CC+ Cream Natural Matte Foundation Deep Cool dupes and alternatives IT Cosmetics
Rich deep · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Only showing matches without silicones.
- 2 matches have no ingredient list listed and are not shown.
Closest shade matchClosest overall alternative: Patrick Ta Major Skin Hydra-Luxe Luminous Skin Perfecting Foundation 29 Rich Red
The equivalent shade and the most similar foundation overall.
Deep CoolChange shade
- Fair Porcelain
- Fair Ivory
- Fair Warm
- Fair Beige
- Fr Porcelain
- Fair
- Fair Light
- Light
- Light Neutral
- Light Cool
- Light Medium
- Light Medium Warm
- Medium
- Neutral Medium
- Medium Cool
- Neut Medium
- Medium Tan
- Neutral Tan
- Tan Cool
- Tan Warm
- Tan
- Tan Rich
- Rich
- Rich Honey
- Rich Cool
- Neutral Rich
- Deep
- Deep Honey
- Deep Bronze
- Neutral Deep
- Deep Mocha
- Deep Coolcurrent shade
- Overall match
- 73out of 100
- Shade (Shade match)
- 97
- Finish (Finish & visual result)
- 45
- Wear (Wear & performance)
- 40
- Skin (Skin suitability)
- 40
- Shade match
- 97out of 100
- Colour
- 95
- Depth
- 100
- Undertone
- 100
SephoraYour shade $39 at Sephora
Where to buy 29 Rich Red
Patrick Ta Major Skin Hydra-Luxe Luminous Skin Perfecting Foundation
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraLooking for a concealer in your shade?
The closest shade to IT Cosmetics CC+ Cream Natural Matte Foundation Deep Cool (Rich deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
28C
Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 28C
- Close colour
- Rich deep · Cool undertone
$30
190
Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 190
- Very close colour
- Rich deep · Neutral undertone
$12.99
8N
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 8N
- Very close colour
- Rich deep · Neutral undertone
$38
445 Espresso
L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 445 Espresso
- Close colour
- Rich deep
$15.99
17.5 Deep
Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 17.5 Deep
- Close colour
- Rich deep · Cool undertone
$36
Chocolate Chip 8.7 Red
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Chocolate Chip 8.7 Red
- Slight colour difference
- Rich deep · Cool undertone
$31
View at Ulta Beauty
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Patrick Ta Major Skin Hydra-Luxe Luminous Skin Perfecting Foundation in 29 Rich Red, against IT Cosmetics CC+ Cream Natural Matte Foundation in Deep Cool. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Patrick Ta Major Skin Hydra-Luxe Luminous Skin Perfecting Foundation in 29 Rich Red.
Same or better
- Near-identical swatch colour
- Same cool undertone
- Claims a skin-like finish
- Both claim a blurring effect
- Claims 8-hour wear
Different
- Radiant finish instead of matte
- Medium rather than full coverage
- Not marketed for oily skin
- No SPF
Ingredients (information only, not scored)
6 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.
Where to buy 29 Rich Red
SephoraYour shade $39 at Sephora
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.