Natural Blur Powder Foundation 5C dupes and alternatives Kylie Cosmetics
4.4 (657)·Light · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same matte finish· Same medium coverage
Differences: Neutral rather than cool undertone· No blurring effect claimed· Does not claim colour stability
Score details
Shade match
90
Finish & visual result
89
Wear & performance
70
Skin suitability
75
Looks identical · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than cool undertone · No blurring effect claimed · Does not claim colour stability · Not marketed for dry skin · Contains listed fragrance
Matches: Near-identical swatch colour· Same medium coverage· Both claim a blurring effect
Differences: Neutral rather than cool undertone· Natural rather than matte finish· No long-wear claim
Score details
Shade match
89
Finish & visual result
81
Wear & performance
66
Skin suitability
69
Looks identical · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than matte finish · No long-wear claim · Does not claim colour stability · Not marketed for oily skin
Retailer shade note: medium-tan neutral skin with peach undertones
Matches: Near-identical swatch colour· Same medium coverage· Both claim a blurring effect
Differences: Neutral rather than cool undertone· Natural rather than matte finish· No long-wear claim
Score details
Shade match
89
Finish & visual result
81
Wear & performance
66
Skin suitability
69
Looks identical · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than matte finish · No long-wear claim · Does not claim colour stability · Not marketed for oily skin
Retailer shade note: medium neutral skin with peach undertones
Matches: Near-identical swatch colour· Same medium coverage· Both claim a blurring effect
Differences: Neutral rather than cool undertone· Natural rather than matte finish· Does not claim not settling into lines
Score details
Shade match
89
Finish & visual result
81
Wear & performance
63
Skin suitability
75
Looks identical · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than matte finish · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily skin
Retailer shade note: M2.25 - medium with neutral undertones
Matches: Near-identical swatch colour· Same matte finish· Same medium coverage
Differences: Slightly warmer undertone· No blurring effect claimed· Does not claim not settling into lines
Score details
Shade match
83
Finish & visual result
89
Wear & performance
74
Skin suitability
50
Looks identical · Matte · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim not settling into lines · Does not claim colour stability · Not marketed for dry/combination skin · Contains drying alcohol
$11.99Ulta Beauty(product price)$26.01 less (68%)4.4 (182,841)
Matches: Near-identical swatch colour· Same matte finish· Same medium coverage
Differences: Slightly warmer undertone· No blurring effect claimed· Does not claim not settling into lines
Score details
Shade match
79
Finish & visual result
89
Wear & performance
74
Skin suitability
50
Looks identical · Matte · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim not settling into lines · Does not claim colour stability · Not marketed for dry/combination skin · Contains drying alcohol
Matches: Near-identical swatch colour· Same medium coverage· Claims a skin-like finish
Differences: Olive rather than cool undertone· Natural rather than matte finish· Does not claim not settling into lines
Score details
Shade match
83
Finish & visual result
73
Wear & performance
63
Skin suitability
75
Looks identical · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Olive rather than cool undertone · Natural rather than matte finish · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily skin
Retailer shade note: medium light tan with olive undertones
Matches: Very close colour· Same medium coverage· Both claim not settling into lines
Differences: Natural rather than matte finish· No blurring effect claimed· No long-wear claim
Score details
Shade match
88
Finish & visual result
70
Wear & performance
66
Skin suitability
0
Very close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Natural rather than matte finish · No blurring effect claimed · No long-wear claim · Does not claim colour stability · Not marketed for dry/normal/combination/oily skin · Contains drying alcohol
Matches: Very close colour· Same medium coverage· Claims a skin-like finish
Differences: Olive rather than cool undertone· Natural rather than matte finish· Does not claim not settling into lines
Score details
Shade match
81
Finish & visual result
73
Wear & performance
63
Skin suitability
75
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Olive rather than cool undertone · Natural rather than matte finish · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily skin
Retailer shade note: medium light tan with olive undertones
The closest shade to Kylie Cosmetics Natural Blur Powder Foundation 5C (Light · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Charlotte Tilbury Airbrush Flawless Foundation in 6 Cool, against Kylie Cosmetics Natural Blur Powder Foundation in 5C. Every attribute compared, with its share of the score.
ComparedYour shade5CClosest match6 CoolHow they compareScore
Shade match55% of overall98
Colour60%97#eab88c#efb98bLooks identicalColour difference 1.1 (0 is identical)
Depth15%98LightLightSameDepth difference: 1.1
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Overall match 89/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
SephoraCosts $14 more
