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Super Shock Shadow Pink Icing dupes and alternatives ColourPop

Pink · Cool · Light

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

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32 matches

Closest shade match: Armani Beauty Eye Tint Long-Lasting Liquid Eyeshadow 70M Sakura

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
ColourPop
Pink IcingChange shade
Colour family, undertone and depth: Pink · Cool · Light
Finish and pigmentation: Glitter
The match
Armani Beauty
70M Sakura
Colour family, undertone and depth: Pink · Light
Finish and pigmentation: Matte · Buildable
Shade match
83out of 100
Colour
78
Depth
79
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
Costs $32 more

Your shade $7 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: ColourPop Jelly Much Gel Eyeshadow Close to You

The most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Your shade
ColourPop
Pink IcingChange shade
Colour family, undertone and depth: Pink · Cool · Light
Finish and pigmentation: Glitter
The match
ColourPop
Close to You
Colour family, undertone and depth: Pink · Light
Finish and pigmentation: Glitter
Overall match
83out of 100
Shade (Shade match)
78
Finish (Finish, pigmentation & format)
100
Wear (Wear & performance)
78
Comfort (Comfort & skin suitability)
50
Medium confidence· Digital matchWhy it matches
Best price
$9Ulta BeautyUlta Beauty
Costs $2 more

Your shade $7 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Ulta Beauty Collection

    Solar Flare Gel Chrome Eyeshadow

    Nebula
    Shade match 79
    $12.50Ulta BeautyUlta BeautyCosts $5.50 more

    Matches: Same finish: glitter

    Differences: Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    79
    Finish, pigmentation & format
    100
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Glitter

    Ingredients (not scored): 6% ingredient overlap

    Differences: Not listed rather than long-wearing (longevity)

    Retailer shade note: pink glitter

    Medium confidence· Digital match

    View match
  2. #4 · MAC Cosmetics

    Matte Eyeshadow

    Yogurt
    Shade match 83
    $26Ulta BeautyUlta BeautyCosts $19 more

    Matches: Same format: powderClaims crease resistance

    Differences: Lighter8-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    83
    Finish, pigmentation & format
    86
    Wear & performance
    59
    Comfort & skin suitability
    50

    Close colour · Metallic · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Lighter · 8-hour wear rather than long-wearing (longevity)

    Retailer shade note: soft pale pink

    Medium confidence· Digital match

    View match
  3. #5 · Clinique

    All About Shadow Duo Eyeshadow

    Twilight Mauve/Brandied

    Matched on the Twilight Mauve pan

    Shade match 82
    $35Ulta BeautyUlta BeautyCosts $28 more

    Matches: Same cool undertoneSame format: powderSame longevity: long-wearing

    Differences: Mauve rather than pinkShimmer rather than glitter (finish)

    Score details
    Shade match
    82
    Finish, pigmentation & format
    74
    Wear & performance
    78
    Comfort & skin suitability
    50

    Close colour · Shimmer

    Ingredients (not scored): 12% ingredient overlap

    Differences: Mauve rather than pink · Shimmer rather than glitter (finish)

    Medium confidence· Digital match

    View match
  4. #6 · MAC Cosmetics

    Pro Longwear Paint Pot Cream Eyeshadow

    Princess Cut
    Shade match 81
    $28Ulta BeautyUlta BeautyCosts $21 more

    Matches: Claims crease resistanceClaims waterproof

    Differences: Cream rather than powder (format)24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    81
    Finish, pigmentation & format
    83
    Wear & performance
    55
    Comfort & skin suitability
    50

    Close colour · Duochrome · Opaque

    Ingredients (not scored): 18% ingredient overlap

    Differences: Cream rather than powder (format) · 24-hour wear rather than long-wearing (longevity)

