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The Nude Velvety Matte Lipstick #2020 dupes and alternatives Juvia's Place

Nude · Cool · Light

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Closest shade match: MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse It's Personal

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
Juvia's Place
#2020Change shade
Colour family, undertone and depth: Nude · Cool · Light
Finish and opacity: Matte · Opaque
The match
MAC Cosmetics
It's Personal
Colour family, undertone and depth: Nude · Cool · Medium
Finish and opacity: Matte · Buildable
Shade match
96out of 100
Colour
95
Depth
96
Undertone (Undertone and colour family)
100
Best price
$27SephoraSephora
Costs $12 more

Your shade $15 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Anastasia Beverly Hills Full-Pigment Matte & Satin Velvet Lipstick Soft Haze

The most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Your shade
Juvia's Place
#2020Change shade
Colour family, undertone and depth: Nude · Cool · Light
Finish and opacity: Matte · Opaque
The match
Anastasia Beverly Hills
Soft Haze
Colour family, undertone and depth: Nude · Neutral · Light
Finish and opacity: Matte · Opaque
Overall match
89out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
100
Wear (Wear & performance)
100
Comfort (Comfort & suitability)
40
Best price
$26SephoraSephora
Costs $11 more

Your shade $15 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 90
    $12.99Ulta BeautyUlta Beauty(product price)$2.01 less (13%)

    Matches: Very close colourSame cool undertoneSame finish: matte

    Differences: 16-hour wear rather than long-wearing (longevity)Does not claim hydration

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: 16-hour wear rather than long-wearing (longevity) · Does not claim hydration

    Retailer shade note: muted pink nude

    Medium confidence· Digital match

    View match
  2. #4 · Charlotte Tilbury

    Matte Revolution Hydrating Lipstick

    Very Victoria
    Shade match 87
    $37SephoraSephoraCosts $22 more

    Matches: Same cool undertoneSame finish: matteBoth claim hydration

    Differences: Buildable rather than opaque (opacity)10-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    87
    Finish & visual result
    84
    Wear & performance
    70
    Comfort & suitability
    100

    Close colour · Matte · Buildable

    Ingredients (not scored): 12% ingredient overlap

    Differences: Buildable rather than opaque (opacity) · 10-hour wear rather than long-wearing (longevity)

    Retailer shade note: taupe nude

    High confidence· Digital match

    View match
  3. #5 · Maybelline

    SuperStay Ink Crayon Lipstick

    Trust Your Gut
    Shade match 85
    $6.49$12.99Ulta BeautyUlta Beauty$8.51 less (57%)

    Matches: Very close colourSame finish: matteSame longevity: long-wearing

    Differences: Warm rather than cool undertoneDoes not claim hydration

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Very close colour · Matte

    Ingredients (not scored): 11% ingredient overlap

    Differences: Warm rather than cool undertone · Does not claim hydration

    Retailer shade note: warm mauve nude

    Medium confidence· Digital match

    View match
  4. #6 · Anastasia Beverly Hills

    Lip Velvet Full-Pigment Lip Mousse

    Pale Mauve
    Shade match 91
    $28SephoraSephoraCosts $13 more

    Matches: Very close colourSame cool undertoneSame finish: matte

    Differences: Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour · Matte · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Not listed rather than long-wearing (longevity)

    Retailer shade note: light mauvy taupe

    High confidence· Digital match

    View match
  5. #7 · Dior

    Rouge Dior On Stage

    120 Iconic Rose
    Shade match 73
    $48SephoraSephoraCosts $33 more

    Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing

    Differences: Noticeably different swatch colour

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour

    Retailer shade note: A pinkish nude

    Medium confidence· Digital match

    View match
  6. #8 · Smashbox

    Always On Longwear Matte Liquid Lipstick

    Stepping Out
    Shade match 82
    $27Ulta BeautyUlta BeautyCosts $12 more

    Matches: Same cool undertoneSame finish: matteClaims comfort

    Differences: 8-hour wear rather than long-wearing (longevity)Does not claim hydration

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 7% ingredient overlap

    Differences: 8-hour wear rather than long-wearing (longevity) · Does not claim hydration

    Retailer shade note: deep nude

    Medium confidence· Digital match

    View match
  7. #9 · Gucci

    Long Lasting Satin Lipstick

    119 Matilda Sunrise
    Shade match 78
    $49SephoraSephoraCosts $34 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims comfort

    Differences: Deeper

    Score details
    Shade match
    78
    Finish & visual result
    78
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference · Satin

