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Hydrating Camo Concealer Tan Sand dupes and alternatives e.l.f. Cosmetics

Light · Olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer 11.75 Tan

The equivalent shade: scored on colour, depth and undertone only.

The match
Charlotte Tilbury
11.75 Tan
Depth and undertone: Light · Olive · neutral olive
Finish and coverage: Radiant · Medium-full coverage
Shade match
87out of 100
Colour
78
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$36Ulta BeautyUlta Beauty
Costs $28 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: Glossier Stretch Concealer for Dewy Buildable Coverage Medium 1

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Glossier
Medium 1
Depth and undertone: Light · Neutral
Finish and coverage: Radiant · Buildable coverage
Overall match
80out of 100
Shade (Shade match)
78
Finish (Finish & visual result)
79
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Best price
$22SephoraSephora
Costs $14 more

Your shade $8 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 77
    $22SephoraSephoraCosts $14 more

    Matches: Both claim long-wearingBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Slightly lighterSlightly warmer undertoneRadiant rather than satin finish

    Score details
    Shade match
    77
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Radiant rather than satin finish · Buildable rather than full coverage

    Retailer shade note: peach undertone

    Medium confidence· Digital match

    View match
  2. Shade match 86
    $36Ulta BeautyUlta Beauty(product price)Costs $28 more

    Matches: Very close colourClaims a skin-like finishBoth claim a lightweight feel

    Differences: Neutral rather than olive undertoneRadiant rather than satin finishMedium-full rather than full coverage

    Score details
    Shade match
    86
    Finish & visual result
    70
    Wear & performance
    68
    Skin suitability
    67

    Very close colour · Radiant · Medium-full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than olive undertone · Radiant rather than satin finish · Medium-full rather than full coverage · Does not claim not settling into lines · Not marketed for combination skin · Contains listed fragrance

    Retailer shade note: tan with neutral/golden undertones

    Medium confidence· Digital match

    View match
  3. Shade match 80
    $30SephoraSephoraCosts $22 more

    Matches: Same full coverageBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly lighterSlightly warmer undertoneMatte rather than satin finish

    Score details
    Shade match
    80
    Finish & visual result
    65
    Wear & performance
    86
    Skin suitability
    90

    Close colour · Matte · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Matte rather than satin finish · Does not claim a lightweight feel · Contains drying alcohol

    Retailer shade note: for medium to tan skin w/ warm undertones

    Medium confidence· Digital match

    View match
  4. Shade match 85
    $36Ulta BeautyUlta BeautyCosts $28 more

    Matches: Very close colourClaims a skin-like finishBoth claim a lightweight feel

    Differences: Slightly warmer undertoneRadiant rather than satin finishMedium-full rather than full coverage

    Score details
    Shade match
    85
    Finish & visual result
    70
    Wear & performance
    68
    Skin suitability
    67

    Very close colour · Radiant · Medium-full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than satin finish · Medium-full rather than full coverage · Does not claim not settling into lines · Not marketed for combination skin · Contains listed fragrance

    Retailer shade note: tan with golden undertones

    Medium confidence· Digital match

    View match
  5. Shade match 69
    $30SephoraSephoraCosts $22 more

    Matches: Same full coverageBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly cooler undertoneNatural rather than satin finishDoes not claim a lightweight feel

    Score details
    Shade match
    69
    Finish & visual result
    88
    Wear & performance
    86
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than satin finish · Does not claim a lightweight feel

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  6. #8 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Golden
    Shade match 85
    $12Ulta BeautyUlta Beauty(product price)Costs $4 more

    Matches: Very close colourClaims a skin-like finishBoth claim not settling into lines

    Differences: Slightly warmer undertoneNatural rather than satin finishMedium rather than full coverage

    Score details
    Shade match
    85
    Finish & visual result
    63
    Wear & performance
    72
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than satin finish · Medium rather than full coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  7. Shade match 77
    $30SephoraSephoraCosts $22 more

