Purple · Light
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
33 matches
33 matches
The equivalent shade: scored on colour, depth, undertone and colour family only.
Ulta BeautyYour shade $27 at Ulta Beauty
RMS Beauty Eyelights Cream Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$30View at Ulta BeautyThe most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Matched on pan 3.
Ulta BeautyYour shade $27 at Ulta Beauty
Clinique All About Shadow Quad Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$44View at Ulta BeautyRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta BeautyCosts $8 moreMatches: Same finish: shimmerSame format: powderSame longevity: long-wearing
Differences: Noticeably different swatch colour
Visibly different colour · Shimmer
Ingredients (not scored): 100% ingredient overlap
Differences: Noticeably different swatch colour
Medium confidence· Digital match
Clinique All About Shadow Duo Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$35View at Ulta BeautyUlta Beauty(product price)$9 less (33%)Matches: Same longevity: long-wearingBoth claim crease resistanceClaims waterproof
Differences: Noticeably different swatch colourCream rather than powder (format)
Slight colour difference · Metallic
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Cream rather than powder (format)
Retailer shade note: digital lavender
Medium confidence· Digital match
about-face Fractal Glitter Eye Paint
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $18 · product priceView at Ulta BeautyUlta Beauty$2 less (7%)Matches: Same finish: shimmerBoth claim crease resistanceClaims waterproof
Differences: Noticeably different swatch colourDeeperStick rather than powder (format)
Slight colour difference · Shimmer · Buildable
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Stick rather than powder (format) · 16-hour wear rather than long-wearing (longevity)
Retailer shade note: pearl lavender
Medium confidence· Digital match
IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick
Every store that sells this shade · prices as last checked
Ulta Beauty$25View at Ulta Beauty
Sephora$5 less (19%)Matches: Same longevity: long-wearingClaims waterproof
Differences: DeeperCream rather than powder (format)Does not claim crease resistance
Slight colour difference · Metallic · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Deeper · Cream rather than powder (format) · Does not claim crease resistance · Dry rather than sensitive (skin types)
Retailer shade note: electric violet metallic
Medium confidence· Digital match
Danessa Myricks Beauty Colorfix - Multi-Use Eye, Cheek & Lip Waterproof Liquid Pigment
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraSephoraCosts $1 moreMatches: Same finish: shimmer
Differences: Pink rather than purpleNot listed rather than long-wearing (longevity)Does not claim crease resistance
Close colour · Shimmer
Ingredients (not scored): 8% ingredient overlap
Differences: Pink rather than purple · Not listed rather than long-wearing (longevity) · Does not claim crease resistance
Retailer shade note: champagne cream, ballerina pink, & deep plum
Medium confidence· Digital match
Kaja Eye Bento Bouncy Eyeshadow Trio
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraSephora$7 less (26%)Matches: Claims hydration
Differences: Noticeably different swatch colourLighterStick rather than powder (format)
Slight colour difference · Metallic
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Stick rather than powder (format) · 8-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Normal, Dry, Sensitive rather than sensitive (skin types)
Retailer shade note: bright purple
Medium confidence· Digital match
Tower 28 Beauty GoGo Cooling Shimmer Stick 8H Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$20View at SephoraUlta Beauty(product price)$9 less (33%)Matches: Same longevity: long-wearingBoth claim crease resistanceClaims waterproof
Differences: Noticeably different swatch colourDeeperCream rather than powder (format)
Slight colour difference · Metallic
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Cream rather than powder (format)
Retailer shade note: vibrant orchid
Medium confidence· Digital match
about-face Fractal Glitter Eye Paint
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $18 · product priceView at Ulta BeautyUlta Beauty$18 less (67%)Matches: Same longevity: long-wearingBoth claim crease resistance
Differences: Noticeably different swatch colourDeeperGlitter rather than shimmer (finish)
Visibly different colour · Glitter
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Glitter rather than shimmer (finish)
Retailer shade note: violet with blue & hot pink pinpoints
Medium confidence· Digital match
