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SurrealSkin Natural Finish Foundation 30 W dupes and alternatives Makeup By Mario

Rich deep · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Kylie Cosmetics Skin Tint Blurring Elixir Foundation 10W

The equivalent shade and the most similar foundation overall.

Your shade
Makeup By Mario
30 WChange shade
Depth and undertone: Rich deep · Warm
Finish and coverage: Natural · Medium coverage
The match
Kylie Cosmetics
10W
Depth and undertone: Rich deep · Warm
Finish and coverage: Natural · Light coverage
Overall match
92out of 100
Shade (Shade match)
99
Finish (Finish & visual result)
94
Wear (Wear & performance)
68
Skin (Skin suitability)
67
Shade match
99out of 100
Colour
99
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$35Ulta BeautyUlta Beauty
$13 less (27%)

Your shade $48 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 95
    $48SephoraSephoraSame price

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No skin-like finish claimedNo blurring effect claimedNot marketed for oily skin

    Score details
    Shade match
    95
    Finish & visual result
    79
    Wear & performance
    85
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: No skin-like finish claimed · No blurring effect claimed · Not marketed for oily skin

    Retailer shade note: dark deep with warm undertone

    Medium confidence· Digital match

    View match
  2. Shade match 86
    $40SephoraSephora$8 less (17%)

    Matches: Very close colourSame natural finishBoth claim a skin-like finish

    Differences: Neutral rather than warm undertoneLight rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    86
    Finish & visual result
    85
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Neutral rather than warm undertone · Light rather than medium coverage · No blurring effect claimed · Not marketed for oily skin

    Retailer shade note: deep with neutral tones

    Medium confidence· Digital match

    View match
  3. Shade match 90
    $50SephoraSephoraCosts $2 more

    Matches: Same warm undertoneSame natural finishSame medium coverage

    Differences: Slightly lighterNo skin-like finish claimedNot marketed for oily skin

    Score details
    Shade match
    90
    Finish & visual result
    88
    Wear & performance
    80
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · No skin-like finish claimed · Not marketed for oily skin

    Retailer shade note: Extra deep with warm undertones

    Medium confidence· Digital match

    View match
  4. Shade match 96
    $44SephoraSephora$4 less (8%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No skin-like finish claimedNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    96
    Finish & visual result
    79
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: warm bronze

    Medium confidence· Digital match

    View match
  5. Shade match 83
    $49SephoraSephoraCosts $1 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimedNot marketed for oily skin

    Score details
    Shade match
    83
    Finish & visual result
    88
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed · Not marketed for oily skin · Contains listed fragrance

    Retailer shade note: for very deep skin with neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 91
    $40SephoraSephora$8 less (17%)

    Matches: Very close colourSame warm undertoneSame medium coverage

    Differences: Matte rather than natural finishNo skin-like finish claimed

    Score details
    Shade match
    91
    Finish & visual result
    73
    Wear & performance
    82
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Matte rather than natural finish · No skin-like finish claimed

    Retailer shade note: deep warm

    Medium confidence· Digital match

    View match
  7. #8 · Hourglass

    Ambient Soft Glow Foundation

    16.5
    Shade match 84
    $60SephoraSephoraCosts $12 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimed

    Score details
    Shade match
    84
    Finish & visual result
    88
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed

    Retailer shade note: very deep with neutral undertones

    Medium confidence· Digital match

    View match
  8. #9 · Tarte

    Amazonian Clay Blurring Powder Foundation

    61H Espresso Honey
    Shade match 88
    $40SephoraSephora$8 less (17%)

    Matches: Same warm undertoneSame medium coverageBoth claim a blurring effect

    Differences: Slightly lighterMatte rather than natural finishNo skin-like finish claimed

    Score details
    Shade match
    88
    Finish & visual result
    73
    Wear & performance
    80
    Skin suitability
    100

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly lighter · Matte rather than natural finish · No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: very deep skin with warm, peach undertones