    Retailer shade note: pearlescent holographic multicolour

    Medium confidence· Digital match

    View match
  5. #7 · Anastasia Beverly Hills

    Glidr Eyeshadow Stick

    MYSTIC
    Shade match 80
    $34SephoraSephoraCosts $27 more

    Matches: Very close colourClaims waterproof

    Differences: Warm rather than cool undertoneRose rather than pinkStick rather than powder (format)

    Score details
    Shade match
    80
    Finish, pigmentation & format
    83
    Wear & performance
    61
    Comfort & skin suitability
    50

    Very close colour · Duochrome · Opaque

    Ingredients (not scored): 17% ingredient overlap

    Differences: Warm rather than cool undertone · Rose rather than pink · Stick rather than powder (format) · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: sparkling rose gold with a duo-chrome bluish-green shift

    Medium confidence· Digital match

    View match
  6. #8 · MAC Cosmetics

    Small Glitter Eyeshadow

    Shine De-Light
    Shade match 71
    $26Ulta BeautyUlta BeautyCosts $19 more

    Matches: Very close colourSame finish: glitterSame format: powder

    Differences: Purple rather than pink12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    100
    Wear & performance
    59
    Comfort & skin suitability
    40

    Very close colour · Glitter

    Ingredients (not scored): no ingredient list for one product

    Differences: Purple rather than pink · 12-hour wear rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  7. #9 · ColourPop

    Jelly Much Gel Eyeshadow Stick

    Real Talk
    Shade match 80
    $10Ulta BeautyUlta BeautyCosts $3 more

    Matches: Same finish: glitter

    Differences: Stick rather than powder (format)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    80
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    50

    Close colour · Glitter · Sheer

    Ingredients (not scored): 6% ingredient overlap

    Differences: Stick rather than powder (format) · Not listed rather than long-wearing (longevity)

    Retailer shade note: sheer silvery baby pink with silver and pink sparkle

    Medium confidence· Digital match

    View match
  8. #10 · Kaja

    Wink Dazzle Dual-Ended Eyeshadow Stick

    Peach Sprinkle

    Matched on the deeper eyeshadow pan

    Shade match 70
    $22SephoraSephoraCosts $15 more

    Matches: Same finish: glitterSame longevity: long-wearingClaims hydration

    Differences: Noticeably different swatch colourCream rather than powder (format)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    88
    Wear & performance
    100
    Comfort & skin suitability
    40

    Slight colour difference · Glitter

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Cream rather than powder (format)

    Retailer shade note: peach

    Medium confidence· Digital match

    View match
  9. #11 · Lancôme

    Idôle Goddess Dimension Eyeshadow

    09 Stellar Light
    Shade match 60
    $26Ulta BeautyUlta BeautyCosts $19 more

    Matches: Same finish: glitterSame format: powderSame longevity: long-wearing

    Differences: Noticeably different swatch colourWarm rather than cool undertone

    Score details
    Shade match
    60
    Finish, pigmentation & format
    100
    Wear & performance
    78
    Comfort & skin suitability
    50

    Slight colour difference · Glitter · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Noticeably different swatch colour · Warm rather than cool undertone

    Retailer shade note: peachy pink sparkle

    High confidence· Digital match

    View match
  10. #12 · Alleyoop

    11th Hour Cream Eyeshadow & Liner Stick

    Victory Blush
    Shade match 81
    $20Ulta BeautyUlta Beauty(product price)Costs $13 more

    Matches: Same longevity: long-wearingClaims crease resistanceClaims waterproof

    Differences: Shimmer rather than glitter (finish)Stick rather than powder (format)

    Score details
    Shade match
    81
    Finish, pigmentation & format
    61
    Wear & performance
    70
    Comfort & skin suitability
    40

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Shimmer rather than glitter (finish) · Stick rather than powder (format)

