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Stretch Fluid Foundation for Buildable Coverage Medium 4 dupes and alternatives Glossier

Medium light · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: NARS Natural Matte Longwear Foundation ARUBA

The equivalent shade: scored on colour, depth and undertone only.

The match
NARS
ARUBA
Depth and undertone: Medium light · Cool
Finish and coverage: Matte · Full coverage
Shade match
96out of 100
Colour
94
Depth
99
Undertone
100
Best price
$55SephoraSephora
Costs $21 more

Your shade $34 at Sephora

SephoraView at Sephora

Closest overall alternative: Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation Medium 17 Olive

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Smashbox
Medium 17 Olive
Depth and undertone: Medium light · Olive
Finish and coverage: Natural · Medium coverage
Overall match
83out of 100
Shade (Shade match)
79
Finish (Finish & visual result)
91
Wear (Wear & performance)
91
Skin (Skin suitability)
68
Match price
$41Ulta BeautyUlta Beauty
Costs $7 more

Your shade $34 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the shade match: colour, depth and undertone only. Each row leads with its shade match; the overall match is beneath it.

Ranked by the shade match: colour, depth and undertone only. Each row leads with its shade match; the overall match is beneath it.

  1. #3 · Tarte

    Maracuja Juicy Glow Tint

    35N Medium Neutral
    Overall 83
    $42Ulta BeautyUlta BeautyCosts $8 more

    Matches: Very close colourSame cool undertoneSame medium coverage

    Differences: Radiant rather than natural finishNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    64
    Wear & performance
    72
    Skin suitability
    68

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Radiant rather than natural finish · No skin-like finish claimed · Does not claim not settling into lines

    Retailer shade note: medium skin with a balance of warm & cool undertones

    Medium confidence· Digital match

    View match
  2. #4 · Revolution Beauty

    Skin Silk Serum Foundation

    F11.5C
    Overall 80
    $15Ulta BeautyUlta Beauty(product price)$19 less (56%)

    Matches: Very close colourSame cool undertoneBoth claim a skin-like finish

    Differences: Radiant rather than natural finishLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    94
    Finish & visual result
    68
    Wear & performance
    54
    Skin suitability
    68

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than natural finish · Light rather than medium coverage · No long-wear claim · Does not claim not settling into lines · Contains listed fragrance

    Retailer shade note: Tan skin tone, cool beige undertone

    Medium confidence· Digital match

    View match
  3. #5 · Clinique

    Redness Solutions Makeup SPF 15

    Calming Honey
    Overall 79
    $40Ulta BeautyUlta BeautyCosts $6 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs cool)Same natural finish

    Differences: No skin-like finish claimedNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    94
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    0

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: No skin-like finish claimed · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for sensitive skin

    Retailer shade note: moderately fair, cool-neutral undertones

    Medium confidence· Digital match

    View match
  4. Overall 82
    $49Ulta BeautyUlta Beauty(product price)Costs $15 more

    Matches: Very close colourSame cool undertoneBoth claim 12-hour wear

    Differences: Radiant rather than natural finishLight rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    54
    Wear & performance
    89
    Skin suitability
    68

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Radiant rather than natural finish · Light rather than medium coverage · No skin-like finish claimed · Contains listed fragrance

    Retailer shade note: medium cool beige

    Medium confidence· Digital match

    View match
  5. #7 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F6.7NC
    Overall 80
    $14Ulta BeautyUlta Beauty(product price)$20 less (59%)

    Matches: Very close colourSimilar undertone (neutral vs cool)Claims a blurring effect

    Differences: Matte rather than natural finishBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    92
    Finish & visual result
    64
    Wear & performance
    68
    Skin suitability
    68

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines

    Retailer shade note: fair or light skin tones with a neutral cool undertone

    Medium confidence· Digital match

    View match
  6. #8 · Armani Beauty

    Luminous Silk Foundation

    5.9
    Overall 80
    $69SephoraSephoraCosts $35 more

    Matches: Very close colourSimilar undertone (neutral vs cool)Same natural finish

    Differences: No skin-like finish claimedNot marketed for sensitive skinContains listed fragrance

    Score details
    Shade match
    92
    Finish & visual result
    79
    Wear & performance
    63
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: No skin-like finish claimed · Not marketed for sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: medium, neutral pink

