Beautler.Your beauty butler

Fit Me Dewy + Smooth Foundation 315 Soft Honey dupes and alternatives Maybelline

Medium light · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: MAC Cosmetics Studio Radiance Skin Tint Stick MEDIUM 2

The equivalent shade: scored on colour, depth and undertone only.

The match
MAC Cosmetics
MEDIUM 2
Depth and undertone: Medium · Warm · golden
Finish and coverage: Radiant · Light coverage
Shade match
96out of 100
Colour
95
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$38SephoraSephora
Costs $28.88 more

Your shade $9.12 at Walmart

SephoraView at Sephora

Closest overall alternative: L'Oréal Paris True Match Hyaluron Tinted Balm Foundation Light

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
L'Oréal Paris
Light
Depth and undertone: Medium light · Neutral · neutral golden
Finish and coverage: Radiant · Light coverage
Overall match
90out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
100
Wear (Wear & performance)
66
Skin (Skin suitability)
76
Match price
$17.99Ulta BeautyUlta Beauty
Costs $8.87 more

Your shade $9.12 at Walmart · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Revolution Beauty

    Skin Silk Serum Foundation

    F12.5
    Shade match 87
    $10.50$15Ulta BeautyUlta BeautyCosts $1.38 more

    Matches: Very close colourSame radiant finishSame light coverage

    Differences: Neutral rather than warm undertoneContains listed fragranceNo SPF

    Score details
    Shade match
    87
    Finish & visual result
    86
    Wear & performance
    100
    Skin suitability
    76

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than warm undertone · Contains listed fragrance · No SPF

    Retailer shade note: For tan skin tones with a red neutral undertone

    Medium confidence· Digital match

    View match
  2. #4 · Kryolan Professional Makeup

    Natural Fluid Foundation

    NN 6
    Shade match 88
    $51.50Ulta BeautyUlta Beauty(product price)Costs $42.38 more

    Matches: Near-identical swatch colourSame light coverageClaims a skin-like finish

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishNo SPF

    Score details
    Shade match
    88
    Finish & visual result
    68
    Wear & performance
    100
    Skin suitability
    76

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · No SPF

    Retailer shade note: Neutral

    Medium confidence· Digital match

    View match
  3. #5 · MAC Cosmetics

    Studio Radiance Skin Tint Stick

    MEDIUM 1
    Shade match 93
    $38SephoraSephoraCosts $28.88 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same radiant finish

    Differences: Does not claim a lightweight feelNo SPF

    Score details
    Shade match
    93
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    100

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Does not claim a lightweight feel · No SPF

    Retailer shade note: medium with neutral golden undertones

    Medium confidence· Digital match

    View match
  4. #6 · Revolution Beauty

    Superdewy Cushion Foundation

    Medium Tan Cool
    Shade match 77
    $14Ulta BeautyUlta Beauty(product price)Costs $4.88 more

    Matches: Very close colourSame radiant finishSame light coverage

    Differences: Slightly cooler undertoneNo SPF

    Score details
    Shade match
    77
    Finish & visual result
    86
    Wear & performance
    100
    Skin suitability
    76

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly cooler undertone · No SPF

    Medium confidence· Digital match

    View match
  5. Shade match 96
    $49Ulta BeautyUlta Beauty(product price)Costs $39.88 more

    Matches: Very close colourSame warm undertoneSame light coverage

    Differences: Natural rather than radiant finishNot marketed for normal skin

    Score details
    Shade match
    96
    Finish & visual result
    76
    Wear & performance
    51
    Skin suitability
    40

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than radiant finish · Not marketed for normal skin

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Maybelline Fit Me Dewy + Smooth Foundation 315 Soft Honey (Medium light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Fit Me Natural Finish Concealer

    040 Caramel

    Maybelline Fit Me Natural Finish Concealer, shade 040 Caramel

    • Very close colour
    • Medium light

    $10.99

Closest concealers

  1. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    3W1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 3W1

    • Looks identical
    • Medium light · Warm undertone

    $34

  2. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Medium Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Golden

    • Looks identical
    • Medium · Warm · golden undertone

    $12

  3. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5.5

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.5

    • Looks identical
    • Medium light · Warm · peach undertone

    $42

  4. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW18

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW18

    • Looks identical
    • Medium light · Warm · peach undertone

    $30

  5. Milk Makeup Future Fluid Longwear Hydrating Concealer

    10W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 10W

    • Very close colour
    • Medium light · Warm undertone

    $30

  6. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    130

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 130

    • Looks identical
    • Medium light · Neutral · neutral golden undertone

    $12.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

MAC Cosmetics Studio Radiance Skin Tint Stick in MEDIUM 2, against Maybelline Fit Me Dewy + Smooth Foundation in 315 Soft Honey. Every attribute compared, with its share of the score.

ComparedYour shade315 Soft HoneyClosest shade matchMEDIUM 2Score
Shade match55% of overall96
Colour95#da9c72#d8986aVery close colourColour difference 1.5 (0 is identical)
Depth97Medium lightMediumCloseDepth difference: 1.9
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared86
Finish100RadiantRadiantSameSame radiant finish
Coverage100LightLightSameSame light coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Dry, normalNormal, dryBoth marketed for dry/​normal skin
Overall match 85/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Radiance Skin Tint Stick in MEDIUM 2.

Same or better

  • Very close colour
  • Same warm undertone
  • Same radiant finish
  • Same light coverage
  • Claims a skin-like finish
  • Claims 24-hour wear
  • Claims transfer resistance
  • Claims not settling into lines

Different

  • Does not claim a lightweight feel
  • No SPF

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconemoderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 18Not listed
OverlapWater-based vs unknown-based; silicone high vs moderate

Why the closest overall alternative works

L'Oréal Paris True Match Hyaluron Tinted Balm Foundation in Light, against Maybelline Fit Me Dewy + Smooth Foundation in 315 Soft Honey. Every attribute compared, with its share of the score.

ComparedYour shade315 Soft HoneyClosest overall alternativeLightScore
Shade match55% of overall93
Colour95#da9c72#d69e75Looks identicalColour difference 1.4 (0 is identical)
Depth100Medium lightMedium lightSameDepth difference: 0.1
Retailer descriptionNot statedLightNo depth word in one descriptionNot compared
Undertone85WarmNeutral · neutral goldenClosecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared100
Finish100RadiantRadiantSameSame radiant finish
Coverage100LightLightSameSame light coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared66
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Dry, normalCombination, dry, normal, oily, sensitiveBoth marketed for dry/​normal skin
Overall match 90/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris True Match Hyaluron Tinted Balm Foundation in Light.

Same or better

  • Near-identical swatch colour
  • Similar undertone (neutral vs warm)
  • Same radiant finish
  • Same light coverage
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Fragrance is listed in the formula
  • No SPF

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeOil-based, no silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFSPF 18Not listed
OverlapWater-based vs oil-based; silicone high vs none

Where to buy

Closest shade match

MAC Cosmetics Studio Radiance Skin Tint Stick MEDIUM 2

Best price
$38SephoraSephora
Costs $28.88 more

Your shade $9.12 at Walmart

SephoraView at Sephora

Closest overall alternative

L'Oréal Paris True Match Hyaluron Tinted Balm Foundation Light

Match price
$17.99Ulta BeautyUlta Beauty
Costs $8.87 more

Your shade $9.12 at Walmart · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.