Medium confidence· Digital match

    View match
  22. Shade match 79
    $30SephoraSephora$6 less (17%)

    Matches: Similar undertone (warm vs neutral)Same full coverageBoth claim not settling into lines

    Differences: Slightly lighterNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    79
    Finish & visual result
    70
    Wear & performance
    70
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  23. #25 · e.l.f. Cosmetics

    16HR Camo Concealer

    Deep Cinnamon
    Shade match 75
    $8Ulta BeautyUlta Beauty(product price)$28 less (78%)

    Matches: Same matte finishSame full coverageBoth claim not settling into lines

    Differences: Slightly cooler undertoneNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    75
    Finish & visual result
    89
    Wear & performance
    61
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly cooler undertone · No blurring effect claimed · Does not claim transfer resistance · Not marketed for dry skin

    Retailer shade note: deep w/ rosy cool undertone - online only

    Medium confidence· Digital match

    View match
  24. Shade match 77
    $30Ulta BeautyUlta Beauty(product price)$6 less (17%)

    Matches: Similar undertone (warm vs neutral)Same full coverageBoth claim not settling into lines

    Differences: Slightly deeperNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    77
    Finish & visual result
    70
    Wear & performance
    70
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  25. #27 · Clinique

    Even Better All-Over Concealer + Eraser

    WN 118 Amber
    Shade match 82
    $22$32SephoraSephora$14 less (39%)

    Matches: Same neutral undertoneBoth claim a blurring effectClaims a lightweight feel

    Differences: Slightly lighterNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    82
    Finish & visual result
    66
    Wear & performance
    51
    Skin suitability
    100

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: deep, warm-neutral undertones

    Medium confidence· Digital match

    View match
  26. Shade match 76
    $42SephoraSephoraCosts $6 more

    Matches: Same neutral undertoneSame full coverageBoth claim 24-hour wear

    Differences: Natural rather than matte finishNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    76
    Finish & visual result
    70
    Wear & performance
    83
    Skin suitability
    33

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · Does not claim not settling into lines · Not marketed for dry/oily skin · Contains listed fragrance

    Retailer shade note: deep skin with neutral undertones

    Medium confidence· Digital match

    View match
  27. #29 · Clinique

    Even Better All-Over Concealer + Eraser

    WN 125 Mahogany
    Shade match 78
    $22$32SephoraSephora$14 less (39%)

    Matches: Same neutral undertoneBoth claim a blurring effectClaims a lightweight feel

    Differences: Natural rather than matte finishMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    78
    Finish & visual result
    66
    Wear & performance
    51
    Skin suitability
    100

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: deep, warm-neutral undertones

    Medium confidence· Digital match

    View match
  28. Shade match 66
    $35SephoraSephora$1 less (3%)

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Slightly lighterDoes not claim not settling into linesNot marketed for dry skin

    Score details
    Shade match
    66
    Finish & visual result
    100
    Wear & performance
    52
    Skin suitability
    60

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Does not claim not settling into lines · Not marketed for dry skin · Contains drying alcohol

    Retailer shade note: for tan skin with neutral cool undertones

    Medium confidence· Digital match

    View match
  29. #31 · L'Oréal Paris

    True Match Radiant Serum Concealer

    N10
    Shade match 91
    $16.99Ulta BeautyUlta Beauty(product price)$19.01 less (53%)

    Matches: Very close colourSame neutral undertoneClaims a skin-like finish

    Differences: Radiant rather than matte finishNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    91
    Finish & visual result
    26
    Wear & performance
    65
    Skin suitability
    0

    Very close colour · Radiant finish

    Ingredients (not scored): 8% ingredient overlap

    Differences: Radiant rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for normal/dry/oily skin · Contains drying alcohol

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Looking for a foundation in your shade?

