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HD Skin Full Cover Multi-Use Waterproof Concealer 4N68 dupes and alternatives Make Up For Ever

Deep tan · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free3No drying alcohol0Vegan0Cruelty-free3Oil-free3With SPF0Mineral0

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Only showing matches in cream form.

  • 1 match has no formulation listed and is not shown.

Closest shade matchClosest overall alternative: Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer 480

The equivalent shade and the most similar concealer overall.

Your shade
Make Up For Ever
4N68Change shade
Depth and undertone: Deep tan · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
The match
Fenty Beauty
480
Depth and undertone: Deep tan · Neutral
Finish and coverage: Matte · Full coverage
Overall match
77out of 100
Shade (Shade match)
78
Finish (Finish & visual result)
89
Wear (Wear & performance)
51
Skin (Skin suitability)
90
Shade match
78out of 100
Colour
71
Depth
95
Undertone
85
Medium confidence· Digital matchWhy it matches
Best price
$30SephoraSephora
$5 less (14%)

Your shade $35 at Sephora

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 75
    $30SephoraSephora$5 less (14%)

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Slightly deeperNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    75
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    90

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly deeper · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel

    Retailer shade note: for very deep skin w/ neutral undertones

    Medium confidence· Digital match

    View match
  2. Shade match 74
    $30SephoraSephora$5 less (14%)

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: No blurring effect claimedDoes not claim transfer resistanceDoes not claim a lightweight feel

    Score details
    Shade match
    74
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    90

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel

    Retailer shade note: for deep skin w/ neutral undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer 4N68 (Deep tan · Neutral · neutral golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Make Up For Ever HD Skin Hydra Glow Hydrating Foundation

    4N62 - Almond

    Make Up For Ever HD Skin Hydra Glow Hydrating Foundation, shade 4N62 - Almond

    • Slight colour difference
    • Deep tan · Neutral undertone

    $49

Closest foundations

  1. Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation

    385

    Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation, shade 385

    • Looks identical
    • Deep tan · Neutral · neutral golden undertone

    $44

  2. Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation

    F14.2NW

    Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation, shade F14.2NW

    • Very close colour
    • Deep tan · Neutral · neutral golden undertone

    $8

  3. Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation

    WN 118 Amber

    Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation, shade WN 118 Amber

    • Very close colour
    • Deep · Neutral · neutral golden undertone

    $39

  4. Iconic London Super Smoother Blurring Skin Tint

    Golden Deep

    Iconic London Super Smoother Blurring Skin Tint, shade Golden Deep

    • Looks identical
    • Deep tan · Warm · golden undertone

    $35

  5. Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation

    410

    Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation, shade 410

    • Looks identical
    • Deep tan · Warm · golden undertone

    $40

  6. Tarte Amazonian Clay 16-Hour Full Coverage Foundation

    47H Tan-Deep Honey

    Tarte Amazonian Clay 16-Hour Full Coverage Foundation, shade 47H Tan-Deep Honey

    • Looks identical
    • Deep tan · Warm · peach undertone

    $42

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 480, against Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer in 4N68. Every attribute compared, with its share of the score.

ComparedYour shade4N68Closest match480Score
Shade match55% of overall78
Colour71#9f6232#9b6b49Close colourColour difference 4.8 (0 is identical)
Depth95Deep tanDeep tanSameDepth difference: 2.9
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone85Neutral · neutral goldenNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared51
Longevity7036-hour wearLong-wearingSome differenceYour product claims 36-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall90
Skin type90Normal, combination, oilyNormal, dry, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 77/100Shade match 78/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 480.

Same or better

  • $5 less
  • Same neutral undertone
  • Same matte finish
  • Same full coverage
  • Claims not settling into lines

Different

  • Small colour difference on the swatch
  • No blurring effect claimed
  • Does not claim transfer resistance
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Listed (alcohol)
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Where to buy 480

Best price
$30SephoraSephora
$5 less (14%)

Your shade $35 at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.