Studio Fix Powder Plus Foundation NW43 dupes and alternatives MAC Cosmetics
4.0 (4,686)·Medium · Cool · rosy undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the shade match: colour, depth and undertone only. Each row leads with its shade match; the overall match is beneath it.
Ranked by the shade match: colour, depth and undertone only. Each row leads with its shade match; the overall match is beneath it.
Matches: Very close colour· Same cool undertone· Claims a skin-like finish
Differences: Natural rather than matte finish· Medium rather than full coverage· No blurring effect claimed
Score details
Shade match
96
Finish & visual result
58
Wear & performance
78
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · No blurring effect claimed · Does not claim colour stability · Not marketed for oily skin · Contains drying alcohol
$15.99Ulta Beauty(product price)$23.01 less (59%)4.5 (1,466)
Matches: Very close colour· Same cool undertone· Both claim not settling into lines
Differences: Radiant rather than matte finish· Buildable rather than full coverage· No blurring effect claimed
Score details
Shade match
95
Finish & visual result
43
Wear & performance
66
Skin suitability
84
Very close colour · Radiant · Buildable coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Radiant rather than matte finish · Buildable rather than full coverage · No blurring effect claimed · Does not claim colour stability · Does not claim a lightweight feel
Retailer shade note: light-medium with cool undertones
Matches: Very close colour· Same cool undertone· Both claim a blurring effect
Differences: Natural rather than matte finish· Medium rather than full coverage· No long-wear claim
Score details
Shade match
95
Finish & visual result
73
Wear & performance
66
Skin suitability
0
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim colour stability · Not marketed for normal/combination/oily skin
Matches: Very close colour· Same cool undertone· Same full coverage
Differences: Natural rather than matte finish· No blurring effect claimed· Does not claim not settling into lines
Score details
Shade match
93
Finish & visual result
70
Wear & performance
51
Skin suitability
84
Very close colour · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Natural rather than matte finish · No blurring effect claimed · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance
Matches: Near-identical swatch colour· Both claim a blurring effect· Both claim 12-hour wear
Differences: Neutral rather than cool undertone· Natural rather than matte finish· Buildable rather than full coverage
Score details
Shade match
89
Finish & visual result
73
Wear & performance
74
Skin suitability
84
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than matte finish · Buildable rather than full coverage · Does not claim not settling into lines · Does not claim colour stability
Matches: Near-identical swatch colour· Same matte finish· Both claim a blurring effect
Differences: Neutral rather than cool undertone· Medium rather than full coverage· Does not claim not settling into lines
Score details
Shade match
88
Finish & visual result
93
Wear & performance
58
Skin suitability
100
Looks identical · Matte · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than cool undertone · Medium rather than full coverage · Does not claim not settling into lines · Does not claim colour stability · Contains drying alcohol
$15.99Ulta Beauty(product price)$23.01 less (59%)4.2 (5,524)
Matches: Very close colour· Same matte finish· Same full coverage
Differences: Neutral rather than cool undertone· No blurring effect claimed· Does not claim not settling into lines
Score details
Shade match
86
Finish & visual result
89
Wear & performance
48
Skin suitability
84
Very close colour · Matte · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than cool undertone · No blurring effect claimed · Does not claim not settling into lines · Does not claim colour stability
$15.99Ulta Beauty(product price)$23.01 less (59%)4.1 (9,493)
Matches: Very close colour· Same matte finish· Same full coverage
Differences: Neutral rather than cool undertone· No blurring effect claimed· Does not claim not settling into lines
Score details
Shade match
86
Finish & visual result
89
Wear & performance
43
Skin suitability
84
Very close colour · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than cool undertone · No blurring effect claimed · Does not claim not settling into lines · Does not claim colour stability · Contains drying alcohol
Matches: Very close colour· Same matte finish· Both claim a blurring effect
Differences: Neutral rather than cool undertone· Medium rather than full coverage· Does not claim not settling into lines
Score details
Shade match
85
Finish & visual result
93
Wear & performance
58
Skin suitability
100
Very close colour · Matte · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than cool undertone · Medium rather than full coverage · Does not claim not settling into lines · Does not claim colour stability · Contains drying alcohol
Matches: Near-identical swatch colour· Both claim a blurring effect· Both claim 12-hour wear
Differences: Slightly warmer undertone· Natural rather than matte finish· Buildable rather than full coverage
Score details
Shade match
83
Finish & visual result
73
Wear & performance
74
Skin suitability
84
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · Buildable rather than full coverage · Does not claim not settling into lines · Does not claim colour stability
Matches: Very close colour· Same matte finish· Both claim a blurring effect
Differences: Olive rather than cool undertone· Medium rather than full coverage· Does not claim not settling into lines
Score details
Shade match
80
Finish & visual result
93
Wear & performance
58
Skin suitability
100
Very close colour · Matte · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Olive rather than cool undertone · Medium rather than full coverage · Does not claim not settling into lines · Does not claim colour stability · Contains drying alcohol
The closest shade to MAC Cosmetics Studio Fix Powder Plus Foundation NW43 (Medium · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Charlotte Tilbury Airbrush Flawless Foundation in 10 Cool, against MAC Cosmetics Studio Fix Powder Plus Foundation in NW43. Every attribute compared, with its share of the score.
ComparedYour shadeNW43Closest shade match10 CoolHow they compareScore
Shade match55% of overall98
Colour60%97#d79061#d99260Looks identicalColour difference 1.0 (0 is identical)
Depth15%98MediumMediumSameDepth difference: 1.0
Retailer descriptionNot statedTanNo depth word in one descriptionNot compared
Overall match 87/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation in 5C1 Rich Chestnut, against MAC Cosmetics Studio Fix Powder Plus Foundation in NW43. Every attribute compared, with its share of the score.
ComparedYour shadeNW43Closest overall alternative5C1 Rich ChestnutHow they compareScore
Shade match55% of overall93
Colour60%90#d79061#d6976bVery close colourColour difference 2.3 (0 is identical)
Depth15%96MediumMediumSameDepth difference: 2.5
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%100ClaimedClaimedSameBoth products claim colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100%100Normal, combination, oilyCombination, normal, oilyBoth marketed for normal/combination/oily skin
Overall match 94/100Shade match 93/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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