    High confidence· Digital match

    View match
  7. #9 · Juvia's Place

    I Am Magic Velvety Matte Foundation

    540 Giza
    Overall 80
    $24Ulta BeautyUlta Beauty(product price)$10 less (29%)

    Matches: Very close colourSimilar undertone (neutral vs cool)Both claim not settling into lines

    Differences: Matte rather than natural finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    91
    Finish & visual result
    54
    Wear & performance
    86
    Skin suitability
    68

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed

    Retailer shade note: for medium skin w/ cool neutral undertones

    Medium confidence· Digital match

    View match
  8. #10 · TIRTIR

    Mask Fit AI Filter Cushion

    30N RICH HONEY
    Overall 78
    $25Ulta BeautyUlta Beauty(product price)$9 less (26%)

    Matches: Near-identical swatch colourBoth claim a skin-like finishClaims a blurring effect

    Differences: Neutral rather than cool undertoneMatte rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    89
    Finish & visual result
    64
    Wear & performance
    61
    Skin suitability
    68

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than natural finish · Full rather than medium coverage · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: medium with neutral undertone

    High confidence· Digital match

    View match
  9. Overall 83
    $38SephoraSephoraCosts $4 more

    Matches: Near-identical swatch colourBoth claim 12-hour wearBoth claim not settling into lines

    Differences: Neutral rather than cool undertoneRadiant rather than natural finishLight rather than medium coverage

    Score details
    Shade match
    88
    Finish & visual result
    61
    Wear & performance
    100
    Skin suitability
    73

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Light rather than medium coverage · No skin-like finish claimed

    Retailer shade note: medium, neutral

    Medium confidence· Digital match

    View match
  10. #12 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    475 Sun Beige
    Overall 78
    $18.99Ulta BeautyUlta Beauty(product price)$15.01 less (44%)

    Matches: Very close colourSame natural finishClaims transfer resistance

    Differences: Full rather than medium coverageNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    43
    Skin suitability
    68

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  11. Overall 80
    $55Ulta BeautyUlta BeautyCosts $21 more

    Matches: Very close colourSame natural finishBoth claim 12-hour wear

    Differences: Full rather than medium coverageNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    72
    Wear & performance
    68
    Skin suitability
    68

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  12. #14 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    482 Radiant Sun
    Overall 78
    $18.99Ulta BeautyUlta Beauty(product price)$15.01 less (44%)

    Matches: Very close colourSame natural finishClaims transfer resistance

    Differences: Full rather than medium coverageNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    43
    Skin suitability
    68

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  13. Overall 83
    $38SephoraSephoraCosts $4 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo skin-like finish claimedNot marketed for sensitive skin

    Score details
    Shade match
    88
    Finish & visual result
    86
    Wear & performance
    86
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than cool undertone · No skin-like finish claimed · Not marketed for sensitive skin

    Retailer shade note: medium (neutral)

    Medium confidence· Digital match

    View match
  14. Overall 82
    $38SephoraSephoraCosts $4 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo skin-like finish claimedNot marketed for sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    86
    Wear & performance
    86
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than cool undertone · No skin-like finish claimed · Not marketed for sensitive skin

    Retailer shade note: light-medium (neutral)

    Medium confidence· Digital match

    View match
  15. #17 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F6.5N
    Overall 77
    $14Ulta BeautyUlta Beauty(product price)$20 less (59%)

    Matches: Very close colourClaims a blurring effectBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneMatte rather than natural finishBuildable rather than medium coverage

    Score details
    Shade match
    87
    Finish & visual result
    64
    Wear & performance
    68
    Skin suitability
    68

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines

    Retailer shade note: fair or light skin tones with a neutral undertone

    Medium confidence· Digital match

    View match
  16. #18 · Sephora Collection

    Best Skin Ever Liquid Foundation

    24N
    Overall 78
    $24SephoraSephora$10 less (29%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    87
    Finish & visual result
    86
    Wear & performance
    61
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than cool undertone · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for sensitive skin

    Retailer shade note: medium-dark with neutral undertones

    Medium confidence· Digital match

    View match
  17. #19 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    Y 27
    Overall 77
    $46.90Ulta BeautyUlta BeautyCosts $12.90 more

    Matches: Very close colourClaims a blurring effectBoth claim a lightweight feel

    Differences: Matte rather than natural finishBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    87
    Finish & visual result
    64
    Wear & performance
    68
    Skin suitability
    68

