Pink · Cool · Medium
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Opacity
Brand
Preferences
Avoid an ingredient
32 matches
32 matches
The equivalent shade and the most similar lipstick overall.
SephoraYour shade $11 at Ulta Beauty
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $17 moreMatches: Very close colourSame cool undertoneSame opacity: opaque
Differences: Glossy rather than matte (finish)
Very close colour · Glossy · Opaque
Ingredients (not scored): 15% ingredient overlap
Differences: Glossy rather than matte (finish)
Retailer shade note: mauve nude pink
High confidence· Digital match
Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$28View at Sephora
Ulta Beautyfrom $28 · product priceView at Ulta BeautyUlta BeautyCosts $2.99 moreMatches: Same cool undertoneSame opacity: opaqueSame longevity: 16-hour wear
Differences: LighterDoes not claim comfort
Slight colour difference · Opaque
Ingredients (not scored): 15% ingredient overlap
Differences: Lighter · Does not claim comfort
Medium confidence· Digital match
Revlon ColorStay Overtime Lipcolor
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonAmazonSee price at AmazonView at Amazon
Target$10.29View at TargetUlta Beauty$13.99View at Ulta Beauty
CVS$14.49View at CVS
Walgreens$15.99View at WalgreensTarget$1.01 less (9%)Matches: Same finish: matteSame longevity: 16-hour wearBoth claim transfer resistance
Differences: Noticeably different swatch colourNeutral rather than cool undertone
Slight colour difference · Matte
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than cool undertone
Medium confidence· Digital match
L'Oréal Paris Colour Riche Intense Volume Matte Lipstick
Every store that sells this shade · prices as last checked
Target$9.99View at TargetCVS$15.19View at CVSSephoraCosts $5 moreMatches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Rose rather than pink10-hour wear rather than 16-hour wear (longevity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Rose rather than pink · 10-hour wear rather than 16-hour wear (longevity)
Retailer shade note: matte midtone rose
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraUlta Beauty(product price)Costs $1.99 moreMatches: Very close colourSame cool undertoneSame finish: matte
Differences: Plum rather than pinkDoes not claim transfer resistanceDoes not claim comfort
Very close colour · Matte · Opaque
Ingredients (not scored): 48% ingredient overlap
Differences: Plum rather than pink · Does not claim transfer resistance · Does not claim comfort
Retailer shade note: soft plum
Medium confidence· Digital match
Maybelline SuperStay Matte Ink Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonTargetfrom $9.89 · product priceView at Target
Walmart$9.99 · out of stockView at WalmartCVS$12.49View at CVSUlta Beautyfrom $12.99 · product priceView at Ulta BeautySephoraCosts $5 moreMatches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Noticeably different swatch colour10-hour wear rather than 16-hour wear (longevity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · 10-hour wear rather than 16-hour wear (longevity)
Retailer shade note: matte mauve pink
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraUlta BeautyCosts $31 moreMatches: Same cool undertoneSame opacity: opaqueBoth claim transfer resistance
Differences: Rose rather than pinkLong-wearing rather than 16-hour wear (longevity)
Close colour · Satin · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Rose rather than pink · Long-wearing rather than 16-hour wear (longevity)
Retailer shade note: cool berry rose
High confidence· Digital match
NARS Explicit Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$42View at Ulta BeautySephoraCosts $28 moreMatches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Not listed rather than 16-hour wear (longevity)Does not claim transfer resistance
Close colour · Matte · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance
Retailer shade note: mulberry pink
Medium confidence· Digital match
Pat McGrath Labs MatteTrance Lipstick
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beauty(product price)Costs $39 moreMatches: Very close colourSame cool undertoneSame opacity: opaque
Differences: Plum rather than pinkDoes not claim transfer resistance
Very close colour · Satin · Opaque
Ingredients (not scored): 1% ingredient overlap
Differences: Plum rather than pink · Does not claim transfer resistance
Retailer shade note: a bright plum
High confidence· Digital match
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $50 · product priceView at Ulta BeautySephora$50 · out of stockView at SephoraSephoraCosts $19 moreMatches: Very close colourSame cool undertoneBoth claim comfort
Differences: Not listed rather than 16-hour wear (longevity)Does not claim transfer resistance
Very close colour · Satin
Ingredients (not scored): 0% ingredient overlap
Differences: Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance
Retailer shade note: vivid cool-tone berry pink
Medium confidence· Digital match
Pat McGrath Labs SatinAllure Lipstick
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraSephoraCosts $29 moreMatches: Same cool undertoneSame finish: matteBoth claim comfort
Differences: Rose rather than pinkBuildable rather than opaque (opacity)Does not claim transfer resistance
Close colour · Matte · Buildable
Ingredients (not scored): 16% ingredient overlap
Differences: Rose rather than pink · Buildable rather than opaque (opacity) · Does not claim transfer resistance
