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The Nude Velvety Matte Lipstick Kebi dupes and alternatives Juvia's Place

Nude · Cool · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

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Fragrance-free16Vegan6Cruelty-free6

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30 matches

Closest shade match: Maybelline SuperStay Matte Ink Liquid Lipstick Voyager

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
Juvia's Place
KebiChange shade
Colour family, undertone and depth: Nude · Cool · Deep / dark
Finish and opacity: Matte · Opaque
The match
Maybelline
Voyager
Colour family, undertone and depth: Brown · Cool · Deep / dark
Finish and opacity: Matte · Opaque
Shade match
91out of 100
Colour
94
Depth
100
Undertone (Undertone and colour family)
80
High confidence· Digital matchWhy it matches
Match price
$12.99Ulta BeautyUlta Beauty
$2.01 less (13%)

Your shade $15 at Ulta Beauty · product price; shade not separately priced · lowest price $9.82 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Tom Ford Runway Lipstick Color with Hydrating, 12H Longwear Understated

The most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Your shade
Juvia's Place
KebiChange shade
Colour family, undertone and depth: Nude · Cool · Deep / dark
Finish and opacity: Matte · Opaque
The match
Tom Ford
Understated
Colour family, undertone and depth: Nude · Cool · Deep / dark
Finish and opacity: Satin · Opaque
Overall match
88out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
88
Wear (Wear & performance)
70
Comfort (Comfort & suitability)
100
High confidence· Digital matchWhy it matches
Best price
$64SephoraSephora
Costs $49 more

Your shade $15 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · MAC Cosmetics

    M·A·Cximal Silky Matte Lipstick

    Velvet Teddy
    Shade match 86
    $25SephoraSephoraCosts $10 more

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: 12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: deep tone beige

    High confidence· Digital match

    View match
  2. #4 · Tom Ford

    Runway Lipstick Color with Hydrating, 12H Longwear

    Night Mauve
    Shade match 85
    $64SephoraSephoraCosts $49 more

    Matches: Near-identical swatch colourSame cool undertoneSame opacity: opaque

    Differences: Plum rather than nude12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    85
    Finish & visual result
    88
    Wear & performance
    70
    Comfort & suitability
    100

    Looks identical · Satin · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Plum rather than nude · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: Medium Plum

    Medium confidence· Digital match

    View match
  3. #5 · Milani

    Color Fetish Matte Lipstick

    Passion
    Shade match 90
    $11.99Ulta BeautyUlta Beauty$3.01 less (20%)

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 68% ingredient overlap

    Differences: Not listed rather than long-wearing (longevity)

    Retailer shade note: medium mauvy nude

    High confidence· Digital match

    View match
  4. #6 · Anastasia Beverly Hills

    Full-Pigment Matte & Satin Velvet Lipstick

    Toffee
    Shade match 77
    $26SephoraSephoraCosts $11 more

    Matches: Very close colourSame finish: matteSame opacity: opaque

    Differences: Warm rather than cool undertoneBrown rather than nudeDoes not claim hydration

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 35% ingredient overlap

    Differences: Warm rather than cool undertone · Brown rather than nude · Does not claim hydration

    Retailer shade note: warm brown with a matte finish

    Medium confidence· Digital match

    View match
  5. #7 · Dior

    Rouge Dior On Stage

    565 Fearless Brown
    Shade match 72
    $48SephoraSephoraCosts $33 more

    Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing

    Differences: DeeperBrown rather than nude

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Deeper · Brown rather than nude

    Retailer shade note: An intense brown

    Medium confidence· Digital match

    View match
  6. #8 · Revlon

    ColorStay Overtime Lipcolor

    Taupe time
    Shade match 81
    $14.49CVSCVS$0.51 less (3%)

    Matches: Same cool undertoneSame opacity: opaqueClaims transfer resistance

    Differences: 16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    100

    Close colour · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: 16-hour wear rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  7. #9 · MAC Cosmetics

    M·A·Cximal Sleek Satin Lipstick

    Crème In Your Coffee
    Shade match 81
    $25SephoraSephoraCosts $10 more

    Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing

    Differences: Brown rather than nudeCream rather than matte (finish)

    Score details
    Shade match
    81
    Finish & visual result
    76
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Cream · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Brown rather than nude · Cream rather than matte (finish)