    Retailer shade note: Light Pink Shimmer

    Medium confidence· Digital match

    View match
  11. #13 · ILIA

    Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow

    Venetian
    Shade match 82
    $33SephoraSephoraCosts $26 more

    Matches: Same cool undertoneClaims crease resistanceClaims waterproof

    Differences: Shimmer rather than glitter (finish)Stick rather than powder (format)12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    82
    Finish, pigmentation & format
    61
    Wear & performance
    55
    Comfort & skin suitability
    50

    Close colour · Shimmer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Shimmer rather than glitter (finish) · Stick rather than powder (format) · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: shimmer cool pink

    High confidence· Digital match

    View match
  12. #14 · Danessa Myricks Beauty

    Twin Flames Liquid Eyeshadow

    Love Spell
    Shade match 69
    $28SephoraSephoraCosts $21 more

    Matches: Same longevity: long-wearingClaims crease resistanceClaims waterproof

    Differences: Noticeably different swatch colourLighterLiquid rather than powder (format)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    80
    Wear & performance
    70
    Comfort & skin suitability
    50

    Slight colour difference · Duochrome · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Liquid rather than powder (format)

    Retailer shade note: baby pink with green gold shift

    Medium confidence· Digital match

    View match
  13. #15 · Clinique

    All About Shadow Duo Eyeshadow

    Strawberry Fudge

    Matched on the lighter eyeshadow pan

    Shade match 71
    $35Ulta BeautyUlta BeautyCosts $28 more

    Matches: Same format: powderSame longevity: long-wearingClaims crease resistance

    Differences: Noticeably different swatch colourDeeperShimmer rather than glitter (finish)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    74
    Wear & performance
    78
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer

    Ingredients (not scored): 12% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Shimmer rather than glitter (finish)

    Medium confidence· Digital match

    View match
  14. #16 · Anastasia Beverly Hills

    Glidr Eyeshadow Stick

    LILAC PEARL
    Shade match 72
    $34SephoraSephoraCosts $27 more

    Matches: Same cool undertoneClaims waterproof

    Differences: DeeperPurple rather than pinkStick rather than powder (format)

    Score details
    Shade match
    72
    Finish, pigmentation & format
    74
    Wear & performance
    61
    Comfort & skin suitability
    50

    Close colour · Metallic · Opaque

    Ingredients (not scored): 17% ingredient overlap

    Differences: Deeper · Purple rather than pink · Stick rather than powder (format) · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: metallic pearlescent lilac

    Medium confidence· Digital match

    View match
  15. #17 · about-face

    Fractal Glitter Eye Paint

    Orion
    Shade match 70
    $18Ulta BeautyUlta Beauty(product price)Costs $11 more

    Matches: Same longevity: long-wearingClaims crease resistanceClaims waterproof

    Differences: Noticeably different swatch colourCream rather than powder (format)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    74
    Wear & performance
    70
    Comfort & skin suitability
    50

    Slight colour difference · Metallic

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Cream rather than powder (format)

    Retailer shade note: ballet pink

    Medium confidence· Digital match

    View match
  16. #18 · Kaja

    Eye Bento Bouncy Eyeshadow Trio

    Rosewater

    Matched on pan 2

    Shade match 75
    $28SephoraSephoraCosts $21 more

    Shimmer

    Differences: Noticeably different swatch colourShimmer rather than glitter (finish)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    75
    Finish, pigmentation & format
    74
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Shimmer rather than glitter (finish) · Not listed rather than long-wearing (longevity)

    Retailer shade note: champagne cream, ballerina pink, & deep plum

    Medium confidence· Digital match

    View match
  17. #19 · Kaja

    Wink Dazzle Dual-Ended Eyeshadow Stick

    Ice Illusion

    Matched on pan 4

    Shade match 58
    $22SephoraSephoraCosts $15 more

    Matches: Same finish: glitterSame longevity: long-wearingClaims hydration

    Differences: Noticeably different swatch colourRose rather than pinkCream rather than powder (format)

    Score details
    Shade match
    58
    Finish, pigmentation & format
    88
    Wear & performance
    100
    Comfort & skin suitability
    40

