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Halo Glow Blush Beauty Wand You Go Cocoa dupes and alternatives e.l.f. Cosmetics

Terracotta · Warm · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar blush overall: shade match 55%, finish, pigmentation and format 25%, wear and performance 15%, comfort and skin suitability 5%.

Closest shade matchClosest overall alternative: Huda Beauty Blush Filter Soft Glow Liquid Blush Coco-Loco

The equivalent shade and the most similar blush overall.

Your shade
e.l.f. Cosmetics
You Go CocoaChange shade
Colour family, undertone and depth: Terracotta · Warm · Deep / dark
Finish and pigmentation: Natural · Buildable
The match
Huda Beauty
Coco-Loco
Colour family, undertone and depth: Terracotta · Warm · Deep / dark
Finish and pigmentation: Dewy · Buildable
Overall match
80out of 100
Shade (Shade match)
89
Finish (Finish, pigmentation & format)
84
Wear (Wear & performance)
40
Comfort (Comfort & skin suitability)
72
Shade match
89out of 100
Colour
84
Depth
89
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$25SephoraSephora
Costs $15 more

Your shade $10 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar blush on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar blush on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · MAC Cosmetics

    Powder Kiss Liquid Lip & Cheek Mousse

    Devoted to Chili
    Shade match 78
    $27Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Same warm undertoneSame pigmentation: buildableSame format: liquid

    Differences: Red rather than terracotta10-hour wear rather than not listed (longevity)

    Score details
    Shade match
    78
    Finish, pigmentation & format
    89
    Wear & performance
    40
    Comfort & skin suitability
    100

    Close colour · Matte · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Red rather than terracotta · 10-hour wear rather than not listed (longevity)

    Sold as lipstick, rated here for use as blush (suited)

    Retailer shade note: warm brick red

    High confidence· Digital match

    View match
  2. #3 · Benefit Cosmetics

    Benetint Liquid Lip & Cheek Stain

    Dark Cherry
    Shade match 67
    $28SephoraSephoraCosts $18 more

    Matches: Same warm undertoneSame finish: naturalSame pigmentation: buildable

    Differences: Red rather than terracottaLong-wearing rather than not listed (longevity)Does not claim hydration

    Score details
    Shade match
    67
    Finish, pigmentation & format
    100
    Wear & performance
    40
    Comfort & skin suitability
    80

    Slight colour difference · Natural · Buildable

    Ingredients (not scored): 4% ingredient overlap

    Differences: Red rather than terracotta · Long-wearing rather than not listed (longevity) · Does not claim hydration

    Retailer shade note: dark-cherry tinted lip & cheek stain

    Medium confidence· Digital match

    View match
  3. #4 · e.l.f. Cosmetics

    Camo Liquid Blush

    Bronze Bombshell
    Shade match 71
    $8Ulta BeautyUlta Beauty$2 less (20%)

    Matches: Same warm undertoneSame pigmentation: buildableSame format: liquid

    Differences: Noticeably different swatch colourLighterDewy rather than natural (finish)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    84
    Wear & performance
    40
    Comfort & skin suitability
    80

    Slight colour difference · Dewy · Buildable

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Dewy rather than natural (finish) · Long-wearing rather than not listed (longevity) · Does not claim hydration

    Retailer shade note: warm terracotta

    High confidence· Digital match

    View match
  4. #5 · Lancôme

    Juicy Tubes Cheeks Jelly Blush Tint

    03 Fig Jelly
    Shade match 65
    $25SephoraSephoraCosts $15 more

    Matches: Same warm undertoneSame finish: naturalSame pigmentation: buildable

    Differences: Berry rather than terracottaLong-wearing rather than not listed (longevity)Does not claim hydration

    Score details
    Shade match
    65
    Finish, pigmentation & format
    100
    Wear & performance
    40
    Comfort & skin suitability
    72

    Slight colour difference · Natural · Buildable

    Ingredients (not scored): 12% ingredient overlap

    Differences: Berry rather than terracotta · Long-wearing rather than not listed (longevity) · Does not claim hydration · Normal, Dry, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: neutral-warm figberry

