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Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation R4 dupes and alternatives Natasha Denona

Light medium · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches in stick form.

  • 10 matches have no formulation listed and are not shown.

Closest shade match: Maybelline Lifter Stix Multi-Use Face Stick 20

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Natasha Denona
R4Change shade
Depth and undertone: Light medium · Cool · rosy
Finish and coverage: Radiant · Medium coverage
The match
Maybelline
20
Depth and undertone: Light medium · Neutral
Finish and coverage: Natural finish
Shade match
86out of 100
Colour
91
Depth
97
Undertone
65
Medium confidence· Digital matchWhy it matches
Match price
$12.99Ulta BeautyUlta Beauty
$39.01 less (75%)

Your shade $52 at Sephora · product price; shade not separately priced · lowest price $9.99 at Target

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Ogee Multi-Use Sculpted Foundation and Concealer Stick Willow 3.00 C

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Natasha Denona
R4Change shade
Depth and undertone: Light medium · Cool · rosy
Finish and coverage: Radiant · Medium coverage
The match
Ogee
Willow 3.00 C
Depth and undertone: Light medium · Warm · peach
Finish and coverage: Natural · Medium coverage
Overall match
73out of 100
Shade (Shade match)
80
Finish (Finish & visual result)
73
Wear (Wear & performance)
54
Skin (Skin suitability)
60
Best price
$48SephoraSephora
$4 less (8%)

Your shade $52 at Sephora

SephoraView at Sephora

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 75
    $46SephoraSephora$6 less (12%)

    Matches: Very close colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneNatural rather than radiant finishDoes not claim not settling into lines

    Score details
    Shade match
    75
    Finish & visual result
    81
    Wear & performance
    49
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Does not claim not settling into lines · Not marketed for sensitive skin

    Retailer shade note: light skin with warm/yellow undertones

    High confidence· Digital match

    View match
  2. Shade match 75
    $46SephoraSephora$6 less (12%)

    Matches: Very close colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneNatural rather than radiant finishDoes not claim not settling into lines

    Score details
    Shade match
    75
    Finish & visual result
    81
    Wear & performance
    49
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Does not claim not settling into lines · Not marketed for sensitive skin

    Retailer shade note: light skin with warm/yellow undertones

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation R4 (Light medium · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Marmalade 3.3 Beige

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Marmalade 3.3 Beige

    • Very close colour
    • Light · Cool · pink undertone

    $31

  2. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    25.5 Medium Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 25.5 Medium Bronze

    • Very close colour
    • Light · Cool undertone

    $30

  3. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW20

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW20

    • Very close colour
    • Light · Cool · rosy undertone

    $30

  4. Dior Forever Skin Correct Full-Coverage Concealer

    3CR Cool Rosy

    Dior Forever Skin Correct Full-Coverage Concealer, shade 3CR Cool Rosy

    • Close colour
    • Light · Cool · pink undertone

    $42

  5. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Pearl 4

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Pearl 4

    • Very close colour
    • Light medium · Cool · rosy undertone

    $39

  6. CoverGirl TruBlend Undercover Concealer

    Sand Beige

    CoverGirl TruBlend Undercover Concealer, shade Sand Beige

    • Very close colour
    • Light medium · Neutral undertone

    $12.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Maybelline Lifter Stix Multi-Use Face Stick in 20, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in R4. Every attribute compared, with its share of the score.

ComparedYour shadeR4Closest shade match20Score
Shade match55% of overall86
Colour91#eeaf8c#ebab82Very close colourColour difference 2.1 (0 is identical)
Depth97Light mediumLight mediumSameDepth difference: 2.0
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Undertone65Cool · rosyNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared51
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coveragenot comparableMediumNot listedNot comparedCoverage not listed for one product
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared64
Longevity4018-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Normal, dry, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 72/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Lifter Stix Multi-Use Face Stick in 20.

Same or better

  • $39.01 less
  • Very close colour
  • Both claim not settling into lines
  • No drying alcohol listed

Different

  • Neutral rather than cool undertone
  • Natural finish instead of radiant
  • No blurring effect claimed
  • No long-wear claim

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basehigh siliconeOil-based, no silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapUnknown-based vs oil-based; silicone high vs none

Why the closest overall alternative works

Ogee Multi-Use Sculpted Foundation and Concealer Stick in Willow 3.00 C, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in R4. Every attribute compared, with its share of the score.

ComparedYour shadeR4Closest overall alternativeWillow 3.00 CScore
Shade match55% of overall80
Colour99#eeaf8c#edaf8bLooks identicalColour difference 0.5 (0 is identical)
Depth100Light mediumLight mediumSameDepth difference: 0.1
Retailer descriptionLight mediumLight mediumBoth described as light mediumThe retailers describe the same depth
Undertone25Cool · rosyWarm · peachDifferentfrom retailer shade descriptions
Finish & visual result25% of overall73
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity7018-hour wearLong-wearingSome differenceYour product claims 18-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, dry, sensitiveNormal, dry, combinationBoth marketed for normal/​dry skin
Overall match 73/100Shade match 80/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Ogee Multi-Use Sculpted Foundation and Concealer Stick in Willow 3.00 C.

Same or better

  • $4 less
  • Near-identical swatch colour
  • Same medium coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Claims a lightweight feel
  • No drying alcohol listed

Different

  • Slightly warmer undertone
  • Natural finish instead of radiant
  • Does not claim not settling into lines
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basehigh siliconeno silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapBoth unknown-based; silicone high vs none

Where to buy

Closest shade match

Maybelline Lifter Stix Multi-Use Face Stick 20

Match price
$12.99Ulta BeautyUlta Beauty
$39.01 less (75%)

Your shade $52 at Sephora · product price; shade not separately priced · lowest price $9.99 at Target

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Ogee Multi-Use Sculpted Foundation and Concealer Stick Willow 3.00 C

Best price
$48SephoraSephora
$4 less (8%)

Your shade $52 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.