    Medium confidence· Digital match

    View match
  9. Shade match 79
    $44SephoraSephora$4 less (8%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNo long-wear claim

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone · No long-wear claim

    Retailer shade note: deep

    Medium confidence· Digital match

    View match
  10. Shade match 90
    $14.50Ulta BeautyUlta Beauty(product price)$33.50 less (70%)

    Matches: Same warm undertoneBoth claim a blurring effectBoth claim long-wearing

    Differences: Matte rather than natural finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    90
    Finish & visual result
    67
    Wear & performance
    80
    Skin suitability
    84

    Close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: deep shade with warm undertones

    Medium confidence· Digital match

    View match
  11. #12 · TIRTIR

    Mask Fit AI Filter Cushion

    51N FUDGE
    Shade match 84
    $25Ulta BeautyUlta Beauty(product price)$23 less (48%)

    Matches: Very close colourBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneMatte rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural finish · Full rather than medium coverage · Contains listed fragrance

    Retailer shade note: deep with neutral undertone

    Medium confidence· Digital match

    View match
  12. #13 · Monika Blunder Beauty

    Blunder Cover Foundation/Concealer

    Shade: 10 - ZEHN
    Shade match 89
    $52Ulta BeautyUlta BeautyCosts $4 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Both claim a skin-like finish

    Differences: Radiant rather than natural finishFull rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    89
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Radiant rather than natural finish · Full rather than medium coverage · No blurring effect claimed

    Retailer shade note: Deep Dark – Neutral Warm Undertones

    Medium confidence· Digital match

    View match
  13. Shade match 87
    $44SephoraSephora$4 less (8%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    79
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: neutral

    Medium confidence· Digital match

    View match
  14. #15 · Anastasia Beverly Hills

    Impeccable Blurring Second-Skin Matte Foundation

    8.5N
    Shade match 83
    $49SephoraSephoraCosts $1 more

    Matches: Very close colourBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneMatte rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    83
    Finish & visual result
    79
    Wear & performance
    68
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural finish · Full rather than medium coverage

    Retailer shade note: deep skin with neutral undertones

    Medium confidence· Digital match

    View match
  15. #16 · Temptu

    Perfect Canvas Foundation

    17N/W Java
    Shade match 82
    $34Ulta BeautyUlta Beauty(product price)$14 less (29%)

    Matches: Both claim a skin-like finishBoth claim long-wearingClaims transfer resistance

    Differences: Neutral rather than warm undertoneNatural matte rather than natural finishBuildable rather than medium coverage

    Score details
    Shade match
    82
    Finish & visual result
    83
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Natural matte · Buildable coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural matte rather than natural finish · Buildable rather than medium coverage · No blurring effect claimed

    Retailer shade note: deep shade with neutral-to-warm undertones

    Medium confidence· Digital match

    View match
  16. #17 · L'Oréal Paris

    Lumi Le Glow Skin Tint

    420 Neutral
    Shade match 86
    $16.99Ulta BeautyUlta Beauty$31.01 less (65%)

    Matches: Very close colourBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneRadiant rather than natural finishLight rather than medium coverage

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    84

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Light rather than medium coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  17. Shade match 71
    $49SephoraSephoraCosts $1 more

    Matches: Same natural finishSame medium coverageBoth claim a blurring effect

    Differences: Slightly cooler undertoneNo skin-like finish claimedNot marketed for oily skin

    Score details
    Shade match
    71
    Finish & visual result
    88
    Wear & performance
    100
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly cooler undertone · No skin-like finish claimed · Not marketed for oily skin · Contains listed fragrance

    Retailer shade note: for very deep skin with cool undertones

    Medium confidence· Digital match

    View match
  18. #19 · Sephora Collection

    Best Skin Ever Liquid Foundation

    39N
    Shade match 80
    $24SephoraSephora$24 less (50%)

    Matches: Same natural finishSame medium coverageBoth claim long-wearing

    Differences: Slightly lighterNeutral rather than warm undertoneNo skin-like finish claimed

