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Love Triangle Lip Filler Liner Plum dupes and alternatives e.l.f. Cosmetics

Plum · Cool · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

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30 matches

Closest shade matchClosest overall alternative: Half Magic Sculptitude 2-in-1 Lip Liner Fancy Cherry/Sugar Plum B*tch

The equivalent shade and the most similar lip liner overall.

Your shade
e.l.f. Cosmetics
PlumChange shade
Colour family, undertone and depth: Plum · Cool · Medium
Finish and opacity: Opaque
The match
Half Magic
Fancy Cherry/Sugar Plum B*tch
Colour family, undertone and depth: Plum · Cool · Medium
Finish and opacity: —
Overall match
82out of 100
Shade (Shade match)
98
Finish (Finish & visual result)
50
Wear (Wear & performance)
63
Comfort (Comfort & suitability)
50
Shade match
98out of 100
Colour
98
Depth
99
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$20Ulta BeautyUlta Beauty
Costs $15 more

Your shade $5 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Juvia's Place

    Luxe Lip Liners

    Love Me
    Shade match 78
    $13Ulta BeautyUlta BeautyCosts $8 more

    Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil

    Differences: Brown rather than plum

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Close colour · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Brown rather than plum

    Retailer shade note: pinkish brown

    Medium confidence· Digital match

    View match
  2. #3 · IT Cosmetics

    Do It All Lip Transformer Hydrating Lip Balm + Lip Liner

    PLUMBERRY
    Shade match 77
    $29Ulta BeautyUlta BeautyCosts $24 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims hydration

    No material differences in the data we have.

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Slight colour difference

    Ingredients (not scored): 5% ingredient overlap

    Retailer shade note: medium cool plum

    Medium confidence· Digital match

    View match
  3. #4 · NYX Professional Makeup

    Slim Lip Pencil Lip Liner

    Pinky
    Shade match 77
    $6Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil

    Differences: Pink rather than plum

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Pink rather than plum

    Retailer shade note: matte hot pink

    Medium confidence· Digital match

    View match
  4. #5 · NYX Professional Makeup

    Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil

    Sweet Tooth
    Shade match 76
    $6Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil

    Differences: Pink rather than plum

    Score details
    Shade match
    76
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Close colour · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Pink rather than plum

    Retailer shade note: fuschia

    Medium confidence· Digital match

    View match
  5. #6 · Makeup By Mario

    Ultra Suede Sculpting Lip Pencil

    Kelley
    Shade match 75
    $26SephoraSephoraCosts $21 more

    Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil

    Differences: Berry rather than plum

    Score details
    Shade match
    75
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Berry rather than plum

    Retailer shade note: rich wine bordeaux

    Medium confidence· Digital match

    View match
  6. #7 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    714 Full Red
    Shade match 83
    $26SephoraSephoraCosts $21 more

    Matches: Near-identical swatch colourSame longevity: long-wearingClaims smudge and transfer

    Differences: Neutral rather than cool undertoneRed rather than plum

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    78
    Comfort & suitability
    40

    Looks identical · Matte · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Red rather than plum

    Retailer shade note: True Red

    Medium confidence· Digital match

    View match
  7. #8 · NYX Professional Makeup

    Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil

    Cherry Skies
    Shade match 68
    $6Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil

    Differences: Red rather than plum

    Score details
    Shade match
    68
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Red rather than plum

    Retailer shade note: deep wine red

    Medium confidence· Digital match

    View match
  8. #9 · Sacheu

    DoubleDown Lip Definer 2-in-1 Liner and Balm

    Hot Take
    Shade match 69
    $16Ulta BeautyUlta BeautyCosts $11 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims hydration

    Differences: Noticeably different swatch colourBerry rather than plum

    Score details
    Shade match
    69
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Slight colour difference · Satin

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Berry rather than plum

    Retailer shade note: raspberry

    Medium confidence· Digital match

    View match
  9. #10 · Fara Homidi

    Smudge & Contour Lip Pencil

    Velvet
    Shade match 68
    $36SephoraSephoraCosts $31 more

    Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil

    Differences: Red rather than plum

    Score details
    Shade match
    68
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Slight colour difference · Matte

    Ingredients (not scored): 3% ingredient overlap

    Differences: Red rather than plum

    Retailer shade note: deep, rich red with blue undertones

    Medium confidence· Digital match

    View match
  10. #11 · NYX Professional Makeup

    Duck Plump Retractable Plumping Lip Liner

    Pinkjection
    Shade match 76
    $10Ulta BeautyUlta BeautyCosts $5 more

    Matches: Same cool undertone

    Differences: Nude rather than plum10-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    76
    Finish & visual result
    50
    Wear & performance
    76
    Comfort & suitability
    50

    Close colour · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Nude rather than plum · 10-hour wear rather than long-wearing (longevity)

    Retailer shade note: pink nude

    Medium confidence· Digital match

    View match
  11. #12 · Sacheu

    DoubleDown Lip Definer 2-in-1 Liner and Balm

    Rush Hour
    Shade match 66
    $16Ulta BeautyUlta BeautyCosts $11 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims hydration

