Very fair · Warm · yellow undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
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20 of 31 matches
Only showing matches in liquid form.
The equivalent shade and the most similar concealer overall.
SephoraYour shade $30 at Sephora
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at Sephora
Ulta Beautyfrom $36 · product priceView at Ulta BeautyRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraSame priceMatches: Same warm undertoneSame matte finishSame full coverage
Differences: Slightly deeper
Close colour · Matte · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Slightly deeper
Retailer shade note: light beige with golden undertones
Medium confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephoraCosts $2 moreMatches: Same warm undertoneSame matte finishSame full coverage
Differences: Slightly deeperNot marketed for dry skinContains listed fragrance
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Slightly deeper · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: fair skin with warm, golden undertones
Medium confidence· Digital match
Tarte Shape Tape Full Coverage Matte Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautySephoraCosts $6 moreMatches: Same warm undertoneSame matte finishSame full coverage
Differences: Slightly deeperNot marketed for combination skin
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly deeper · Not marketed for combination skin
Retailer shade note: Fair with netural warm undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraSame priceMatches: Same warm undertoneSame matte finishSame full coverage
Differences: Slightly deeper
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Slightly deeper
Retailer shade note: light beige with peachy undertones
Medium confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephoraSame priceMatches: Same full coverageBoth claim long-wearingBoth claim not settling into lines
Differences: Slightly deeperNeutral rather than warm undertoneNatural rather than matte finish
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly deeper · Neutral rather than warm undertone · Natural rather than matte finish
Retailer shade note: for neutral undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephoraCosts $6 moreMatches: Similar undertone (neutral vs warm)Same matte finishSame full coverage
Differences: Slightly deeperNot marketed for combination skin
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly deeper · Not marketed for combination skin
Retailer shade note: Fair with neutral warm undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephora$6 less (20%)Matches: Same warm undertoneClaims a skin-like finishBoth claim long-wearing
Differences: Radiant rather than matte finishMedium rather than full coverage
Close colour · Radiant · Medium coverage
Ingredients (not scored): 37% ingredient overlap
Differences: Radiant rather than matte finish · Medium rather than full coverage
Retailer shade note: light with warm golden undertones
Medium confidence· Digital match
Rare Beauty Liquid Touch Brightening Concealer
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephoraSame priceMatches: Same full coverageBoth claim long-wearingBoth claim not settling into lines
Differences: Slightly cooler undertoneNatural rather than matte finish
Close colour · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly cooler undertone · Natural rather than matte finish
Retailer shade note: for cool undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautySephoraCosts $1 moreMatches: Same matte finishSame full coverageClaims a skin-like finish
Differences: Slightly deeperNeutral rather than warm undertoneNot marketed for combination skin
Close colour · Matte · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Slightly deeper · Neutral rather than warm undertone · Not marketed for combination skin
Retailer shade note: fair skin tones with neutral undertones
Medium confidence· Digital match
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$31View at SephoraSephoraCosts $6 moreMatches: Same full coverageBoth claim long-wearingBoth claim not settling into lines
Differences: Slightly deeperNeutral rather than warm undertoneNatural rather than matte finish
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 26% ingredient overlap
Differences: Slightly deeper · Neutral rather than warm undertone · Natural rather than matte finish · Not marketed for oily skin
Retailer shade note: fair with neutral undertones
Medium confidence· Digital match
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraCosts $1 moreMatches: Same matte finishSame full coverageClaims a skin-like finish
Differences: Slightly deeperNeutral rather than warm undertoneNot marketed for combination skin
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Slightly deeper · Neutral rather than warm undertone · Not marketed for combination skin
Retailer shade note: fair-light skin tones with neutral undertones
Medium confidence· Digital match
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$31View at SephoraSephoraCosts $2 moreMatches: Same warm undertoneSame matte finishClaims a blurring effect
Differences: Slightly deeperMedium rather than full coverageNot marketed for normal/oily skin
Slight colour difference · Matte · Medium coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Slightly deeper · Medium rather than full coverage · Not marketed for normal/oily skin
Retailer shade note: light with peachy undertones
Medium confidence· Digital match
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautyUlta BeautyCosts $2 moreMatches: Same warm undertoneSame matte finishClaims a blurring effect
Differences: Slightly deeperMedium rather than full coverageNot marketed for normal/oily skin
Slight colour difference · Matte · Medium coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Slightly deeper · Medium rather than full coverage · Not marketed for normal/oily skin
Retailer shade note: fair with yellow undertones
Medium confidence· Digital match
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty$32View at Ulta BeautySephoraCosts $2 moreMatches: Same warm undertoneSame matte finishClaims a blurring effect
Differences: Slightly deeperMedium rather than full coverageNot marketed for normal/oily skin
Slight colour difference · Matte · Medium coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Slightly deeper · Medium rather than full coverage · Not marketed for normal/oily skin
Retailer shade note: light with peachy undertones
Medium confidence· Digital match
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautySephoraCosts $2 moreMatches: Same matte finishSame full coverageClaims a blurring effect
Differences: Slightly cooler undertoneNot marketed for dry skinContains listed fragrance
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Slightly cooler undertone · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: fair skin with a balance of warm & cool undertones
Medium confidence· Digital match
Tarte Shape Tape Full Coverage Matte Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautySephoraCosts $2 moreMatches: Same warm undertoneSame matte finishClaims a blurring effect
Differences: Slightly deeperMedium rather than full coverageNot marketed for normal/oily skin
Slight colour difference · Matte · Medium coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Slightly deeper · Medium rather than full coverage · Not marketed for normal/oily skin
Retailer shade note: light with yellow undertones
Medium confidence· Digital match
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $12 moreMatches: Same warm undertoneSame full coverageClaims transfer resistance
Differences: Slightly deeperNatural rather than matte finishDoes not claim not settling into lines
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly deeper · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for dry/combination/oily skin · Contains listed fragrance
Retailer shade note: light skin with warm peach undertones
Medium confidence· Digital match
Dior Forever Skin Correct Full-Coverage Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautySephora$6 less (20%)Matches: Similar undertone (neutral vs warm)Claims a skin-like finishBoth claim long-wearing
Differences: Radiant rather than matte finishMedium rather than full coverage
Slight colour difference · Radiant · Medium coverage
Ingredients (not scored): 37% ingredient overlap
Differences: Radiant rather than matte finish · Medium rather than full coverage
Retailer shade note: light with neutral golden undertones
Medium confidence· Digital match
Rare Beauty Liquid Touch Brightening Concealer
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephoraCosts $12 moreMatches: Same warm undertoneSame full coverageClaims transfer resistance
Differences: Slightly deeperNatural rather than matte finishDoes not claim not settling into lines
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly deeper · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for dry/combination/oily skin · Contains listed fragrance
Retailer shade note: fair skin with warm undertones
Medium confidence· Digital match
Dior Forever Skin Correct Full-Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraShowing 12 of 19 matches
The closest shade to Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer 140 (Very fair · Warm · yellow undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
140
$40
1W
NC13
$39
110 Porcelain
$9.12
Norwich
$50
Y2
$52
Fair
$39
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Too Faced Born This Way Super Coverage Multi-Use Concealer in Almond, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 140. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Too Faced Born This Way Super Coverage Multi-Use Concealer in Almond.
12 shared ingredients; weighted similarity 26%. Ingredients only affect results through the filters.
SephoraYour shade $30 at Sephora
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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