    Retailer shade note: midtone pink brown

    High confidence· Digital match

    View match
  8. #10 · Haus Labs

    Le Monster Lip Crayon Vegan Lipstick and Lip Liner

    Garnet Matte
    Shade match 73
    $24SephoraSephoraCosts $9 more

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: Red rather than nude

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Red rather than nude

    Retailer shade note: deep dark red

    High confidence· Digital match

    View match
  9. #11 · NYX Professional Makeup

    Lip IV Hydrating Gloss Stain

    Drippin In Rose
    Shade match 89
    $12Ulta BeautyUlta Beauty(product price)$3 less (20%)

    Matches: Very close colourSame cool undertoneSame longevity: long-wearing

    Differences: Brown rather than nude

    Score details
    Shade match
    89
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Very close colour

    Ingredients (not scored): 7% ingredient overlap

    Differences: Brown rather than nude

    Retailer shade note: dark brown

    Medium confidence· Digital match

    View match
  10. #12 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    138 Afternoon Tea
    Shade match 82
    $16SephoraSephoraCosts $1 more

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: 10-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: 10-hour wear rather than long-wearing (longevity)

    Retailer shade note: matte mauve nude

    High confidence· Digital match

    View match
  11. #13 · MAC Cosmetics

    M·A·Cximal Sleek Satin Lipstick

    Del Rio
    Shade match 76
    $25Ulta BeautyUlta BeautyCosts $10 more

    Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing

    Differences: DeeperRose rather than nude

    Score details
    Shade match
    76
    Finish & visual result
    88
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Satin · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Deeper · Rose rather than nude

    Retailer shade note: cool rose

    High confidence· Digital match

    View match
  12. #14 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Strip N Tease
    Shade match 85
    $11Ulta BeautyUlta Beauty(product price)$4 less (27%)

    Matches: Very close colourSame finish: matteSame opacity: opaque

    Differences: Warm rather than cool undertone16-hour wear rather than long-wearing (longevity)Does not claim hydration

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Warm rather than cool undertone · 16-hour wear rather than long-wearing (longevity) · Does not claim hydration

    Retailer shade note: warm brown nude

    Medium confidence· Digital match

    View match
  13. #15 · MAC Cosmetics

    M·A·Cximal Sleek Satin Lipstick

    Amorous
    Shade match 75
    $25Ulta BeautyUlta BeautyCosts $10 more

    Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing

    Differences: Pink rather than nude

    Score details
    Shade match
    75
    Finish & visual result
    88
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Satin · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Pink rather than nude

    Retailer shade note: dusty blue pink

    High confidence· Digital match

    View match
  14. #16 · MAC Cosmetics

    M·A·Cximal Sleek Satin Lipstick

    Brick-O-La
    Shade match 75
    $25SephoraSephoraCosts $10 more

    Matches: Same opacity: opaqueSame longevity: long-wearingClaims comfort

    Differences: Warm rather than cool undertoneRose rather than nude

    Score details
    Shade match
    75
    Finish & visual result
    88
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Satin · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Warm rather than cool undertone · Rose rather than nude

    Retailer shade note: warm dusty rose

    High confidence· Digital match

    View match
  15. #17 · Dior

    Rouge Dior Lipstick

    964 Ambitious
    Shade match 82
    $50SephoraSephoraCosts $35 more

    Matches: Very close colourSame cool undertoneSame opacity: opaque

    Differences: Red rather than nude12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    82
    Finish & visual result
    88
    Wear & performance
    70
    Comfort & suitability
    70

    Very close colour · Satin · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Red rather than nude · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: a deep plum red

    High confidence· Digital match

    View match
  16. #18 · Pat McGrath Labs

    MatteTrance Lipstick

    1995 108
    Shade match 87
    $39SephoraSephoraCosts $24 more

    Matches: Near-identical swatch colourSame finish: matteSame opacity: opaque

    Differences: Warm rather than cool undertoneNot listed rather than long-wearing (longevity)Does not claim hydration

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    40

    Looks identical · Matte · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Warm rather than cool undertone · Not listed rather than long-wearing (longevity) · Does not claim hydration

