Beautler.Your beauty butler

Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 21.5 Medium Nude dupes and alternatives IT Cosmetics

Light medium · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Kosas Revealer Super Creamy + Brightening Concealer Tone 5.8

The equivalent shade: scored on colour, depth and undertone only.

Shade match
99out of 100
Colour
98
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$17SephoraSephora
$13 less (43%)

Your shade $30 at Sephora

Closest overall alternative: Too Faced Born This Way Super Coverage Multi-Use Concealer Light Beige

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
89out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
100
Wear (Wear & performance)
86
Skin (Skin suitability)
60
Best price
$36SephoraSephora
Costs $6 more

Your shade $30 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 85
    $36SephoraSephoraCosts $6 more

    Matches: Same neutral undertoneSame natural finishSame full coverage

    Differences: Not marketed for oily/sensitive skin

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    86
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Not marketed for oily/sensitive skin

    Retailer shade note: light medium with neutral undertones

    Medium confidence· Digital match

    View match
  2. Shade match 97
    $39SephoraSephoraCosts $9 more

    Matches: Near-identical swatch colourSame neutral undertoneSame natural finish

    Differences: Not marketed for oily/sensitive skin

    Score details
    Shade match
    97
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    60

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Not marketed for oily/sensitive skin

    Retailer shade note: Light, Neutral

    Medium confidence· Digital match

    View match
  3. Shade match 95
    $38SephoraSephoraCosts $8 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into linesNot marketed for combination/sensitive skin

    Score details
    Shade match
    95
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  4. Shade match 92
    $42Ulta BeautyUlta Beauty(product price)Costs $12 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into linesNot marketed for dry/combination/oily/sensitive skinContains listed fragrance

    Score details
    Shade match
    92
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: light medium skin with neutral undertones

    Medium confidence· Digital match

    View match
  5. #7 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Medium Sand
    Shade match 85
    $8Ulta BeautyUlta Beauty(product price)$22 less (73%)

    Matches: Same neutral undertoneSame full coverageBoth claim long-wearing

    Differences: Satin rather than natural finishNot marketed for oily/sensitive skin

    Score details
    Shade match
    85
    Finish & visual result
    88
    Wear & performance
    86
    Skin suitability
    60

    Close colour · Satin · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Satin rather than natural finish · Not marketed for oily/sensitive skin

    Retailer shade note: medium light with neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 91
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Slightly lighterDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: fair to light skin with neutral undertones

    Medium confidence· Digital match

    View match
  7. Shade match 91
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into linesNot marketed for dry/combination/oily/sensitive skinContains listed fragrance

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: light skin with neutral undertones

    Medium confidence· Digital match

    View match
  8. Shade match 90
    $42Ulta BeautyUlta Beauty(product price)Costs $12 more

    Matches: Same neutral undertoneSame natural finishSame full coverage

    Differences: Does not claim not settling into linesNot marketed for dry/combination/oily/sensitive skinContains listed fragrance

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: light skin with neutral undertones

    Medium confidence· Digital match

    View match
  9. #11 · Clinique

    Even Better All-Over Concealer + Eraser

    CN 90 Sand
    Shade match 92
    $22$32SephoraSephora$8 less (27%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than full coverageDoes not claim not settling into linesNot marketed for combination/sensitive skin

    Score details
    Shade match
    92
    Finish & visual result
    74
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: medium, cool-neutral undertones

    Medium confidence· Digital match

    View match
  10. Shade match 87
    $42Ulta BeautyUlta BeautyCosts $12 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly warmer undertoneDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: light skin with warm undertones

    Medium confidence· Digital match

    View match
  11. #13 · e.l.f. Cosmetics

    16HR Camo Concealer

    Tan Latte
    Shade match 88
    $8Ulta BeautyUlta Beauty(product price)$22 less (73%)

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Matte rather than natural finishNot marketed for dry/sensitive skin

    Score details
    Shade match
    88
    Finish & visual result
    76
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Matte rather than natural finish · Not marketed for dry/sensitive skin

    Retailer shade note: tan w/ warm-neutral undertone - online only

    Medium confidence· Digital match

    View match
  12. Shade match 87
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly warmer undertoneDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: light medium skin with warm olive undertones

    Medium confidence· Digital match

    View match
  13. #15 · Huda Beauty

    #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Cookie Dough 4.3 Neutral
    Shade match 91
    $31SephoraSephoraCosts $1 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Matte rather than natural finishNot marketed for combination/sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    64
    Wear & performance
    83
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than natural finish · Not marketed for combination/sensitive skin