    Differences: Noticeably different swatch colourRed rather than plum

    Score details
    Shade match
    66
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Slight colour difference · Satin

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Red rather than plum

    Retailer shade note: red

    Medium confidence· Digital match

    View match
  12. #13 · Bobbi Brown

    Lip Tint Liner & Sheer Lip Stain

    Rosewood
    Shade match 85
    $28Ulta BeautyUlta BeautyCosts $23 more

    Matches: Very close colourSame cool undertoneClaims smudge and transfer

    Differences: Nude rather than plum24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    55
    Comfort & suitability
    40

    Very close colour · Sheer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Nude rather than plum · 24-hour wear rather than long-wearing (longevity)

    Retailer shade note: a mauve nude

    Medium confidence· Digital match

    View match
  13. #14 · Essence

    8H Matte Comfort Lipliner

    Dark Berry
    Shade match 78
    $3.99Ulta BeautyUlta Beauty(product price)$1.01 less (20%)

    Matches: Same cool undertoneClaims waterproofSame format and precision: pencil

    Differences: Red rather than plum8-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Red rather than plum · 8-hour wear rather than long-wearing (longevity)

    Retailer shade note: red

    Medium confidence· Digital match

    View match
  14. #15 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    808 Boundless Berry
    Shade match 74
    $26SephoraSephoraCosts $21 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims smudge and transfer

    Differences: Berry rather than plum

    Score details
    Shade match
    74
    Finish & visual result
    50
    Wear & performance
    78
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Berry rather than plum

    Retailer shade note: Medium Berry

    Medium confidence· Digital match

    View match
  15. #16 · Juvia's Place

    Luxe Lip Liners

    Ruby
    Shade match 64
    $13Ulta BeautyUlta BeautyCosts $8 more

    Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil

    Differences: Noticeably different swatch colourRed rather than plum

    Score details
    Shade match
    64
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Slight colour difference · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Red rather than plum

    Retailer shade note: red

    Medium confidence· Digital match

    View match
  16. #17 · NYX Professional Makeup

    Retractable Long-Lasting Mechanical Lip Liner

    Nude Pink
    Shade match 75
    $6Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Same longevity: long-wearingClaims smudge and transferClaims hydration

    Differences: Neutral rather than cool undertonePink rather than plum

    Score details
    Shade match
    75
    Finish & visual result
    50
    Wear & performance
    74
    Comfort & suitability
    40

    Close colour

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than cool undertone · Pink rather than plum

    Retailer shade note: neutral pink

    Medium confidence· Digital match

    View match
  17. #18 · NARS

    Long Lasting Matte Lip Liner

    Let's Go Crazy
    Shade match 73
    $26SephoraSephoraCosts $21 more

    Matches: Same longevity: long-wearingClaims smudge and transferSame format and precision: pencil

    Differences: Neutral rather than cool undertoneBerry rather than plum

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    78
    Comfort & suitability
    50

    Close colour · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than cool undertone · Berry rather than plum

    Retailer shade note: rich mulberry

    Medium confidence· Digital match

    View match
  18. #19 · NYX Professional Makeup

    Slim Lip Pencil Lip Liner

    Plush Red
    Shade match 64
    $6Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil

    Differences: DeeperRed rather than plum

    Score details
    Shade match
    64
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Slight colour difference · Cream · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Deeper · Red rather than plum

    Retailer shade note: cranberry red - cream

    Medium confidence· Digital match

    View match
  19. #20 · Makeup By Mario

    Ultra Suede Sculpting Lip Pencil

    Niels
    Shade match 63
    $26SephoraSephoraCosts $21 more

    Matches: Same longevity: long-wearingSame format and precision: pencil

    Differences: LighterNeutral rather than cool undertoneRed rather than plum

    Score details
    Shade match
    63
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Lighter · Neutral rather than cool undertone · Red rather than plum

    Retailer shade note: bright neutral red

    Medium confidence· Digital match

    View match
  20. #21 · MAC Cosmetics

    Lipglazer Glossy Liner

    Syrup
    Shade match 74
    $25SephoraSephoraCosts $20 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims hydration

    Differences: Pink rather than plumCream rather than pencil (format and precision)

    Score details
    Shade match
    74
    Finish & visual result
    50
    Wear & performance
    76
    Comfort & suitability
    40

    Close colour · Satin · Buildable

    Ingredients (not scored): 8% ingredient overlap

    Differences: Pink rather than plum · Cream rather than pencil (format and precision)

    Retailer shade note: blue pink

    Medium confidence· Digital match

    View match
  21. #22 · Charlotte Tilbury

    Lip Cheat Long-Lasting Waterproof Lip Liner

    Crazy In Love
    Shade match 83
    $28Ulta BeautyUlta Beauty(product price)Costs $23 more

    Matches: Very close colourSame cool undertoneClaims smudge and transfer

    Differences: Pink rather than plum6-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    51
    Comfort & suitability
    40

    Very close colour · Matte

    Ingredients (not scored): 8% ingredient overlap

    Differences: Pink rather than plum · 6-hour wear rather than long-wearing (longevity)