    Matches: Very close colourSame full coverageBoth claim long-wearing

    Differences: Slightly cooler undertoneMatte rather than satin finishDoes not claim a lightweight feel

    Score details
    Shade match
    77
    Finish & visual result
    65
    Wear & performance
    86
    Skin suitability
    90

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly cooler undertone · Matte rather than satin finish · Does not claim a lightweight feel · Contains drying alcohol

    Retailer shade note: for medium to tan skin w/ cool undertones

    Medium confidence· Digital match

    View match
  8. #10 · L'Oréal Paris

    True Match Radiant Serum Concealer

    W7
    Shade match 80
    $16.99Ulta BeautyUlta Beauty(product price)Costs $8.99 more

    Matches: Very close colourClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly cooler undertoneRadiant rather than satin finishNot marketed for dry/combination/normal skin

    Score details
    Shade match
    80
    Finish & visual result
    64
    Wear & performance
    100
    Skin suitability
    0

    Very close colour · Radiant finish

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly cooler undertone · Radiant rather than satin finish · Not marketed for dry/combination/normal skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  9. Shade match 68
    $22SephoraSephoraCosts $14 more

    Matches: Both claim long-wearingBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Slightly deeperSlightly cooler undertoneRadiant rather than satin finish

    Score details
    Shade match
    68
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Radiant rather than satin finish · Buildable rather than full coverage

    Retailer shade note: pink undertone

    Medium confidence· Digital match

    View match
  10. #12 · bareMinerals

    ORIGINAL Liquid Mineral Brightening Concealer

    Medium Tan 3.5N
    Shade match 73
    $31Ulta BeautyUlta Beauty(product price)Costs $23 more

    Matches: Both claim long-wearingBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Slightly deeperNeutral rather than olive undertoneLuminous rather than satin finish

    Score details
    Shade match
    73
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Luminous · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly deeper · Neutral rather than olive undertone · Luminous rather than satin finish · Buildable rather than full coverage

    Retailer shade note: for medium-tan neutral skin with peach undertones

    Medium confidence· Digital match

    View match
  11. #13 · L'Oréal Paris

    Infallible Full Wear Waterproof Concealer

    380 Pecan
    Shade match 81
    $15.99Ulta BeautyUlta Beauty(product price)Costs $7.99 more

    Matches: Same full coverageClaims transfer resistanceBoth claim not settling into lines

    Differences: Matte rather than satin finishDoes not claim a lightweight feelContains listed fragrance

    Score details
    Shade match
    81
    Finish & visual result
    65
    Wear & performance
    65
    Skin suitability
    50

    Close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Matte rather than satin finish · Does not claim a lightweight feel · Contains listed fragrance

    Low confidence· Digital match

    View match
  12. #14 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    8 Medium-Tan
    Shade match 81
    $36Ulta BeautyUlta BeautyCosts $28 more

    Matches: Same full coverageClaims a blurring effectClaims transfer resistance

    Differences: Neutral rather than olive undertoneMatte rather than satin finishDoes not claim a lightweight feel

    Score details
    Shade match
    81
    Finish & visual result
    60
    Wear & performance
    65
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than olive undertone · Matte rather than satin finish · Does not claim a lightweight feel · Not marketed for combination skin

    Retailer shade note: Medium Tan with neutral undertones

    Medium confidence· Digital match

    View match
  13. #15 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Beige
    Shade match 76
    $12Ulta BeautyUlta Beauty(product price)Costs $4 more

    Matches: Claims a skin-like finishBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Slightly deeperNatural rather than satin finishMedium rather than full coverage

    Score details
    Shade match
    76
    Finish & visual result
    63
    Wear & performance
    72
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly deeper · Natural rather than satin finish · Medium rather than full coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  14. #16 · Tarte

    Shape Tape Full Coverage Matte Concealer

    36S medium-tan sand
    Shade match 76
    $32SephoraSephoraCosts $24 more

    Matches: Same full coverageClaims a blurring effectBoth claim not settling into lines

    Differences: Slightly deeperSlightly warmer undertoneMatte rather than satin finish