ColourPop Jelly Much Gel Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$9View at Ulta BeautySephoraCosts $5 moreMatches: Same finish: shimmer
Differences: Noticeably different swatch colourDeeperCream rather than powder (format)
Visibly different colour · Shimmer · Sheer
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Cream rather than powder (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance
Retailer shade note: Muted Cool Violet
Medium confidence· Digital match
Violette_Fr PLUME EYESHADOW Feather Matte Veil + Feather Shimmer Veil
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraSephoraCosts $7 moreMatches: Same finish: shimmerBoth claim crease resistanceClaims waterproof
Differences: Noticeably different swatch colourDeeperStick rather than powder (format)
Visibly different colour · Shimmer · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Stick rather than powder (format) · 24-hour wear rather than long-wearing (longevity) · Normal, Dry, Combination rather than sensitive (skin types)
Retailer shade note: shimmering dusty lavender
Medium confidence· Digital match
Laura Mercier Caviar Stick Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beautyfrom $34 · product priceView at Ulta BeautyUlta BeautyCosts $17 moreMatches: Same finish: shimmerSame format: powderSame longevity: long-wearing
Differences: Noticeably different swatch colourPink rather than purple
Visibly different colour · Shimmer
Ingredients (not scored): 27% ingredient overlap
Differences: Noticeably different swatch colour · Pink rather than purple
Medium confidence· Digital match
Clinique All About Shadow Quad Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$44View at Ulta BeautySephoraCosts $2 moreMatches: Same finish: shimmerBoth claim crease resistanceClaims waterproof
Differences: Noticeably different swatch colourDeeperStick rather than powder (format)
Visibly different colour · Shimmer · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Stick rather than powder (format) · 12-hour wear rather than long-wearing (longevity)
Retailer shade note: silver lilac
Medium confidence· Digital match
MAC Cosmetics Dazzleshadow Eye Shadow Stick
Every store that sells this shade · prices as last checked
Sephora$29View at SephoraUlta Beauty$29View at Ulta BeautyUlta Beauty$17 less (63%)Glitter · Buildable
Differences: Noticeably different swatch colourDeeperGlitter rather than shimmer (finish)
Slight colour difference · Glitter · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Glitter rather than shimmer (finish) · Stick rather than powder (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance
Retailer shade note: vibrant purple with silver, blue, violet and pink sparkle
Medium confidence· Digital match
ColourPop Jelly Much Gel Eyeshadow Stick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonUlta Beauty$10View at Ulta BeautySephoraCosts $15 moreMatches: Same finish: shimmerSame longevity: long-wearingClaims comfort
Differences: Pink rather than purpleCream rather than powder (format)Does not claim crease resistance
Slight colour difference · Matte · Sheer
Ingredients (not scored): 0% ingredient overlap
Differences: Pink rather than purple · Cream rather than powder (format) · Does not claim crease resistance · Normal, Dry, Combination rather than sensitive (skin types)
Sold as blush, rated here for use as eyeshadow (suited)
Retailer shade note: matte neutral pink
Medium confidence· Digital match
Ogee Sculpted Cream Blush Stick
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beauty$42View at Ulta BeautyUlta Beauty$21 less (78%)Matches: Same longevity: long-wearingBoth claim crease resistance
Differences: LighterPink rather than purpleStick rather than powder (format)
Close colour · Metallic
Ingredients (not scored): 7% ingredient overlap
Differences: Lighter · Pink rather than purple · Stick rather than powder (format) · Dry rather than sensitive (skin types)
Retailer shade note: pink
Medium confidence· Digital match
NYX Professional Makeup Jumbo Eye Pencil All-In-One Eyeshadow Eyeliner Pencil
Every store that sells this shade · prices as last checked
SephoraCosts $1 moreMatches: Same finish: shimmer
Differences: Noticeably different swatch colourDeeperNot listed rather than long-wearing (longevity)
Visibly different colour · Shimmer
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Not listed rather than long-wearing (longevity) · Does not claim crease resistance
Medium confidence· Digital match
Kaja Eye Bento Bouncy Eyeshadow Trio
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta Beauty$13 less (48%)Matches: Same finish: shimmerClaims waterproof
Differences: Pink rather than purpleStick rather than powder (format)12-hour wear rather than long-wearing (longevity)
