HD Skin Hydra Glow Hydrating Foundation 1R12 - Cool Ivory dupes and alternatives Make Up For Ever
4.3 (724)·Medium light · Cool · rosy undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Claims colour stability· Claims a lightweight feel
Differences: Slightly warmer undertone· Natural rather than radiant finish· Full rather than medium coverage
Score details
Shade match
82
Finish & visual result
62
Wear & performance
55
Skin suitability
60
Very close colour · Natural · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Full rather than medium coverage · No blurring effect claimed · Not marketed for combination skin
Matches: Very close colour· Both claim a blurring effect· No fragrance listed
Differences: Slightly lighter· Neutral rather than cool undertone· Matte rather than radiant finish
Score details
Shade match
83
Finish & visual result
54
Wear & performance
40
Skin suitability
90
Very close colour · Matte · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly lighter · Neutral rather than cool undertone · Matte rather than radiant finish · Full rather than medium coverage · No long-wear claim
Matches: Very close colour· Same radiant finish· Adds SPF 50
Differences: Slightly warmer undertone· Full rather than medium coverage· No blurring effect claimed
Score details
Shade match
72
Finish & visual result
81
Wear & performance
40
Skin suitability
67
Very close colour · Radiant · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly warmer undertone · Full rather than medium coverage · No blurring effect claimed · No long-wear claim · Not marketed for combination skin
Retailer shade note: light brown shade with warm undertones
Matches: Very close colour· Both claim a blurring effect· Claims transfer resistance
Differences: Neutral rather than cool undertone· Matte rather than radiant finish· Full rather than medium coverage
Score details
Shade match
84
Finish & visual result
54
Wear & performance
54
Skin suitability
30
Very close colour · Matte · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than radiant finish · Full rather than medium coverage · Not marketed for dry/combination skin
The closest shade to Make Up For Ever HD Skin Hydra Glow Hydrating Foundation 1R12 - Cool Ivory (Medium light · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20 in Light 25 Cool, against Make Up For Ever HD Skin Hydra Glow Hydrating Foundation in 1R12 - Cool Ivory. Every attribute compared, with its share of the score.
Overall match 75/100Shade match 94/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15 in Medium Tones, against Make Up For Ever HD Skin Hydra Glow Hydrating Foundation in 1R12 - Cool Ivory. Every attribute compared, with its share of the score.
ComparedYour shade1R12 - Cool IvoryClosest overall alternativeMedium TonesHow they compareScore
Shade match55% of overall80
Colour60%—not comparable#d0a088No swatchNot comparedNo swatch colour on one side
Overall match 77/100Shade match 80/100Low confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.