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines · Contains drying alcohol

    Medium confidence· Digital match

    View match
  18. #20 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    480 Radiant Sand
    Overall 77
    $18.99Ulta BeautyUlta Beauty$15.01 less (44%)

    Matches: Very close colourSame natural finishClaims transfer resistance

    Differences: Full rather than medium coverageNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    43
    Skin suitability
    68

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  19. #21 · Ulta Beauty Collection

    Complexion Crush Foundation

    Medium Neutral
    Overall 78
    $16Ulta BeautyUlta Beauty(product price)$18 less (53%)

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: Neutral rather than cool undertoneMatte rather than natural finishNo long-wear claim

    Score details
    Shade match
    86
    Finish & visual result
    76
    Wear & performance
    54
    Skin suitability
    68

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than natural finish · No long-wear claim · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  20. #22 · Charlotte Tilbury

    Beautiful Skin Medium Coverage Foundation

    8 Neutral
    Overall 78
    $52SephoraSephoraCosts $18 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    85
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for sensitive skin

    Retailer shade note: medium tan with neutral undertones

    Medium confidence· Digital match

    View match
  21. #23 · Dior

    Forever Hydra Nude Foundation

    3.5N Neutral
    Overall 77
    $60Ulta BeautyUlta Beauty(product price)Costs $26 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    85
    Finish & visual result
    86
    Wear & performance
    38
    Skin suitability
    68

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Neutral rather than cool undertone · No skin-like finish claimed · Does not claim not settling into lines · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: medium skin with neutral beige undertones

    Medium confidence· Digital match

    View match
  22. #24 · Charlotte Tilbury

    Beautiful Skin Medium Coverage Foundation

    7 Neutral
    Overall 77
    $52SephoraSephoraCosts $18 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for sensitive skin

    Retailer shade note: medium with neutral undertones

    High confidence· Digital match

    View match
  23. #25 · Ogee

    Complexion Perfecting Serum Foundation

    Palmetto 2.80N
    Overall 82
    $49Ulta BeautyUlta Beauty(product price)Costs $15 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Olive rather than cool undertoneNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Olive rather than cool undertone · No long-wear claim · Does not claim not settling into lines

    Retailer shade note: medium light tan, olive undertones

    Medium confidence· Digital match

    View match
  24. #26 · PÜR

    4-in-1 Pressed Mineral Makeup SPF 15

    Light Tan TG3
    Overall 79
    $34Ulta BeautyUlta Beauty(product price)Same price

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    79
    Finish & visual result
    86
    Wear & performance
    72
    Skin suitability
    68

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · No long-wear claim

    Retailer shade note: tan with golden undertones

    Medium confidence· Digital match

    View match
  25. Overall 77
    $59Ulta BeautyUlta Beauty(product price)Costs $25 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Olive rather than cool undertoneNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    79
    Finish & visual result
    79
    Wear & performance
    68
    Skin suitability
    68

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Olive rather than cool undertone · No skin-like finish claimed · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: tanned amber for olive skin tones

    Medium confidence· Digital match

    View match
  26. #28 · Smashbox

    Dual Filter 2-In-1 Longwearing Concealer + Foundation

    Medium Tan 21 Warm
    Overall 82
    $41Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertone

    Score details
    Shade match
    78
    Finish & visual result
    91
    Wear & performance
    91
    Skin suitability
    68

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly warmer undertone

    Retailer shade note: medium tan warm

    Medium confidence· Digital match

    View match
  27. #29 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    30 Medium Warm
    Overall 77
    $8Ulta BeautyUlta Beauty(product price)$26 less (76%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimedNot marketed for sensitive skin

    Score details
    Shade match
    78
    Finish & visual result
    86
    Wear & performance
    86
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · Not marketed for sensitive skin

    Retailer shade note: medium with warm undertones

    Medium confidence· Digital match

    View match
  28. #30 · Naked Sundays

    BeautyScreen Peptide Foundation Tint SPF 50

    Shade 3
    Overall 79
    $26.60$38Ulta BeautyUlta Beauty$7.40 less (22%)

    Matches: Very close colourBoth claim a skin-like finishBoth claim a lightweight feel

    Differences: Slightly warmer undertoneLight-medium rather than medium coverageNo long-wear claim

