Beautler.Your beauty butler

CC+ Nude Glow Lightweight Foundation + Glow Serum Medium Tan dupes and alternatives IT Cosmetics

Light · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 1 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free7No drying alcohol7Vegan0Cruelty-free0Oil-free0With SPF0Mineral3

Avoid an ingredient

Sort

7 of 30

Only showing matches without silicones.

  • 2 matches have no ingredient list listed and are not shown.

Closest shade matchClosest overall alternative: L'Oréal Paris Lumi Le Glow Skin Tint C140

The equivalent shade and the most similar foundation overall.

Your shade
IT Cosmetics
Medium TanChange shade
Depth and undertone: Light · Warm · golden
Finish and coverage: Radiant · Medium coverage
The match
L'Oréal Paris
C140
Depth and undertone: Light · Warm
Finish and coverage: Radiant · Light coverage
Overall match
88out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
85
Wear (Wear & performance)
60
Skin (Skin suitability)
84
Shade match
97out of 100
Colour
96
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$16.99CVSCVS
$22.01 less (56%)

Your shade $39 at Sephora

CVSView at CVS

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · L'Oréal Paris

    Lumi Le Glow Skin Tint

    120 Neutral
    Shade match 88
    $16.99Ulta BeautyUlta Beauty$22.01 less (56%)

    Matches: Very close colourSame radiant finishBoth claim a skin-like finish

    Differences: Neutral rather than warm undertoneLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    85
    Wear & performance
    60
    Skin suitability
    84

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Neutral rather than warm undertone · Light rather than medium coverage · No long-wear claim · No SPF

    Medium confidence· Digital match

    View match
  2. #3 · Well People

    Skinforia Serum Foundation

    16 Light Neutral
    Shade match 80
    $30TargetTarget$9 less (23%)

    Matches: Both claim a skin-like finishBoth claim long-wearingBoth claim a lightweight feel

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    80
    Finish & visual result
    82
    Wear & performance
    100
    Skin suitability
    56

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Buildable rather than medium coverage · Not marketed for sensitive skin · No SPF

    Low confidence· Digital match

    View match
  3. #4 · Well People

    Skinforia Serum Foundation

    24 Light Medium Neutral
    Shade match 79
    $30TargetTarget$9 less (23%)

    Matches: Both claim a skin-like finishBoth claim long-wearingBoth claim a lightweight feel

    Differences: Slightly deeperNeutral rather than warm undertoneNatural rather than radiant finish

    Score details
    Shade match
    79
    Finish & visual result
    82
    Wear & performance
    100
    Skin suitability
    56

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly deeper · Neutral rather than warm undertone · Natural rather than radiant finish · Buildable rather than medium coverage · Not marketed for sensitive skin · No SPF

    Low confidence· Digital match

    View match
  4. #5 · Kryolan Professional Makeup

    Natural Fluid Foundation

    NP 6
    Shade match 78
    $51.50Ulta BeautyUlta Beauty(product price)Costs $12.50 more

    Matches: Near-identical swatch colourBoth claim a skin-like finishBoth claim a lightweight feel

    Differences: Slightly cooler undertoneNatural rather than radiant finishLight rather than medium coverage

    Score details
    Shade match
    78
    Finish & visual result
    75
    Wear & performance
    60
    Skin suitability
    84

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · Light rather than medium coverage · No long-wear claim · No SPF

    Retailer shade note: Pink

    Medium confidence· Digital match

    View match
  5. #6 · Sephora Collection

    Best Skin Ever Liquid Foundation

    18P
    Shade match 79
    $24SephoraSephora$15 less (38%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim long-wearing

    Differences: Slightly cooler undertoneNatural rather than radiant finishNo skin-like finish claimed

    Score details
    Shade match
    79
    Finish & visual result
    68
    Wear & performance
    82
    Skin suitability
    28

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · No skin-like finish claimed · Not marketed for oily/sensitive skin · No SPF

    Retailer shade note: medium with pink undertones

    Medium confidence· Digital match

    View match
  6. #7 · Well People

    Skinforia Serum Foundation

    26 Medium Warm
    Shade match 61
    $30TargetTarget$9 less (23%)

    Matches: Same warm undertoneBoth claim a skin-like finishBoth claim long-wearing

    Differences: Slightly deeperNatural rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    61
    Finish & visual result
    82
    Wear & performance
    100
    Skin suitability
    56

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly deeper · Natural rather than radiant finish · Buildable rather than medium coverage · Not marketed for sensitive skin · No SPF

    Low confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum Medium Tan (Light · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. NARS Radiant Creamy Concealer

    Sucre D'orge

    NARS Radiant Creamy Concealer, shade Sucre D'orge

    • Very close colour
    • Light · Warm · peach undertone

    $36

    SephoraView at Sephora
  2. Tarte Shape Tape Full Coverage Matte Concealer

    34S medium sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 34S medium sand

    • Very close colour
    • Light · Warm · golden undertone

    $32

    SephoraView at Sephora
  3. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    250

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 250

    • Close colour
    • Light · Warm · peach undertone

    $30

    SephoraView at Sephora
  4. CoverGirl TruBlend Undercover Concealer

    Buff Beige

    CoverGirl TruBlend Undercover Concealer, shade Buff Beige

    • Looks identical
    • Light · Neutral undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  5. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Vanilla

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Vanilla

    • Very close colour
    • Light

    $12

    Ulta BeautyView at Ulta Beauty
  6. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    N12

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade N12

    • Very close colour
    • Light · Neutral undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

L'Oréal Paris Lumi Le Glow Skin Tint in C140, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Medium Tan. Every attribute compared, with its share of the score.

ComparedYour shadeMedium TanClosest matchC140Score
Shade match55% of overall97
Colour96#ebb899#e6b496Looks identicalColour difference 1.1 (0 is identical)
Depth96LightLightSameDepth difference: 2.2
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarmClosecandidate undertone inferred
Finish & visual result25% of overall85
Finish100RadiantRadiantSameSame radiant finish
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared60
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Dry, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for dry/​oily/​sensitive skin
Overall match 88/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Lumi Le Glow Skin Tint in C140.

Same or better

  • $22.01 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same radiant finish
  • Light rather than medium coverage
  • Both claim a skin-like finish
  • Claims a blurring effect
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • No long-wear claim
  • No SPF

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 23%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, low silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFSPF 40Not listed
OverlapBoth water-based; silicone high vs low
View full match

Where to buy C140

Best price
$16.99CVSCVS
$22.01 less (56%)

Your shade $39 at Sephora

CVSView at CVS

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.