Deep · Neutral · neutral pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
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21 of 30 matches
Only showing matches with full coverage.
The equivalent shade and the most similar concealer overall.
SephoraYour shade $11.99 at Ulta Beauty
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $18.01 moreMatches: Very close colourSimilar undertone (cool vs neutral)Same matte finish
No material differences in the data we have.
Very close colour · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Retailer shade note: for very deep skin w/ cool undertones
Medium confidence· Digital match
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraSephoraCosts $20.01 moreMatches: Similar undertone (cool vs neutral)Same matte finishSame full coverage
Differences: Slightly deeperContains listed fragrance
Close colour · Matte · Full coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Slightly deeper · Contains listed fragrance
Retailer shade note: very deep skin with a balance of warm & cool undertones
Medium confidence· Digital match
Tarte Shape Tape Full Coverage Matte Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at Sephora
Ulta Beautyfrom $32 · product priceView at Ulta BeautySephoraCosts $24.01 moreMatches: Same neutral undertoneSame matte finishSame full coverage
No material differences in the data we have.
Close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Retailer shade note: Deep with neutral undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraCosts $24.01 moreMatches: Very close colourSame neutral undertoneSame matte finish
No material differences in the data we have.
Very close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Retailer shade note: Deep with neutral warm undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraCosts $18.01 moreMatches: Same neutral undertoneSame full coverageBoth claim long-wearing
Differences: Slightly lighterNatural rather than matte finish
Close colour · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly lighter · Natural rather than matte finish
Retailer shade note: for neutral undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraSephoraCosts $18.01 moreMatches: Similar undertone (cool vs neutral)Same full coverageBoth claim long-wearing
Differences: Slightly deeperNatural rather than matte finish
Close colour · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly deeper · Natural rather than matte finish
Retailer shade note: for cool undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephoraCosts $23.01 moreMatches: Similar undertone (cool vs neutral)Same matte finishSame full coverage
Differences: Slightly deeper
Close colour · Matte · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly deeper
Retailer shade note: for very deep skin with cool undertones
Medium confidence· Digital match
Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$35View at SephoraSephoraCosts $30.01 moreMatches: Same neutral undertoneSame full coverageClaims transfer resistance
Differences: Slightly deeperNatural rather than matte finishContains listed fragrance
Close colour · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly deeper · Natural rather than matte finish · Contains listed fragrance
Retailer shade note: deep skin with neutral undertones
Medium confidence· Digital match
Dior Forever Skin Correct Full-Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beautyfrom $42 · product priceView at Ulta BeautySephoraCosts $20.01 moreMatches: Same matte finishSame full coverageClaims a blurring effect
Differences: Slightly warmer undertoneContains listed fragrance
Close colour · Matte · Full coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Slightly warmer undertone · Contains listed fragrance
Retailer shade note: deeper skin with very warm, rosy undertones
Medium confidence· Digital match
Tarte Shape Tape Full Coverage Matte Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty$32View at Ulta BeautySephoraCosts $24.01 moreMatches: Same neutral undertoneSame full coverageBoth claim long-wearing
Differences: Slightly lighterNatural rather than matte finish
Close colour · Natural · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Slightly lighter · Natural rather than matte finish
Retailer shade note: deep with neutral to golden undertones
Medium confidence· Digital match
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraCosts $18.01 moreMatches: Same neutral undertoneSame matte finishSame full coverage
Differences: Slightly deeper
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly deeper
Retailer shade note: very deep with rich neutral undertones
Medium confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephoraCosts $26.01 moreMatches: Same neutral undertoneSame full coverageClaims a blurring effect
Differences: Slightly deeperNatural rather than matte finish
Close colour · Natural · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Slightly deeper · Natural rather than matte finish
Retailer shade note: ultra deep with neutral brown undertones
Medium confidence· Digital match
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beautyfrom $38 · product priceView at Ulta BeautySephoraCosts $20.01 moreMatches: Same matte finishSame full coverageClaims a blurring effect
Differences: Olive rather than neutral undertoneContains listed fragrance
Close colour · Matte · Full coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Olive rather than neutral undertone · Contains listed fragrance
Retailer shade note: deeper skin with very warm, golden or olive undertones
Medium confidence· Digital match
Tarte Shape Tape Full Coverage Matte Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautySephoraCosts $18.01 moreMatches: Same neutral undertoneSame matte finishSame full coverage
Differences: Noticeably different swatch colourSlightly lighter
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter
Retailer shade note: for very deep skin w/ neutral undertones
Medium confidence· Digital match
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty(product price)$3.99 less (33%)Matches: Same neutral undertoneSame matte finishSame full coverage
Differences: Noticeably different swatch colourSlightly lighter
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 32% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter
Retailer shade note: rich w/ neutral undertone
Medium confidence· Digital match
e.l.f. Cosmetics 16HR Camo Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautySephoraCosts $19.01 moreMatches: Same neutral undertoneSame matte finishSame full coverage
Differences: Noticeably different swatch colour
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Noticeably different swatch colour
Retailer shade note: rich skin tones with neutral undertones
Medium confidence· Digital match
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$31View at SephoraSephoraCosts $24.01 moreMatches: Same neutral undertoneSame matte finishSame full coverage
Differences: Noticeably different swatch colourSlightly deeper
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper
Retailer shade note: Deep with neutral undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraCosts $20.01 moreMatches: Same matte finishSame full coverageClaims a blurring effect
Differences: Slightly warmer undertoneContains listed fragrance
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Slightly warmer undertone · Contains listed fragrance
Retailer shade note: deep skin with warm, peach undertones
Medium confidence· Digital match
Tarte Shape Tape Full Coverage Matte Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautySephoraCosts $24.01 moreMatches: Similar undertone (cool vs neutral)Same full coverageBoth claim long-wearing
Differences: Noticeably different swatch colourSlightly deeperNatural rather than matte finish
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper · Natural rather than matte finish
Retailer shade note: very deep with rosy undertones
Medium confidence· Digital match
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraCosts $20.01 moreMatches: Same matte finishSame full coverageClaims a blurring effect
Differences: Slightly warmer undertoneContains listed fragrance
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Slightly warmer undertone · Contains listed fragrance
Retailer shade note: deeper skin with warm, peach undertones
Medium confidence· Digital match
Tarte Shape Tape Full Coverage Matte Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautyShowing 12 of 20 matches
The closest shade to CoverGirl TruBlend Undercover Concealer Bronze (Deep · Neutral · neutral pink undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Shade 07
$44
Deep 094
$42
9C Golden
80C
Cocoa
$22
270 P
$24
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 498, against CoverGirl TruBlend Undercover Concealer in Bronze. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 498.
11 shared ingredients; weighted similarity 19%. Ingredients only affect results through the filters.
SephoraYour shade $11.99 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