    Ingredients (not scored): 13% ingredient overlap

    Differences: Deeper

    Retailer shade note: beige

    Medium confidence· Digital match

    View match
  8. #10 · Valentino

    Spike Valentino Buttery Matte Lipstick

    134R - Couture In The Streets
    Shade match 85
    $48SephoraSephoraCosts $33 more

    Matches: Same cool undertoneSame finish: matteBoth claim hydration

    Differences: Sheer rather than opaque (opacity)10-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    85
    Finish & visual result
    69
    Wear & performance
    70
    Comfort & suitability
    100

    Close colour · Matte · Sheer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Sheer rather than opaque (opacity) · 10-hour wear rather than long-wearing (longevity)

    Retailer shade note: rosy beige nude

    High confidence· Digital match

    View match
  9. #11 · Fenty Beauty

    Gloss Bomb Stix High-Shine Gloss Stick

    Blaz'D Donut
    Shade match 82
    $27SephoraSephoraCosts $12 more

    Matches: Same longevity: long-wearingBoth claim hydration

    Differences: Neutral rather than cool undertone

    Score details
    Shade match
    82
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than cool undertone

    Retailer shade note: light pink beige

    Medium confidence· Digital match

    View match
  10. #12 · Revlon

    ColorStay Overtime Lipcolor

    Boundless Nude
    Shade match 75
    $14.49CVSCVS$0.51 less (3%)

    Matches: Same cool undertoneSame opacity: opaqueClaims transfer resistance

    Differences: Noticeably different swatch colour16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    100

    Slight colour difference · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: Noticeably different swatch colour · 16-hour wear rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  11. #13 · NARS

    Explicit Lipstick

    Exposed – 800
    Shade match 77
    $42SephoraSephoraCosts $27 more

    Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing

    No material differences in the data we have.

    Score details
    Shade match
    77
    Finish & visual result
    88
    Wear & performance
    76
    Comfort & suitability
    70

    Slight colour difference · Satin · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Retailer shade note: cool taupe

    High confidence· Digital match

    View match
  12. Shade match 95
    $29Ulta BeautyUlta Beauty(product price)Costs $14 more

    Matches: Very close colourSame cool undertoneBoth claim hydration

    Differences: Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    95
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour

    Ingredients (not scored): 4% ingredient overlap

    Differences: Not listed rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  13. #15 · Anastasia Beverly Hills

    Full-Pigment Matte & Satin Velvet Lipstick

    Peony
    Shade match 67
    $26SephoraSephoraCosts $11 more

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: Pink rather than nudeDoes not claim hydration

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 35% ingredient overlap

    Differences: Pink rather than nude · Does not claim hydration

    Retailer shade note: soft cool-toned nude pink

    Medium confidence· Digital match

    View match
  14. #16 · Maybelline

    SuperStay Ink Crayon Lipstick

    Achieve It All
    Shade match 73
    $6.49$12.99Ulta BeautyUlta Beauty$8.51 less (57%)

    Matches: Same cool undertoneSame finish: matteSame longevity: long-wearing

    Differences: Noticeably different swatch colourDeeperDoes not claim hydration

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Slight colour difference · Matte

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Does not claim hydration

    Retailer shade note: brown pink nude

    Medium confidence· Digital match

    View match
  15. #17 · Anastasia Beverly Hills

    Lip Velvet Full-Pigment Lip Mousse

    Pure Hollywood
    Shade match 79
    $28SephoraSephoraCosts $13 more

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Not listed rather than long-wearing (longevity)

    Retailer shade note: pale mauve nude

    High confidence· Digital match

    View match
  16. #18 · Lancôme

    L'Absolu Rouge Cream Lipstick

    250 Tendre Mirage
    Shade match 89
    $35Ulta BeautyUlta Beauty(product price)Costs $20 more

    Matches: Same cool undertoneClaims transfer resistanceClaims comfort

    Differences: Cream rather than matte (finish)18-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    89
    Finish & visual result
    56
    Wear & performance
    58
    Comfort & suitability
    70

    Close colour · Cream

    Ingredients (not scored): no ingredient list for one product

    Differences: Cream rather than matte (finish) · 18-hour wear rather than long-wearing (longevity)

    High confidence· Digital match

    View match
  17. #19 · Valentino

    Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush

    151R - Nude In Motion
    Shade match 76
    $40SephoraSephoraCosts $25 more

    Matches: Same cool undertoneSame finish: matteClaims comfort

    Differences: DeeperBuildable rather than opaque (opacity)12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    76
    Finish & visual result
    84
    Wear & performance
    70
    Comfort & suitability
    70

