Berry · Cool · Deep / dark
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Opacity
Brand
Preferences
Avoid an ingredient
31 matches
31 matches
The equivalent shade: scored on colour, depth, undertone and colour family only.
Ulta BeautyYour shade $18.34 at Walmart · product price; shade not separately priced
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $50 · product priceView at Ulta Beauty
Sephora$50 · out of stockView at SephoraThe most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Ulta BeautyYour shade $18.34 at Walmart · product price; shade not separately priced · lowest price $6.49 at Walgreens
NYX Professional Makeup Shine Loud High Shine Long-Lasting Liquid Lipstick
Every store that sells this shade · prices as last checked
Walgreens$6.49View at Walgreens
CVS$12.49View at CVSUlta Beautyfrom $13 · product priceView at Ulta BeautyRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty$5.34 less (29%)Matches: Same cool undertoneSame opacity: opaqueSame longevity: 16-hour wear
No material differences in the data we have.
Slight colour difference · Opaque
Ingredients (not scored): 19% ingredient overlap
Retailer shade note: deep raspberry
High confidence· Digital match
NYX Professional Makeup Shine Loud High Shine Long-Lasting Liquid Lipstick
Every store that sells this shade · prices as last checked
Walgreens$6.49View at Walgreens
Walmart$12.97View at Walmart
Target$12.99 · out of stockView at TargetUlta Beauty$13View at Ulta BeautySephoraCosts $20.66 moreMatches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Red rather than berryNot listed rather than 16-hour wear (longevity)Does not claim transfer resistance
Close colour · Matte · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Red rather than berry · Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance
Retailer shade note: blooded crimson
Medium confidence· Digital match
Pat McGrath Labs MatteTrance Lipstick
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraSephora$2.34 less (13%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Mauve rather than berry10-hour wear rather than 16-hour wear (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Mauve rather than berry · 10-hour wear rather than 16-hour wear (longevity)
Retailer shade note: matte soft berry mauve
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraSephoraCosts $8.66 moreMatches: Very close colourSame cool undertoneSame finish: matte
Differences: Mauve rather than berryDoes not claim transfer resistance
Very close colour · Matte
Ingredients (not scored): 0% ingredient overlap
Differences: Mauve rather than berry · Does not claim transfer resistance
Retailer shade note: Cool mauve
High confidence· Digital match
ILIA Lip Sketch Hydrating Crayon
Every store that sells this shade · prices as last checked
Sephora$27View at SephoraUlta Beautyfrom $27 · product priceView at Ulta BeautyCVS$3.85 less (21%)Matches: Same cool undertoneSame opacity: opaqueSame longevity: 16-hour wear
Differences: DeeperPlum rather than berryDoes not claim comfort
Slight colour difference · Opaque
Ingredients (not scored): 15% ingredient overlap
Differences: Deeper · Plum rather than berry · Does not claim comfort
Medium confidence· Digital match
Revlon ColorStay Overtime Lipcolor
Every store that sells this shade · prices as last checked
Ulta BeautyCosts $16.66 moreMatches: Very close colourSame cool undertoneSame finish: matte
Differences: Brown rather than berryBuildable rather than opaque (opacity)Does not claim transfer resistance
Very close colour · Matte · Buildable
Ingredients (not scored): 10% ingredient overlap
Differences: Brown rather than berry · Buildable rather than opaque (opacity) · Does not claim transfer resistance
Retailer shade note: cool berry brown
High confidence· Digital match
Lancôme L'Absolu Rouge Intimatte Buildable Soft Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$35View at Ulta BeautySephoraCosts $9.66 moreMatches: Same cool undertoneSame opacity: opaqueSame longevity: 16-hour wear
Differences: Pink rather than berryGlossy rather than matte (finish)
Close colour · Glossy · Opaque
Ingredients (not scored): 15% ingredient overlap
Differences: Pink rather than berry · Glossy rather than matte (finish)
Retailer shade note: mauve nude pink
High confidence· Digital match
Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta Beautyfrom $28 · product priceView at Ulta BeautyUlta Beauty(product price)$5.35 less (29%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Pink rather than berryDoes not claim transfer resistanceDoes not claim comfort
Close colour · Matte · Opaque
Ingredients (not scored): 48% ingredient overlap
Differences: Pink rather than berry · Does not claim transfer resistance · Does not claim comfort
Retailer shade note: true fuschia
Medium confidence· Digital match
Maybelline SuperStay Matte Ink Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$9.82View at WalmartTargetfrom $9.89 · product priceView at TargetCVS$12.49View at CVSUlta Beautyfrom $12.99 · product priceView at Ulta BeautyUlta BeautyCosts $23.66 moreMatches: Same cool undertoneSame opacity: opaqueBoth claim transfer resistance
Differences: Plum rather than berryLong-wearing rather than 16-hour wear (longevity)
Slight colour difference · Satin · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Plum rather than berry · Long-wearing rather than 16-hour wear (longevity)
Retailer shade note: bright plum
High confidence· Digital match
NARS Explicit Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$42View at Ulta BeautyUlta Beauty(product price)Costs $6.66 moreMatches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Plum rather than berryDoes not claim transfer resistance
Slight colour difference · Matte · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Plum rather than berry · Does not claim transfer resistance
Retailer shade note: pinkish plum
High confidence· Digital match
MAC Cosmetics M·A·Cximal Silky Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyWalgreens$11.35 less (62%)Matches: Same cool undertoneSame finish: matteBoth claim transfer resistance
Differences: DeeperPlum rather than berryLong-wearing rather than 16-hour wear (longevity)
Slight colour difference · Matte
Ingredients (not scored): 11% ingredient overlap
Differences: Deeper · Plum rather than berry · Long-wearing rather than 16-hour wear (longevity) · Does not claim comfort
Medium confidence· Digital match
Maybelline SuperStay Ink Crayon Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalgreens$6.99View at WalgreensWalmart$8.08 · out of stockView at WalmartTarget$9.99View at TargetSephora$2.34 less (13%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: LighterPink rather than berry10-hour wear rather than 16-hour wear (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Lighter · Pink rather than berry · 10-hour wear rather than 16-hour wear (longevity)
Retailer shade note: matte deep berry pink
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraUlta Beauty(product price)$5.35 less (29%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: LighterPlum rather than berryDoes not claim transfer resistance
Slight colour difference · Matte · Opaque
Ingredients (not scored): 48% ingredient overlap
Differences: Lighter · Plum rather than berry · Does not claim transfer resistance · Does not claim comfort
Retailer shade note: soft plum
Medium confidence· Digital match
Maybelline SuperStay Matte Ink Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonTargetfrom $9.89 · product priceView at TargetWalmart$9.99 · out of stockView at WalmartCVS$12.49View at CVSUlta Beautyfrom $12.99 · product priceView at Ulta BeautyUlta BeautyCosts $6.66 moreMatches: Same cool undertoneSame opacity: opaqueBoth claim comfort
Differences: Pink rather than berryLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance
Close colour · Satin · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Pink rather than berry · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance
Retailer shade note: dusty blue pink
High confidence· Digital match
MAC Cosmetics M·A·Cximal Sleek Satin Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$25View at Ulta BeautySephoraCosts $5.66 moreMatches: Same cool undertoneBoth claim comfortClaims hydration
Differences: Buildable rather than opaque (opacity)Long-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance
Close colour · Buildable
Ingredients (not scored): 2% ingredient overlap
Differences: Buildable rather than opaque (opacity) · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance
Retailer shade note: muted berry
High confidence· Digital match
Rare Beauty Soft Pinch Tinted Lip Oil Stain
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephoraCosts $17.66 moreMatches: Same cool undertoneSame finish: matteBoth claim comfort
