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Easy Blur Natural Airbrush Foundation Milkshake 100B dupes and alternatives Huda Beauty

Very fair · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Dior Forever Skin Perfect 24H Multi-Use Foundation Stick 0.5 N Neutral

The equivalent shade: scored on colour, depth and undertone only.

Shade match
93out of 100
Colour
95
Depth
99
Undertone
85
Medium confidence· Digital matchWhy it matches
Best price
$58SephoraSephora
Costs $21 more

Your shade $37 at Sephora

SephoraView at Sephora

Closest overall alternative: Givenchy Prisme Libre Glow Serum Blurring Foundation 2N

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
90out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
100
Wear (Wear & performance)
80
Skin (Skin suitability)
60
Best price
$63SephoraSephora
Costs $26 more

Your shade $37 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 92
    $54SephoraSephoraCosts $17 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than buildable coverage

    Score details
    Shade match
    92
    Finish & visual result
    100
    Wear & performance
    63
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Medium rather than buildable coverage

    Retailer shade note: very fair with neutral undertones

    Medium confidence· Digital match

    View match
  2. Shade match 90
    $58SephoraSephoraCosts $21 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Does not claim a lightweight feelContains listed fragrance

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: very light skin with neutral undertones

    Medium confidence· Digital match

    View match
  3. #5 · Sephora Collection

    Best Skin Ever Liquid Foundation

    07Y
    Shade match 93
    $24SephoraSephora$13 less (35%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedNot marketed for oily skin

    Score details
    Shade match
    93
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Not marketed for oily skin

    Retailer shade note: fair with yellow undertones

    Medium confidence· Digital match

    View match
  4. #6 · Sephora Collection

    Best Skin Ever Liquid Foundation

    05N
    Shade match 91
    $24SephoraSephora$13 less (35%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedNot marketed for oily skin

    Score details
    Shade match
    91
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Not marketed for oily skin

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match
  5. Shade match 86
    $48SephoraSephoraCosts $11 more

    Matches: Near-identical swatch colourSame natural finishClaims a skin-like finish

    Differences: Slightly cooler undertoneMedium rather than buildable coverageNot marketed for oily skin

    Score details
    Shade match
    86
    Finish & visual result
    88
    Wear & performance
    100
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than buildable coverage · Not marketed for oily skin

    Retailer shade note: fair with white-pink undertones

    Medium confidence· Digital match

    View match
  6. Shade match 85
    $48SephoraSephoraCosts $11 more

    Matches: Near-identical swatch colourSame natural finishClaims a skin-like finish

    Differences: Slightly cooler undertoneMedium rather than buildable coverageNot marketed for oily skin

    Score details
    Shade match
    85
    Finish & visual result
    88
    Wear & performance
    100
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than buildable coverage · Not marketed for oily skin

    Retailer shade note: light with pink-beige undertones

    Medium confidence· Digital match

    View match
  7. Shade match 84
    $63SephoraSephoraCosts $26 more

    Matches: Near-identical swatch colourSame natural finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneMedium rather than buildable coverageNot marketed for oily skin

    Score details
    Shade match
    84
    Finish & visual result
    100
    Wear & performance
    80
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than buildable coverage · Not marketed for oily skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: light with cool undertones

    Medium confidence· Digital match

    View match
  8. Shade match 90
    $41Ulta BeautyUlta BeautyCosts $4 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than buildable coverage

    Score details
    Shade match
    90
    Finish & visual result
    88
    Wear & performance
    68
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Medium rather than buildable coverage

    Retailer shade note: fair neutral

    Medium confidence· Digital match

    View match
  9. Shade match 92
    $36SephoraSephora$1 less (3%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Claims a skin-like finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedNot marketed for normal skin

    Score details
    Shade match
    92
    Finish & visual result
    68
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Not marketed for normal skin