Slight colour difference · Shimmer
Ingredients (not scored): 6% ingredient overlap
Differences: Pink rather than purple · Stick rather than powder (format) · 12-hour wear rather than long-wearing (longevity) · Does not claim crease resistance
Retailer shade note: pink shimmer
Medium confidence· Digital match
florence by mills Eye Candy Eyeshadow Stick
Every store that sells this shade · prices as last checked
Ulta Beauty$14View at Ulta BeautyUlta BeautyCosts $3 moreMatches: Same finish: shimmerClaims waterproofClaims comfort
Differences: Brown rather than purpleLiquid rather than powder (format)16-hour wear rather than long-wearing (longevity)
Close colour · Shimmer · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Brown rather than purple · Liquid rather than powder (format) · 16-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Dry rather than sensitive (skin types)
Retailer shade note: shimmer
Medium confidence· Digital match
Lancôme Idôle Tint Liquid Eyeshadow & Eyeliner
Every store that sells this shade · prices as last checked
Ulta Beauty$30View at Ulta BeautyUlta Beauty(product price)$20 less (74%)Matches: Same format: powderSame longevity: long-wearing
Differences: Noticeably different swatch colourPlum rather than purpleGlitter rather than shimmer (finish)
Visibly different colour · Glitter
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Plum rather than purple · Glitter rather than shimmer (finish) · Does not claim crease resistance
Retailer shade note: warm burgundy w/ multi-colored glitter
Medium confidence· Digital match
ColourPop Super Shock Shadow
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $7 · product priceView at Ulta BeautySephora$2 less (7%)Matches: Same format: powder
Differences: Pink rather than purpleGlitter rather than shimmer (finish)16-hour wear rather than long-wearing (longevity)
Close colour · Glitter · Buildable
Ingredients (not scored): 18% ingredient overlap
Differences: Pink rather than purple · Glitter rather than shimmer (finish) · 16-hour wear rather than long-wearing (longevity) · Does not claim crease resistance
Retailer shade note: multidimensional pink sparkle
Medium confidence· Digital match
Urban Decay 24/7 Moondust Glittery Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty$25View at Ulta BeautyUlta Beauty(product price)$21 less (78%)Matches: Same longevity: long-wearingBoth claim crease resistance
Differences: Noticeably different swatch colourDeeperStick rather than powder (format)
Visibly different colour · Metallic
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Stick rather than powder (format) · Dry rather than sensitive (skin types)
Retailer shade note: violet
Medium confidence· Digital match
NYX Professional Makeup Jumbo Eye Pencil All-In-One Eyeshadow Eyeliner Pencil
Every store that sells this shade · prices as last checked
Walgreens$5.99View at WalgreensUlta Beautyfrom $6 · product priceView at Ulta Beauty
Target$6.49 · out of stockView at TargetUlta Beauty$15 less (56%)Matches: Same finish: shimmerSame format: powder
Differences: Noticeably different swatch colourLighterPink rather than purple
Slight colour difference · Shimmer · Buildable
Ingredients (not scored): 19% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Pink rather than purple · Not listed rather than long-wearing (longevity) · Does not claim crease resistance
Medium confidence· Digital match
Ulta Beauty Collection Color Snack Eyeshadow Duo
Every store that sells this shade · prices as last checked
Ulta Beauty$12View at Ulta BeautyUlta BeautyCosts $8 moreMatches: Same finish: shimmerSame format: powderSame longevity: long-wearing
Differences: Noticeably different swatch colourLighterPink rather than purple
Visibly different colour · Shimmer
Ingredients (not scored): 100% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Pink rather than purple
Medium confidence· Digital match
Clinique All About Shadow Duo Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$35View at Ulta BeautyUlta BeautyCosts $10 moreMatches: Same format: powderBoth claim crease resistanceClaims waterproof
Differences: Noticeably different swatch colourMauve rather than purple12-hour wear rather than long-wearing (longevity)
Visibly different colour · Metallic · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than purple · 12-hour wear rather than long-wearing (longevity)
Medium confidence· Digital match
Clinique High Impact Shadow Play Eye Shadow + Definer
Every store that sells this shade · prices as last checked
Ulta Beauty$37View at Ulta BeautyUlta BeautyCosts $2 moreMatches: Claims comfortSame skin types: sensitive
Differences: Noticeably different swatch colourDeeperStick rather than powder (format)