The closest shade to Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer 12.5 Tan-Deep (Tan · Neutral · neutral golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Charlotte Tilbury Airbrush Flawless Foundation

    12 Neutral

    Charlotte Tilbury Airbrush Flawless Foundation, shade 12 Neutral

    • Close colour
    • Tan · Neutral undertone

    $52

Closest foundations

  1. Clinique Even Better Clinical Serum Foundation Broad Spectrum SPF 25

    WN 122 Clove

    Clinique Even Better Clinical Serum Foundation Broad Spectrum SPF 25, shade WN 122 Clove

    • Looks identical
    • Tan · Neutral · neutral golden undertone

    $49

  2. Kylie Cosmetics Skin Tint Blurring Elixir Foundation

    8WN

    Kylie Cosmetics Skin Tint Blurring Elixir Foundation, shade 8WN

    • Looks identical
    • Tan · Neutral · neutral golden undertone

    $35

  3. Pixi On-the-Glow BASE Foundation Moisture Stick

    Caramel

    Pixi On-the-Glow BASE Foundation Moisture Stick, shade Caramel

    • Very close colour
    • Tan · Neutral · neutral golden undertone

    $22

  4. L.A. Girl Sheer Skin Tinted Foundation

    Almond

    L.A. Girl Sheer Skin Tinted Foundation, shade Almond

    • Very close colour
    • Tan · Neutral · neutral golden undertone

    $10

  5. Clinique Beyond Perfecting Foundation + Concealer

    WN 114 Golden

    Clinique Beyond Perfecting Foundation + Concealer, shade WN 114 Golden

    • Very close colour
    • Tan · Neutral · neutral golden undertone

    $41

  6. Nudestix Tinted Cover Foundation

    NUDE 8

    Nudestix Tinted Cover Foundation, shade NUDE 8

    • Very close colour
    • Deep tan · Neutral · neutral golden undertone

    $19

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Deep Golden, against Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer in 12.5 Tan-Deep. Every attribute compared, with its share of the score.

ComparedYour shade12.5 Tan-DeepClosest shade matchDeep GoldenScore
Shade match55% of overall94
Colour97#ad744e#aa734cLooks identicalColour difference 0.9 (0 is identical)
Depth99TanTanSameDepth difference: 0.9
Retailer descriptionDeep tanNot statedNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall52
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared54
Longevity4024-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50Normal, dry, oilyNot publishedSkin-type suitability not published for one product
Overall match 75/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Deep Golden.

Same or better

  • $24 less
  • Near-identical swatch colour
  • Similar undertone (warm vs neutral)
  • Claims a skin-like finish
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Natural finish instead of matte
  • Medium rather than full coverage
  • No blurring effect claimed
  • No long-wear claim
  • Does not claim transfer resistance

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basehigh siliconeWater-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone high vs moderate

Why the closest overall alternative works

Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer in Salted Caramel 7.3 Golden, against Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer in 12.5 Tan-Deep. Every attribute compared, with its share of the score.

ComparedYour shade12.5 Tan-DeepClosest overall alternativeSalted Caramel 7.3 GoldenScore
Shade match55% of overall90
Colour89#ad744e#b57346Very close colourColour difference 2.4 (0 is identical)
Depth99TanTanSameDepth difference: 0.9
Retailer descriptionDeep tanDeep tanBoth described as deep tanThe retailers describe the same depth
Undertone85Neutral · neutral goldenWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall88
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared87
Longevity7024-hour wearLong-wearingSome differenceYour product claims 24-hour wear; the match says long-wearing without hours
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Normal, dry, oilyNormal, dry, oilyBoth marketed for normal/​dry/​oily skin
Overall match 89/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer in Salted Caramel 7.3 Golden.

Same or better

  • $5 less
  • Very close colour
  • Similar undertone (warm vs neutral)
  • Same matte finish
  • Same full coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Both claim transfer resistance
  • Both claim not settling into lines

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basehigh siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone high vs high

Where to buy

Closest shade match

NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum Deep Golden

Match price
$12Ulta BeautyUlta Beauty
$24 less (67%)

Your shade $36 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer Salted Caramel 7.3 Golden

Best price
$31SephoraSephora
$5 less (14%)

Your shade $36 at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.