    Medium confidence· Digital match

    View match
  5. #6 · Live Tinted

    Huestick Lip and Cheek Multistick

    Found
    Shade match 74
    $28Ulta BeautyUlta BeautyCosts $18 more

    Matches: Same warm undertoneBoth claim hydrationSame skin types: combination, dry, normal, oily, sensitive

    Differences: Noticeably different swatch colourLighterOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    74
    Finish, pigmentation & format
    67
    Wear & performance
    50
    Comfort & skin suitability
    76

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Opaque rather than buildable (pigmentation) · Stick rather than liquid (format) · Does not claim comfort

    Retailer shade note: deep brick

    High confidence· Digital match

    View match
  6. #7 · Bobbi Brown

    Pot Rouge Cream Blush for Lips & Cheeks

    Chocolate Cherry
    Shade match 69
    $36Ulta BeautyUlta BeautyCosts $26 more

    Matches: Same warm undertoneBoth claim comfortSame skin types: combination, dry, normal, oily, sensitive

    Differences: Brown / nude rather than terracottaOpaque rather than buildable (pigmentation)Cream rather than liquid (format)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    76
    Wear & performance
    50
    Comfort & skin suitability
    88

    Close colour · Satin · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Brown / nude rather than terracotta · Opaque rather than buildable (pigmentation) · Cream rather than liquid (format) · Does not claim hydration

    Retailer shade note: red brown

    Medium confidence· Digital match

    View match
  7. #8 · Juvia's Place

    Blushed Cream Blush

    Terracotta
    Shade match 69
    $17Ulta BeautyUlta BeautyCosts $7 more

    Matches: Same warm undertoneSame pigmentation: buildableBoth claim comfort

    Differences: Brown / nude rather than terracottaDewy rather than natural (finish)Cream rather than liquid (format)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    74
    Wear & performance
    50
    Comfort & skin suitability
    100

    Close colour · Dewy · Buildable

    Ingredients (not scored): no ingredient list for one product

    Differences: Brown / nude rather than terracotta · Dewy rather than natural (finish) · Cream rather than liquid (format)

    Retailer shade note: deep chocolate

    Medium confidence· Digital match

    View match
  8. #9 · Clinique

    Pop Lip + Cheek Oil

    Nude Honey
    Shade match 72
    $27Ulta BeautyUlta BeautyCosts $17 more

    Matches: Same warm undertoneSame format: liquidBoth claim hydration

    Differences: Brown / nude rather than terracottaDewy rather than natural (finish)Sheer rather than buildable (pigmentation)

    Score details
    Shade match
    72
    Finish, pigmentation & format
    75
    Wear & performance
    40
    Comfort & skin suitability
    60

    Close colour · Dewy · Sheer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Brown / nude rather than terracotta · Dewy rather than natural (finish) · Sheer rather than buildable (pigmentation) · Long-wearing rather than not listed (longevity) · Does not claim comfort

    Medium confidence· Digital match

    View match
  9. #10 · MAC Cosmetics

    Powder Kiss Liquid Lip & Cheek Mousse

    Marrakesh-Mere
    Shade match 60
    $27SephoraSephoraCosts $17 more

    Matches: Same warm undertoneSame pigmentation: buildableSame format: liquid

    Differences: Noticeably different swatch colourLighterBrown rather than terracotta

    Score details
    Shade match
    60
    Finish, pigmentation & format
    89
    Wear & performance
    40
    Comfort & skin suitability
    100

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Brown rather than terracotta · 10-hour wear rather than not listed (longevity)

    Sold as lipstick, rated here for use as blush (suited)

    Retailer shade note: intense orange brown

    High confidence· Digital match

    View match
  10. #11 · Clinique

    Daily Calm Lip + Cheek Color

    Tender Heart
    Shade match 54
    $30Ulta BeautyUlta BeautyCosts $20 more

    Matches: Same warm undertoneSame finish: naturalBoth claim hydration

    Differences: Noticeably different swatch colourLighterDoes not claim comfort

    Score details
    Shade match
    54
    Finish, pigmentation & format
    100
    Wear & performance
    50
    Comfort & skin suitability
    60

