Pure Radiant Tinted Moisturizer SPF 30 St. Moritz dupes and alternatives NARS
4.3 (1,131)·Fair · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Claims a skin-like finish· Claims a blurring effect
Differences: Olive rather than warm undertone· Matte rather than natural finish· Medium rather than light coverage
Score details
Shade match
92
Finish & visual result
58
Wear & performance
51
Skin suitability
38
Looks identical · Matte · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Olive rather than warm undertone · Matte rather than natural finish · Medium rather than light coverage · Not marketed for dry skin · No SPF
Matches: Near-identical swatch colour· Claims 12-hour wear· Claims not settling into lines
Differences: Olive rather than warm undertone· Matte rather than natural finish· Full rather than light coverage
Score details
Shade match
93
Finish & visual result
49
Wear & performance
51
Skin suitability
40
Looks identical · Matte · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Olive rather than warm undertone · Matte rather than natural finish · Full rather than light coverage · Not marketed for dry skin · No SPF
Retailer shade note: medium tan with warm golden olive undertones
Matches: Near-identical swatch colour· Claims 12-hour wear· Claims not settling into lines
Differences: Neutral rather than warm undertone· Matte rather than natural finish· Full rather than light coverage
Score details
Shade match
89
Finish & visual result
49
Wear & performance
51
Skin suitability
40
Looks identical · Matte · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than natural finish · Full rather than light coverage · Not marketed for dry skin · No SPF
Retailer shade note: medium tan with neutral subtle golden undertones
Differences: Matte rather than natural finish· Full rather than light coverage· Does not claim a lightweight feel
Score details
Shade match
86
Finish & visual result
49
Wear & performance
40
Skin suitability
40
Very close colour · Matte · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Matte rather than natural finish · Full rather than light coverage · Does not claim a lightweight feel · Not marketed for dry skin · No SPF
$9Ulta Beauty(product price)$41 less (82%)4.3 (644)
Matches: Very close colour· Claims long-wearing
Differences: Matte rather than natural finish· Full rather than light coverage· Does not claim a lightweight feel
Score details
Shade match
86
Finish & visual result
49
Wear & performance
40
Skin suitability
40
Very close colour · Matte · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Matte rather than natural finish · Full rather than light coverage · Does not claim a lightweight feel · Not marketed for dry skin · No SPF
The closest shade to NARS Pure Radiant Tinted Moisturizer SPF 30 St. Moritz (Fair · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
L'Oréal Paris Age Perfect Radiant Serum Foundation in 50 Golden Beige, against NARS Pure Radiant Tinted Moisturizer SPF 30 in St. Moritz. Every attribute compared, with its share of the score.
ComparedYour shadeSt. MoritzClosest shade match50 Golden BeigeHow they compareScore
Shade match55% of overall99
Colour60%99#f1c699#f3c79aLooks identicalColour difference 0.4 (0 is identical)
Depth15%99FairFairSameDepth difference: 0.7
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 2 of 4 compared91
Finish35%100NaturalNaturalSameSame natural finish
Coverage30%80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared66
Longevity30%—not comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type100%0Dry, normalSensitiveMarketed for different skin types
Overall match 87/100Shade match 99/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Maybelline Fit Me Dewy + Smooth Foundation in Light Beige, against NARS Pure Radiant Tinted Moisturizer SPF 30 in St. Moritz. Every attribute compared, with its share of the score.
ComparedYour shadeSt. MoritzClosest overall alternativeLight BeigeHow they compareScore
Shade match55% of overall96
Colour60%94#f1c699#f6c89eVery close colourColour difference 1.6 (0 is identical)
Depth15%98FairFairSameDepth difference: 1.5
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 2 of 4 compared76
Finish35%56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage30%100LightLightSameSame light coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared100
Longevity30%—not comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100%100Dry, normalDry, normalBoth marketed for dry/normal skin
Overall match 92/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.