    Score details
    Shade match
    80
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly lighter · Neutral rather than warm undertone · No skin-like finish claimed · No blurring effect claimed · Not marketed for oily skin

    Retailer shade note: very deep with neutral undertones

    Medium confidence· Digital match

    View match
  19. Shade match 82
    $17.99Ulta BeautyUlta Beauty(product price)$30.01 less (63%)

    Matches: Very close colourBoth claim a skin-like finishBoth claim a lightweight feel

    Differences: Slightly cooler undertoneRadiant rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    82
    Finish & visual result
    70
    Wear & performance
    80
    Skin suitability
    84

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Slightly cooler undertone · Radiant rather than natural finish · Full rather than medium coverage · No blurring effect claimed

    Medium confidence· Digital match

    View match
  20. #21 · Natasha Denona

    HY-GLAM Powder Foundation

    NP16
    Shade match 85
    $55Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: Neutral rather than warm undertoneMatte rather than natural finishNo long-wear claim

    Score details
    Shade match
    85
    Finish & visual result
    85
    Wear & performance
    60
    Skin suitability
    33

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural finish · No long-wear claim · Not marketed for normal/oily skin

    Retailer shade note: deep neutral

    Medium confidence· Digital match

    View match
  21. Shade match 81
    $17.99Ulta BeautyUlta Beauty(product price)$30.01 less (63%)

    Matches: Very close colourBoth claim a skin-like finishBoth claim a lightweight feel

    Differences: Slightly cooler undertoneRadiant rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    81
    Finish & visual result
    70
    Wear & performance
    80
    Skin suitability
    84

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Slightly cooler undertone · Radiant rather than natural finish · Full rather than medium coverage · No blurring effect claimed

    Medium confidence· Digital match

    View match
  22. #23 · Unleashia

    Satin Wear Healthy-Green Cushion Foundation

    51N Choco Fudge
    Shade match 83
    $24Ulta BeautyUlta Beauty(product price)$24 less (50%)

    Matches: Very close colourSame natural finishBoth claim a lightweight feel

    Differences: Neutral rather than warm undertoneFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    83
    Finish & visual result
    73
    Wear & performance
    60
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim

    Retailer shade note: a neutral toned, deep shade

    Medium confidence· Digital match

    View match
  23. #24 · Juvia's Place

    I am Magic Natural Radiance Foundation

    130 Mali
    Shade match 82
    $14.40$24Ulta BeautyUlta Beauty$33.60 less (70%)

    Matches: Very close colourSame medium coverageBoth claim long-wearing

    Differences: Neutral rather than warm undertoneRadiant rather than natural finishNo skin-like finish claimed

    Score details
    Shade match
    82
    Finish & visual result
    64
    Wear & performance
    80
    Skin suitability
    84

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than natural finish · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance

    Medium confidence· Digital match

    View match
  24. #25 · Juvia's Place

    I Am Magic Velvety Matte Foundation

    110 Senegal
    Shade match 84
    $24Ulta BeautyUlta Beauty(product price)$24 less (50%)

    Matches: Very close colourBoth claim long-wearingClaims not settling into lines

    Differences: Neutral rather than warm undertoneMatte rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    84
    Finish & visual result
    58
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: for the deepest darkest skin w/ a neutral undertone

    Medium confidence· Digital match

    View match
  25. #26 · Danessa Myricks Beauty

    Yummy Skin Blurring Balm Powder

    11
    Shade match 83
    $39SephoraSephora$9 less (19%)

    Matches: Very close colourBoth claim a blurring effectBoth claim a lightweight feel

    Differences: Neutral rather than warm undertoneMatte rather than natural finishLight rather than medium coverage

    Score details
    Shade match
    83
    Finish & visual result
    67
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Matte · Light coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than warm undertone · Matte rather than natural finish · Light rather than medium coverage · No skin-like finish claimed · No long-wear claim