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 8% ingredient overlap

    Differences: Deeper · Buildable rather than opaque (opacity) · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: cool deep nude

    Medium confidence· Digital match

    View match
  18. #20 · NARS

    Afterglow Lipstick

    Devotion 208
    Shade match 73
    $36SephoraSephoraCosts $21 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims comfort

    Differences: Rose rather than nudeBuildable rather than opaque (opacity)

    Score details
    Shade match
    73
    Finish & visual result
    65
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Rose rather than nude · Buildable rather than opaque (opacity)

    Retailer shade note: mauve rose

    High confidence· Digital match

    View match
  19. #21 · Charlotte Tilbury

    K.I.S.S.I.N.G Satin Shine Lipstick

    Pillow Talk Naughty Talk
    Shade match 74
    $37SephoraSephoraCosts $22 more

    Matches: Both claim hydration

    Differences: Neutral rather than cool undertoneBuildable rather than opaque (opacity)6-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    74
    Finish & visual result
    72
    Wear & performance
    70
    Comfort & suitability
    100

    Slight colour difference · Satin · Buildable

    Ingredients (not scored): 16% ingredient overlap

    Differences: Neutral rather than cool undertone · Buildable rather than opaque (opacity) · 6-hour wear rather than long-wearing (longevity)

    Retailer shade note: neutral nude glow

    High confidence· Digital match

    View match
  20. #22 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Undressd
    Shade match 73
    $10.97WalmartWalmart$4.03 less (27%)

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: Noticeably different swatch colourDeeper16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · 16-hour wear rather than long-wearing (longevity) · Does not claim hydration

    High confidence· Digital match

    View match
  21. #23 · Sephora Collection

    About That Shine Sheer Shine Lipstick

    02 Soft Twinkle
    Shade match 80
    $16SephoraSephoraCosts $1 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims comfort

    Differences: Rose rather than nudeSheer tint rather than matte (finish)Sheer rather than opaque (opacity)

    Score details
    Shade match
    80
    Finish & visual result
    38
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Sheer tint · Sheer

    Ingredients (not scored): 9% ingredient overlap

    Differences: Rose rather than nude · Sheer tint rather than matte (finish) · Sheer rather than opaque (opacity)

    Medium confidence· Digital match

    View match
  22. #24 · NARS

    Explicit Lipstick

    Envy – 830
    Shade match 68
    $42SephoraSephoraCosts $27 more

    Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing

    Differences: Pink rather than nude

    Score details
    Shade match
    68
    Finish & visual result
    88
    Wear & performance
    76
    Comfort & suitability
    70

    Slight colour difference · Satin · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Pink rather than nude

    Retailer shade note: mauve pink

    High confidence· Digital match

    View match
  23. #25 · Valentino

    Spike Valentino Buttery Matte Lipstick

    123R - Spike A Pose
    Shade match 74
    $48SephoraSephoraCosts $33 more

    Matches: Same cool undertoneSame finish: matteBoth claim hydration

    Differences: Noticeably different swatch colourSheer rather than opaque (opacity)10-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    74
    Finish & visual result
    69
    Wear & performance
    70
    Comfort & suitability
    100

    Slight colour difference · Matte · Sheer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Sheer rather than opaque (opacity) · 10-hour wear rather than long-wearing (longevity)

    Retailer shade note: mauve nude

    High confidence· Digital match

    View match
  24. #26 · Maybelline

    SuperStay Matte Ink Liquid Lipstick

    Seductress
    Shade match 68
    $12.99Ulta BeautyUlta Beauty(product price)$2.01 less (13%)

    Matches: Same finish: matteSame opacity: opaque

    Differences: Warm rather than cool undertoneRose rather than nude16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    68
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Warm rather than cool undertone · Rose rather than nude · 16-hour wear rather than long-wearing (longevity) · Does not claim hydration

    Retailer shade note: griege rose

    Medium confidence· Digital match

    View match
  25. #27 · Charlotte Tilbury

    K.I.S.S.I.N.G Satin Shine Lipstick

    Naughty Talk
    Shade match 72
    $37Ulta BeautyUlta BeautyCosts $22 more

    Matches: Both claim hydration

    Differences: Noticeably different swatch colourNeutral rather than cool undertoneBuildable rather than opaque (opacity)

    Score details
    Shade match
    72
    Finish & visual result
    72
    Wear & performance
    70
    Comfort & suitability
    100