    Retailer shade note: natural rose pink

    Medium confidence· Digital match

    View match
  22. #23 · Essence

    8H Matte Comfort Lipliner

    20 Mauve Mirage
    Shade match 74
    $3.99Ulta BeautyUlta Beauty(product price)$1.01 less (20%)

    Matches: Same cool undertoneClaims waterproofSame format and precision: pencil

    Differences: Mauve rather than plum8-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    74
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Mauve rather than plum · 8-hour wear rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  23. #24 · Palladio Beauty

    Lip Liner Classic Pencil

    Raisin
    Shade match 60
    $9.99Ulta BeautyUlta Beauty(product price)Costs $4.99 more

    Matches: Same longevity: long-wearingSame format and precision: pencil

    Differences: Noticeably different swatch colourWarm rather than cool undertone

    Score details
    Shade match
    60
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Slight colour difference

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Warm rather than cool undertone

    Medium confidence· Digital match

    View match
  24. #25 · Juvia's Place

    Luxe Lip Liners

    Kola
    Shade match 60
    $13Ulta BeautyUlta BeautyCosts $8 more

    Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil

    Differences: Noticeably different swatch colourLighterBrown rather than plum

    Score details
    Shade match
    60
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Slight colour difference · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Brown rather than plum

    Retailer shade note: chocolatey brown

    Medium confidence· Digital match

    View match
  25. #26 · Palladio Beauty

    Retractable Waterproof Lip Liner

    Raspberry
    Shade match 69
    $14.99Ulta BeautyUlta BeautyCosts $9.99 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims waterproof

    Differences: Noticeably different swatch colourBerry rather than plum

    Score details
    Shade match
    69
    Finish & visual result
    50
    Wear & performance
    79
    Comfort & suitability
    40

    Slight colour difference

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Berry rather than plum

    Medium confidence· Digital match

    View match
  26. #27 · L.A. Girl

    Long-Lasting Shockwave Lip Liner

    Pop (Neon Hot Pink)
    Shade match 68
    $4.99CVSCVS$0.01 less (0%)

    Matches: Same cool undertoneSame longevity: long-wearingClaims smudge and transfer

    Differences: Red rather than plum

    Score details
    Shade match
    68
    Finish & visual result
    50
    Wear & performance
    78
    Comfort & suitability
    50

    Slight colour difference · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Red rather than plum

    Medium confidence· Digital match

    View match
  27. #28 · NYX Professional Makeup

    Line Loud Longwear Lip Liner

    Goal Getter
    Shade match 72
    $8Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims smudge and transfer

    Differences: Noticeably different swatch colourBerry rather than plum

    Score details
    Shade match
    72
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Slight colour difference

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Berry rather than plum

    Retailer shade note: deep raspberry

    Medium confidence· Digital match

    View match
  28. #29 · Sacheu

    Peel Off Lip Liner STAY-N

    Hush Hush
    Shade match 60
    $14Ulta BeautyUlta Beauty(product price)Costs $9 more

    Matches: Same longevity: long-wearingClaims hydration

    Differences: Noticeably different swatch colourNeutral rather than cool undertoneRose rather than plum

    Score details
    Shade match
    60
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Slight colour difference

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Rose rather than plum

    Retailer shade note: rosewood

    Medium confidence· Digital match

    View match
  29. #30 · NARS

    Powermatte High Intensity Lip Pencil

    Cruella - 185
    Shade match 73
    $32SephoraSephoraCosts $27 more

    Matches: Same cool undertoneClaims smudge and transferSame format and precision: pencil

    Differences: Red rather than plum12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    66
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Red rather than plum · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: passionate scarlet red

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

Half Magic Sculptitude 2-in-1 Lip Liner in Fancy Cherry/Sugar Plum B*tch, against e.l.f. Cosmetics Love Triangle Lip Filler Liner in Plum. Every attribute compared, with its share of the score.

ComparedYour shadePlumClosest matchFancy Cherry/Sugar Plum B*tchScore
Shade match60% of overall98
Colour98#ac3650#a83950Looks identicalColour difference 0.8 (0 is identical)
Depth99MediumMediumSameDepth difference 0.4 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100PlumPlumSameSame colour family
Finish & visual result10% of overall · none of 1 comparable50
Finishnot comparableNot listedNot listedNot listed for eitherNeither product lists a finish
Wear & performance25% of overall · 3 of 4 compared63
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Smudge and transfer40Not listedClaimedSome differenceThe match claims smudge or transfer resistance; your product does not list it
Waterproof40Not listedClaimedSome differenceThe match claims waterproof wear; your product does not list it
Format and precisionnot comparablePencilNot listedNot listed for eitherA format not listed for one product
Comfort & suitability5% of overall · none of 2 comparable50
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Overall match 82/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Half Magic Sculptitude 2-in-1 Lip Liner in Fancy Cherry/Sugar Plum B*tch.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Same longevity: long-wearing
  • Claims smudge and transfer
  • Claims waterproof

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptionNot listedcherry red & burgundy plum
BaseOil-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Where to buy Fancy Cherry/Sugar Plum B*tch

Best price
$20Ulta BeautyUlta Beauty
Costs $15 more

Your shade $5 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.