    Visibly different colour · Natural

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Does not claim comfort

    Medium confidence· Digital match

    View match
  11. #12 · Too Faced

    Chocolate Soleil Matte Blurring Bronzer

    Chocolate Ganache
    Shade match 69
    $38SephoraSephoraCosts $28 more

    Matches: Same pigmentation: buildable

    Differences: Brown rather than terracottaPowder rather than liquid (format)Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    69
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 11% ingredient overlap

    Differences: Brown rather than terracotta · Powder rather than liquid (format) · Long-wearing rather than not listed (longevity) · Does not claim comfort · Does not claim hydration

    Sold as bronzer, rated here for use as blush (suited)

    Retailer shade note: rich

    Medium confidence· Digital match

    View match
  12. #13 · MAC Cosmetics

    Powder Kiss Liquid Lip & Cheek Mousse

    Pretty Pleats!
    Shade match 54
    $27Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Same pigmentation: buildableSame format: liquidBoth claim comfort

    Differences: Noticeably different swatch colourCool rather than warm undertoneBrown rather than terracotta

    Score details
    Shade match
    54
    Finish, pigmentation & format
    89
    Wear & performance
    40
    Comfort & skin suitability
    100

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Cool rather than warm undertone · Brown rather than terracotta · 10-hour wear rather than not listed (longevity)

    Sold as lipstick, rated here for use as blush (suited)

    Retailer shade note: burgundy brown

    High confidence· Digital match

    View match
  13. Shade match 52
    $34Ulta BeautyUlta BeautyCosts $24 more

    Matches: Same warm undertoneSame finish: naturalSame pigmentation: buildable

    Differences: Noticeably different swatch colourLighterBrown / nude rather than terracotta

    Score details
    Shade match
    52
    Finish, pigmentation & format
    88
    Wear & performance
    50
    Comfort & skin suitability
    76

    Slight colour difference · Natural · Buildable

    Ingredients (not scored): 19% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Brown / nude rather than terracotta · Balm rather than liquid (format) · Does not claim comfort

    Retailer shade note: TAN-DEEP rich bronze

    High confidence· Digital match

    View match
  14. #15 · Benefit Cosmetics

    Benetint Pocket Pal Dual-Ended Longwear Lip Stain, Cheek Tint, and Gloss

    Dark Cherry

    Matched on the deeper pan

    Shade match 52
    $28SephoraSephoraCosts $18 more

    Matches: Same warm undertoneSame format: liquidBoth claim comfort

    Differences: Noticeably different swatch colourBerry rather than terracottaSheer rather than buildable (pigmentation)

    Score details
    Shade match
    52
    Finish, pigmentation & format
    83
    Wear & performance
    40
    Comfort & skin suitability
    100

    Visibly different colour · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Berry rather than terracotta · Sheer rather than buildable (pigmentation) · Long-wearing rather than not listed (longevity)

    Retailer shade note: dark cherry- tinted lip stain & clear gloss

    Medium confidence· Digital match

    View match
  15. #16 · MAC Cosmetics

    Powder Kiss Liquid Lip & Cheek Mousse

    Chestnut
    Shade match 49
    $27Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Same warm undertoneSame pigmentation: buildableSame format: liquid

    Differences: Noticeably different swatch colourBrown rather than terracotta10-hour wear rather than not listed (longevity)

    Score details
    Shade match
    49
    Finish, pigmentation & format
    89
    Wear & performance
    40
    Comfort & skin suitability
    100

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Brown rather than terracotta · 10-hour wear rather than not listed (longevity)

    Sold as lipstick, rated here for use as blush (suited)

