Red · Cool · Medium
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.
Opacity
Format
Brand
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade and the most similar lip liner overall.
Ulta BeautyYour shade $9.49 at Ulta Beauty
L.A. Girl Long-Lasting Shockwave Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$5View at Ulta BeautyRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty(product price)Costs $0.01 moreMatches: Same cool undertoneClaims smudge and transferClaims waterproof
No material differences in the data we have.
Close colour · Opaque
Ingredients (not scored): 0% ingredient overlap
Medium confidence· Digital match
Ulta Beauty Collection Automatic Retractable Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $9.50 · product priceView at Ulta Beauty
SephoraCosts $15.51 moreMatches: Same cool undertoneClaims smudge and transferClaims comfort
Differences: 12-hour wear rather than not listed (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): no ingredient list for one product
Differences: 12-hour wear rather than not listed (longevity)
Retailer shade note: blue-toned red
Medium confidence· Digital match
Huda Beauty Lip Contour Lip Stain for 12-Hour Wear
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraSephoraCosts $14.51 moreMatches: Same cool undertoneClaims smudge and transferClaims waterproof
Differences: 8-hour wear rather than not listed (longevity)
Close colour · Matte
Ingredients (not scored): 4% ingredient overlap
Differences: 8-hour wear rather than not listed (longevity)
Retailer shade note: blue red
Medium confidence· Digital match
Fenty Beauty Trace'd Out Pencil Lip Liner
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty(product price)Costs $0.50 moreMatches: Very close colourClaims comfort
Differences: Warm rather than cool undertone
Very close colour
Ingredients (not scored): 0% ingredient overlap
Differences: Warm rather than cool undertone
Retailer shade note: bold warm red
Medium confidence· Digital match
Maybelline Lifter Liner Lip Liner with Hyaluronic Acid
Every store that sells this shade · prices as last checked
Walmart$7.98View at WalmartUlta Beautyfrom $9.99 · product priceView at Ulta Beauty
Walgreens$9.99View at Walgreens
CVS$9.99View at CVSUlta Beauty(product price)Costs $15.51 moreMatches: Same cool undertoneSame format and precision: pencil
Differences: Noticeably different swatch colourDeeper
Visibly different colour · Matte
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Deeper
Retailer shade note: very matte vivid blue red
Medium confidence· Digital match
MAC Cosmetics Lip Liner Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty(product price)$1.49 less (16%)Matches: Same cool undertoneClaims smudge and transferClaims waterproof
Differences: Long-wearing rather than not listed (longevity)
Close colour
Ingredients (not scored): 0% ingredient overlap
Differences: Long-wearing rather than not listed (longevity)
Retailer shade note: blue red
Medium confidence· Digital match
NYX Professional Makeup Line Loud Longwear Lip Liner
Every store that sells this shade · prices as last checked
Walmart$7.97View at WalmartWalgreens$7.99View at WalgreensUlta Beautyfrom $8 · product priceView at Ulta BeautyWalmart$23.91View at WalmartUlta Beauty(product price)$7.49 less (79%)Matches: Very close colourSame cool undertone
Differences: Pink rather than red
Very close colour · Opaque
Ingredients (not scored): 1% ingredient overlap
Differences: Pink rather than red
Retailer shade note: fuchsia
Medium confidence· Digital match
e.l.f. Cosmetics Cream Glide Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $2 · product priceView at Ulta Beauty
Target$2View at TargetUlta BeautyCosts $16.51 moreMatches: Same cool undertoneClaims smudge and transferClaims waterproof
Differences: DeeperLong-wearing rather than not listed (longevity)
Close colour · Opaque
Ingredients (not scored): 1% ingredient overlap
Differences: Deeper · Long-wearing rather than not listed (longevity)
Retailer shade note: vivid blue red
Medium confidence· Digital match
NARS Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$26View at Ulta BeautySephoraCosts $16.51 moreMatches: Claims smudge and transferSame format and precision: pencil
Differences: Neutral rather than cool undertoneLong-wearing rather than not listed (longevity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than cool undertone · Long-wearing rather than not listed (longevity)
Retailer shade note: true red
Medium confidence· Digital match
NARS Long Lasting Matte Lip Liner
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta BeautyCosts $15.51 moreMatches: Very close colourClaims smudge and transferClaims waterproof
Differences: Neutral rather than cool undertonePink rather than redLong-wearing rather than not listed (longevity)
Very close colour · Matte · Opaque
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than cool undertone · Pink rather than red · Long-wearing rather than not listed (longevity)
Retailer shade note: hot pink
Medium confidence· Digital match