    Retailer shade note: DEEP WITH NEUTRAL UNDERTONES

    Medium confidence· Digital match

    View match
  26. Shade match 81
    $45Ulta BeautyUlta Beauty$3 less (6%)

    Matches: Both claim a skin-like finishClaims transfer resistanceBoth claim a lightweight feel

    Differences: Neutral rather than warm undertoneMatte rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    81
    Finish & visual result
    70
    Wear & performance
    68
    Skin suitability
    84

    Close colour · Matte · Full coverage

    Ingredients (not scored): 29% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural finish · Full rather than medium coverage · No blurring effect claimed

    Retailer shade note: for extra deep neutral skin with a peach hue

    Medium confidence· Digital match

    View match
  27. Shade match 80
    $68SephoraSephoraCosts $20 more

    Matches: Same natural finishSame medium coverageBoth claim a skin-like finish

    Differences: Neutral rather than warm undertoneNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    80
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than warm undertone · No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: Deep to rich neutral undertone

    Medium confidence· Digital match

    View match
  28. Shade match 80
    $17.99$44SephoraSephora$30.01 less (63%)

    Matches: Both claim a blurring effectBoth claim long-wearingBoth claim a lightweight feel

    Differences: Neutral rather than warm undertoneMatte rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    80
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    0

    Close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Not marketed for normal/combination/oily skin

    Retailer shade note: very deep, neutral undertones

    Medium confidence· Digital match

    View match
  29. #30 · Ulta Beauty Collection

    Complexion Crush Foundation

    Very Deep Cool
    Shade match 74
    $16Ulta BeautyUlta Beauty(product price)$32 less (67%)

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: Slightly cooler undertoneMatte rather than natural finishNo long-wear claim

    Score details
    Shade match
    74
    Finish & visual result
    85
    Wear & performance
    60
    Skin suitability
    84

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly cooler undertone · Matte rather than natural finish · No long-wear claim

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Looking for a concealer in your shade?

The closest shade to Makeup By Mario SurrealSkin Natural Finish Foundation 30 W (Rich deep · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Milk Makeup Future Fluid Longwear Hydrating Concealer

    27W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 27W

    • Close colour
    • Rich deep · Warm undertone

    $30

  2. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    6N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 6N1

    • Looks identical
    • Rich deep · Neutral undertone

    $34

  3. Tarte Shape Tape Full Coverage Matte Concealer

    62H espresso honey

    Tarte Shape Tape Full Coverage Matte Concealer, shade 62H espresso honey

    • Close colour
    • Rich deep · Warm · peach undertone

    $32

  4. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    9N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 9N

    • Very close colour
    • Rich deep · Neutral undertone

    $38

  5. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    16.5 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 16.5 Deep

    • Close colour
    • Rich deep · Neutral · neutral golden undertone

    $36

  6. CoverGirl TruBlend Undercover Concealer

    Espresso

    CoverGirl TruBlend Undercover Concealer, shade Espresso

    • Close colour
    • Rich deep · Neutral undertone

    $11.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Kylie Cosmetics Skin Tint Blurring Elixir Foundation in 10W, against Makeup By Mario SurrealSkin Natural Finish Foundation in 30 W. Every attribute compared, with its share of the score.

ComparedYour shade30 WClosest match10WScore
Shade match55% of overall99
Colour99#49281a#492819Looks identicalColour difference 0.5 (0 is identical)
Depth100Rich deepRich deepSameDepth difference: 0.0
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall94
Finish100NaturalNaturalSameSame natural finish
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared68
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall67
Skin type67Normal, combination, oilyCombination, normalBoth marketed for normal/​combination skin
Overall match 92/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kylie Cosmetics Skin Tint Blurring Elixir Foundation in 10W.

Same or better

  • $13 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same natural finish
  • Light rather than medium coverage
  • Both claim a skin-like finish
  • Both claim a blurring effect
  • Claims not settling into lines
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Not marketed for oily skin

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy 10W

Match price
$35Ulta BeautyUlta Beauty
$13 less (27%)

Your shade $48 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.