True Match Radiant Serum Concealer C7 dupes and alternatives L'Oréal Paris
4.4 (832)·Deep · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same warm undertone· Same radiant finish· Both claim a skin-like finish
Differences: Slightly lighter· No long-wear claim· Does not claim not settling into lines
Score details
Shade match
86
Finish & visual result
100
Wear & performance
40
Skin suitability
0
Close colour · Radiant · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly lighter · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for sensitive skin
Retailer shade note: rich deep with golden undertones
Matches: Same radiant finish· Both claim a skin-like finish· No drying alcohol listed
Differences: Neutral rather than warm undertone· No long-wear claim· Does not claim not settling into lines
Score details
Shade match
76
Finish & visual result
100
Wear & performance
40
Skin suitability
0
Close colour · Radiant · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than warm undertone · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for sensitive skin
Retailer shade note: deep with neutral red undertones
Matches: Very close colour· Same warm undertone· Claims a blurring effect
Differences: Natural rather than radiant finish· No skin-like finish claimed· Does not claim not settling into lines
Score details
Shade match
92
Finish & visual result
48
Wear & performance
61
Skin suitability
0
Very close colour · Natural · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Natural rather than radiant finish · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for sensitive skin
Retailer shade note: ultra deep with warm golden undertones
Differences: Noticeably different swatch colour · Slightly lighter · Does not claim not settling into lines · Not marketed for sensitive skin · Contains listed fragrance
Retailer shade note: deepest with neutral warm undertones
Matches: Near-identical swatch colour· Both claim a skin-like finish· Claims a blurring effect
Differences: Neutral rather than warm undertone· Matte rather than radiant finish· Does not claim a lightweight feel
Score details
Shade match
87
Finish & visual result
43
Wear & performance
75
Skin suitability
0
Looks identical · Matte · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than radiant finish · Does not claim a lightweight feel · Not marketed for sensitive skin
Retailer shade note: rich skin tones with neutral undertones
Differences: Noticeably different swatch colour · Slightly lighter · Neutral rather than warm undertone · Does not claim not settling into lines · Not marketed for sensitive skin · Contains listed fragrance
$10.99Ulta Beauty(product price)$6 less (35%)4.1 (2,823)
Matches: Both claim a lightweight feel· No drying alcohol listed
Differences: Neutral rather than warm undertone· Natural rather than radiant finish· No skin-like finish claimed
Score details
Shade match
79
Finish & visual result
50
Wear & performance
54
Skin suitability
100
Close colour · Natural finish
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · No skin-like finish claimed · No long-wear claim · Does not claim not settling into lines
Matches: Both claim a skin-like finish· Claims a blurring effect· Both claim not settling into lines
Differences: Noticeably different swatch colour· Slightly lighter· Olive rather than warm undertone
Score details
Shade match
67
Finish & visual result
65
Wear & performance
86
Skin suitability
0
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter · Olive rather than warm undertone · Natural rather than radiant finish · Not marketed for sensitive skin
Matches: Both claim long-wearing· Both claim not settling into lines· Both claim a lightweight feel
Differences: Slightly deeper· Neutral rather than warm undertone· Natural rather than radiant finish
Score details
Shade match
70
Finish & visual result
50
Wear & performance
100
Skin suitability
0
Close colour · Natural · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly deeper · Neutral rather than warm undertone · Natural rather than radiant finish · No skin-like finish claimed · Not marketed for sensitive skin
Retailer shade note: deepest with neutral undertones
Matches: Both claim long-wearing· Both claim not settling into lines· Both claim a lightweight feel
Differences: Slightly lighter· Neutral rather than warm undertone· Natural rather than radiant finish
Score details
Shade match
70
Finish & visual result
50
Wear & performance
100
Skin suitability
0
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly lighter · Neutral rather than warm undertone · Natural rather than radiant finish · No skin-like finish claimed · Not marketed for sensitive skin
Retailer shade note: deep with neutral to golden undertones
Matches: Same warm undertone· Claims a blurring effect· Both claim not settling into lines
Differences: Matte rather than radiant finish· No skin-like finish claimed· Does not claim a lightweight feel
Score details
Shade match
88
Finish & visual result
26
Wear & performance
72
Skin suitability
0
Close colour · Matte · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Matte rather than radiant finish · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for sensitive skin · Contains listed fragrance
Retailer shade note: deeper skin with warm, peach undertones
The closest shade to L'Oréal Paris True Match Radiant Serum Concealer C7 (Deep · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Too Faced Born This Way Super Coverage Multi-Use Concealer in Chai, against L'Oréal Paris True Match Radiant Serum Concealer in C7. Every attribute compared, with its share of the score.
ComparedYour shadeC7Closest shade matchChaiHow they compareScore
Shade match55% of overall95
Colour60%92#7d4728#764429Very close colourColour difference 2.0 (0 is identical)
Depth15%96DeepVery deepCloseDepth difference: 2.5
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 2 of 4 compared50
Finish35%56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage30%—not comparableNot listedFullNot comparedCoverage not listed for one product
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type100%0SensitiveNormal, dry, combinationMarketed for different skin types
Overall match 80/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Rare Beauty Liquid Touch Brightening Concealer in 520W, against L'Oréal Paris True Match Radiant Serum Concealer in C7. Every attribute compared, with its share of the score.
ComparedYour shadeC7Closest overall alternative520WHow they compareScore
Shade match55% of overall78
Colour60%68#7d4728#825636Slight colour differenceColour difference 5.2 (0 is identical)
Finish & visual result25% of overall · 2 of 4 compared100
Finish35%100RadiantRadiantSameSame radiant finish
Coverage30%—not comparableNot listedMediumNot comparedCoverage not listed for one product
Skin-like finish20%100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type100%0SensitiveOily, dry, combination, normalMarketed for different skin types
Overall match 83/100Shade match 78/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty(product price)Costs $13.01 more