    Score details
    Shade match
    76
    Finish & visual result
    60
    Wear & performance
    72
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 28% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Matte rather than satin finish · Does not claim a lightweight feel · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: medium to tan skin with warm, golden undertones

    Medium confidence· Digital match

    View match
  15. #17 · Maybelline

    Fit Me Natural Finish Concealer

    030 Honey
    Shade match 78
    $10.99Ulta BeautyUlta Beauty(product price)Costs $2.99 more

    Matches: Both claim a lightweight feel

    Differences: Slightly deeperSlightly warmer undertoneNatural rather than satin finish

    Score details
    Shade match
    78
    Finish & visual result
    78
    Wear & performance
    54
    Skin suitability
    0

    Close colour · Natural finish

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Natural rather than satin finish · No long-wear claim · Does not claim not settling into lines · Not marketed for dry/combination/normal skin

    Medium confidence· Digital match

    View match
  16. #18 · L'Oréal Paris

    Infallible Full Wear Waterproof Concealer

    375 Latte
    Shade match 77
    $15.99Ulta BeautyUlta Beauty(product price)Costs $7.99 more

    Matches: Same full coverageClaims transfer resistanceBoth claim not settling into lines

    Differences: Slightly deeperMatte rather than satin finishDoes not claim a lightweight feel

    Score details
    Shade match
    77
    Finish & visual result
    65
    Wear & performance
    65
    Skin suitability
    50

    Close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly deeper · Matte rather than satin finish · Does not claim a lightweight feel · Contains listed fragrance

    Low confidence· Digital match

    View match
  17. Shade match 76
    $32SephoraSephoraCosts $24 more

    Matches: Claims a skin-like finish

    Differences: Slightly deeperSlightly warmer undertoneRadiant rather than satin finish

    Score details
    Shade match
    76
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Radiant rather than satin finish · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: medium tan with warm peach undertones

    Medium confidence· Digital match

    View match
  18. Shade match 75
    $12.99Ulta BeautyUlta Beauty(product price)Costs $4.99 more

    Matches: Both claim not settling into lines

    Differences: Slightly warmer undertoneRadiant rather than satin finishNo long-wear claim

    Score details
    Shade match
    75
    Finish & visual result
    78
    Wear & performance
    59
    Skin suitability
    0

    Close colour · Radiant finish

    Ingredients (not scored): 25% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than satin finish · No long-wear claim · Does not claim a lightweight feel · Not marketed for dry/combination/normal skin

    Retailer shade note: Sand

    Medium confidence· Digital match

    View match
  19. #21 · L'Oréal Paris

    Infallible Full Wear Waterproof Concealer

    365 Cashew
    Shade match 75
    $15.99Ulta BeautyUlta Beauty(product price)Costs $7.99 more

    Matches: Same full coverageClaims transfer resistanceBoth claim not settling into lines

    Differences: Slightly deeperMatte rather than satin finishDoes not claim a lightweight feel

    Score details
    Shade match
    75
    Finish & visual result
    65
    Wear & performance
    65
    Skin suitability
    50

    Close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly deeper · Matte rather than satin finish · Does not claim a lightweight feel · Contains listed fragrance

    Low confidence· Digital match

    View match
  20. #22 · Maybelline

    Fit Me Natural Finish Concealer

    020 Sand
    Shade match 76
    $10.99Ulta BeautyUlta Beauty(product price)Costs $2.99 more

    Matches: Both claim a lightweight feel

    Differences: Slightly lighterNatural rather than satin finishNo long-wear claim

    Score details
    Shade match
    76
    Finish & visual result
    78
    Wear & performance
    54
    Skin suitability
    0

    Close colour · Natural finish

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly lighter · Natural rather than satin finish · No long-wear claim · Does not claim not settling into lines · Not marketed for dry/combination/normal skin

    Low confidence· Digital match

    View match
  21. #23 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Tan
    Shade match 73
    $12Ulta BeautyUlta Beauty(product price)Costs $4 more