Differences: Plum rather than berrySheer rather than opaque (opacity)Does not claim transfer resistance
Close colour · Matte · Sheer
Ingredients (not scored): 3% ingredient overlap
Differences: Plum rather than berry · Sheer rather than opaque (opacity) · Does not claim transfer resistance
Retailer shade note: mid tone plum
Medium confidence· Digital match
Laura Mercier Petal Soft Lipstick Crayon
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beauty(product price)Costs $31.66 moreMatches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Plum rather than berryDoes not claim transfer resistance
Slight colour difference · Matte · Opaque
Ingredients (not scored): 1% ingredient overlap
Differences: Plum rather than berry · Does not claim transfer resistance
Retailer shade note: a brownish plum - velvet
Medium confidence· Digital match
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $50 · product priceView at Ulta BeautyUlta Beauty$5.35 less (29%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Noticeably different swatch colourDoes not claim transfer resistanceDoes not claim comfort
Slight colour difference · Matte · Opaque
Ingredients (not scored): 48% ingredient overlap
Differences: Noticeably different swatch colour · Does not claim transfer resistance · Does not claim comfort
Retailer shade note: muted cranberry
Medium confidence· Digital match
Maybelline SuperStay Matte Ink Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$9.82View at WalmartTarget$9.89View at TargetCVS$12.49View at CVSUlta Beauty$12.99View at Ulta BeautyUlta Beauty(product price)$5.34 less (29%)Matches: Same opacity: opaqueSame longevity: 16-hour wearBoth claim transfer resistance
Differences: DeeperWarm rather than cool undertonePlum rather than berry
Slight colour difference · Opaque
Ingredients (not scored): 19% ingredient overlap
Differences: Deeper · Warm rather than cool undertone · Plum rather than berry
Retailer shade note: warm burgundy
Medium confidence· Digital match
NYX Professional Makeup Shine Loud High Shine Long-Lasting Liquid Lipstick
Every store that sells this shade · prices as last checked
Walgreens$6.49View at WalgreensWalmart$12.97View at WalmartTarget$12.99 · out of stockView at TargetUlta Beautyfrom $13 · product priceView at Ulta BeautyCVS$3.85 less (21%)Matches: Same cool undertoneSame opacity: opaqueSame longevity: 16-hour wear
Differences: Noticeably different swatch colourDeeperRed rather than berry
Slight colour difference · Opaque
Ingredients (not scored): 15% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Red rather than berry · Does not claim comfort
Medium confidence· Digital match
Revlon ColorStay Overtime Lipcolor
Every store that sells this shade · prices as last checked
Ulta Beauty(product price)$4.35 less (24%)Matches: Same finish: matteSame longevity: 16-hour wearBoth claim transfer resistance
Differences: DeeperWarm rather than cool undertonePlum rather than berry
Slight colour difference · Matte
Ingredients (not scored): 5% ingredient overlap
Differences: Deeper · Warm rather than cool undertone · Plum rather than berry
Retailer shade note: warm medium burgundy
High confidence· Digital match
L'Oréal Paris Colour Riche Intense Volume Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $13.99 · product priceView at Ulta BeautyWalgreens$13.99View at WalgreensCVS$15.19View at CVSUlta Beauty(product price)$5.35 less (29%)Matches: Same cool undertoneSame finish: matteBoth claim transfer resistance
Differences: Noticeably different swatch colourRed rather than berryLong-wearing rather than 16-hour wear (longevity)
Slight colour difference · Matte
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Red rather than berry · Long-wearing rather than 16-hour wear (longevity) · Does not claim comfort
Retailer shade note: classic blue red
Medium confidence· Digital match
Maybelline SuperStay Ink Crayon Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$9.98View at WalmartTarget$9.99View at TargetUlta Beautyfrom $12.99 · product priceView at Ulta BeautyWalgreens$13.99View at WalgreensUlta Beauty$6.35 less (35%)Matches: Same cool undertoneBoth claim transfer resistanceClaims hydration
Differences: 24-hour wear rather than 16-hour wear (longevity)Does not claim comfort
Close colour
Ingredients (not scored): no ingredient list for one product
Differences: 24-hour wear rather than 16-hour wear (longevity) · Does not claim comfort