    Retailer shade note: warm light nude

    Medium confidence· Digital match

    View match
  17. #19 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    SKU 3019080
    Shade match 80
    $39SephoraSephoraCosts $24 more

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: Brown rather than nude10-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Brown rather than nude · 10-hour wear rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  18. #20 · Maybelline

    SuperStay Ink Crayon Lipstick

    165 Drive The Future
    Shade match 78
    $6.99$13.99WalgreensWalgreens$8.01 less (53%)

    Matches: Same cool undertoneSame finish: matteSame longevity: long-wearing

    Differences: Brown rather than nudeDoes not claim hydration

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 11% ingredient overlap

    Differences: Brown rather than nude · Does not claim hydration

    Medium confidence· Digital match

    View match
  19. #21 · Gucci

    Velvet Matte Lipstick

    509 Rosso Ancora
    Shade match 75
    $49SephoraSephoraCosts $34 more

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: Red rather than nude

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 37% ingredient overlap

    Differences: Red rather than nude

    Retailer shade note: cranberry scarlet

    High confidence· Digital match

    View match
  20. #22 · Dior

    Rouge Dior Lipstick

    400 Nude Line
    Shade match 80
    $50SephoraSephoraCosts $35 more

    Matches: Same cool undertoneSame opacity: opaqueClaims comfort

    Differences: 12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    80
    Finish & visual result
    88
    Wear & performance
    70
    Comfort & suitability
    70

    Close colour · Satin · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: a bold brown nude

    High confidence· Digital match

    View match
  21. #23 · NYX Professional Makeup

    Lip IV Hydrating Gloss Stain

    Bubblegum Burst
    Shade match 85
    $12Ulta BeautyUlta Beauty(product price)$3 less (20%)

    Matches: Same cool undertoneSame longevity: long-wearingClaims comfort

    Differences: Brown rather than nude

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour

    Ingredients (not scored): 7% ingredient overlap

    Differences: Brown rather than nude

    Retailer shade note: brown

    Medium confidence· Digital match

    View match
  22. #24 · L'Oréal Paris

    Colour Riche Intense Volume Matte Lipstick

    137 Le Nude Assertive
    Shade match 81
    $13.99Ulta BeautyUlta Beauty(product price)$1.01 less (7%)

    Matches: Same cool undertoneSame finish: matteClaims transfer resistance

    Differences: Brown rather than nude16-hour wear rather than long-wearing (longevity)Does not claim hydration

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 4% ingredient overlap

    Differences: Brown rather than nude · 16-hour wear rather than long-wearing (longevity) · Does not claim hydration

    Retailer shade note: cool deep brown

    High confidence· Digital match

    View match
  23. #25 · MAC Cosmetics

    Powder Kiss Liquid Lip & Cheek Mousse

    Fashion Emergency
    Shade match 81
    $27Ulta BeautyUlta BeautyCosts $12 more

    Matches: Same cool undertoneSame finish: matteClaims comfort

    Differences: Brown rather than nudeBuildable rather than opaque (opacity)10-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    84
    Wear & performance
    70
    Comfort & suitability
    70

    Close colour · Matte · Buildable

    Ingredients (not scored): 9% ingredient overlap

    Differences: Brown rather than nude · Buildable rather than opaque (opacity) · 10-hour wear rather than long-wearing (longevity)

    Retailer shade note: intense rose brown

    High confidence· Digital match

    View match
  24. #26 · MERIT

    Signature Lip Lightweight Lipstick

    Bespoke
    Shade match 76
    $28SephoraSephoraCosts $13 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims comfort

    Differences: LighterBrown rather than nudeBuildable rather than opaque (opacity)

    Score details
    Shade match
    76
    Finish & visual result
    72
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Satin · Buildable

    Ingredients (not scored): 9% ingredient overlap

    Differences: Lighter · Brown rather than nude · Buildable rather than opaque (opacity)

    Retailer shade note: pink brown

    High confidence· Digital match

    View match
  25. #27 · Tom Ford

    Runway Lipstick Color with Hydrating, 12H Longwear

    Dolce
    Shade match 76
    $64SephoraSephoraCosts $49 more

    Matches: Same cool undertoneSame opacity: opaqueBoth claim hydration

    Differences: Brown rather than nude12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    76
    Finish & visual result
    88
    Wear & performance
    70
    Comfort & suitability
    100