    Matches: Claims a skin-like finishBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Slightly deeperNatural rather than satin finishMedium rather than full coverage

    Score details
    Shade match
    73
    Finish & visual result
    63
    Wear & performance
    72
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly deeper · Natural rather than satin finish · Medium rather than full coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  22. #24 · Rare Beauty

    Liquid Touch Brightening Concealer

    250W
    Shade match 40
    $24SephoraSephoraCosts $16 more

    Matches: Claims a skin-like finishBoth claim long-wearingBoth claim not settling into lines

    Differences: Described as light medium, yours as tanSlightly warmer undertoneRadiant rather than satin finish

    Score details
    Shade match
    40
    Finish & visual result
    70
    Wear & performance
    100
    Skin suitability
    90

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Described as light medium, yours as tan · Slightly warmer undertone · Radiant rather than satin finish · Medium rather than full coverage

    Retailer shade note: light medium with warm peach undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as light medium, yours as tan

    View match
  23. #25 · Rare Beauty

    Liquid Touch Brightening Concealer

    240W
    Shade match 40
    $24SephoraSephoraCosts $16 more

    Matches: Same olive undertoneClaims a skin-like finishBoth claim long-wearing

    Differences: Described as light medium, yours as tanRadiant rather than satin finishMedium rather than full coverage

    Score details
    Shade match
    40
    Finish & visual result
    70
    Wear & performance
    100
    Skin suitability
    90

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Described as light medium, yours as tan · Radiant rather than satin finish · Medium rather than full coverage

    Retailer shade note: light medium with warm olive undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as light medium, yours as tan

    View match
  24. #26 · Rare Beauty

    Liquid Touch Brightening Concealer

    290N
    Shade match 40
    $24SephoraSephoraCosts $16 more

    Matches: Claims a skin-like finishBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperDescribed as medium, yours as tanSlightly warmer undertone

    Score details
    Shade match
    40
    Finish & visual result
    70
    Wear & performance
    100
    Skin suitability
    90

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly deeper · Described as medium, yours as tan · Slightly warmer undertone · Radiant rather than satin finish · Medium rather than full coverage

    Retailer shade note: medium with neutral peach undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as tan

    View match
  25. #27 · Rare Beauty

    Liquid Touch Brightening Concealer

    270N
    Shade match 40
    $24SephoraSephoraCosts $16 more

    Matches: Very close colourClaims a skin-like finishBoth claim long-wearing

    Differences: Described as medium, yours as tanNeutral rather than olive undertoneRadiant rather than satin finish

    Score details
    Shade match
    40
    Finish & visual result
    70
    Wear & performance
    100
    Skin suitability
    90

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Described as medium, yours as tan · Neutral rather than olive undertone · Radiant rather than satin finish · Medium rather than full coverage

    Retailer shade note: medium with neutral beige undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as tan

    View match
  26. Shade match 40
    $39SephoraSephoraCosts $31 more

    Matches: Same full coverageClaims a skin-like finishClaims a blurring effect

    Differences: Slightly deeperDescribed as light, yours as tanSlightly warmer undertone

    Score details
    Shade match
    40
    Finish & visual result
    71
    Wear & performance
    86
    Skin suitability
    100

    Close colour · Natural · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly deeper · Described as light, yours as tan · Slightly warmer undertone · Natural rather than satin finish

    Retailer shade note: Light, Warm Peach

    Low confidence· Digital matchRetailer descriptions disagree: described as light, yours as tan

    View match
  27. Shade match 40
    $39SephoraSephoraCosts $31 more

    Matches: Same olive undertoneSame full coverageClaims a skin-like finish

    Differences: Described as light, yours as tanNatural rather than satin finish

    Score details
    Shade match
    40
    Finish & visual result
    71
    Wear & performance
    86
    Skin suitability
    100

    Close colour · Natural · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Described as light, yours as tan · Natural rather than satin finish

    Retailer shade note: Light, Warm Olive

    Low confidence· Digital matchRetailer descriptions disagree: described as light, yours as tan

