Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same longevity: long-wearing· Both claim crease resistance· Claims comfort
Differences: Noticeably different swatch colour· Buildable rather than opaque (pigmentation)· Liquid rather than stick (format)
Score details
Shade match
75
Finish, pigmentation & format
77
Wear & performance
88
Comfort & skin suitability
40
Slight colour difference · Natural · Buildable
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Buildable rather than opaque (pigmentation) · Liquid rather than stick (format) · Does not claim waterproof
Sold as contour, rated here for use as eyeshadow (suited)
Matches: Same finish: matte· Both claim crease resistance· Both claim waterproof
Differences: Noticeably different swatch colour· Lighter· Buildable rather than opaque (pigmentation)
Score details
Shade match
57
Finish, pigmentation & format
91
Wear & performance
85
Comfort & skin suitability
50
Visibly different colour · Matte · Buildable
Ingredients (not scored): 38% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Buildable rather than opaque (pigmentation) · 16-hour wear rather than long-wearing (longevity)
Differences: Noticeably different swatch colour· Powder rather than stick (format)· Not listed rather than long-wearing (longevity)
Score details
Shade match
62
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
50
Visibly different colour · Matte
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Powder rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof
Matches: Same finish: matte· Same longevity: long-wearing
Differences: Noticeably different swatch colour· Lighter· Buildable rather than opaque (pigmentation)
Score details
Shade match
50
Finish, pigmentation & format
91
Wear & performance
70
Comfort & skin suitability
50
Visibly different colour · Matte · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Buildable rather than opaque (pigmentation) · Does not claim crease resistance · Does not claim waterproof
Matches: Same finish: matte· Both claim crease resistance· Both claim waterproof
Differences: Noticeably different swatch colour· Lighter· Buildable rather than opaque (pigmentation)
Score details
Shade match
44
Finish, pigmentation & format
91
Wear & performance
85
Comfort & skin suitability
50
Visibly different colour · Matte · Buildable
Ingredients (not scored): 38% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Buildable rather than opaque (pigmentation) · 16-hour wear rather than long-wearing (longevity)
Matches: Same finish: matte· Same pigmentation: opaque
Differences: Noticeably different swatch colour· Lighter· Palette rather than stick (format)
Score details
Shade match
50
Finish, pigmentation & format
90
Wear & performance
40
Comfort & skin suitability
50
Visibly different colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Palette rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof
Matches: Same finish: matte· Same pigmentation: opaque· Both claim crease resistance
Differences: Noticeably different swatch colour· Black rather than brown· Powder rather than stick (format)
Score details
Shade match
43
Finish, pigmentation & format
90
Wear & performance
73
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Black rather than brown · Powder rather than stick (format) · 24-hour wear rather than long-wearing (longevity) · Does not claim waterproof
Matches: Same finish: matte· Same longevity: long-wearing· Both claim crease resistance
Differences: Noticeably different swatch colour· Lighter· Buildable rather than opaque (pigmentation)
Score details
Shade match
40
Finish, pigmentation & format
85
Wear & performance
88
Comfort & skin suitability
40
Visibly different colour · Matte · Buildable
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Buildable rather than opaque (pigmentation) · Liquid rather than stick (format) · Does not claim waterproof
$11.99Ulta Beauty(product price)$1.01 less (8%)4.6 (13,914)
Matches: Same finish: matte· Same pigmentation: opaque· Same format: stick
Differences: Noticeably different swatch colour· Black rather than brown· 24-hour wear rather than long-wearing (longevity)
Score details
Shade match
33
Finish, pigmentation & format
100
Wear & performance
73
Comfort & skin suitability
50
Visibly different colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Black rather than brown · 24-hour wear rather than long-wearing (longevity) · Does not claim waterproof
Differences: Noticeably different swatch colour· Lighter· Powder rather than stick (format)
Score details
Shade match
46
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
50
Visibly different colour · Matte
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Powder rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof
Matches: Same finish: matte· Same format: stick· Both claim waterproof
Differences: Noticeably different swatch colour· Black rather than brown· 11-hour wear rather than long-wearing (longevity)
Score details
Shade match
34
Finish, pigmentation & format
100
Wear & performance
67
Comfort & skin suitability
50
Visibly different colour · Matte
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Black rather than brown · 11-hour wear rather than long-wearing (longevity) · Does not claim crease resistance
Differences: Noticeably different swatch colour· Metallic rather than matte (finish)· 24-hour wear rather than long-wearing (longevity)
Score details
Shade match
70
Finish, pigmentation & format
20
Wear & performance
55
Comfort & skin suitability
50
Slight colour difference · Metallic
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Metallic rather than matte (finish) · 24-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof
R.E.M. Beauty Starlet Matte Liquid Eyeshadow in TY, against Fenty Beauty Shadowstix Longwear Eyeshadow Stick in Brownie Badd'R. Every attribute compared, with its share of the score.
ComparedYour shadeBrownie Badd'RClosest matchTYHow they compareScore
Shade match55% of overall89
Colour60%82#2b1605#2a150dClose colourColour difference 3.3 (0 is identical)
Depth15%100Deep / darkDeep / darkSameDepth difference 0.0 on the 0–100 scale
Undertone—not comparableNot listedNot listedUndertone unknown on one side
Colour family25%100BrownBrownSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared90
Finish65%100MatteMatteSameSame matte finish
Pigmentation20%—not comparableOpaqueNot listedNot listed for eitherAn opacity not listed for one product
Format15%45StickLiquidSome differenceLiquid rather than stick
Wear & performance10% of overall100
Longevity50%100Long-wearingLong-wearingSameBoth products claim long wear
Overall match 88/100Shade match 89/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty
SephoraCosts $17 more
