Studio Radiance Serum Powered Foundation NC40 dupes and alternatives MAC Cosmetics
4.3 (1,197)·Medium tan · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$24Ulta Beauty(product price)$22 less (48%)4.3 (49)
Matches: Near-identical swatch colour· Same warm undertone· Same full coverage
Differences: Natural rather than radiant finish· No blurring effect claimed· No long-wear claim
Score details
Shade match
97
Finish & visual result
70
Wear & performance
51
Skin suitability
100
Looks identical · Natural · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Natural rather than radiant finish · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines
Retailer shade note: medium with yellow undertones
Matches: Very close colour· Same warm undertone· Same radiant finish
Differences: Buildable rather than full coverage· No blurring effect claimed· Does not claim transfer resistance
Score details
Shade match
95
Finish & visual result
81
Wear & performance
38
Skin suitability
100
Very close colour · Radiant · Buildable coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Buildable rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Contains listed fragrance · Contains drying alcohol
Retailer shade note: medium skin with warm undertones
$24Ulta Beauty(product price)$22 less (48%)3.9 (396)
Matches: Very close colour· Similar undertone (neutral vs warm)· Same radiant finish
Differences: Medium rather than full coverage· No blurring effect claimed· Does not claim transfer resistance
Score details
Shade match
91
Finish & visual result
81
Wear & performance
51
Skin suitability
100
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Contains listed fragrance
Matches: Very close colour· Same warm undertone· Both claim a blurring effect
Differences: Natural rather than radiant finish· Medium rather than full coverage· Does not claim transfer resistance
Score details
Shade match
95
Finish & visual result
73
Wear & performance
61
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/oily skin · Contains drying alcohol
Matches: Very close colour· Same warm undertone· Claims a skin-like finish
Differences: Natural rather than radiant finish· Medium rather than full coverage· No blurring effect claimed
Score details
Shade match
95
Finish & visual result
58
Wear & performance
86
Skin suitability
20
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for combination/dry/normal/oily skin
$18.99Ulta Beauty(product price)$27.01 less (59%)4.4 (40,035)
Matches: Near-identical swatch colour· Same full coverage· Both claim transfer resistance
Differences: Natural rather than radiant finish· No blurring effect claimed· Does not claim not settling into lines
Score details
Shade match
89
Finish & visual result
70
Wear & performance
55
Skin suitability
100
Looks identical · Natural · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Natural rather than radiant finish · No blurring effect claimed · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol
The closest shade to MAC Cosmetics Studio Radiance Serum Powered Foundation NC40 (Medium tan · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint in 13, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NC40. Every attribute compared, with its share of the score.
ComparedYour shadeNC40Closest shade match13How they compareScore
Shade match55% of overall99
Colour60%98#c58c5c#c68e5dLooks identicalColour difference 0.7 (0 is identical)
Overall match 84/100Shade match 99/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 4W1 Suntan, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NC40. Every attribute compared, with its share of the score.
ComparedYour shadeNC40Closest overall alternative4W1 SuntanHow they compareScore
Shade match55% of overall95
Colour60%92#c58c5c#c98f64Very close colourColour difference 1.9 (0 is identical)
Overall match 87/100Shade match 95/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty(product price)$22 less (48%)
CVS