Too Faced Lip Injection Extreme Lip Shaper Plumping Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$25View at Ulta BeautyUlta BeautyCosts $15.51 moreMatches: Same cool undertoneSame format and precision: pencil
Differences: Noticeably different swatch colourDeeper
Visibly different colour
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Deeper
Retailer shade note: vivid bright bluish-red
Medium confidence· Digital match
MAC Cosmetics Lip Liner Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$25View at Ulta BeautyUlta Beauty(product price)$3.49 less (37%)Matches: Same cool undertoneSame format and precision: pencilClaims hydration
Differences: Noticeably different swatch colourLong-wearing rather than not listed (longevity)
Slight colour difference · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Long-wearing rather than not listed (longevity)
Retailer shade note: blue toned pink-red pearl
Medium confidence· Digital match
NYX Professional Makeup Slim Lip Pencil Lip Liner
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalgreens$5.99View at WalgreensUlta Beautyfrom $6 · product priceView at Ulta BeautyCVS$6.59View at CVSSephoraCosts $26.51 moreMatches: Same format and precision: pencilClaims hydration
Differences: Noticeably different swatch colourDeeperNeutral rather than cool undertone
Slight colour difference · Matte
Ingredients (not scored): 1% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Neutral rather than cool undertone · Long-wearing rather than not listed (longevity)
Retailer shade note: the iconic true red
Medium confidence· Digital match
Fara Homidi Smudge & Contour Lip Pencil
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta BeautyCosts $0.50 moreMatches: Same cool undertoneClaims comfort
Differences: Pink rather than red
Close colour
Ingredients (not scored): 0% ingredient overlap
Differences: Pink rather than red
Retailer shade note: midtone cool pink
Medium confidence· Digital match
Maybelline Lifter Liner Lip Liner with Hyaluronic Acid
Every store that sells this shade · prices as last checked
SephoraCosts $15.51 moreMatches: Very close colourClaims smudge and transfer
Differences: Neutral rather than cool undertoneRose rather than redLong-wearing rather than not listed (longevity)
Very close colour
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Rose rather than red · Long-wearing rather than not listed (longevity)
Retailer shade note: muted-rosewood
Medium confidence· Digital match
Urban Decay Lip Toy Staining Brush Lip Liner
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty$25View at Ulta BeautySephoraCosts $12.51 moreMatches: Same format and precision: pencilClaims hydration
Differences: Noticeably different swatch colourLighterNeutral rather than cool undertone
Slight colour difference · Matte · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Neutral rather than cool undertone · Long-wearing rather than not listed (longevity)
Retailer shade note: true red
Medium confidence· Digital match
Milk Makeup Line + Fill Lip Liner and Allover Lip Color
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraSephoraCosts $16.51 moreMatches: Same format and precision: pencil
Differences: Noticeably different swatch colourDeeperNeutral rather than cool undertone
Slight colour difference · Matte · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Neutral rather than cool undertone · Long-wearing rather than not listed (longevity)
Retailer shade note: bright neutral red
Medium confidence· Digital match
Makeup By Mario Ultra Suede Sculpting Lip Pencil
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta BeautyCosts $22.51 moreMatches: Same cool undertoneClaims smudge and transferSame format and precision: pencil
Differences: Noticeably different swatch colourDeeper12-hour wear rather than not listed (longevity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 1% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · 12-hour wear rather than not listed (longevity)
Retailer shade note: vivid siren red
Medium confidence· Digital match
NARS Powermatte High Intensity Lip Pencil
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty$32View at Ulta BeautyUlta BeautyCosts $10.51 moreMatches: Same format and precision: pencil
Differences: Noticeably different swatch colourNeutral rather than cool undertonePink rather than red
Visibly different colour · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Pink rather than red
Retailer shade note: neutral pink
Medium confidence· Digital match
R.E.M. Beauty At The Borderline Lip Liner Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$20View at Ulta BeautySephoraCosts $15.51 moreMatches: Claims smudge and transferClaims waterproofClaims comfort
Differences: Warm rather than cool undertoneLong-wearing rather than not listed (longevity)
Close colour · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Warm rather than cool undertone · Long-wearing rather than not listed (longevity)
Retailer shade note: warm red
Medium confidence· Digital match
