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Double Wear Stay-in-Place Matte Powder Foundation 4W4 Hazel dupes and alternatives Estée Lauder

Fair · Olive · warm olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Rare Beauty True to Myself Natural Matte Longwear Foundation 10 Light Warm

The equivalent shade and the most similar foundation overall.

Overall match
88out of 100
Shade (Shade match)
99
Finish (Finish & visual result)
73
Wear (Wear & performance)
70
Skin (Skin suitability)
90
Shade match
99out of 100
Colour
98
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$38SephoraSephora
$14 less (27%)

Your shade $52 at Ulta Beauty

SephoraView at Sephora

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Maybelline

    Fit Me Matte + Poreless Foundation

    Warm Nude 128
    Shade match 91
    $11.99Ulta BeautyUlta Beauty(product price)$40.01 less (77%)

    Matches: Near-identical swatch colourSame matte finishBoth claim 12-hour wear

    Differences: Warm rather than olive undertoneMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    91
    Wear & performance
    74
    Skin suitability
    67

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Warm rather than olive undertone · Medium rather than full coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for combination skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  2. #3 · Jane Iredale

    Beyond Matte Liquid Foundation

    M6
    Shade match 90
    $54Ulta BeautyUlta Beauty(product price)Costs $2 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Warm rather than olive undertoneDoes not claim not settling into linesDoes not claim colour stability

    Score details
    Shade match
    90
    Finish & visual result
    89
    Wear & performance
    63
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Warm rather than olive undertone · Does not claim not settling into lines · Does not claim colour stability

    Retailer shade note: medium w/ peach/gold undertones

    Medium confidence· Digital match

    View match
  3. #4 · Maybelline

    Super Stay Lumi-Matte Foundation

    128
    Shade match 92
    $15.99Ulta BeautyUlta Beauty(product price)$36.01 less (69%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Warm rather than olive undertoneDoes not claim not settling into linesDoes not claim colour stability

    Score details
    Shade match
    92
    Finish & visual result
    100
    Wear & performance
    43
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than olive undertone · Does not claim not settling into lines · Does not claim colour stability · Contains drying alcohol

    Retailer shade note: warm undertones

    Medium confidence· Digital match

    View match
  4. #5 · L.A. Girl

    Pro.Matte Foundation

    Bisque
    Shade match 88
    $9Ulta BeautyUlta Beauty(product price)$43 less (83%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Does not claim not settling into linesDoes not claim colour stabilityDoes not claim a lightweight feel

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    51
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance

    Medium confidence· Digital match

    View match
  5. Shade match 90
    $15.13WalmartWalmart$36.87 less (71%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Warm rather than olive undertoneNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than olive undertone · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  6. #7 · Maybelline

    Super Stay Lumi-Matte Foundation

    220
    Shade match 90
    $15.99Ulta BeautyUlta Beauty(product price)$36.01 less (69%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Warm rather than olive undertoneDoes not claim not settling into linesDoes not claim colour stability

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    43
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than olive undertone · Does not claim not settling into lines · Does not claim colour stability · Contains drying alcohol

    Retailer shade note: warm undertones

    Medium confidence· Digital match

    View match
  7. #8 · Milani

    Conceal + Perfect 2-in-1 Foundation

    Creamy Vanilla
    Shade match 90
    $12.99Ulta BeautyUlta Beauty(product price)$39.01 less (75%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Warm rather than olive undertoneDoes not claim not settling into linesDoes not claim colour stability

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    51
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than olive undertone · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  8. Shade match 89
    $12.99Ulta BeautyUlta Beauty(product price)$39.01 less (75%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Warm rather than olive undertoneDoes not claim not settling into linesDoes not claim colour stability

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    51
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than olive undertone · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  9. #10 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    12 Light Warm
    Shade match 90
    $38SephoraSephora$14 less (27%)

    Matches: Very close colourSame matte finishClaims a skin-like finish

    Differences: Warm rather than olive undertoneMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    90
    Finish & visual result
    73
    Wear & performance
    70
    Skin suitability
    90

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Warm rather than olive undertone · Medium rather than full coverage · Does not claim not settling into lines

