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TruBlend Undercover Concealer Classic Beige dupes and alternatives CoverGirl

Medium light · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with full coverage.

  • 1 match has no coverage listed and is not shown.

Closest shade matchClosest overall alternative: Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer 9 Tan

The equivalent shade and the most similar concealer overall.

The match
Charlotte Tilbury
9 Tan
Depth and undertone: Medium light · Cool
Finish and coverage: Matte · Full coverage
Overall match
77out of 100
Shade (Shade match)
81
Finish (Finish & visual result)
89
Wear (Wear & performance)
53
Skin (Skin suitability)
50
Shade match
81out of 100
Colour
69
Depth
94
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$36SephoraSephora
Costs $23.01 more

Your shade $12.99 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 78
    $30SephoraSephoraCosts $17.01 more

    Matches: Same cool undertoneSame full coverageBoth claim long-wearing

    Differences: Natural rather than matte finish

    Score details
    Shade match
    78
    Finish & visual result
    76
    Wear & performance
    76
    Skin suitability
    50

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  2. Shade match 76
    $30Ulta BeautyUlta Beauty(product price)Costs $17.01 more

    Matches: Same cool undertoneSame full coverageBoth claim long-wearing

    Differences: Slightly lighterNatural rather than matte finish

    Score details
    Shade match
    76
    Finish & visual result
    76
    Wear & performance
    76
    Skin suitability
    50

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  3. #4 · Tarte

    Shape Tape Full Coverage Matte Concealer

    38N medium-tan neutral
    Shade match 73
    $32SephoraSephoraCosts $19.01 more

    Matches: Same cool undertoneSame matte finishSame full coverage

    Differences: Noticeably different swatch colourContains listed fragrance

    Score details
    Shade match
    73
    Finish & visual result
    89
    Wear & performance
    58
    Skin suitability
    50

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Noticeably different swatch colour · Contains listed fragrance

    Retailer shade note: medium to tan skin with a balance of warm & cool undertones

    Medium confidence· Digital match

    View match
  4. #5 · L'Oréal Paris

    Infallible Full Wear Waterproof Concealer

    370 Biscuit
    Shade match 69
    $15.99Ulta BeautyUlta BeautyCosts $3 more

    Matches: Same matte finishSame full coverageClaims transfer resistance

    Differences: Slightly lighterContains listed fragrance

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    50

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly lighter · Contains listed fragrance

    Low confidence· Digital match

    View match
  5. Shade match 63
    $30SephoraSephoraCosts $17.01 more

    Matches: Same cool undertoneSame matte finishSame full coverage

    Differences: Noticeably different swatch colourSlightly lighter

    Score details
    Shade match
    63
    Finish & visual result
    100
    Wear & performance
    76
    Skin suitability
    50

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter

    Retailer shade note: for medium to tan skin w/ cool undertones

    Medium confidence· Digital match

    View match
  6. Shade match 74
    $42SephoraSephoraCosts $29.01 more

    Matches: Same cool undertoneSame full coverageClaims transfer resistance

    Differences: Noticeably different swatch colourNatural rather than matte finishContains listed fragrance

    Score details
    Shade match
    74
    Finish & visual result
    76
    Wear & performance
    58
    Skin suitability
    50

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Natural rather than matte finish · Contains listed fragrance

    Retailer shade note: light medium skin with cool rosy undertones

    Medium confidence· Digital match

    View match
  7. Shade match 80
    $39SephoraSephoraCosts $26.01 more

    Matches: Same cool undertoneSame full coverageClaims a skin-like finish

    Differences: Natural rather than matte finish

    Score details
    Shade match
    80
    Finish & visual result
    64
    Wear & performance
    54
    Skin suitability
    50

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Natural rather than matte finish

    Retailer shade note: Light Medium, Cool Rosy

    Medium confidence· Digital match

    View match
  8. Shade match 72
    $42Ulta BeautyUlta Beauty(product price)Costs $29.01 more

    Matches: Same cool undertoneSame full coverageClaims transfer resistance

    Differences: Noticeably different swatch colourNatural rather than matte finishContains listed fragrance

    Score details
    Shade match
    72
    Finish & visual result
    76
    Wear & performance
    58
    Skin suitability
    50

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Natural rather than matte finish · Contains listed fragrance

    Retailer shade note: light skin with cool pink undertones

    Medium confidence· Digital match

    View match
  9. #10 · L'Oréal Paris

    Infallible Full Wear Waterproof Concealer

    395 Walnut
    Shade match 61
    $15.99Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Same matte finishSame full coverageClaims transfer resistance