    Retailer shade note: light - warm

    Medium confidence· Digital match

    View match
  10. Shade match 81
    $63SephoraSephoraCosts $26 more

    Matches: Very close colourSame natural finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneMedium rather than buildable coverageNot marketed for oily skin

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than buildable coverage · Not marketed for oily skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: fair to light with cool undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Huda Beauty Easy Blur Natural Airbrush Foundation Milkshake 100B (Very fair · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    110N

    Rare Beauty Liquid Touch Brightening Concealer, shade 110N

    • Very close colour
    • Very fair · Neutral · neutral golden undertone

    $24

  2. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    110

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 110

    • Very close colour
    • Very fair · Neutral · neutral golden undertone

    $12.99

  3. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Snow

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Snow

    • Looks identical
    • Very fair · Neutral undertone

    $36

  4. CoverGirl TruBlend Undercover Concealer

    Light Ivory

    CoverGirl TruBlend Undercover Concealer, shade Light Ivory

    • Very close colour
    • Very fair · Neutral · neutral golden undertone

    $12.99

  5. NARS Soft Matte Complete Concealer

    Madeleine

    NARS Soft Matte Complete Concealer, shade Madeleine

    • Very close colour
    • Very fair · Neutral undertone

    $36

  6. Maybelline Fit Me Natural Finish Concealer

    005 Ivory

    Maybelline Fit Me Natural Finish Concealer, shade 005 Ivory

    • Looks identical
    • Very fair

    $10.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Dior Forever Skin Perfect 24H Multi-Use Foundation Stick in 0.5 N Neutral, against Huda Beauty Easy Blur Natural Airbrush Foundation in Milkshake 100B. Every attribute compared, with its share of the score.

ComparedYour shadeMilkshake 100BClosest shade match0.5 N NeutralScore
Shade match55% of overall93
Colour95#fddbc4#f9dac7Very close colourColour difference 1.5 (0 is identical)
Depth99Very fairVery fairSameDepth difference: 0.8
Retailer descriptionFairVery fairSome differenceRetailer descriptions one depth band apart
Undertone85Neutral · neutral goldenNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared60
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Normal, dry, oilyNormal, dry, oilyBoth marketed for normal/​dry/​oily skin
Overall match 90/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Dior Forever Skin Perfect 24H Multi-Use Foundation Stick in 0.5 N Neutral.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same natural finish
  • Same buildable coverage
  • Both claim a blurring effect

Different

  • Does not claim a lightweight feel
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeno silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs none

Why the closest overall alternative works

Givenchy Prisme Libre Glow Serum Blurring Foundation in 2N, against Huda Beauty Easy Blur Natural Airbrush Foundation in Milkshake 100B. Every attribute compared, with its share of the score.

ComparedYour shadeMilkshake 100BClosest overall alternative2NScore
Shade match55% of overall91
Colour92#fddbc4#f7dbc8Very close colourColour difference 2.0 (0 is identical)
Depth99Very fairVery fairSameDepth difference: 0.6
Retailer descriptionFairLightSome differenceRetailer descriptions one depth band apart
Undertone85Neutral · neutral goldenNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, dry, oilyNormal, dry, combinationBoth marketed for normal/​dry skin
Overall match 90/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Givenchy Prisme Libre Glow Serum Blurring Foundation in 2N.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same natural finish
  • Medium rather than buildable coverage
  • Both claim a blurring effect
  • Both claim a lightweight feel

Different

  • Not marketed for oily skin
  • Fragrance is listed in the formula
  • Contains alcohol

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconemoderate silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedListed (alcohol)
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs moderate

Where to buy

Closest shade match

Dior Forever Skin Perfect 24H Multi-Use Foundation Stick 0.5 N Neutral

Best price
$58SephoraSephora
Costs $21 more

Your shade $37 at Sephora

SephoraView at Sephora

Closest overall alternative

Givenchy Prisme Libre Glow Serum Blurring Foundation 2N

Best price
$63SephoraSephora
Costs $26 more

Your shade $37 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.