Visibly different colour · Metallic · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Stick rather than powder (format) · 8-hour wear rather than long-wearing (longevity) · Does not claim crease resistance
Medium confidence· Digital match
Clinique Chubby Stick Eye Shadow Tint For Eyes
Every store that sells this shade · prices as last checked
Ulta Beauty$29View at Ulta BeautySephora$7 less (26%)Matches: Claims hydration
Differences: Noticeably different swatch colourMauve rather than purpleStick rather than powder (format)
Slight colour difference · Metallic
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than purple · Stick rather than powder (format) · 8-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Normal, Dry, Sensitive rather than sensitive (skin types)
Retailer shade note: cool mauve
Medium confidence· Digital match
Tower 28 Beauty GoGo Cooling Shimmer Stick 8H Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$20View at SephoraUlta Beauty$16.01 less (59%)Matches: Same finish: shimmerClaims waterproof
Differences: Noticeably different swatch colourRed rather than purpleCream rather than powder (format)
Slight colour difference · Shimmer · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Red rather than purple · Cream rather than powder (format) · 24-hour wear rather than long-wearing (longevity) · Does not claim crease resistance
Medium confidence· Digital match
Revlon ColorStay Crème Eyeshadow
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonUlta Beauty$10.99View at Ulta BeautyUlta Beauty(product price)$9 less (33%)Matches: Same finish: shimmerSame longevity: long-wearingBoth claim crease resistance
Differences: Noticeably different swatch colourMauve rather than purpleCream rather than powder (format)
Visibly different colour · Shimmer
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than purple · Cream rather than powder (format)
Retailer shade note: shimmering mauve
Medium confidence· Digital match
about-face Fractal Glitter Eye Paint
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $18 · product priceView at Ulta BeautyUlta BeautyCosts $1 moreMatches: Same format: powder
Differences: Matte rather than shimmer (finish)Not listed rather than long-wearing (longevity)Does not claim crease resistance
Slight colour difference · Matte
Ingredients (not scored): 6% ingredient overlap
Differences: Matte rather than shimmer (finish) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance
Retailer shade note: soft lavender tones
Medium confidence· Digital match
Kaja Beauty Bento Stacked Eyeshadow Trio
Every store that sells this shade · prices as last checked
Ulta Beauty$28View at Ulta BeautyUlta Beauty(product price)$10 less (37%)Matches: Same longevity: long-wearing
Differences: Noticeably different swatch colourMatte rather than shimmer (finish)Cream rather than powder (format)
Slight colour difference · Matte · Buildable
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Matte rather than shimmer (finish) · Cream rather than powder (format) · Does not claim crease resistance
Retailer shade note: matte gentle lavender
Medium confidence· Digital match
about-face Matte Fluid Eye Paint
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $17 · product priceView at Ulta BeautySephora$12 less (44%)Matches: Claims waterproof
Differences: LighterMatte rather than shimmer (finish)Stick rather than powder (format)
Slight colour difference · Matte
Ingredients (not scored): 11% ingredient overlap
Differences: Lighter · Matte rather than shimmer (finish) · Stick rather than powder (format) · 12-hour wear rather than long-wearing (longevity) · Does not claim crease resistance
Retailer shade note: 12 Periwinkle Matte
Medium confidence· Digital match
Sephora Collection Sephora Colorful Waterproof Eyeshadow & Eyeliner Multi-Stick
Every store that sells this shade · prices as last checked
Sephora$15View at SephoraShowing 12 of 31 matches
RMS Beauty Eyelights Cream Eyeshadow in Aurora, against Clinique All About Shadow Single Eyeshadow in Angel Eyes. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To RMS Beauty Eyelights Cream Eyeshadow in Aurora.
Weighted ingredient similarity 7%. Ingredients only affect results through the filters.
Clinique All About Shadow Quad Eyeshadow in Going Steady, against Clinique All About Shadow Single Eyeshadow in Angel Eyes. Matched on pan 3. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Clinique All About Shadow Quad Eyeshadow in Going Steady.
Weighted ingredient similarity 27%. Ingredients only affect results through the filters.
RMS Beauty Eyelights Cream Eyeshadow Aurora
Ulta BeautyYour shade $27 at Ulta Beauty
Clinique All About Shadow Quad Eyeshadow Going Steady
Ulta BeautyYour shade $27 at Ulta Beauty
33 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