    Retailer shade note: deep warm brown

    High confidence· Digital match

    View match
  16. #17 · R.E.M. Beauty

    Eclipse Cheek & Lip Stick

    Cab-eret
    Shade match 55
    $26Ulta BeautyUlta BeautyCosts $16 more

    Matches: Same pigmentation: buildableBoth claim comfortBoth claim hydration

    Differences: Cool rather than warm undertonePlum rather than terracottaStick rather than liquid (format)

    Score details
    Shade match
    55
    Finish, pigmentation & format
    75
    Wear & performance
    40
    Comfort & skin suitability
    100

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Cool rather than warm undertone · Plum rather than terracotta · Stick rather than liquid (format) · Long-wearing rather than not listed (longevity)

    Retailer shade note: burgundy

    Medium confidence· Digital match

    View match
  17. #18 · Too Faced

    Chocolate Soleil Matte Blurring Bronzer

    Chocolate Lava
    Shade match 63
    $38SephoraSephoraCosts $28 more

    Matches: Same pigmentation: buildable

    Differences: Noticeably different swatch colourLighterBrown rather than terracotta

    Score details
    Shade match
    63
    Finish, pigmentation & format
    69
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Brown rather than terracotta · Powder rather than liquid (format) · Long-wearing rather than not listed (longevity) · Does not claim comfort · Does not claim hydration

    Sold as bronzer, rated here for use as blush (suited)

    Retailer shade note: deep

    Medium confidence· Digital match

    View match
  18. #19 · MAC Cosmetics

    Glow Play Cushiony Blush

    Pinch Of Marrakesh
    Shade match 57
    $34SephoraSephoraCosts $24 more

    Matches: Same warm undertoneBoth claim comfortBoth claim hydration

    Differences: Noticeably different swatch colourLighterBrown / nude rather than terracotta

    Score details
    Shade match
    57
    Finish, pigmentation & format
    65
    Wear & performance
    50
    Comfort & skin suitability
    84

    Slight colour difference · Dewy · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Brown / nude rather than terracotta · Dewy rather than natural (finish) · Opaque rather than buildable (pigmentation) · Cream rather than liquid (format) · Normal, Dry, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: intense orange brown

    High confidence· Digital match

    View match
  19. #20 · MAC Cosmetics

    Powder Kiss Liquid Lip & Cheek Mousse

    Buffiest
    Shade match 46
    $27SephoraSephoraCosts $17 more

    Matches: Same warm undertoneSame pigmentation: buildableSame format: liquid

    Differences: Noticeably different swatch colourPink rather than terracotta10-hour wear rather than not listed (longevity)

    Score details
    Shade match
    46
    Finish, pigmentation & format
    89
    Wear & performance
    40
    Comfort & skin suitability
    100

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Pink rather than terracotta · 10-hour wear rather than not listed (longevity)

    Sold as lipstick, rated here for use as blush (suited)

    Retailer shade note: midtone nudey pink

    Medium confidence· Digital match

    View match
  20. #21 · MAC Cosmetics

    Strobe Beam Liquid Blush

    Plummy Bare
    Shade match 46
    $30Ulta BeautyUlta BeautyCosts $20 more

    Matches: Same pigmentation: buildableSame format: liquidBoth claim hydration

    Differences: Noticeably different swatch colourCool rather than warm undertoneBerry rather than terracotta

    Score details
    Shade match
    46
    Finish, pigmentation & format
    84
    Wear & performance
    50
    Comfort & skin suitability
    76

    Slight colour difference · Dewy · Buildable

    Ingredients (not scored): 28% ingredient overlap

    Differences: Noticeably different swatch colour · Cool rather than warm undertone · Berry rather than terracotta · Dewy rather than natural (finish) · Does not claim comfort

    Retailer shade note: deep cherry wine

    High confidence· Digital match

    View match
  21. #22 · DIBS Beauty

    Desert Island Duo Blush + Bronzer Stick

    Shade 7 - That Girl / Bold Move

    Matched on the That Girl pan

    Shade match 43
    $36Ulta BeautyUlta BeautyCosts $26 more

    Matches: Same finish: naturalSame pigmentation: buildableBoth claim hydration

    Differences: Noticeably different swatch colourLighterCool rather than warm undertone