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    68

    Very close colour · Light-medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Light-medium rather than medium coverage · No long-wear claim · Does not claim not settling into lines

    Retailer shade note: light medium

    Medium confidence· Digital match

    View match
  29. #31 · Well People

    Skinforia Serum Foundation

    24 Light Medium Neutral
    Overall 77
    $30TargetTarget$4 less (12%)

    Matches: Same natural finishBoth claim a skin-like finishBoth claim a lightweight feel

    Differences: Slightly lighterNeutral rather than cool undertoneBuildable rather than medium coverage

    Score details
    Shade match
    76
    Finish & visual result
    100
    Wear & performance
    68
    Skin suitability
    0

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Buildable rather than medium coverage · Does not claim not settling into lines · Not marketed for sensitive skin

    Low confidence· Digital match

    View match

Showing 12 of 29 matches

Looking for a concealer in your shade?

The closest shade to Glossier Stretch Fluid Foundation for Buildable Coverage Medium 4 (Medium light · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 2

    • Very close colour
    • Medium · Neutral undertone

    $22

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  1. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Medium Tan 3.5C

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Medium Tan 3.5C

    • Very close colour
    • Medium light · Cool · rosy undertone

    $31

  2. Rare Beauty Liquid Touch Brightening Concealer

    340C

    Rare Beauty Liquid Touch Brightening Concealer, shade 340C

    • Very close colour
    • Medium light · Neutral · neutral pink undertone

    $24

  3. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    2R28

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 2R28

    • Close colour
    • Light medium · Cool undertone

    $35

  4. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    470 Suede C

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 470 Suede C

    • Close colour
    • Light medium · Cool · rosy undertone

    $32

  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW15

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW15

    • Close colour
    • Light medium · Cool · rosy undertone

    $30

  6. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    360

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 360

    • Very close colour
    • Medium light · Neutral undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

NARS Natural Matte Longwear Foundation in ARUBA, against Glossier Stretch Fluid Foundation for Buildable Coverage in Medium 4. Every attribute compared, with its share of the score.

ComparedYour shadeMedium 4Closest shade matchARUBAScore
Shade match55% of overall96
Colour94#d2a16f#d49e6dVery close colourColour difference 1.6 (0 is identical)
Depth99Medium lightMedium lightSameDepth difference: 0.8
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100Cool · pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall58
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared49
Longevity3512-hour wear24-hour wearDifferent24-hour wear claimed against 12-hour wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type0SensitiveNormal, combination, oilyMarketed for different skin types
Overall match 75/100Shade match 96/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NARS Natural Matte Longwear Foundation in ARUBA.

Same or better

  • Very close colour
  • Same cool undertone
  • Full rather than medium coverage
  • Claims a blurring effect
  • Claims transfer resistance
  • Both claim a lightweight feel

Different

  • Matte finish instead of natural
  • No skin-like finish claimed
  • Does not claim not settling into lines
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baseno siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone none vs high

Why the closest overall alternative works

Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation in Medium 17 Olive, against Glossier Stretch Fluid Foundation for Buildable Coverage in Medium 4. Every attribute compared, with its share of the score.

ComparedYour shadeMedium 4Closest overall alternativeMedium 17 OliveScore
Shade match55% of overall79
Colour92#d2a16f#d7a66eVery close colourColour difference 2.0 (0 is identical)
Depth96Medium lightMedium lightSameDepth difference: 2.5
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone40Cool · pinkOliveDifferentfrom retailer shade descriptions
Finish & visual result25% of overall91
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared91
Longevity8012-hour wear16-hour wearClose16-hour wear claimed against 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall68
Skin type68SensitiveCombination, dry, normal, oily, sensitiveBoth marketed for sensitive skin
Overall match 83/100Shade match 79/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation in Medium 17 Olive.

Same or better

  • Very close colour
  • Same natural finish
  • Same medium coverage
  • Both claim a skin-like finish
  • Claims a blurring effect
  • Both claim 16-hour wear
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Olive rather than cool undertone

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baseno siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone none vs none

Where to buy

Closest shade match

NARS Natural Matte Longwear Foundation ARUBA

Best price
$55SephoraSephora
Costs $21 more

Your shade $34 at Sephora

SephoraView at Sephora

Closest overall alternative

Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation Medium 17 Olive

Match price
$41Ulta BeautyUlta Beauty
Costs $7 more

Your shade $34 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.