    Retailer shade note: warm beige

    Medium confidence· Digital match

    View match
  10. #11 · L'Oréal Paris

    Infallible Skin Ink 2-in-1 Foundation Concealer

    125 Light Warm
    Shade match 90
    $18.99Ulta BeautyUlta Beauty(product price)$33.01 less (63%)

    Matches: Very close colourSame matte finishClaims a skin-like finish

    Differences: Warm rather than olive undertoneMedium rather than full coverageDoes not claim colour stability

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    55
    Skin suitability
    84

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Warm rather than olive undertone · Medium rather than full coverage · Does not claim colour stability · Contains drying alcohol

    Medium confidence· Digital match

    View match
  11. #12 · L'Oréal Paris

    Infallible Cushion Foundation

    130 Warm
    Shade match 92
    $19.99Ulta BeautyUlta Beauty(product price)$32.01 less (62%)

    Matches: Near-identical swatch colourSame matte finishClaims a skin-like finish

    Differences: Warm rather than olive undertoneBuildable rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    92
    Finish & visual result
    73
    Wear & performance
    48
    Skin suitability
    84

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Warm rather than olive undertone · Buildable rather than full coverage · Does not claim not settling into lines · Does not claim colour stability

    Medium confidence· Digital match

    View match
  12. #13 · Ulta Beauty Collection

    Complexion Crush Foundation

    Light Warm
    Shade match 89
    $16Ulta BeautyUlta Beauty$36 less (69%)

    Matches: Very close colourSame matte finishClaims a skin-like finish

    Differences: Warm rather than olive undertoneMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    89
    Finish & visual result
    73
    Wear & performance
    51
    Skin suitability
    84

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than olive undertone · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability

    Medium confidence· Digital match

    View match
  13. Shade match 80
    $14.59TargetTarget$37.41 less (72%)

    Matches: Same matte finishSame full coverageClaims a blurring effect

    Differences: Slightly deeperDoes not claim not settling into linesDoes not claim colour stability

    Score details
    Shade match
    80
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    84

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly deeper · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel

    Low confidence· Digital match

    View match
  14. #15 · L'Oréal Paris

    Age Perfect Radiant Serum Foundation

    50 Golden Beige
    Shade match 93
    $18.99Ulta BeautyUlta Beauty$33.01 less (63%)

    Matches: Near-identical swatch colourBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Warm rather than olive undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    93
    Finish & visual result
    67
    Wear & performance
    66
    Skin suitability
    0

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim colour stability · Not marketed for combination/normal/oily skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  15. Shade match 91
    $22Ulta BeautyUlta Beauty(product price)$30 less (58%)

    Matches: Very close colour

    Differences: Warm rather than olive undertoneNatural rather than matte finishBuildable rather than full coverage

    Score details
    Shade match
    91
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than matte finish · Buildable rather than full coverage · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  16. Shade match 95
    $58SephoraSephoraCosts $6 more

    Matches: Very close colourSame olive undertoneClaims a blurring effect

    Differences: Natural rather than matte finishBuildable rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    62
    Wear & performance
    38
    Skin suitability
    60

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than matte finish · Buildable rather than full coverage · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for combination skin · Contains listed fragrance

    Retailer shade note: medium skin with ambery undertones

    Medium confidence· Digital match

    View match
  17. #18 · L'Oréal Paris

    Age Perfect Radiant Serum Foundation

    45 Golden Vanilla
    Shade match 90
    $18.99Ulta BeautyUlta Beauty$33.01 less (63%)

    Matches: Very close colourBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Warm rather than olive undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    90
    Finish & visual result
    67
    Wear & performance
    66
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim colour stability · Not marketed for combination/normal/oily skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  18. #19 · L'Oréal Paris

    Age Perfect Radiant Serum Foundation

    60 Ivory Beige
    Shade match 87
    $18.99Ulta BeautyUlta Beauty$33.01 less (63%)

    Matches: Very close colourBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Natural rather than matte finishMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    87
    Finish & visual result
    67
    Wear & performance
    66
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim colour stability · Not marketed for combination/normal/oily skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  19. #20 · Juvia's Place