    Differences: Noticeably different swatch colourSlightly deeperContains listed fragrance

    Score details
    Shade match
    61
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    50

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · Contains listed fragrance

    Low confidence· Digital match

    View match
  10. Shade match 77
    $39SephoraSephoraCosts $26.01 more

    Matches: Same full coverageClaims a skin-like finishClaims a blurring effect

    Differences: Neutral rather than cool undertoneNatural rather than matte finish

    Score details
    Shade match
    77
    Finish & visual result
    64
    Wear & performance
    54
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish

    Retailer shade note: Medium, Neutral

    Medium confidence· Digital match

    View match
  11. Shade match 65
    $30SephoraSephoraCosts $17.01 more

    Matches: Same cool undertoneSame full coverageBoth claim long-wearing

    Differences: Noticeably different swatch colourSlightly lighterNatural rather than matte finish

    Score details
    Shade match
    65
    Finish & visual result
    76
    Wear & performance
    76
    Skin suitability
    50

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Natural rather than matte finish

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  12. Shade match 65
    $30SephoraSephoraCosts $17.01 more

    Matches: Same cool undertoneSame full coverageBoth claim long-wearing

    Differences: Noticeably different swatch colourSlightly lighterNatural rather than matte finish

    Score details
    Shade match
    65
    Finish & visual result
    76
    Wear & performance
    76
    Skin suitability
    50

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Natural rather than matte finish

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  13. #14 · Huda Beauty

    #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Marmalade 3.3 Beige
    Shade match 63
    $31SephoraSephoraCosts $18.01 more

    Matches: Same cool undertoneSame matte finishSame full coverage

    Differences: Noticeably different swatch colourSlightly lighter

    Score details
    Shade match
    63
    Finish & visual result
    79
    Wear & performance
    66
    Skin suitability
    50

    Visibly different colour · Matte · Full coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter

    Retailer shade note: light-medium skin tones with pink undertones

    Medium confidence· Digital match

    View match
  14. Shade match 62
    $30SephoraSephoraCosts $17.01 more

    Matches: Same cool undertoneSame matte finishSame full coverage

    Differences: Noticeably different swatch colourSlightly lighter

    Score details
    Shade match
    62
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    50

    Visibly different colour · Matte · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter

    Retailer shade note: fair with pink undertones

    Medium confidence· Digital match

    View match
  15. Shade match 62
    $30SephoraSephoraCosts $17.01 more

    Matches: Same cool undertoneSame matte finishSame full coverage

    Differences: Noticeably different swatch colourSlightly deeper

    Score details
    Shade match
    62
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    50

    Visibly different colour · Matte · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper

    Retailer shade note: medium with rosy undertones

    Medium confidence· Digital match

    View match
  16. Shade match 63
    $36SephoraSephoraCosts $23.01 more

    Matches: Same full coverageBoth claim long-wearingClaims not settling into lines

    Differences: Olive rather than cool undertoneNatural rather than matte finish

    Score details
    Shade match
    63
    Finish & visual result
    76
    Wear & performance
    68
    Skin suitability
    50

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: Olive rather than cool undertone · Natural rather than matte finish

    Retailer shade note: medium with golden to olive undertones

    Medium confidence· Digital match

    View match
  17. Shade match 65
    $42Ulta BeautyUlta Beauty(product price)Costs $29.01 more

    Matches: Same cool undertoneSame full coverageClaims transfer resistance

    Differences: Noticeably different swatch colourSlightly lighterNatural rather than matte finish

    Score details
    Shade match
    65
    Finish & visual result
    76
    Wear & performance
    58
    Skin suitability
    50

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Natural rather than matte finish · Contains listed fragrance

    Retailer shade note: light medium skin with cool pink undertones

    Medium confidence· Digital match

    View match
  18. Shade match 62
    $36SephoraSephoraCosts $23.01 more

    Matches: Same cool undertoneSame full coverageBoth claim long-wearing

    Differences: Noticeably different swatch colourSlightly lighterNatural rather than matte finish

    Score details
    Shade match
    62
    Finish & visual result
    76
    Wear & performance
    68
    Skin suitability
    50

    Visibly different colour · Natural · Full coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Natural rather than matte finish

    Retailer shade note: light medium with rosy undertones

    Medium confidence· Digital match

    View match
  19. Shade match 64
    $42Ulta BeautyUlta Beauty(product price)Costs $29.01 more