    Retailer shade note: medium skin tones with neutral undertones

    Medium confidence· Digital match

    View match
  14. Shade match 86
    $42Ulta BeautyUlta Beauty(product price)Costs $12 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly warmer undertoneDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: light skin with warm olive undertones

    Medium confidence· Digital match

    View match
  15. Shade match 88
    $22SephoraSephora$8 less (27%)

    Matches: Same neutral undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly lighterRadiant rather than natural finishBuildable rather than full coverage

    Score details
    Shade match
    88
    Finish & visual result
    67
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Radiant rather than natural finish · Buildable rather than full coverage

    Retailer shade note: neutral undertone

    Medium confidence· Digital match

    View match
  16. Shade match 85
    $39SephoraSephoraCosts $9 more

    Matches: Same neutral undertoneSame natural finishSame full coverage

    Differences: Not marketed for oily/sensitive skin

    Score details
    Shade match
    85
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Not marketed for oily/sensitive skin

    Retailer shade note: Light Medium, Neutral

    Medium confidence· Digital match

    View match
  17. #19 · Clinique

    Even Better All-Over Concealer + Eraser

    CN 74 Beige
    Shade match 88
    $22$32SephoraSephora$8 less (27%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than full coverageDoes not claim not settling into linesNot marketed for combination/sensitive skin

    Score details
    Shade match
    88
    Finish & visual result
    74
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: medium, cool-neutral undertones

    Medium confidence· Digital match

    View match
  18. #20 · Haus Labs

    Triclone Skin Tech Hydrating + De-puffing Concealer

    10 Light Golden
    Shade match 88
    $32SephoraSephoraCosts $2 more

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Slightly warmer undertoneMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    74
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: light with golden undertones

    Medium confidence· Digital match

    View match
  19. #21 · Huda Beauty

    #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Sugar Biscuit 3.5 Neutral
    Shade match 88
    $31SephoraSephoraCosts $1 more

    Matches: Same neutral undertoneSame full coverageClaims a skin-like finish

    Differences: Slightly lighterMatte rather than natural finishNot marketed for combination/sensitive skin

    Score details
    Shade match
    88
    Finish & visual result
    64
    Wear & performance
    83
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Matte rather than natural finish · Not marketed for combination/sensitive skin

    Retailer shade note: light-medium skin tones with neutral undertones

    Medium confidence· Digital match

    View match
  20. Shade match 84
    $39SephoraSephoraCosts $9 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly warmer undertoneNot marketed for oily/sensitive skin

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for oily/sensitive skin

    Retailer shade note: Light, Warm Olive

    Medium confidence· Digital match

    View match
  21. #23 · Rare Beauty

    Liquid Touch Brightening Concealer

    290N
    Shade match 86
    $24SephoraSephora$6 less (20%)

    Matches: Same neutral undertoneClaims a skin-like finishBoth claim long-wearing

    Differences: Radiant rather than natural finishMedium rather than full coverageNot marketed for sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    61
    Wear & performance
    86
    Skin suitability
    80

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Radiant rather than natural finish · Medium rather than full coverage · Not marketed for sensitive skin

    Retailer shade note: medium with neutral peach undertones

    Medium confidence· Digital match

    View match
  22. Shade match 83
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly cooler undertoneDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: light medium skin with cool undertones

    Medium confidence· Digital match

    View match
  23. Shade match 83
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly warmer undertoneDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: light medium skin with warm olive undertones

    Medium confidence· Digital match

    View match
  24. #26 · bareMinerals

    ORIGINAL Liquid Mineral Brightening Concealer

    Medium 3N
    Shade match 91
    $31Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Very close colourSame neutral undertoneBoth claim long-wearing

    Differences: Luminous rather than natural finishBuildable rather than full coverage

    Score details
    Shade match
    91
    Finish & visual result
    55
    Wear & performance
    86
    Skin suitability
    50

    Very close colour · Luminous · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Luminous rather than natural finish · Buildable rather than full coverage

    Retailer shade note: for medium neutral skin with peach undertones

    Medium confidence· Digital match

    View match
  25. #27 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    8 Medium-Tan
    Shade match 88
    $36Ulta BeautyUlta BeautyCosts $6 more

    Matches: Same neutral undertoneSame full coverageClaims a blurring effect

    Differences: Matte rather than natural finishNot marketed for combination/sensitive skin

    Score details
    Shade match
    88
    Finish & visual result
    70
    Wear & performance
    70
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Matte rather than natural finish · Not marketed for combination/sensitive skin

