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Foundation Stick 310 dupes and alternatives Essence

Very deep · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free3No drying alcohol3Vegan2Cruelty-free2Oil-free0With SPF0Mineral1

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Only showing matches with a radiant finish.

Closest shade match: Sephora Collection Reveal The Real 12HR Soft Radiant Skin Tint 290 N

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Essence
310Change shade
Depth and undertone: Very deep · Cool
Finish and coverage: Matte · Medium coverage
The match
Sephora Collection
290 N
Depth and undertone: Deep · Neutral
Finish and coverage: Radiant · Light coverage
Shade match
88out of 100
Colour
95
Depth
97
Undertone
65
Medium confidence· Digital matchWhy it matches
Best price
$24SephoraSephora
Costs $17.01 more

Your shade $6.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Tarte Maracuja Juicy Glow Tint 59N Rich Neutral

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Essence
310Change shade
Depth and undertone: Very deep · Cool
Finish and coverage: Matte · Medium coverage
The match
Tarte
59N Rich Neutral
Depth and undertone: Very deep · Cool
Finish and coverage: Radiant · Medium coverage
Overall match
72out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
50
Wear (Wear & performance)
40
Skin (Skin suitability)
100
Medium confidence· Digital matchWhy it matches
Match price
$42Ulta BeautyUlta Beauty
Costs $35.01 more

Your shade $6.99 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Chanel

    N°1 DE CHANEL Revitalizing Foundation

    BR172
    Shade match 87
    $81Ulta BeautyUlta Beauty(product price)Costs $74.01 more

    Matches: Same cool undertone

    Differences: Radiant rather than matte finishFull rather than medium coverageContains listed fragrance

    Score details
    Shade match
    87
    Finish & visual result
    43
    Wear & performance
    50
    Skin suitability
    100

    Close colour · Radiant · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Radiant rather than matte finish · Full rather than medium coverage · Contains listed fragrance

    Retailer shade note: intense dark-deep shade, red undertone

    Medium confidence· Digital match

    View match
  2. #4 · Polite Society

    More Than a Pretty Face Skin-Caring Foundation

    Very Deep Neutral 2
    Shade match 87
    $42Ulta BeautyUlta Beauty(product price)Costs $35.01 more

    Matches: Very close colourClaims long-wearingClaims transfer resistance

    Differences: Neutral rather than cool undertoneRadiant rather than matte finishFull rather than medium coverage

    Score details
    Shade match
    87
    Finish & visual result
    43
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · Radiant rather than matte finish · Full rather than medium coverage

    Retailer shade note: very deep with neutral undertone for very rich skin

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Essence Foundation Stick 310 (Very deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    45.5 Deep Ebony

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 45.5 Deep Ebony

    • Close colour
    • Very deep · Cool undertone

    $30

    SephoraView at Sephora
  2. Rare Beauty Liquid Touch Brightening Concealer

    560W

    Rare Beauty Liquid Touch Brightening Concealer, shade 560W

    • Very close colour
    • Very deep · Neutral · neutral golden undertone

    $24

    SephoraView at Sephora
  3. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    550 Suede C

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 550 Suede C

    • Slight colour difference
    • Very deep · Cool undertone

    $32

    SephoraView at Sephora
  4. Tarte Shape Tape Full Coverage Matte Concealer

    60N mahogany

    Tarte Shape Tape Full Coverage Matte Concealer, shade 60N mahogany

    • Slight colour difference
    • Very deep · Cool undertone

    $32

    SephoraView at Sephora
  5. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    52 Deep Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 52 Deep Neutral

    • Close colour
    • Very deep · Neutral undertone

    $32

    SephoraView at Sephora
  6. CoverGirl TruBlend Undercover Concealer

    Bronze

    CoverGirl TruBlend Undercover Concealer, shade Bronze

    • Slight colour difference
    • Deep · Neutral · neutral pink undertone

    $11.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Sephora Collection Reveal The Real 12HR Soft Radiant Skin Tint in 290 N, against Essence Foundation Stick in 310. Every attribute compared, with its share of the score.

ComparedYour shade310Closest shade match290 NScore
Shade match55% of overall88
Colour95#6d4842#704b43Looks identicalColour difference 1.4 (0 is identical)
Depth97Very deepDeepCloseDepth difference: 1.7
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone65CoolNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall42
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, dry, combinationBoth marketed for combination/​dry/​normal skin
Overall match 68/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Sephora Collection Reveal The Real 12HR Soft Radiant Skin Tint in 290 N.

Same or better

  • Near-identical swatch colour
  • Light rather than medium coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Claims 12-hour wear
  • Claims not settling into lines
  • Claims colour stability
  • Claims a lightweight feel

Different

  • Neutral rather than cool undertone
  • Radiant finish instead of matte
  • Not marketed for oily/sensitive skin
  • Contains alcohol denat.

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basemoderate siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone moderate vs high
View full match

Why the closest overall alternative works

Tarte Maracuja Juicy Glow Tint in 59N Rich Neutral, against Essence Foundation Stick in 310. Every attribute compared, with its share of the score.

ComparedYour shade310Closest overall alternative59N Rich NeutralScore
Shade match55% of overall87
Colour81#6d4842#674337Close colourColour difference 3.5 (0 is identical)
Depth94Very deepVery deepSameDepth difference: 3.4
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared50
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared40
Longevity40Not listed16-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 72/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Maracuja Juicy Glow Tint in 59N Rich Neutral.

Same or better

  • Same cool undertone
  • Same medium coverage
  • Claims a blurring effect
  • Claims 16-hour wear
  • Claims a lightweight feel

Different

  • Small colour difference on the swatch
  • Radiant finish instead of matte

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basemoderate siliconeWater-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone moderate vs moderate
View full match

Where to buy

Closest shade match

Sephora Collection Reveal The Real 12HR Soft Radiant Skin Tint 290 N

Best price
$24SephoraSephora
Costs $17.01 more

Your shade $6.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Tarte Maracuja Juicy Glow Tint 59N Rich Neutral

Match price
$42Ulta BeautyUlta Beauty
Costs $35.01 more

Your shade $6.99 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.