Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 44.0 Deep Natural dupes and alternatives IT Cosmetics
4.2 (7,617)·Deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same neutral undertone· Same natural finish· Same full coverage
Differences: Noticeably different swatch colour· Does not claim not settling into lines· Not marketed for dry/combination/oily/sensitive skin
Score details
Shade match
71
Finish & visual result
100
Wear & performance
53
Skin suitability
20
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance
Retailer shade note: deep skin with neutral undertones
Matches: Same neutral undertone· Claims a skin-like finish
Differences: Slightly lighter· Radiant rather than natural finish· Medium rather than full coverage
Score details
Shade match
88
Finish & visual result
61
Wear & performance
40
Skin suitability
60
Close colour · Radiant · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly lighter · Radiant rather than natural finish · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Not marketed for oily/sensitive skin
Matches: Same neutral undertone· Claims a skin-like finish
Differences: Slightly deeper· Radiant rather than natural finish· Medium rather than full coverage
Score details
Shade match
88
Finish & visual result
61
Wear & performance
40
Skin suitability
60
Close colour · Radiant · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly deeper · Radiant rather than natural finish · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Not marketed for oily/sensitive skin
Retailer shade note: rich deep with neutral undertones
Matches: Same neutral undertone· Same natural finish· Same full coverage
Differences: Noticeably different swatch colour· Does not claim not settling into lines· Not marketed for dry/combination/oily/sensitive skin
Score details
Shade match
68
Finish & visual result
100
Wear & performance
53
Skin suitability
20
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance
Retailer shade note: deep skin with neutral undertones
The closest shade to IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 44.0 Deep Natural (Deep · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer in 14, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 44.0 Deep Natural. Every attribute compared, with its share of the score.
ComparedYour shade44.0 Deep NaturalClosest shade match14How they compareScore
Shade match55% of overall90
Colour60%96#825b4a#805846Looks identicalColour difference 1.1 (0 is identical)
Depth15%97DeepDeepSameDepth difference: 1.6
Retailer descriptionNot statedVery deepNo depth word in one descriptionNot compared
Finish35%56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage30%60FullMediumSome differenceMedium coverage rather than full
Skin-like finish20%40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared68
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type100%50Normal, dry, combination, oily, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 75/100Shade match 90/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Glossier Stretch Concealer for Dewy Buildable Coverage in Medium Deep 3, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 44.0 Deep Natural. Every attribute compared, with its share of the score.
ComparedYour shade44.0 Deep NaturalClosest overall alternativeMedium Deep 3How they compareScore
Shade match55% of overall83
Colour60%72#825b4a#875d40Close colourColour difference 4.6 (0 is identical)
Depth15%98DeepDeepSameDepth difference: 1.4
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 2 of 4 compared67
Finish35%56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage30%80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type100%50Normal, dry, combination, oily, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 78/100Shade match 83/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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