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Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 11.0 Light Nude dupes and alternatives IT Cosmetics

Fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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22 of 31

Only showing matches with full coverage.

Closest shade matchClosest overall alternative: Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer 1N

The equivalent shade and the most similar concealer overall.

Overall match
86out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
89
Wear (Wear & performance)
51
Skin (Skin suitability)
60
Shade match
96out of 100
Colour
94
Depth
95
Undertone
100
High confidence· Digital matchWhy it matches
Best price
$38SephoraSephora
Costs $8 more

Your shade $30 at Sephora

SephoraView at Sephora

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 94
    $39SephoraSephoraCosts $9 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Not marketed for oily/sensitive skin

    Score details
    Shade match
    94
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Not marketed for oily/sensitive skin

    Retailer shade note: Fair, Neutral

    High confidence· Digital match

    View match
  2. Shade match 93
    $39SephoraSephoraCosts $9 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Not marketed for oily/sensitive skin

    Score details
    Shade match
    93
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Not marketed for oily/sensitive skin

    Retailer shade note: Fair, Neutral

    High confidence· Digital match

    View match
  3. Shade match 91
    $42Ulta BeautyUlta Beauty(product price)Costs $12 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into linesNot marketed for dry/combination/oily/sensitive skinContains listed fragrance

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: fair skin with neutral undertones

    Medium confidence· Digital match

    View match
  4. Shade match 91
    $39SephoraSephoraCosts $9 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Slightly lighterNot marketed for oily/sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Not marketed for oily/sensitive skin

    Retailer shade note: Very Fair, Neutral

    Medium confidence· Digital match

    View match
  5. Shade match 90
    $42SephoraSephoraCosts $12 more

    Matches: Same neutral undertoneSame natural finishSame full coverage

    Differences: Does not claim not settling into linesNot marketed for dry/combination/oily/sensitive skinContains listed fragrance

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: very fair skin with neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 89
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Slightly lighterDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: fair skin with neutral undertones

    Medium confidence· Digital match

    View match
  7. Shade match 89
    $42SephoraSephoraCosts $12 more

    Matches: Same neutral undertoneSame natural finishSame full coverage

    Differences: Does not claim not settling into linesNot marketed for dry/combination/oily/sensitive skinContains listed fragrance

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: very fair skin with neutral undertones

    Medium confidence· Digital match

    View match
  8. #9 · Tarte

    Shape Tape Full Coverage Matte Concealer

    20S light sand
    Shade match 90
    $32SephoraSephoraCosts $2 more

    Matches: Near-identical swatch colourSame full coverageClaims a blurring effect

    Differences: Slightly warmer undertoneMatte rather than natural finishNot marketed for dry/sensitive skin

    Score details
    Shade match
    90
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Matte rather than natural finish · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: light skin with warm, golden undertones

    High confidence· Digital match

    View match
  9. Shade match 89
    $38SephoraSephoraCosts $8 more

    Matches: Near-identical swatch colourSame natural finishSame full coverage

    Differences: Slightly warmer undertoneDoes not claim not settling into linesNot marketed for combination/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    60

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: light with warm undertones

    High confidence· Digital match

    View match
  10. #11 · CoverGirl

    TruBlend Undercover Concealer

    Porcelain
    Shade match 89
    $12.99Ulta BeautyUlta Beauty(product price)$17.01 less (57%)

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Matte rather than natural finishDoes not claim not settling into linesContains drying alcohol

    Score details
    Shade match
    89
    Finish & visual result
    76
    Wear & performance
    76
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Matte rather than natural finish · Does not claim not settling into lines · Contains drying alcohol

    Medium confidence· Digital match

    View match
  11. #12 · Huda Beauty

    #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Meringue 2.1 Neutral
    Shade match 91
    $31SephoraSephoraCosts $1 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Matte rather than natural finishNot marketed for combination/sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    64
    Wear & performance
    83
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than natural finish · Not marketed for combination/sensitive skin

    Retailer shade note: fair-light skin tones with neutral undertones

    High confidence· Digital match

    View match
  12. Shade match 87
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly cooler undertoneDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: fair skin with cool rosy undertones

    Medium confidence· Digital match

    View match
  13. #14 · CoverGirl

    TruBlend Undercover Concealer

    Classic Ivory
    Shade match 87
    $12.99Ulta BeautyUlta Beauty(product price)$17.01 less (57%)

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Slightly deeperMatte rather than natural finishDoes not claim not settling into lines

    Score details
    Shade match
    87
    Finish & visual result
    76
    Wear & performance
    76
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly deeper · Matte rather than natural finish · Does not claim not settling into lines · Contains drying alcohol

    Medium confidence· Digital match

    View match
  14. Shade match 90
    $31SephoraSephoraCosts $1 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Slightly deeperMatte rather than natural finishNot marketed for combination/sensitive skin

    Score details
    Shade match
    90
    Finish & visual result
    64
    Wear & performance
    83
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly deeper · Matte rather than natural finish · Not marketed for combination/sensitive skin