    Score details
    Shade match
    43
    Finish, pigmentation & format
    86
    Wear & performance
    50
    Comfort & skin suitability
    76

    Slight colour difference · Natural · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Cool rather than warm undertone · Berry rather than terracotta · Stick rather than liquid (format) · Does not claim comfort

    Retailer shade note: rich berry / deep with warm-neutral undertones

    Medium confidence· Digital match

    View match
  22. #23 · MAC Cosmetics

    Powder Kiss Liquid Lip & Cheek Mousse

    Taken
    Shade match 43
    $27Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Same warm undertoneSame pigmentation: buildableSame format: liquid

    Differences: Noticeably different swatch colourLighterBrown rather than terracotta

    Score details
    Shade match
    43
    Finish, pigmentation & format
    89
    Wear & performance
    40
    Comfort & skin suitability
    100

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Brown rather than terracotta · 10-hour wear rather than not listed (longevity)

    Sold as lipstick, rated here for use as blush (suited)

    Retailer shade note: warm-toned light brown

    Medium confidence· Digital match

    View match
  23. #24 · Fenty Beauty

    Shake N' Play Buildable Liquid Blush

    Quit Wine'in
    Shade match 35
    $28SephoraSephoraCosts $18 more

    Matches: Same finish: naturalSame pigmentation: buildableSame format: liquid

    Differences: Noticeably different swatch colourCool rather than warm undertoneBerry rather than terracotta

    Score details
    Shade match
    35
    Finish, pigmentation & format
    100
    Wear & performance
    40
    Comfort & skin suitability
    100

    Visibly different colour · Natural · Buildable

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Cool rather than warm undertone · Berry rather than terracotta · 12-hour wear rather than not listed (longevity)

    Retailer shade note: plum wine

    High confidence· Digital match

    View match
  24. #25 · Too Faced

    Cloud Crush Whipped Lip & Cheek Color

    Love Potion
    Shade match 61
    $29Ulta BeautyUlta BeautyCosts $19 more

    Matches: Both claim hydration

    Differences: Cool rather than warm undertoneRed rather than terracotta12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    61
    Finish, pigmentation & format
    50
    Wear & performance
    40
    Comfort & skin suitability
    60

    Close colour

    Ingredients (not scored): 9% ingredient overlap

    Differences: Cool rather than warm undertone · Red rather than terracotta · 12-hour wear rather than not listed (longevity) · Does not claim comfort

    Sold as lipstick, rated here for use as blush (suited)

    Retailer shade note: berry red

    Medium confidence· Digital match

    View match
  25. #26 · Charlotte Tilbury

    Airbrush Powder Blush Blur

    Pillow Talk Dreams
    Shade match 53
    $43SephoraSephoraCosts $33 more

    Matches: Same warm undertoneSame pigmentation: buildableClaims transfer resistance

    Differences: Noticeably different swatch colourLighterRose rather than terracotta

    Score details
    Shade match
    53
    Finish, pigmentation & format
    69
    Wear & performance
    40
    Comfort & skin suitability
    60

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Rose rather than terracotta · Powder rather than liquid (format) · 16-hour wear rather than not listed (longevity) · Does not claim comfort · Normal, Combination, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: deep burnt rose (dream blur matte)

    Medium confidence· Digital match

    View match
  26. #27 · Juvia's Place

    Blushed Cream Blush

    Very Berry
    Shade match 43
    $17Ulta BeautyUlta BeautyCosts $7 more

    Matches: Same pigmentation: buildableBoth claim comfortBoth claim hydration

    Differences: Noticeably different swatch colourLighterCool rather than warm undertone

    Score details
    Shade match
    43
    Finish, pigmentation & format
    74
    Wear & performance
    50
    Comfort & skin suitability
    100