    I am Magic Natural Radiance Foundation

    730 Isla
    Shade match 92
    $24Ulta BeautyUlta Beauty(product price)$28 less (54%)

    Matches: Near-identical swatch colour

    Differences: Warm rather than olive undertoneRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    92
    Finish & visual result
    43
    Wear & performance
    51
    Skin suitability
    84

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than olive undertone · Radiant rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance

    Medium confidence· Digital match

    View match
  20. #21 · Well People

    Skinforia Serum Foundation

    16 Light Neutral
    Shade match 80
    $30TargetTarget$22 less (42%)

    Matches: Claims a skin-like finishBoth claim a lightweight feel

    Differences: Slightly deeperNeutral rather than olive undertoneNatural rather than matte finish

    Score details
    Shade match
    80
    Finish & visual result
    61
    Wear & performance
    63
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly deeper · Neutral rather than olive undertone · Natural rather than matte finish · Buildable rather than full coverage · Does not claim not settling into lines · Does not claim colour stability

    Low confidence· Digital match

    View match
  21. Shade match 93
    $50Ulta BeautyUlta Beauty(product price)$2 less (4%)

    Matches: Near-identical swatch colourBoth claim a lightweight feelAdds SPF 30

    Differences: Warm rather than olive undertoneNatural rather than matte finishLight rather than full coverage

    Score details
    Shade match
    93
    Finish & visual result
    49
    Wear & performance
    51
    Skin suitability
    30

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than matte finish · Light rather than full coverage · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Not marketed for combination/oily skin · Contains listed fragrance

    Retailer shade note: M1 - Medium with warm undertones, and a golden tone

    Medium confidence· Digital match

    View match
  22. #23 · RMS Beauty

    ReEvolve Natural Finish Foundation

    22.5
    Shade match 79
    $59Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Near-identical swatch colourClaims a blurring effectBoth claim 12-hour wear

    Differences: Slightly cooler undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    79
    Finish & visual result
    62
    Wear & performance
    63
    Skin suitability
    84

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel

    Retailer shade note: cool buff beige

    Medium confidence· Digital match

    View match
  23. #24 · Charlotte Tilbury

    Airbrush Flawless Foundation

    5 Cool
    Shade match 75
    $52SephoraSephoraSame price

    Matches: Very close colourSame matte finishClaims a skin-like finish

    Differences: Slightly cooler undertoneMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    75
    Finish & visual result
    73
    Wear & performance
    57
    Skin suitability
    84

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than full coverage · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: medium with cool undertones

    Medium confidence· Digital match

    View match
  24. #25 · Kryolan Professional Makeup

    Natural Fluid Foundation

    NO 6
    Shade match 87
    $51.50Ulta BeautyUlta Beauty$0.50 less (1%)

    Matches: Very close colourClaims a skin-like finishBoth claim a lightweight feel

    Differences: Neutral rather than olive undertoneNatural rather than matte finishLight rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    47
    Wear & performance
    51
    Skin suitability
    84

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than olive undertone · Natural rather than matte finish · Light rather than full coverage · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability

    Retailer shade note: Neutral

    Medium confidence· Digital match

    View match
  25. #26 · Rude

    Perfect Base Foundation Stick

    14W Light Medium Warm
    Shade match 92
    $8.75Ulta BeautyUlta Beauty(product price)$43.25 less (83%)

    Matches: Near-identical swatch colourClaims a blurring effectBoth claim a lightweight feel

    Differences: Warm rather than olive undertoneLight rather than full coverageNo long-wear claim

    Score details
    Shade match
    92
    Finish & visual result
    40
    Wear & performance
    51
    Skin suitability
    50

    Looks identical · Light coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Warm rather than olive undertone · Light rather than full coverage · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability

    Medium confidence· Digital match

    View match
  26. Shade match 77
    $34SephoraSephora$18 less (35%)

    Matches: Very close colourClaims a skin-like finishBoth claim 12-hour wear

    Differences: Slightly cooler undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    77
    Finish & visual result
    61
    Wear & performance
    89
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Medium rather than full coverage · Does not claim colour stability · Not marketed for combination/normal/oily skin

