Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same finish: matte· Claims crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Brown rather than plum· Stick rather than powder (format)
Score details
Shade match
56
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Matte · Buildable
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than plum · Stick rather than powder (format) · Long-wearing rather than not listed (longevity)
$17Ulta Beauty(product price)$11 less (39%)4.2 (339)
Matches: Same finish: matte
Differences: Noticeably different swatch colour· Brown rather than plum· Cream rather than powder (format)
Score details
Shade match
55
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
50
Slight colour difference · Matte · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than plum · Cream rather than powder (format) · Long-wearing rather than not listed (longevity)
Matches: Same finish: matte· Claims crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Brown rather than plum· Liquid rather than powder (format)
Score details
Shade match
56
Finish, pigmentation & format
85
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than plum · Liquid rather than powder (format) · 24-hour wear rather than not listed (longevity)
Retailer shade note: deep blackened brown with purple undertones
Matches: Same finish: matte· Claims crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Deeper· Brown rather than plum
Score details
Shade match
52
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
50
Slight colour difference · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Brown rather than plum · Stick rather than powder (format) · Long-wearing rather than not listed (longevity)
IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick in Epic Amethyst, against Kaja Beauty Bento Stacked Eyeshadow Trio in Taro Bubble Tea. Compared using pan 2 of your shade. Every attribute compared, with its share of the score.
ComparedYour shadeTaro Bubble TeaClosest shade matchEpic AmethystHow they compareScore
Shade match55% of overall91
Colour60%85#b58c9f#ac8d9dVery close colourColour difference 2.9 (0 is identical)
Depth15%98MediumMediumSameDepth difference 1.0 on the 0–100 scale
Undertone—not comparableNot listedCoolUndertone unknown on one side
Colour family25%100PurplePurpleSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared23
Finish65%20MatteShimmerDifferentShimmer finish rather than matte
Pigmentation20%—not comparableNot listedBuildableNot listed for eitherAn opacity not listed for one product
Format15%35PowderStickDifferentStick rather than powder
Wear & performance10% of overall40
Longevity50%40Not listed16-hour wearSome differenceThe match claims long wear; your product does not list it
Crease resistance30%40Not listedClaimedSome differenceThe match claims crease resistance; your product does not list it
Waterproof20%40Not listedClaimedSome differenceThe match claims waterproof wear; your product does not list it
Comfort & skin suitability5% of overall · 1 of 3 compared40
Comfort40%40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration20%—not comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin types40%—not comparableNot listedSensitiveNot listed for eitherSkin types not listed for one product
Overall match 63/100Shade match 91/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Sephora Collection Colorful Eyeshadow in 220 Roasted Chesnut, against Kaja Beauty Bento Stacked Eyeshadow Trio in Taro Bubble Tea. Compared using pan 3 of your shade. Every attribute compared, with its share of the score.
ComparedYour shadeTaro Bubble TeaClosest overall alternative220 Roasted ChesnutHow they compareScore
Shade match55% of overall78
Colour60%92#613f3e#61423eVery close colourColour difference 2.0 (0 is identical)
Depth15%98Deep / darkDeep / darkSameDepth difference 1.2 on the 0–100 scale
Undertone—not comparableNot listedNot listedUndertone unknown on one side
Overall match 80/100Shade match 78/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.