    Slight colour difference · Dewy · Buildable

    Ingredients (not scored): no ingredient list for one product

    Differences: Noticeably different swatch colour · Lighter · Cool rather than warm undertone · Plum rather than terracotta · Dewy rather than natural (finish) · Cream rather than liquid (format)

    Retailer shade note: rich burgundy

    Medium confidence· Digital match

    View match
  27. #28 · Jane Iredale

    Just Kissed Lip and Cheek Stain

    Forever You
    Match not determinedNo swatch colour on one side
    $33Ulta BeautyUlta BeautyCosts $23 more

    Matches: Same format: liquidBoth claim hydration

    Differences: Long-wearing rather than not listed (longevity)Does not claim comfort

    Score details

    A reliable match cannot be determined for this pair (no swatch colour on one side), so no score is shown.

    Colour not compared

    Ingredients (not scored): 1% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity) · Does not claim comfort

    Low confidence· Digital match

    View match
  28. Shade match 42
    $42SephoraSephoraCosts $32 more

    Matches: Same warm undertoneSame pigmentation: buildableBoth claim comfort

    Differences: Noticeably different swatch colourLighterCream rather than liquid (format)

    Score details
    Shade match
    42
    Finish, pigmentation & format
    79
    Wear & performance
    40
    Comfort & skin suitability
    100

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): no ingredient list for one product

    Differences: Noticeably different swatch colour · Lighter · Cream rather than liquid (format) · 12-hour wear rather than not listed (longevity)

    Retailer shade note: Deep terracotta

    High confidence· Digital match

    View match
  29. #30 · CoverGirl

    Trublend Skin Enhancer Balm Blush Stick

    Toasted Chai
    Shade match 43
    $12.99Ulta BeautyUlta BeautyCosts $2.99 more

    Matches: Same warm undertoneSame pigmentation: buildableBoth claim comfort

    Differences: Noticeably different swatch colourLighterDewy rather than natural (finish)

    Score details
    Shade match
    43
    Finish, pigmentation & format
    70
    Wear & performance
    50
    Comfort & skin suitability
    88

    Visibly different colour · Dewy · Buildable

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Dewy rather than natural (finish) · Stick rather than liquid (format) · Does not claim hydration

    Retailer shade note: warm terracota

    High confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

Huda Beauty Blush Filter Soft Glow Liquid Blush in Coco-Loco, against e.l.f. Cosmetics Halo Glow Blush Beauty Wand in You Go Cocoa. Every attribute compared, with its share of the score.

ComparedYour shadeYou Go CocoaClosest matchCoco-LocoScore
Shade match55% of overall89
Colour84#652216#581e0eClose colourColour difference 3.2 (0 is identical)
Depth89Deep / darkDeep / darkSameDepth difference 4.8 on the 0–100 scale
Undertone100WarmWarmSameSame product undertone
Colour family100TerracottaTerracottaSameSame colour family
Finish, pigmentation & format25% of overall84
Finish67NaturalDewySome differenceDewy finish rather than natural
Pigmentation100BuildableBuildableSameSame buildable opacity
Format100LiquidLiquidSameBoth liquid
Wear & performance15% of overall · 1 of 3 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Comfort & skin suitability5% of overall72
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Skin types60Combination, Dry, Normal, Oily, SensitiveNormal, Dry, OilySome differenceBoth marketed for dry, normal, oily skin
Overall match 80/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Huda Beauty Blush Filter Soft Glow Liquid Blush in Coco-Loco.

Same or better

  • Same warm undertone
  • Same pigmentation: buildable
  • Same format: liquid
  • Both claim comfort

Different

  • Small colour difference on the swatch
  • Dewy finish instead of natural
  • Long-wearing longevity instead of not listed
  • Does not claim hydration
  • Normal, Dry, Oily skin types instead of combination, dry, normal, oily, sensitive

Description and ingredients (information only, not scored)

Weighted ingredient similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptioncinnamonmedium to rich
BaseWater-based, high siliconeOil-based, moderate silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy Coco-Loco

Best price
$25SephoraSephora
Costs $15 more

Your shade $10 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.