    Retailer shade note: pink undertone

    Medium confidence· Digital match

    View match
  27. #28 · CoverGirl

    Olay Simply Ageless 3-in-1 Liquid Foundation

    215 Natural Ivory
    Shade match 76
    $14.99TargetTarget$37.01 less (71%)

    Natural · Medium coverage

    Differences: Slightly lighterNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    76
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    90

    Colour not compared · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance

    Low confidence· Digital match

    View match
  28. #29 · Revolution Beauty

    Superdewy Cushion Foundation

    Light Neutral
    Shade match 86
    $9.80$14Ulta BeautyUlta Beauty$42.20 less (81%)

    Matches: Very close colourClaims a skin-like finishBoth claim a lightweight feel

    Differences: Neutral rather than olive undertoneRadiant rather than matte finishLight rather than full coverage

    Score details
    Shade match
    86
    Finish & visual result
    29
    Wear & performance
    51
    Skin suitability
    84

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than olive undertone · Radiant rather than matte finish · Light rather than full coverage · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability

    Medium confidence· Digital match

    View match
  29. #30 · Maybelline

    Fit Me Dewy + Smooth Foundation

    Warm Nude
    Shade match 92
    $11.99Ulta BeautyUlta Beauty$40.01 less (77%)

    Matches: Near-identical swatch colourBoth claim a lightweight feelAdds SPF 18

    Differences: Warm rather than olive undertoneRadiant rather than matte finishLight rather than full coverage

    Score details
    Shade match
    92
    Finish & visual result
    25
    Wear & performance
    51
    Skin suitability
    30

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Warm rather than olive undertone · Radiant rather than matte finish · Light rather than full coverage · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Not marketed for combination/oily skin

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Looking for a concealer in your shade?

The closest shade to Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation 4W4 Hazel (Fair · Olive · warm olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    3N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 3N

    • Close colour
    • Light medium · Neutral undertone

    $38

Closest concealers

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 2

    • Looks identical
    • Fair · Warm · peach undertone

    $22

  2. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    122

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 122

    • Looks identical
    • Light · Warm undertone

    $12.99

  3. NARS Soft Matte Complete Concealer

    Macadamia

    NARS Soft Matte Complete Concealer, shade Macadamia

    • Very close colour
    • Fair · Warm undertone

    $36

  4. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5.4

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.4

    • Very close colour
    • Fair · Warm · peach undertone

    $42

  5. Maybelline Fit Me Natural Finish Concealer

    020 Sand

    Maybelline Fit Me Natural Finish Concealer, shade 020 Sand

    • Very close colour
    • Fair

    $10.99

  6. Rare Beauty Liquid Touch Brightening Concealer

    280N

    Rare Beauty Liquid Touch Brightening Concealer, shade 280N

    • Very close colour
    • Light · Olive · neutral olive undertone

    $24

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Rare Beauty True to Myself Natural Matte Longwear Foundation in 10 Light Warm, against Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation in 4W4 Hazel. Every attribute compared, with its share of the score.

ComparedYour shade4W4 HazelClosest match10 Light WarmScore
Shade match55% of overall99
Colour98#f4c597#f7c799Looks identicalColour difference 0.6 (0 is identical)
Depth98FairFairSameDepth difference: 1.2
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone100Olive · warm oliveOlive · warm oliveSamefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall70
Longevity8012-hour wear8-hour wearClose8-hour wear claimed against 12-hour wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability100ClaimedClaimedSameBoth products claim colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall90
Skin type90Combination, normal, oilyCombination, normal, oily, sensitiveBoth marketed for combination/​normal/​oily skin
Overall match 88/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty True to Myself Natural Matte Longwear Foundation in 10 Light Warm.

Same or better

  • $14 less
  • Near-identical swatch colour
  • Same olive undertone
  • Same matte finish
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Both claim 8-hour wear
  • Claims transfer resistance
  • Both claim colour stability
  • Both claim a lightweight feel

Different

  • Does not claim not settling into lines

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BasePowder-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapPowder-based vs silicone-based; silicone none vs high

Where to buy 10 Light Warm

Best price
$38SephoraSephora
$14 less (27%)

Your shade $52 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.