Beautler.Your beauty butler

Fit Me Dewy + Smooth Foundation Warm Nude dupes and alternatives Maybelline

Fair · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Rude Perfect Base Foundation Stick 14W Light Medium Warm

The equivalent shade: scored on colour, depth and undertone only.

The match
Rude
14W Light Medium Warm
Depth and undertone: Fair · Warm
Finish and coverage: Light coverage
Shade match
99out of 100
Colour
98
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$8.75Ulta BeautyUlta Beauty
$3.24 less (27%)

Your shade $11.99 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: Make Up For Ever Super Boost Lightweight Moisturizing Skin Tint 03

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Make Up For Ever
03
Depth and undertone: Fair · Warm · yellow
Finish and coverage: Radiant · Light coverage
Overall match
99out of 100
Shade (Shade match)
99
Finish (Finish & visual result)
100
Wear (Wear & performance)
100
Skin (Skin suitability)
87
Best price
$36SephoraSephora
Costs $24.01 more

Your shade $11.99 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 94
    $50Ulta BeautyUlta Beauty(product price)Costs $38.01 more

    Matches: Very close colourSame warm undertoneSame light coverage

    Differences: Natural rather than radiant finishContains listed fragrance

    Score details
    Shade match
    94
    Finish & visual result
    76
    Wear & performance
    100
    Skin suitability
    100

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Natural rather than radiant finish · Contains listed fragrance

    Retailer shade note: M1 - Medium with warm undertones, and a golden tone

    Medium confidence· Digital match

    View match
  2. Shade match 93
    $49SephoraSephoraCosts $37.01 more

    Matches: Very close colourSame warm undertoneSame radiant finish

    Differences: No SPF

    Score details
    Shade match
    93
    Finish & visual result
    100
    Wear & performance
    60
    Skin suitability
    87

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: No SPF

    Retailer shade note: Very fair with warm undertones

    Medium confidence· Digital match

    View match
  3. #5 · Danessa Myricks Beauty

    Yummy Skin Soothing Serum Skin Tint Foundation

    3
    Shade match 95
    $39SephoraSephoraCosts $27.01 more

    Matches: Very close colourSame warm undertoneSame radiant finish

    Differences: No SPF

    Score details
    Shade match
    95
    Finish & visual result
    89
    Wear & performance
    60
    Skin suitability
    87

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: No SPF

    Retailer shade note: FAIR TO LIGHT WITH WARM UNDERTONES

    Medium confidence· Digital match

    View match
  4. Shade match 98
    $41Ulta BeautyUlta Beauty(product price)Costs $29.01 more

    Matches: Near-identical swatch colourSame warm undertoneSame light coverage

    Differences: Natural rather than radiant finish

    Score details
    Shade match
    98
    Finish & visual result
    76
    Wear & performance
    60
    Skin suitability
    76

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than radiant finish

    Retailer shade note: light with a warm undertone

    Medium confidence· Digital match

    View match
  5. #7 · Danessa Myricks Beauty

    Yummy Skin Soothing Serum Skin Tint Foundation

    2
    Shade match 90
    $39SephoraSephoraCosts $27.01 more

    Matches: Near-identical swatch colourSame radiant finishSame light coverage

    Differences: Neutral rather than warm undertoneNo SPF

    Score details
    Shade match
    90
    Finish & visual result
    89
    Wear & performance
    60
    Skin suitability
    87

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Neutral rather than warm undertone · No SPF

    Retailer shade note: FAIR WITH NEUTRAL UNDERTONES

    Medium confidence· Digital match

    View match
  6. #8 · Kryolan Professional Makeup

    Natural Fluid Foundation

    NO 6
    Shade match 88
    $51.50Ulta BeautyUlta BeautyCosts $39.51 more

    Matches: Near-identical swatch colourSame light coverageClaims a skin-like finish

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishNo SPF

    Score details
    Shade match
    88
    Finish & visual result
    68
    Wear & performance
    100
    Skin suitability
    76

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · No SPF

    Retailer shade note: Neutral

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Maybelline Fit Me Dewy + Smooth Foundation Warm Nude (Fair · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Fit Me Natural Finish Concealer

    020 Sand

    Maybelline Fit Me Natural Finish Concealer, shade 020 Sand

    • Very close colour
    • Fair

    $10.99

Closest concealers

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 2

    • Looks identical
    • Fair · Warm · peach undertone

    $22

  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC15

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC15

    • Looks identical
    • Light · Warm · golden undertone

    $30

  3. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    1Y18

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1Y18

    • Looks identical
    • Fair · Warm · golden undertone

    $35

  4. e.l.f. Cosmetics Hydrating Camo Concealer

    Light Beige

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Light Beige

    • Very close colour
    • Light · Warm · golden undertone

    $8

  5. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    122

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 122

    • Very close colour
    • Light · Warm undertone

    $12.99

  6. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Shortbread

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Shortbread

    • Very close colour
    • Fair · Warm · golden undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Rude Perfect Base Foundation Stick in 14W Light Medium Warm, against Maybelline Fit Me Dewy + Smooth Foundation in Warm Nude. Every attribute compared, with its share of the score.

ComparedYour shadeWarm NudeClosest shade match14W Light Medium WarmScore
Shade match55% of overall99
Colour98#f8c493#f6c292Looks identicalColour difference 0.5 (0 is identical)
Depth98FairFairSameDepth difference: 1.0
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared80
Finishnot comparableRadiantNot listedNot comparedFinish not listed for one product
Coverage100LightLightSameSame light coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 1 of 5 compared100
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Dry, normalNot publishedSkin-type suitability not published for one product
Overall match 92/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rude Perfect Base Foundation Stick in 14W Light Medium Warm.

Same or better

  • $3.24 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same light coverage
  • Claims a blurring effect
  • Both claim a lightweight feel

Different

  • No SPF

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeNo ingredient list
FragranceNot listedNo ingredient list
Drying alcoholNot listedNo ingredient list
SPFSPF 18Not listed
Overlap

Why the closest overall alternative works

Make Up For Ever Super Boost Lightweight Moisturizing Skin Tint in 03, against Maybelline Fit Me Dewy + Smooth Foundation in Warm Nude. Every attribute compared, with its share of the score.

ComparedYour shadeWarm NudeClosest overall alternative03Score
Shade match55% of overall99
Colour98#f8c493#fac693Looks identicalColour difference 0.7 (0 is identical)
Depth98FairFairSameDepth difference: 1.0
Retailer descriptionNot statedFairNo depth word in one descriptionNot compared
Undertone100WarmWarm · yellowClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100RadiantRadiantSameSame radiant finish
Coverage100LightLightSameSame light coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared100
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall87
Skin type87Dry, normalNormal, dry, combinationBoth marketed for dry/​normal skin
Overall match 99/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Make Up For Ever Super Boost Lightweight Moisturizing Skin Tint in 03.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Same radiant finish
  • Same light coverage
  • Both claim a lightweight feel

Different

  • Fragrance is listed in the formula
  • Contains alcohol denat.
  • No SPF

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedListed (alcohol denat.)
SPFSPF 18Not listed
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy

Closest shade match

Rude Perfect Base Foundation Stick 14W Light Medium Warm

Match price
$8.75Ulta BeautyUlta Beauty
$3.24 less (27%)

Your shade $11.99 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

Make Up For Ever Super Boost Lightweight Moisturizing Skin Tint 03

Best price
$36SephoraSephora
Costs $24.01 more

Your shade $11.99 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.