Pro Filt'r Instant Retouch Longwear Liquid Concealer 385 dupes and alternatives Fenty Beauty
3.8 (2,257)·Medium · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same neutral undertone· Claims a blurring effect
Differences: Natural rather than matte finish· Medium rather than full coverage· Does not claim not settling into lines
Score details
Shade match
90
Finish & visual result
55
Wear & performance
68
Skin suitability
75
Very close colour · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for combination skin
Matches: Same neutral undertone· Claims a blurring effect· Both claim long-wearing
Differences: Slightly deeper· Natural rather than matte finish· Medium rather than full coverage
Score details
Shade match
81
Finish & visual result
55
Wear & performance
68
Skin suitability
75
Close colour · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly deeper · Natural rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for combination skin
The closest shade to Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer 385 (Medium · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 33.5 Tan Natural, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 385. Every attribute compared, with its share of the score.
ComparedYour shade385Closest match33.5 Tan NaturalHow they compareScore
Shade match55% of overall93
Colour60%90#cb9570#ce9c75Very close colourColour difference 2.3 (0 is identical)
Depth15%95MediumMediumSameDepth difference: 3.0
Retailer descriptionDeep tanNot statedNo depth word in one descriptionNot compared
Overall match 90/100Shade match 93/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty(product price)Same price