    Matches: Same cool undertoneSame full coverageClaims transfer resistance

    Differences: Noticeably different swatch colourSlightly lighterNatural rather than matte finish

    Score details
    Shade match
    64
    Finish & visual result
    76
    Wear & performance
    58
    Skin suitability
    50

    Visibly different colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Natural rather than matte finish · Contains listed fragrance

    Retailer shade note: fair skin with cool pink undertones

    Medium confidence· Digital match

    View match
  20. Shade match 70
    $39SephoraSephoraCosts $26.01 more

    Matches: Same cool undertoneSame full coverageClaims a skin-like finish

    Differences: Noticeably different swatch colourNatural rather than matte finish

    Score details
    Shade match
    70
    Finish & visual result
    64
    Wear & performance
    54
    Skin suitability
    50

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Natural rather than matte finish

    Retailer shade note: Medium, Cool Rosy

    Medium confidence· Digital match

    View match
  21. #22 · Too Faced

    Born This Way Super Coverage Multi-Use Concealer

    Natural Beige
    Shade match 61
    $36SephoraSephoraCosts $23.01 more

    Matches: Same full coverageBoth claim long-wearingClaims not settling into lines

    Differences: Noticeably different swatch colourNeutral rather than cool undertoneNatural rather than matte finish

    Score details
    Shade match
    61
    Finish & visual result
    76
    Wear & performance
    68
    Skin suitability
    50

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Natural rather than matte finish

    Retailer shade note: light medium with neutral undertones

    Medium confidence· Digital match

    View match
  22. Shade match 70
    $39SephoraSephoraCosts $26.01 more

    Matches: Same cool undertoneSame full coverageClaims a skin-like finish

    Differences: Noticeably different swatch colourSlightly lighterNatural rather than matte finish

    Score details
    Shade match
    70
    Finish & visual result
    64
    Wear & performance
    54
    Skin suitability
    50

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Natural rather than matte finish

    Retailer shade note: Light, Cool Pink

    Medium confidence· Digital match

    View match

Showing 12 of 22 matches

Looking for a foundation in your shade?

The closest shade to CoverGirl TruBlend Undercover Concealer Classic Beige (Medium light · Cool undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

Closest foundations

  1. Estée Lauder Double Wear Stay-in-Place Foundation

    3C2 Pebble

    Estée Lauder Double Wear Stay-in-Place Foundation, shade 3C2 Pebble

    • Very close colour
    • Light medium · Cool · rosy undertone

    $52

  2. Tarte Amazonian Clay Blurring Powder Foundation

    20B Light Beige

    Tarte Amazonian Clay Blurring Powder Foundation, shade 20B Light Beige

    • Very close colour
    • Medium light · Cool · pink undertone

    $40

  3. Hourglass Vanish Seamless Finish Foundation Stick

    9.5 Light Beige

    Hourglass Vanish Seamless Finish Foundation Stick, shade 9.5 Light Beige

    • Very close colour
    • Medium light · Cool undertone

    $49

  4. IT Cosmetics CC+ Cream Natural Matte Foundation

    Medium Cool

    IT Cosmetics CC+ Cream Natural Matte Foundation, shade Medium Cool

    • Close colour
    • Light medium · Cool undertone

    $39

  5. NYX Professional Makeup Bare With Me Blur Tint Foundation

    03: Light Ivory

    NYX Professional Makeup Bare With Me Blur Tint Foundation, shade 03: Light Ivory

    • Close colour
    • Light medium · Cool undertone

    $14

  6. Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation

    R5

    Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation, shade R5

    • Close colour
    • Medium light · Cool · rosy undertone

    $52

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer in 9 Tan, against CoverGirl TruBlend Undercover Concealer in Classic Beige. Every attribute compared, with its share of the score.

ComparedYour shadeClassic BeigeClosest match9 TanScore
Shade match55% of overall81
Colour69#e1a290#dc9c7dSlight colour differenceColour difference 5.0 (0 is identical)
Depth94Medium lightMedium lightSameDepth difference: 3.3
Retailer descriptionNot statedTanNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared53
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedNormal, dry, oilySkin-type suitability not published for one product
Overall match 77/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer in 9 Tan.

Same or better

  • Same cool undertone
  • Same matte finish
  • Same full coverage
  • Claims a blurring effect
  • Claims transfer resistance
  • Claims not settling into lines
  • No drying alcohol listed

Different

  • Small colour difference on the swatch

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconehigh silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs high

Where to buy 9 Tan

Best price
$36SephoraSephora
Costs $23.01 more

Your shade $12.99 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.