Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation R5 dupes and alternatives Natasha Denona
4.5 (2,944)·Medium light · Cool · rosy undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same radiant finish· No drying alcohol listed
Differences: Neutral rather than cool undertone· Light rather than medium coverage· No blurring effect claimed
Score details
Shade match
90
Finish & visual result
81
Wear & performance
40
Skin suitability
84
Looks identical · Radiant · Light coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Light rather than medium coverage · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines
Matches: Very close colour· Same medium coverage· Both claim a blurring effect
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· Does not claim not settling into lines
Score details
Shade match
87
Finish & visual result
81
Wear & performance
49
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Does not claim not settling into lines · Not marketed for sensitive skin
Retailer shade note: medium-deep skin with neutral/peachy undertones
Matches: Very close colour· Same medium coverage· Both claim a blurring effect
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· Does not claim not settling into lines
Score details
Shade match
82
Finish & visual result
81
Wear & performance
54
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Does not claim not settling into lines · Not marketed for dry skin
Retailer shade note: Medium with neutral undertones
The closest shade to Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation R5 (Medium light · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Hourglass Vanish Seamless Finish Foundation Stick in 9.5 Light Beige, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in R5. Every attribute compared, with its share of the score.
ComparedYour shadeR5Closest shade match9.5 Light BeigeHow they compareScore
Shade match55% of overall96
Colour60%93#d6a088#d5a08dVery close colourColour difference 1.9 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared55
Finish35%56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage30%60MediumFullSome differenceFull coverage rather than medium
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared54
Longevity30%7018-hour wear12-hour wearSome difference12-hour wear claimed against 18-hour wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type100%60Normal, dry, sensitiveNormal, dry, combinationBoth marketed for normal/dry skin
Overall match 77/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 22C Sugi, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in R5. Every attribute compared, with its share of the score.
ComparedYour shadeR5Closest overall alternative22C SugiHow they compareScore
Shade match55% of overall92
Colour60%88#d6a088#d8a68aVery close colourColour difference 2.5 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared81
Finish35%56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity30%7018-hour wear12-hour wearSome difference12-hour wear claimed against 18-hour wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type100%60Normal, dry, sensitiveNormal, combination, sensitiveBoth marketed for normal/sensitive skin
Overall match 82/100Shade match 92/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.