    View match
  28. Shade match 40
    $31Ulta BeautyUlta BeautyCosts $23 more

    Matches: Very close colourBoth claim long-wearingBoth claim not settling into lines

    Differences: Described as very fair, yours as tanNeutral rather than olive undertoneLuminous rather than satin finish

    Score details
    Shade match
    40
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Luminous · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Described as very fair, yours as tan · Neutral rather than olive undertone · Luminous rather than satin finish · Buildable rather than full coverage

    Retailer shade note: for very fair neutral skin with peach undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as very fair, yours as tan

    View match

Showing 12 of 28 matches

Looking for a foundation in your shade?

The closest shade to e.l.f. Cosmetics Hydrating Camo Concealer Tan Sand (Light · Olive undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

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    Tan 400 W

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    • Nearest in this range
    • Tan · Warm undertone

    $16

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    18 Light Medium Neutral

    Rare Beauty True to Myself Natural Matte Longwear Foundation, shade 18 Light Medium Neutral

    • Very close colour
    • Light medium · Olive · neutral olive undertone

    $38

  2. Maybelline Fit Me Dewy + Smooth Foundation

    230 Natural Buff

    Maybelline Fit Me Dewy + Smooth Foundation, shade 230 Natural Buff

    • Looks identical
    • Light · Neutral · neutral golden undertone

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    • Looks identical
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    • Looks identical
    • Light · Neutral · neutral golden undertone

    $3.89

  5. Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation

    225

    Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation, shade 225

    • Close colour
    • Light · Olive · neutral olive undertone

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  6. Tarte Timeless Hydrating Foundation

    35H Medium Honey

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    • Looks identical
    • Light · Warm undertone

    $42

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer in 11.75 Tan, against e.l.f. Cosmetics Hydrating Camo Concealer in Tan Sand. Every attribute compared, with its share of the score.

ComparedYour shadeTan SandClosest shade match11.75 TanScore
Shade match55% of overall87
Colour78#f4b786#ffb173Close colourColour difference 3.9 (0 is identical)
Depth99LightLightSameDepth difference: 0.7
Retailer descriptionTanTanBoth described as tanThe retailers describe the same depth
Undertone100OliveOlive · neutral oliveClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish78SatinRadiantCloseRadiant finish rather than satin
Coverage80FullMedium-fullCloseMedium-full coverage rather than full
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared68
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall67
Skin type67Dry, combination, normalDry, normalBoth marketed for dry/​normal skin
Overall match 79/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer in 11.75 Tan.

Same or better

  • Same olive undertone
  • Radiant finish instead of satin
  • Medium-full rather than full coverage
  • Claims a skin-like finish
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Does not claim not settling into lines
  • Not marketed for combination skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, no silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs none

Why the closest overall alternative works

Glossier Stretch Concealer for Dewy Buildable Coverage in Medium 1, against e.l.f. Cosmetics Hydrating Camo Concealer in Tan Sand. Every attribute compared, with its share of the score.

ComparedYour shadeTan SandClosest overall alternativeMedium 1Score
Shade match55% of overall78
Colour76#f4b786#e6ba8fClose colourColour difference 4.1 (0 is identical)
Depth99LightLightSameDepth difference: 0.7
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone70OliveNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared79
Finish78SatinRadiantCloseRadiant finish rather than satin
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Dry, combination, normalNot publishedSkin-type suitability not published for one product
Overall match 80/100Shade match 78/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Glossier Stretch Concealer for Dewy Buildable Coverage in Medium 1.

Same or better

  • Radiant finish instead of satin
  • Buildable rather than full coverage
  • Both claim long-wearing
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Neutral rather than olive undertone

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeOil-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs oil-based; silicone high vs none

Where to buy

Closest shade match

Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer 11.75 Tan

Match price
$36Ulta BeautyUlta Beauty
Costs $28 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

Glossier Stretch Concealer for Dewy Buildable Coverage Medium 1

Best price
$22SephoraSephora
Costs $14 more

Your shade $8 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.