Black · Deep / dark
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeliner overall: form and tip 45%, formula 30%, wear claims 25%.
8 of 14 matches
Only showing matches without dimethicone.
The equivalent shade: scored on colour, depth, undertone and colour family only.
Format: gel. Not compared: tip, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.
Ulta BeautyYour shade $8 at Ulta Beauty
Tarte Fake Awake Eye Highlight
Every store that sells this shade · prices as last checked
Ulta Beauty$24View at Ulta BeautyThe most similar eyeliner overall: form and tip 45%, formula 30%, wear claims 25%.
Not compared: tip and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.
Ulta BeautyYour shade $8 at Ulta Beauty
Anastasia Beverly Hills Black Waterproof Crème Color Eyeliner & Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$22View at Ulta BeautyNot compared: tip, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.
Ranked by the overall match: the most similar eyeliner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ulta BeautyCosts $21 moreMatches: Same form: gelSame finish: metallicSame waterproof: claimed
Differences: Gel rather than creamyDifferent stated wear times
Not compared: tip. These are not listed for one or both products, so they neither help nor count against this match.
Differences: Gel rather than creamy · Different stated wear times
Medium confidence· Digital match
Clinique High Impact Gel Tech Eyeliner
Every store that sells this shade · prices as last checked
Ulta Beauty$29View at Ulta Beauty
SephoraCosts $16 moreMatches: Same form: gelSame finish: metallicSame waterproof: claimed
Differences: Gel rather than creamyDifferent stated wear times
Not compared: tip and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.
Differences: Gel rather than creamy · Different stated wear times
Retailer shade note: jet black
Medium confidence· Digital match
Stila Stay All Day Smudge & Set Waterproof Gel Eye Liner
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty$24View at Ulta BeautySephoraCosts $13 moreMatches: Same form: gelSame waterproof: claimedSimilar longevity
Differences: Gel rather than creamyMatte rather than metallic
Not compared: tip and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.
Differences: Gel rather than creamy · Matte rather than metallic
Retailer shade note: black
Medium confidence· Digital match
Rare Beauty Perfect Strokes Longwear Gel Eyeliner
Every store that sells this shade · prices as last checked
Sephora$21View at SephoraUlta Beauty$21View at Ulta BeautyUlta BeautyCosts $10 moreMatches: Same form: gelSame waterproof: claimedSimilar longevity
Differences: Gel rather than creamyMatte rather than metallic
Not compared: tip and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.
Differences: Gel rather than creamy · Matte rather than metallic
Retailer shade note: black matte finish
Medium confidence· Digital match
Anastasia Beverly Hills Darkside Waterproof Gel Matte Eyeliner
Every store that sells this shade · prices as last checked
Ulta Beauty$18View at Ulta BeautyUlta BeautyCosts $2.99 moreMatches: Same form: gelSame waterproof: claimed
Differences: Gel rather than creamyMatte rather than metallicDifferent stated wear times
Not compared: tip and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.
Differences: Gel rather than creamy · Matte rather than metallic · Different stated wear times
Medium confidence· Digital match
Maybelline Eye Studio Lasting Drama Gel Eyeliner
Every store that sells this shade · prices as last checked
Ulta Beauty$10.99View at Ulta BeautySephoraCosts $19 moreMatches: Same form: gel
Differences: Not sold in your colourGel rather than creamy
Not compared: tip, finish, waterproof, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.
Differences: Not sold in your colour · Gel rather than creamy
Retailer shade note: soft cream
Medium confidence· Digital match
Patrick Ta Major Dimension Precision Gel Eyeliner
Every store that sells this shade · prices as last checked
Sephora$27View at SephoraTarte Fake Awake Eye Highlight in black, against ColourPop BFF Crème Gel Liner in Swerve. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Tarte Fake Awake Eye Highlight in black.
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
Anastasia Beverly Hills Black Waterproof Crème Color Eyeliner & Eyeshadow in Jet, against ColourPop BFF Crème Gel Liner in Swerve. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Anastasia Beverly Hills Black Waterproof Crème Color Eyeliner & Eyeshadow in Jet.
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
Tarte Fake Awake Eye Highlight black
Ulta BeautyYour shade $8 at Ulta Beauty
Anastasia Beverly Hills Black Waterproof Crème Color Eyeliner & Eyeshadow Jet
Ulta BeautyYour shade $8 at Ulta Beauty
34 similar shades scored two ways: the overall match on form, tip, formula and wear claims. Anything not listed is not compared and lowers data confidence, never the other way round. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
