Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Matches: Claims smudge and transfer· Claims waterproof· Claims comfort
Differences: Noticeably different swatch colour· Neutral rather than cool undertone· Red rather than pink
Score details
Shade match
61
Finish & visual result
50
Wear & performance
40
Comfort & suitability
40
Slight colour difference · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Red rather than pink · Long-wearing rather than not listed (longevity)
Matches: Claims smudge and transfer· Claims comfort
Differences: Noticeably different swatch colour· Neutral rather than cool undertone· Rose rather than pink
Score details
Shade match
60
Finish & visual result
50
Wear & performance
40
Comfort & suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Rose rather than pink · 12-hour wear rather than not listed (longevity)
Differences: Noticeably different swatch colour· Neutral rather than cool undertone· Red rather than pink
Score details
Shade match
59
Finish & visual result
50
Wear & performance
40
Comfort & suitability
50
Slight colour difference · Matte · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Red rather than pink · Long-wearing rather than not listed (longevity)
Differences: Noticeably different swatch colour· Neutral rather than cool undertone· Red rather than pink
Score details
Shade match
58
Finish & visual result
50
Wear & performance
40
Comfort & suitability
50
Slight colour difference · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Red rather than pink · Long-wearing rather than not listed (longevity)
L.A. Girl Long-Lasting Shockwave Lip Liner in Pop, against e.l.f. Cosmetics Cream Glide Lip Liner in Fuchsia Forward. Every attribute compared, with its share of the score.
ComparedYour shadeFuchsia ForwardClosest matchPopHow they compareScore
Shade match60% of overall88
Colour60%97#ec2852#e62e50Looks identicalColour difference 1.1 (0 is identical)
Depth20%98MediumMediumSameDepth difference 1.0 on the 0–100 scale
Format and precision20%—not comparableNot listedPencilNot listed for eitherA format not listed for one product
Comfort & suitability5% of overall · none of 2 comparable50
Comfort50%—not comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration50%—not comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Overall match 70/100Shade match 88/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.