    Retailer shade note: Medium Tan with neutral undertones

    Medium confidence· Digital match

    View match
  26. Shade match 82
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly warmer undertoneDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: light medium skin with warm undertones

    Medium confidence· Digital match

    View match
  27. Shade match 82
    $42Ulta BeautyUlta Beauty(product price)Costs $12 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly lighterSlightly warmer undertoneDoes not claim not settling into lines

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: fair skin with warm yellow undertones

    Medium confidence· Digital match

    View match
  28. Shade match 83
    $39SephoraSephoraCosts $9 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly cooler undertoneNot marketed for oily/sensitive skin

    Score details
    Shade match
    83
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for oily/sensitive skin

    Retailer shade note: Light, Cool Rosy

    Medium confidence· Digital match

    View match
  29. Shade match 82
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly warmer undertoneDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: light skin with warm olive undertones

    Medium confidence· Digital match

    View match
  30. Shade match 96
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame neutral undertoneClaims a skin-like finish

    Differences: Radiant rather than natural finishMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    52
    Wear & performance
    68
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Radiant rather than natural finish · Medium rather than full coverage · Does not claim not settling into lines

    Retailer shade note: very fair with a neutral undertone

    Medium confidence· Digital match

    View match

Showing 12 of 30 matches

Looking for a foundation in your shade?

The closest shade to IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 21.5 Medium Nude (Light medium · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

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    24 Light Medium Neutral

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    • Light medium · Neutral undertone

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  2. Live Tinted HUESTICK Complexion Stick

    15 Light/Medium

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    • Light medium · Neutral undertone

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  3. TIRTIR Mask Fit Red Cushion

    24N LATTE

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    • Looks identical
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  4. MAC Cosmetics Studio Radiance Serum Powered Foundation

    NC17

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    • Looks identical
    • Light medium · Neutral undertone

    $46

  5. KimChi Chic Beauty A Really Good Foundation

    106L

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    • Looks identical
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  6. PÜR 4-in-1 Pressed Mineral Makeup SPF 15

    Golden Medium MN5

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    • Looks identical
    • Light medium · Neutral undertone

    $34

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Kosas Revealer Super Creamy + Brightening Concealer in Tone 5.8, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 21.5 Medium Nude. Every attribute compared, with its share of the score.

ComparedYour shade21.5 Medium NudeClosest shade matchTone 5.8Score
Shade match55% of overall99
Colour98#d7b28f#d9b28dLooks identicalColour difference 0.7 (0 is identical)
Depth100Light mediumLight mediumSameDepth difference: 0.2
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared61
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, dry, combination, oily, sensitiveNormal, dry, combinationBoth marketed for normal/​dry/​combination skin
Overall match 79/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kosas Revealer Super Creamy + Brightening Concealer in Tone 5.8.

Same or better

  • $13 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Medium rather than full coverage
  • Claims a skin-like finish

Different

  • Radiant finish instead of natural
  • No long-wear claim
  • Does not claim not settling into lines
  • Not marketed for oily/sensitive skin

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseOil-based, high siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs none

Why the closest overall alternative works

Too Faced Born This Way Super Coverage Multi-Use Concealer in Light Beige, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 21.5 Medium Nude. Every attribute compared, with its share of the score.

ComparedYour shade21.5 Medium NudeClosest overall alternativeLight BeigeScore
Shade match55% of overall88
Colour81#d7b28f#e1b393Close colourColour difference 3.5 (0 is identical)
Depth97Light mediumLight mediumSameDepth difference: 1.8
Retailer descriptionNot statedLightNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, dry, combination, oily, sensitiveNormal, dry, combinationBoth marketed for normal/​dry/​combination skin
Overall match 89/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Too Faced Born This Way Super Coverage Multi-Use Concealer in Light Beige.

Same or better

  • Same neutral undertone
  • Same natural finish
  • Same full coverage
  • Both claim long-wearing
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Small colour difference on the swatch
  • Not marketed for oily/sensitive skin

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseOil-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs high

Where to buy

Closest shade match

Kosas Revealer Super Creamy + Brightening Concealer Tone 5.8

Best price
$17SephoraSephora
$13 less (43%)

Your shade $30 at Sephora

Closest overall alternative

Too Faced Born This Way Super Coverage Multi-Use Concealer Light Beige

Best price
$36SephoraSephora
Costs $6 more

Your shade $30 at Sephora

SephoraView at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.