    Slight colour difference · Glitter

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Rose rather than pink · Cream rather than powder (format)

    Retailer shade note: icy white

    Medium confidence· Digital match

    View match
  18. #20 · Danessa Myricks Beauty

    Colorfix - Multi-Use Eye, Cheek & Lip Waterproof Liquid Pigment

    Ballerina
    Shade match 67
    $22SephoraSephoraCosts $15 more

    Matches: Same longevity: long-wearingClaims waterproof

    Differences: Noticeably different swatch colourDeeperCream rather than powder (format)

    Score details
    Shade match
    67
    Finish, pigmentation & format
    74
    Wear & performance
    83
    Comfort & skin suitability
    50

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Cream rather than powder (format)

    Retailer shade note: pink satin metallic

    Medium confidence· Digital match

    View match
  19. #21 · Ulta Beauty Collection

    Eyeshadow Singles

    Peek A Boo
    Shade match 73
    $9Ulta BeautyUlta Beauty(product price)Costs $2 more

    Matches: Same format: powder

    Differences: Noticeably different swatch colourDeeperShimmer rather than glitter (finish)

    Score details
    Shade match
    73
    Finish, pigmentation & format
    74
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Shimmer rather than glitter (finish) · Not listed rather than long-wearing (longevity)

    Retailer shade note: light pink shimmer

    Medium confidence· Digital match

    View match
  20. #22 · MAC Cosmetics

    Satin Eyeshadow

    Girlie
    Shade match 69
    $26Ulta BeautyUlta BeautyCosts $19 more

    Matches: Same format: powderClaims crease resistance

    Differences: Noticeably different swatch colourDeeperShimmer rather than glitter (finish)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    74
    Wear & performance
    59
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Shimmer rather than glitter (finish) · 8-hour wear rather than long-wearing (longevity)

    Retailer shade note: Rosy-pink with subtle shimmer

    Medium confidence· Digital match

    View match
  21. #23 · Clinique

    All About Shadow Duo Eyeshadow

    Seashell Pink/Fawn Satin New

    Matched on the Seashell Pink pan

    Shade match 65
    $35Ulta BeautyUlta BeautyCosts $28 more

    Matches: Same format: powderSame longevity: long-wearingClaims crease resistance

    Differences: Noticeably different swatch colourDeeperShimmer rather than glitter (finish)

    Score details
    Shade match
    65
    Finish, pigmentation & format
    74
    Wear & performance
    78
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer

    Ingredients (not scored): 12% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Shimmer rather than glitter (finish)

    Medium confidence· Digital match

    View match
  22. #24 · Ulta Beauty Collection

    Cream Eye Shadow Stick

    You're Sweet
    Shade match 79
    $10.50Ulta BeautyUlta Beauty(product price)Costs $3.50 more

    Matches: Claims crease resistanceClaims waterproofClaims comfort

    Differences: Shimmer rather than glitter (finish)Cream rather than powder (format)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    79
    Finish, pigmentation & format
    61
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer

    Ingredients (not scored): 1% ingredient overlap

    Differences: Shimmer rather than glitter (finish) · Cream rather than powder (format) · Not listed rather than long-wearing (longevity)

    Retailer shade note: medium pink shimmer

    Medium confidence· Digital match

    View match
  23. #25 · Morphe

    ChromaPlus Eyeshadow Trio

    Tulle Order

    Matched on pan 1

    Shade match 65
    $13Ulta BeautyUlta BeautyCosts $6 more

    Matches: Same format: powderClaims crease resistance

    Differences: Noticeably different swatch colourLighterNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    65
    Finish, pigmentation & format
    86
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Not listed rather than long-wearing (longevity)