AORA México HÁBLAME Longwear Creamy Lip Liner with Vitamins C & E
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta BeautyCosts $16.51 moreMatches: Claims smudge and transferClaims waterproofSame format and precision: pencil
Differences: Noticeably different swatch colourNeutral rather than cool undertoneLong-wearing rather than not listed (longevity)
Slight colour difference · Opaque
Ingredients (not scored): 1% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Long-wearing rather than not listed (longevity)
Retailer shade note: true red
Medium confidence· Digital match
NARS Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$26View at Ulta BeautyUlta Beauty(product price)Costs $12.51 moreMatches: Same format and precision: pencil
Differences: Noticeably different swatch colourNeutral rather than cool undertoneLong-wearing rather than not listed (longevity)
Visibly different colour · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Long-wearing rather than not listed (longevity)
Retailer shade note: bright cherry red
Medium confidence· Digital match
Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $22 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $0.50 moreMatches: Same cool undertoneClaims comfort
Differences: Noticeably different swatch colourBerry rather than red
Slight colour difference
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Berry rather than red
Retailer shade note: berry
Medium confidence· Digital match
Maybelline Lifter Liner Lip Liner with Hyaluronic Acid
Every store that sells this shade · prices as last checked
Walmart$7.98View at WalmartUlta Beautyfrom $9.99 · product priceView at Ulta BeautyWalgreens$9.99View at WalgreensCVS$9.99View at CVSUlta Beauty(product price)Costs $0.01 moreMatches: Claims smudge and transferClaims waterproof
Differences: Neutral rather than cool undertoneRose rather than red
Close colour · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Rose rather than red
Medium confidence· Digital match
Ulta Beauty Collection Automatic Retractable Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $9.50 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $0.01 moreMatches: Claims smudge and transferClaims waterproof
Differences: Neutral rather than cool undertonePink rather than red
Close colour · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Pink rather than red
Medium confidence· Digital match
Ulta Beauty Collection Automatic Retractable Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $9.50 · product priceView at Ulta BeautySephoraCosts $22.51 moreMatches: Claims smudge and transferSame format and precision: pencilClaims comfort
Differences: Neutral rather than cool undertoneRose rather than red12-hour wear rather than not listed (longevity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than cool undertone · Rose rather than red · 12-hour wear rather than not listed (longevity)
Retailer shade note: dusty rose
Medium confidence· Digital match
NARS Powermatte High Intensity Lip Pencil
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty$32View at Ulta BeautyUlta BeautyCosts $14.51 moreMatches: Same cool undertoneClaims smudge and transferClaims waterproof
Differences: Noticeably different swatch colourDeeper8-hour wear rather than not listed (longevity)
Slight colour difference · Matte
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · 8-hour wear rather than not listed (longevity)
Retailer shade note: blue red
High confidence· Digital match
Fenty Beauty Trace'd Out Pencil Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$24View at Ulta BeautyUlta BeautyCosts $6.51 moreMatches: Same cool undertoneSame finish: satinClaims hydration
Differences: Noticeably different swatch colourDeeperBerry rather than red
Slight colour difference · Satin
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Berry rather than red · Long-wearing rather than not listed (longevity)
Retailer shade note: raspberry
Medium confidence· Digital match
Sacheu DoubleDown Lip Definer 2-in-1 Liner and Balm
Every store that sells this shade · prices as last checked
Ulta Beauty$16View at Ulta BeautyUlta Beauty(product price)Costs $0.50 moreMatches: Same format and precision: pencil
Differences: Warm rather than cool undertoneCoral rather than redLong-wearing rather than not listed (longevity)
Slight colour difference
Ingredients (not scored): 4% ingredient overlap
Differences: Warm rather than cool undertone · Coral rather than red · Long-wearing rather than not listed (longevity)
Medium confidence· Digital match
Palladio Beauty Lip Liner Classic Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $9.99 · product priceView at Ulta BeautyShowing 12 of 29 matches
L.A. Girl Long-Lasting Shockwave Lip Liner in Pop, against L'Oréal Paris Colour Riche Lip Liner in Le Rouge Paris. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To L.A. Girl Long-Lasting Shockwave Lip Liner in Pop.
Weighted ingredient similarity 3%. Ingredients only affect results through the filters.
Ulta BeautyYour shade $9.49 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