Medium confidence· Digital match
CoverGirl Outlast All-Day Lip Color With Topcoat
Every store that sells this shade · prices as last checked
Ulta Beauty$11.99View at Ulta BeautySephoraCosts $20.66 moreMatches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Pink rather than berryNot listed rather than 16-hour wear (longevity)Does not claim transfer resistance
Close colour · Matte · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Pink rather than berry · Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance
Retailer shade note: mulberry pink
Medium confidence· Digital match
Pat McGrath Labs MatteTrance Lipstick
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraCVS$3.85 less (21%)Matches: Same cool undertoneSame opacity: opaqueSame longevity: 16-hour wear
Differences: Noticeably different swatch colourDeeperNude rather than berry
Slight colour difference · Opaque
Ingredients (not scored): 15% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Nude rather than berry · Does not claim comfort
Medium confidence· Digital match
Revlon ColorStay Overtime Lipcolor
Every store that sells this shade · prices as last checked
SephoraCosts $45.66 moreMatches: Same cool undertoneSame opacity: opaqueClaims hydration
Differences: Plum rather than berryDoes not claim transfer resistanceDoes not claim comfort
Slight colour difference · Satin · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Plum rather than berry · Does not claim transfer resistance · Does not claim comfort
Retailer shade note: Medium Plum
Medium confidence· Digital match
Tom Ford Runway Lipstick Color with Hydrating, 12H Longwear
Every store that sells this shade · prices as last checked
Sephora$64View at SephoraSephoraCosts $31.66 moreMatches: Same cool undertoneSame opacity: opaqueBoth claim comfort
Differences: Noticeably different swatch colourRed rather than berryDoes not claim transfer resistance
Slight colour difference · Satin · Opaque
Ingredients (not scored): 1% ingredient overlap
Differences: Noticeably different swatch colour · Red rather than berry · Does not claim transfer resistance
Retailer shade note: a deep plum red
High confidence· Digital match
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraUlta Beautyfrom $50 · product priceView at Ulta BeautyUlta Beauty$11.34 less (62%)Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort
Differences: Noticeably different swatch colourPlum rather than berryBuildable rather than opaque (opacity)
Slight colour difference · Buildable
Ingredients (not scored): 1% ingredient overlap
Differences: Noticeably different swatch colour · Plum rather than berry · Buildable rather than opaque (opacity) · Long-wearing rather than 16-hour wear (longevity)
Retailer shade note: plum
Medium confidence· Digital match
e.l.f. Cosmetics Glossy Lip Stain
Every store that sells this shade · prices as last checked
CVS$9.35 less (51%)Matches: Same cool undertoneBoth claim comfortClaims hydration
Differences: Not listed rather than 16-hour wear (longevity)Does not claim transfer resistance
Close colour
Ingredients (not scored): 0% ingredient overlap
Differences: Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance
Medium confidence· Digital match
Revlon Super Lustrous Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonCVS$8.99View at CVSShowing 12 of 29 matches
Dior Rouge Dior Lipstick in 976 Daisy Plum, against NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick in PEEK SHOW. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Dior Rouge Dior Lipstick in 976 Daisy Plum.
Weighted ingredient similarity 1%. Ingredients only affect results through the filters.
NYX Professional Makeup Shine Loud High Shine Long-Lasting Liquid Lipstick in In Charge, against NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick in PEEK SHOW. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To NYX Professional Makeup Shine Loud High Shine Long-Lasting Liquid Lipstick in In Charge.
Weighted ingredient similarity 19%. Ingredients only affect results through the filters.
Dior Rouge Dior Lipstick 976 Daisy Plum
Ulta BeautyYour shade $18.34 at Walmart · product price; shade not separately priced
NYX Professional Makeup Shine Loud High Shine Long-Lasting Liquid Lipstick In Charge
Ulta BeautyYour shade $18.34 at Walmart · product price; shade not separately priced · lowest price $6.49 at Walgreens
31 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