    Retailer shade note: soft ballet pink

    Medium confidence· Digital match

    View match
  24. #26 · Ulta Beauty Collection

    Color Snack Eyeshadow Duo

    Berry Bowl

    Matched on pan 3

    Shade match 70
    $12Ulta BeautyUlta BeautyCosts $5 more

    Matches: Very close colourSame format: powder

    Differences: Nude rather than pinkShimmer rather than glitter (finish)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    74
    Wear & performance
    40
    Comfort & skin suitability
    50

    Very close colour · Shimmer · Buildable

    Ingredients (not scored): 7% ingredient overlap

    Differences: Nude rather than pink · Shimmer rather than glitter (finish) · Not listed rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  25. #27 · Winky Lux

    Rose Petal Liquid Eyeshadow

    Primrose Shimmer
    Shade match 72
    $19Ulta BeautyUlta BeautyCosts $12 more

    Matches: Claims crease resistanceClaims comfortClaims hydration

    Differences: Noticeably different swatch colourLighterShimmer rather than glitter (finish)

    Score details
    Shade match
    72
    Finish, pigmentation & format
    59
    Wear & performance
    59
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 16% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Shimmer rather than glitter (finish) · Liquid rather than powder (format) · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: baby pink shimmer

    Medium confidence· Digital match

    View match
  26. #28 · Half Magic

    Eyeshadow Singles

    Sparkle Puff
    Shade match 50
    $15Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Same finish: glitterSame format: powder

    Differences: DeeperGolden rather than pinkNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    50
    Finish, pigmentation & format
    100
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Glitter · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Deeper · Golden rather than pink · Not listed rather than long-wearing (longevity)

    Retailer shade note: champagne with icy blue sparkle

    Medium confidence· Digital match

    View match
  27. #29 · Patrick Ta

    Major Dimension Eye Illusion Eyeshadow Duo

    Always On Your Mind

    Matched on pan 1

    Shade match 64
    $42SephoraSephoraCosts $35 more

    Shimmer · Opaque

    Differences: Noticeably different swatch colourRose rather than pinkShimmer rather than glitter (finish)

    Score details
    Shade match
    64
    Finish, pigmentation & format
    74
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Rose rather than pink · Shimmer rather than glitter (finish) · Not listed rather than long-wearing (longevity)

    Retailer shade note: slate sparkle

    Medium confidence· Digital match

    View match
  28. #30 · Ulta Beauty Collection

    Eyeshadow Singles

    Lollipop
    Shade match 56
    $9Ulta BeautyUlta Beauty(product price)Costs $2 more

    Matches: Same format: powder

    Differences: Nude rather than pinkNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    56
    Finish, pigmentation & format
    86
    Wear & performance
    40
    Comfort & skin suitability
    50

    Close colour · Metallic · Buildable

    Ingredients (not scored): 11% ingredient overlap

    Differences: Nude rather than pink · Not listed rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  29. #31 · ColourPop

    Chrome Liquid Eyeshadow

    Glaze
    Shade match 57
    $12Ulta BeautyUlta BeautyCosts $5 more

    Duochrome

    Differences: LighterWarm rather than cool undertoneCopper rather than pink

    Score details
    Shade match
    57
    Finish, pigmentation & format
    80
    Wear & performance
    40
    Comfort & skin suitability
    50

    Close colour · Duochrome

    Ingredients (not scored): 8% ingredient overlap

    Differences: Lighter · Warm rather than cool undertone · Copper rather than pink · Liquid rather than powder (format) · Not listed rather than long-wearing (longevity)

    Retailer shade note: opalescent gold, pink & copper multichrome

    Medium confidence· Digital match

    View match
  30. #32 · Lancôme

    Idôle Goddess Dimension Eyeshadow

    02 Pink Moonrise
    Shade match 81
    $26Ulta BeautyUlta BeautyCosts $19 more

    Matches: Same format: powderSame longevity: long-wearingClaims crease resistance

    Differences: Matte rather than glitter (finish)

    Score details
    Shade match
    81
    Finish, pigmentation & format
    19
    Wear & performance
    78
    Comfort & skin suitability
    50

    Close colour · Matte · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than glitter (finish)

    Retailer shade note: baby pink matte

    Medium confidence· Digital match

    View match

Showing 12 of 30 matches

Why the closest shade match works

Armani Beauty Eye Tint Long-Lasting Liquid Eyeshadow in 70M Sakura, against ColourPop Super Shock Shadow in Pink Icing. Every attribute compared, with its share of the score.

