Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation Y4 dupes and alternatives Natasha Denona
4.5 (2,944)·Fair · Warm · yellow undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same warm undertone· Both claim a blurring effect
Differences: Natural rather than radiant finish· Buildable rather than medium coverage· Does not claim not settling into lines
Score details
Shade match
96
Finish & visual result
81
Wear & performance
54
Skin suitability
60
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Natural rather than radiant finish · Buildable rather than medium coverage · Does not claim not settling into lines · Not marketed for sensitive skin
Retailer shade note: Light skin with beige undertones
Matches: Near-identical swatch colour· Both claim a blurring effect· Claims a lightweight feel
Differences: Neutral rather than warm undertone· Natural rather than radiant finish· Buildable rather than medium coverage
Score details
Shade match
89
Finish & visual result
81
Wear & performance
54
Skin suitability
60
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Buildable rather than medium coverage · Does not claim not settling into lines · Not marketed for sensitive skin
Retailer shade note: Light skin with golden-neutral undertones
Matches: Very close colour· Same radiant finish· Both claim a blurring effect
Differences: Neutral rather than warm undertone· Light rather than medium coverage· Does not claim not settling into lines
Score details
Shade match
87
Finish & visual result
85
Wear & performance
54
Skin suitability
60
Very close colour · Radiant · Light coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than warm undertone · Light rather than medium coverage · Does not claim not settling into lines · Not marketed for sensitive skin
Matches: Near-identical swatch colour· Both claim a blurring effect· Claims a lightweight feel
Differences: Neutral rather than warm undertone· Natural rather than radiant finish· Buildable rather than medium coverage
Score details
Shade match
87
Finish & visual result
81
Wear & performance
54
Skin suitability
60
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Buildable rather than medium coverage · Does not claim not settling into lines · Not marketed for sensitive skin
Retailer shade note: Light skin with neutral undertones
$25Ulta Beauty(product price)$27 less (52%)4.2 (812)
Matches: Very close colour· Same warm undertone· Same medium coverage
Differences: Natural rather than radiant finish· No blurring effect claimed· Does not claim not settling into lines
Score details
Shade match
95
Finish & visual result
64
Wear & performance
54
Skin suitability
56
Very close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Natural rather than radiant finish · No blurring effect claimed · Does not claim not settling into lines · Not marketed for sensitive skin
$22Ulta Beauty(product price)$30 less (58%)3.5 (42)
Matches: Very close colour· Same warm undertone· No drying alcohol listed
Differences: Natural rather than radiant finish· Buildable rather than medium coverage· No blurring effect claimed
Score details
Shade match
93
Finish & visual result
70
Wear & performance
40
Skin suitability
84
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Natural rather than radiant finish · Buildable rather than medium coverage · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines
Matches: Very close colour· Same warm undertone· Same radiant finish
Differences: Light rather than medium coverage· No blurring effect claimed· No long-wear claim
Score details
Shade match
93
Finish & visual result
74
Wear & performance
40
Skin suitability
67
Very close colour · Radiant · Light coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Light rather than medium coverage · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines · Not marketed for sensitive skin
$41Ulta Beauty(product price)$11 less (21%)4.3 (1,733)
Matches: Very close colour· Same warm undertone· Claims a lightweight feel
Differences: Natural rather than radiant finish· Light rather than medium coverage· No blurring effect claimed
Score details
Shade match
95
Finish & visual result
55
Wear & performance
54
Skin suitability
84
Very close colour · Natural · Light coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Natural rather than radiant finish · Light rather than medium coverage · No blurring effect claimed · Does not claim not settling into lines
Matches: Very close colour· Same warm undertone· Claims a skin-like finish
Differences: Natural rather than radiant finish· Light rather than medium coverage· No blurring effect claimed
Score details
Shade match
92
Finish & visual result
58
Wear & performance
40
Skin suitability
100
Very close colour · Natural · Light coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Natural rather than radiant finish · Light rather than medium coverage · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines
Matches: Very close colour· Same medium coverage· Claims transfer resistance
Differences: Neutral rather than warm undertone· Natural rather than radiant finish· No blurring effect claimed
Score details
Shade match
87
Finish & visual result
70
Wear & performance
51
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · No blurring effect claimed · Does not claim not settling into lines · Not marketed for sensitive skin
Retailer shade note: light with neutral undertones
Matches: Near-identical swatch colour· Same warm undertone· Same medium coverage
Differences: Matte rather than radiant finish· No long-wear claim· Does not claim not settling into lines
Score details
Shade match
97
Finish & visual result
57
Wear & performance
40
Skin suitability
0
Looks identical · Matte · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Matte rather than radiant finish · No long-wear claim · Does not claim not settling into lines · Not marketed for normal/dry/sensitive skin
The closest shade to Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation Y4 (Fair · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Maybelline Fit Me Dewy + Smooth Foundation in Warm Nude, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in Y4. Every attribute compared, with its share of the score.
ComparedYour shadeY4Closest shade matchWarm NudeHow they compareScore
Shade match55% of overall97
Colour60%95#fbc394#f8c493Looks identicalColour difference 1.4 (0 is identical)
Depth15%100FairFairSameDepth difference: 0.1
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 3 of 4 compared74
Finish35%100RadiantRadiantSameSame radiant finish
Coverage30%60MediumLightSome differenceLight coverage rather than medium
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared40
Longevity30%4018-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall67
Skin type100%67Normal, dry, sensitiveDry, normalBoth marketed for normal/dry skin
Overall match 81/100Shade match 97/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 1W1 Cashmere, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in Y4. Every attribute compared, with its share of the score.
ComparedYour shadeY4Closest overall alternative1W1 CashmereHow they compareScore
Shade match55% of overall95
Colour60%91#fbc394#f6c69dVery close colourColour difference 2.1 (0 is identical)
Depth15%99FairFairSameDepth difference: 0.6
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Overall match 86/100Shade match 95/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.