    Close colour · Satin · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Brown rather than nude · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: Burnt Sienna

    High confidence· Digital match

    View match
  26. #28 · MAC Cosmetics

    M·A·Cximal Silky Matte Lipstick

    Verve Swerve
    Shade match 74
    $25Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Same cool undertoneSame finish: matteSame opacity: opaque

    Differences: Pink rather than nude12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    74
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Pink rather than nude · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: deep mauve pink

    High confidence· Digital match

    View match
  27. #29 · Gucci

    Glow & Care Shine Lipstick

    509 - Rosso Ancora
    Shade match 64
    $49SephoraSephoraCosts $34 more

    Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing

    Differences: DeeperRed rather than nude

    Score details
    Shade match
    64
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Deeper · Red rather than nude

    Retailer shade note: the iconic red

    Medium confidence· Digital match

    View match
  28. #30 · MAC Cosmetics

    M·A·Cximal Silky Matte Lipstick

    Go Retro
    Shade match 73
    $25SephoraSephoraCosts $10 more

    Matches: Same finish: matteSame opacity: opaqueClaims comfort

    Differences: Warm rather than cool undertoneBrown rather than nude12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Warm rather than cool undertone · Brown rather than nude · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: muted peachy pinky brown

    High confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

Maybelline SuperStay Matte Ink Liquid Lipstick in Voyager, against Juvia's Place The Nude Velvety Matte Lipstick in Kebi. Every attribute compared, with its share of the score.

ComparedYour shadeKebiClosest shade matchVoyagerScore
Shade match60% of overall91
Colour94#83393e#83393aVery close colourColour difference 1.6 (0 is identical)
Depth100Deep / darkDeep / darkSameDepth difference 0.2 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family60NudeBrownSome differenceNeighbouring colour families
Finish & visual result20% of overall100
Finish100MatteMatteSameSame matte finish
Opacity100OpaqueOpaqueSameSame opaque opacity
Wear & performance15% of overall · 1 of 2 compared70
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Comfort & suitability5% of overall · 1 of 2 compared40
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Overall match 87/100Shade match 91/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline SuperStay Matte Ink Liquid Lipstick in Voyager.

Same or better

  • $2.01 less
  • Very close colour
  • Same cool undertone
  • Same finish: matte
  • Same opacity: opaque

Different

  • 16-hour wear longevity instead of long-wearing
  • Does not claim hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionsoft cool toned pink mauve nudepurple brown
FormatBulletLiquid
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceListed (fragrance)Listed (limonene)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Why the closest overall alternative works

Tom Ford Runway Lipstick Color with Hydrating, 12H Longwear in Understated, against Juvia's Place The Nude Velvety Matte Lipstick in Kebi. Every attribute compared, with its share of the score.

ComparedYour shadeKebiClosest overall alternativeUnderstatedScore
Shade match60% of overall91
Colour85#83393e#813c39Very close colourColour difference 3.0 (0 is identical)
Depth100Deep / darkDeep / darkSameDepth difference 0.3 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100NudeNudeSameSame colour family
Finish & visual result20% of overall88
Finish78MatteSatinCloseSatin finish rather than matte
Opacity100OpaqueOpaqueSameSame opaque opacity
Wear & performance15% of overall · 1 of 2 compared70
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Comfort & suitability5% of overall · 1 of 2 compared100
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 88/100Shade match 91/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tom Ford Runway Lipstick Color with Hydrating, 12H Longwear in Understated.

Same or better

  • Very close colour
  • Same cool undertone
  • Same opacity: opaque
  • Both claim hydration

Different

  • 12-hour wear longevity instead of long-wearing

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionsoft cool toned pink mauve nudeDeep Nude
FormatBulletBullet
BaseSilicone-based, high siliconeOil-based, no silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Where to buy

Closest shade match

Maybelline SuperStay Matte Ink Liquid Lipstick Voyager

Match price
$12.99Ulta BeautyUlta Beauty
$2.01 less (13%)

Your shade $15 at Ulta Beauty · product price; shade not separately priced · lowest price $9.82 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Tom Ford Runway Lipstick Color with Hydrating, 12H Longwear Understated

Best price
$64SephoraSephora
Costs $49 more

Your shade $15 at Ulta Beauty

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How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.