    Retailer shade note: fair-light skin tones with pink-neutral undertones

    High confidence· Digital match

    View match
  15. Shade match 85
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly warmer undertoneDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: light skin with warm undertones

    Medium confidence· Digital match

    View match
  16. Shade match 90
    $30SephoraSephoraSame price

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Slightly lighterMatte rather than natural finishNot marketed for sensitive skin

    Score details
    Shade match
    90
    Finish & visual result
    70
    Wear & performance
    65
    Skin suitability
    80

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Matte rather than natural finish · Not marketed for sensitive skin

    Retailer shade note: very fair with neutral undertones

    Medium confidence· Digital match

    View match
  17. Shade match 87
    $38SephoraSephoraCosts $8 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly cooler undertoneDoes not claim not settling into linesNot marketed for combination/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: light with cool undertones

    High confidence· Digital match

    View match
  18. Shade match 86
    $38SephoraSephoraCosts $8 more

    Matches: Same neutral undertoneSame natural finishSame full coverage

    Differences: Slightly lighterDoes not claim not settling into linesNot marketed for combination/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly lighter · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: ultra light with neutral undertones

    High confidence· Digital match

    View match
  19. #20 · CoverGirl

    TruBlend Undercover Concealer

    Light Ivory
    Shade match 86
    $12.99Ulta BeautyUlta Beauty(product price)$17.01 less (57%)

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Slightly lighterMatte rather than natural finishDoes not claim not settling into lines

    Score details
    Shade match
    86
    Finish & visual result
    76
    Wear & performance
    76
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Matte rather than natural finish · Does not claim not settling into lines · Contains drying alcohol

    Medium confidence· Digital match

    View match
  20. Shade match 84
    $42SephoraSephoraCosts $12 more

    Matches: Same neutral undertoneSame natural finishSame full coverage

    Differences: Slightly deeperDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    84
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly deeper · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: fair to light skin with neutral undertones

    Medium confidence· Digital match

    View match
  21. Shade match 86
    $32SephoraSephoraCosts $2 more

    Matches: Very close colourSame full coverageClaims a blurring effect

    Differences: Slightly cooler undertoneMatte rather than natural finishNot marketed for dry/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Matte rather than natural finish · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: light skin with cool, pink undertones

    High confidence· Digital match

    View match

Showing 12 of 21 matches

Looking for a foundation in your shade?

The closest shade to IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 11.0 Light Nude (Fair · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

Closest foundations

  1. Charlotte Tilbury Beautiful Skin Medium Coverage Foundation

    3 Neutral

    Charlotte Tilbury Beautiful Skin Medium Coverage Foundation, shade 3 Neutral

    • Looks identical
    • Fair · Neutral undertone

    $52

  2. Dior Forever Natural Matte Velvet Compact Foundation

    1,5N IN

    Dior Forever Natural Matte Velvet Compact Foundation, shade 1,5N IN

    • Looks identical
    • Fair · Neutral undertone

    $64

  3. Revolution Beauty Superfix Blur Longwear Foundation

    F1N

    Revolution Beauty Superfix Blur Longwear Foundation, shade F1N

    • Looks identical
    • Fair · Neutral undertone

    $9.80

  4. Kylie Cosmetics Skin Tint Blurring Elixir Foundation

    2.5N

    Kylie Cosmetics Skin Tint Blurring Elixir Foundation, shade 2.5N

    • Looks identical
    • Fair · Neutral undertone

    $35

  5. Ogee Complexion Perfecting Serum Foundation

    Linden 1.25N

    Ogee Complexion Perfecting Serum Foundation, shade Linden 1.25N

    • Looks identical
    • Light · Neutral undertone

    $49

  6. L'Oréal Paris True Match Super-Blendable Foundation

    N2 Neutral Light

    L'Oréal Paris True Match Super-Blendable Foundation, shade N2 Neutral Light

    • Looks identical
    • Fair · Neutral undertone

    $13.99

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer in 1N, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 11.0 Light Nude. Every attribute compared, with its share of the score.

ComparedYour shade11.0 Light NudeClosest match1NScore
Shade match55% of overall96
Colour94#e6c8b0#ebceb5Very close colourColour difference 1.5 (0 is identical)
Depth95FairFairSameDepth difference: 2.9
Retailer descriptionNot statedLightNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100NaturalNaturalSameSame natural finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared51
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, dry, combination, oily, sensitiveNormal, dry, oilyBoth marketed for normal/​dry/​oily skin
Overall match 86/100Shade match 96/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer in 1N.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same natural finish
  • Same full coverage
  • Claims a blurring effect
  • Claims transfer resistance
  • Claims a lightweight feel

Different

  • Does not claim not settling into lines
  • Not marketed for combination/sensitive skin

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseOil-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs high

Where to buy 1N

Best price
$38SephoraSephora
Costs $8 more

Your shade $30 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.