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Natural Blur Powder Foundation 7C dupes and alternatives Kylie Cosmetics

Light medium · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation 355 Bisque (C)

The equivalent shade and the most similar foundation overall.

Your shade
Kylie Cosmetics
7CChange shade
Depth and undertone: Light medium · Cool · rosy
Finish and coverage: Matte · Medium coverage
The match
Lancôme
355 Bisque (C)
Depth and undertone: Light medium
Finish and coverage: Matte · Medium coverage
Overall match
91out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
100
Wear (Wear & performance)
78
Skin (Skin suitability)
92
Shade match
90out of 100
Colour
96
Depth
100
Undertone
70
Medium confidence· Digital matchWhy it matches
Match price
$53Ulta BeautyUlta Beauty
Costs $15 more

Your shade $38 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Clinique

    Acne Solutions Liquid Makeup Foundation

    WN 56 Cashew
    Shade match 84
    $39Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Near-identical swatch colourSame matte finishSame medium coverage

    Differences: Slightly warmer undertoneNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    84
    Finish & visual result
    100
    Wear & performance
    51
    Skin suitability
    75

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  2. #3 · Clinique

    Acne Solutions Liquid Makeup Foundation

    WN 48 Oat
    Shade match 84
    $39Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Near-identical swatch colourSame matte finishSame medium coverage

    Differences: Slightly warmer undertoneNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    84
    Finish & visual result
    100
    Wear & performance
    51
    Skin suitability
    75

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  3. #4 · Maybelline

    Fit Me Matte + Poreless Foundation

    Sun Beige 310
    Shade match 83
    $11.99Ulta BeautyUlta Beauty(product price)$26.01 less (68%)

    Matches: Near-identical swatch colourSame matte finishSame medium coverage

    Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    83
    Finish & visual result
    89
    Wear & performance
    74
    Skin suitability
    50

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim not settling into lines · Does not claim colour stability · Not marketed for dry/combination skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  4. #5 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    21 Light Medium Warm
    Shade match 77
    $38SephoraSephoraSame price

    Matches: Very close colourSame matte finishSame medium coverage

    Differences: Slightly warmer undertoneDoes not claim not settling into linesNot marketed for dry skin

    Score details
    Shade match
    77
    Finish & visual result
    88
    Wear & performance
    70
    Skin suitability
    69

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines · Not marketed for dry skin

    Retailer shade note: warm olive

    Medium confidence· Digital match

    View match
  5. #6 · Ulta Beauty Collection

    Complexion Crush Foundation

    Medium Warm
    Shade match 80
    $16Ulta BeautyUlta Beauty(product price)$22 less (58%)

    Matches: Near-identical swatch colourSame matte finishSame medium coverage

    Differences: Slightly warmer undertoneNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    80
    Finish & visual result
    88
    Wear & performance
    51
    Skin suitability
    92

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability

    Medium confidence· Digital match

    View match
  6. Shade match 82
    $28SephoraSephora$10 less (26%)

    Matches: Near-identical swatch colourSame medium coverageClaims a skin-like finish

    Differences: Olive rather than cool undertoneRadiant rather than matte finishDoes not claim colour stability

    Score details
    Shade match
    82
    Finish & visual result
    57
    Wear & performance
    78
    Skin suitability
    75

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Olive rather than cool undertone · Radiant rather than matte finish · Does not claim colour stability · Not marketed for normal skin

    Retailer shade note: honey - tan/olive skin with neutral undertones

    Medium confidence· Digital match

    View match
  7. #8 · L'Oréal Paris

    Age Perfect Radiant Serum Foundation

    Sand
    Shade match 83
    $14.97WalmartWalmart$23.03 less (61%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim not settling into lines

    Differences: Slightly warmer undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    83
    Finish & visual result
    70
    Wear & performance
    66
    Skin suitability
    0

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · No blurring effect claimed · No long-wear claim · Does not claim colour stability · Not marketed for dry/normal/combination/oily skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  8. #9 · CoverGirl

    Olay Simply Ageless 3-in-1 Liquid Foundation

    235 Medium Light
    Shade match 80
    $14.99TargetTarget$23.01 less (61%)

    Matches: Same medium coverage

    Differences: Slightly deeperNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    80
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    100

    Colour not compared · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance

    Low confidence· Digital match

    View match
  9. #10 · Juvia's Place

    I am Magic Natural Radiance Foundation

    640 Malta
    Shade match 84
    $24Ulta BeautyUlta Beauty(product price)$14 less (37%)

    Matches: Near-identical swatch colourSame medium coverage

    Differences: Slightly warmer undertoneRadiant rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    51
    Skin suitability
    92

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than matte finish · No blurring effect claimed · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance

    Medium confidence· Digital match

    View match
  10. Shade match 77
    $44SephoraSephoraCosts $6 more

    Matches: Very close colourSame medium coverageClaims transfer resistance

    Differences: Slightly warmer undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    77
    Finish & visual result
    70
    Wear & performance
    49
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: warm olive

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Kylie Cosmetics Natural Blur Powder Foundation 7C (Light medium · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    340

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 340

    • Very close colour
    • Light medium · Cool undertone

    $30

  2. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    470 Suede C

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 470 Suede C

    • Close colour
    • Light medium · Cool · rosy undertone

    $32

  3. e.l.f. Cosmetics Hydrating Camo Concealer

    Tan Walnut

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Tan Walnut

    • Very close colour
    • Medium light · Neutral · neutral pink undertone

    $8

  4. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    385 Amber

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 385 Amber

    • Looks identical
    • Medium light

    $15.99

  5. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Tan

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Tan

    • Very close colour
    • Light medium

    $12

  6. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 4

    • Close colour
    • Light medium · Cool · pink undertone

    $22

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation in 355 Bisque (C), against Kylie Cosmetics Natural Blur Powder Foundation in 7C. Every attribute compared, with its share of the score.

ComparedYour shade7CClosest match355 Bisque (C)Score
Shade match55% of overall90
Colour96#e2a879#dfa97eLooks identicalColour difference 1.2 (0 is identical)
Depth100Light mediumLight mediumSameDepth difference: 0.0
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone70Cool · rosyUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared78
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Dry, normal, combination, oilyNormal, dry, combination, oily, sensitiveBoth marketed for dry/​normal/​combination/​oily skin
Overall match 91/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation in 355 Bisque (C).

Same or better

  • Near-identical swatch colour
  • Same matte finish
  • Same medium coverage
  • Both claim a blurring effect
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Does not claim colour stability
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BasePowder-based, no siliconePowder-based, no silicone
FragranceNot listedListed (linalool)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth powder-based; silicone none vs none

Where to buy 355 Bisque (C)

Match price
$53Ulta BeautyUlta Beauty
Costs $15 more

Your shade $38 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.