Light · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Preferences
3 of 30 matches
Only showing matches without silicones.
The equivalent shade and the most similar foundation overall.
SephoraYour shade $39 at Sephora
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation
Every store that sells this shade · prices as last checked
Sephora$54View at Sephora
Ulta Beautyfrom $54 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta BeautyCosts $3 moreMatches: Very close colourSame full coverageBoth claim a blurring effect
Differences: Natural rather than matte finishNo SPF
Very close colour · Natural · Full coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Natural rather than matte finish · No SPF
Retailer shade note: rich medium
Medium confidence· Digital match
IT Cosmetics CC+ Airbrush Perfecting Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$42View at Ulta Beauty
Macy's$42View at Macy'sUlta Beauty(product price)Costs $0.50 moreMatches: Same matte finishClaims not settling into linesClaims a lightweight feel
Differences: Neutral rather than cool undertoneMedium rather than full coverageNo blurring effect claimed
Close colour · Matte · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Medium rather than full coverage · No blurring effect claimed
Retailer shade note: light/medium skin w/ neutral to golden undertones
Medium confidence· Digital match
bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $39.50 · product priceView at Ulta BeautyThe closest shade to IT Cosmetics CC+ Cream Natural Matte Foundation Light Cool (Light · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Toffee
270
$30
Marmalade 3.3 Beige
$31
220C
Medium Vanilla
$12
N18
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 2C1 Ecru, against IT Cosmetics CC+ Cream Natural Matte Foundation in Light Cool. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 2C1 Ecru.
4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.
SephoraYour shade $39 at Sephora
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