    Slight colour difference · Satin · Buildable

    Ingredients (not scored): 16% ingredient overlap

    Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Buildable rather than opaque (opacity) · 6-hour wear rather than long-wearing (longevity)

    Retailer shade note: neutral nude glow

    High confidence· Digital match

    View match
  26. #28 · Pat McGrath Labs

    MatteTrance Lipstick

    Nude Venus
    Shade match 74
    $39SephoraSephoraCosts $24 more

    Matches: Same finish: matteSame opacity: opaqueClaims comfort

    Differences: Neutral rather than cool undertoneNot listed rather than long-wearing (longevity)Does not claim hydration

    Score details
    Shade match
    74
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Not listed rather than long-wearing (longevity) · Does not claim hydration

    Retailer shade note: neutral coral nude

    High confidence· Digital match

    View match
  27. #29 · Yves Saint Laurent

    Lovenude Lip Blusher Soft Blurring Lip Color

    07 ILLICIT NUDE
    Shade match 72
    $43SephoraSephoraCosts $28 more

    Matches: Same finish: matteBoth claim hydration

    Differences: Neutral rather than cool undertoneSheer rather than opaque (opacity)24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    72
    Finish & visual result
    69
    Wear & performance
    70
    Comfort & suitability
    100

    Slight colour difference · Matte · Sheer

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than cool undertone · Sheer rather than opaque (opacity) · 24-hour wear rather than long-wearing (longevity)

    Retailer shade note: rosewood nude

    High confidence· Digital match

    View match
  28. #30 · CoverGirl

    Outlast All-Day Lip Color With Topcoat

    Spiced Latte 577
    Shade match 81
    $11.99Ulta BeautyUlta Beauty$3.01 less (20%)

    Matches: Claims transfer resistanceBoth claim hydration

    Differences: Neutral rather than cool undertone24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    100

    Close colour

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than cool undertone · 24-hour wear rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse in It's Personal, against Juvia's Place The Nude Velvety Matte Lipstick in #2020. Every attribute compared, with its share of the score.

ComparedYour shade#2020Closest shade matchIt's PersonalScore
Shade match60% of overall96
Colour95#b37c79#af7875Looks identicalColour difference 1.4 (0 is identical)
Depth96LightMediumCloseDepth difference 2.2 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100NudeNudeSameSame colour family
Finish & visual result20% of overall84
Finish100MatteMatteSameSame matte finish
Opacity65OpaqueBuildableSome differenceBuildable rather than opaque
Wear & performance15% of overall · 1 of 2 compared70
Longevity70Long-wearing10-hour wearSome differenceThe match claims 10-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Comfort & suitability5% of overall70
Comfort40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 89/100Shade match 96/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse in It's Personal.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Same finish: matte
  • Claims comfort
  • Both claim hydration

Different

  • Buildable opacity instead of opaque
  • 10-hour wear longevity instead of long-wearing

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionlight brown mauvey nudecool dusty nude
FormatBulletLiquid
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

Anastasia Beverly Hills Full-Pigment Matte & Satin Velvet Lipstick in Soft Haze, against Juvia's Place The Nude Velvety Matte Lipstick in #2020. Every attribute compared, with its share of the score.

ComparedYour shade#2020Closest overall alternativeSoft HazeScore
Shade match60% of overall86
Colour87#b37c79#a87876Very close colourColour difference 2.7 (0 is identical)
Depth94LightLightSameDepth difference 3.3 on the 0–100 scale
Undertone60CoolNeutralSome differenceOne side neutral: partial agreement
Colour family100NudeNudeSameSame colour family
Finish & visual result20% of overall100
Finish100MatteMatteSameSame matte finish
Opacity100OpaqueOpaqueSameSame opaque opacity
Wear & performance15% of overall · 1 of 2 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Comfort & suitability5% of overall40
Comfort40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Overall match 89/100Shade match 86/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Anastasia Beverly Hills Full-Pigment Matte & Satin Velvet Lipstick in Soft Haze.

Same or better

  • Very close colour
  • Neutral rather than cool undertone
  • Same finish: matte
  • Same opacity: opaque
  • Same longevity: long-wearing
  • Claims comfort

Different

  • Does not claim hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 35%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionlight brown mauvey nudelight neutral taupe nude
FormatBulletBullet
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse It's Personal

Best price
$27SephoraSephora
Costs $12 more

Your shade $15 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Anastasia Beverly Hills Full-Pigment Matte & Satin Velvet Lipstick Soft Haze

Best price
$26SephoraSephora
Costs $11 more

Your shade $15 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.