ComparedYour shadePink IcingClosest shade match70M SakuraScore
Shade match55% of overall83
Colour78#ddbcc5#eccbd0Close colourColour difference 3.9 (0 is identical)
Depth79LightLightSome differenceDepth difference 7.6 on the 0–100 scale
Undertonenot comparableCoolNot listedUndertone unknown on one side
Colour family100PinkPinkSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared4
Finish0GlitterMatteDifferentMatte finish rather than glitter
Pigmentationnot comparableNot listedBuildableNot listed for eitherAn opacity not listed for one product
Format20PowderLiquidDifferentLiquid rather than powder
Wear & performance10% of overall · 2 of 3 compared59
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Crease resistance40Not listedClaimedSome differenceThe match claims crease resistance; your product does not list it
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Comfort & skin suitability5% of overall · 1 of 3 compared40
Comfort40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 55/100Shade match 83/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Armani Beauty Eye Tint Long-Lasting Liquid Eyeshadow in 70M Sakura.

Same or better

  • Claims crease resistance
  • Claims comfort

Different

  • Small colour difference on the swatch
  • Runs lighter
  • Matte finish instead of glitter
  • Liquid format instead of powder
  • 16-hour wear longevity instead of long-wearing

Description and ingredients (information only, not scored)

Weighted ingredient similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptioncool-toned baby pink with silver and pink pinpointslight pink matte
BaseSilicone-based, high siliconeSilicone-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
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Why the closest overall alternative works

ColourPop Jelly Much Gel Eyeshadow in Close to You, against ColourPop Super Shock Shadow in Pink Icing. Every attribute compared, with its share of the score.

ComparedYour shadePink IcingClosest overall alternativeClose to YouScore
Shade match55% of overall78
Colour63#ddbcc5#efb7c4Slight colour differenceColour difference 5.9 (0 is identical)
Depth99LightLightSameDepth difference 0.7 on the 0–100 scale
Undertonenot comparableCoolNot listedUndertone unknown on one side
Colour family100PinkPinkSameSame colour family
Finish, pigmentation & format30% of overall · 1 of 3 compared100
Finish100GlitterGlitterSameSame glitter finish
Pigmentationnot comparableNot listedNot listedNot listed for eitherNeither product lists an opacity
Formatnot comparablePowderNot listedNot listed for eitherFormat not listed for one product
Wear & performance10% of overall · 2 of 3 compared78
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Crease resistance40Not listedClaimedSome differenceThe match claims crease resistance; your product does not list it
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Comfort & skin suitability5% of overall · none of 3 comparable50
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 83/100Shade match 78/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ColourPop Jelly Much Gel Eyeshadow in Close to You.

Same or better

  • Same finish: glitter
  • Same longevity: long-wearing
  • Claims crease resistance

Different

  • Small colour difference on the swatch

Description and ingredients (information only, not scored)

Weighted ingredient similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptioncool-toned baby pink with silver and pink pinpointsbaby pink with pink & gold glitter
BaseSilicone-based, high siliconeWater-based, low silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
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Where to buy

Closest shade match

Armani Beauty Eye Tint Long-Lasting Liquid Eyeshadow 70M Sakura

Best price
$39SephoraSephora
Costs $32 more

Your shade $7 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

ColourPop Jelly Much Gel Eyeshadow Close to You

Best price
$9Ulta BeautyUlta Beauty
Costs $2 more

Your shade $7 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.