Retailer shade note: deep rosewood
Medium confidence· Digital match
Valentino Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraUlta Beauty(product price)Costs $16 moreMatches: Same cool undertoneSame finish: matteBoth claim comfort
Differences: LighterBuildable rather than opaque (opacity)10-hour wear rather than 16-hour wear (longevity)
Close colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Lighter · Buildable rather than opaque (opacity) · 10-hour wear rather than 16-hour wear (longevity) · Does not claim transfer resistance
Retailer shade note: midtoned mauve pink
High confidence· Digital match
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $27 · product priceView at Ulta BeautySephoraCosts $25 moreMatches: Near-identical swatch colourSame cool undertoneSame finish: matte
Differences: Plum rather than pinkSheer rather than opaque (opacity)Does not claim transfer resistance
Looks identical · Matte · Sheer
Ingredients (not scored): 3% ingredient overlap
Differences: Plum rather than pink · Sheer rather than opaque (opacity) · Does not claim transfer resistance
Retailer shade note: mid tone plum
Medium confidence· Digital match
Laura Mercier Petal Soft Lipstick Crayon
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta BeautyCosts $2.99 moreMatches: Same cool undertoneSame opacity: opaqueSame longevity: 16-hour wear
Differences: Noticeably different swatch colourLighterDoes not claim comfort
Slight colour difference · Opaque
Ingredients (not scored): 15% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Does not claim comfort
Medium confidence· Digital match
Revlon ColorStay Overtime Lipcolor
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonTarget$10.29View at TargetUlta Beauty$13.99View at Ulta BeautyCVS$14.49View at CVSWalgreens$15.99View at WalgreensUlta BeautyCosts $2.99 moreMatches: Same cool undertoneSame opacity: opaqueSame longevity: 16-hour wear
Differences: LighterBerry rather than pinkDoes not claim comfort
Slight colour difference · Opaque
Ingredients (not scored): 15% ingredient overlap
Differences: Lighter · Berry rather than pink · Does not claim comfort
Medium confidence· Digital match
Revlon ColorStay Overtime Lipcolor
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonTarget$10.29View at TargetUlta Beauty$13.99View at Ulta BeautyCVS$14.49View at CVSWalgreens$15.99View at WalgreensSephoraCosts $5 moreMatches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Noticeably different swatch colourDeeperMauve rather than pink
Slight colour difference · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Mauve rather than pink · 10-hour wear rather than 16-hour wear (longevity)
Retailer shade note: matte soft berry mauve
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraUlta BeautyCosts $16 moreMatches: Same cool undertoneSame finish: matteBoth claim comfort
Differences: LighterRose rather than pink8-hour wear rather than 16-hour wear (longevity)
Slight colour difference · Matte
Ingredients (not scored): 17% ingredient overlap
Differences: Lighter · Rose rather than pink · 8-hour wear rather than 16-hour wear (longevity) · Does not claim transfer resistance
Retailer shade note: cool rose
Medium confidence· Digital match
Smashbox Always On Longwear Matte Liquid Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$27View at Ulta BeautyUlta Beauty(product price)Costs $1.99 moreMatches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Noticeably different swatch colourDeeperDoes not claim transfer resistance
Slight colour difference · Matte · Opaque
Ingredients (not scored): 48% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Does not claim transfer resistance · Does not claim comfort
Retailer shade note: true fuschia
Medium confidence· Digital match
Maybelline SuperStay Matte Ink Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$9.82View at WalmartTargetfrom $9.89 · product priceView at TargetCVS$12.49View at CVSUlta Beautyfrom $12.99 · product priceView at Ulta BeautySephoraCosts $16 moreMatches: Same cool undertoneSame finish: matteBoth claim comfort
Differences: DeeperMauve rather than pinkDoes not claim transfer resistance
Slight colour difference · Matte
Ingredients (not scored): 0% ingredient overlap
Differences: Deeper · Mauve rather than pink · Does not claim transfer resistance
Retailer shade note: Cool mauve
High confidence· Digital match
ILIA Lip Sketch Hydrating Crayon
Every store that sells this shade · prices as last checked
Sephora$27View at SephoraUlta Beautyfrom $27 · product priceView at Ulta BeautyUlta BeautyCosts $14 moreMatches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Noticeably different swatch colourLighterRose rather than pink
Slight colour difference · Matte · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Rose rather than pink
Retailer shade note: dusty rose
High confidence· Digital match
Stila Stay All Day Liquid Lipstick Matte
Every store that sells this shade · prices as last checked
Ulta Beauty$25View at Ulta BeautyUlta BeautyCosts $11 moreMatches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Noticeably different swatch colourLighterMauve rather than pink
Slight colour difference · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Mauve rather than pink · 8-hour wear rather than 16-hour wear (longevity)
Retailer shade note: pink mauve
High confidence· Digital match
Kylie Cosmetics Matte Liquid Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$22View at Ulta BeautyUlta Beauty(product price)Costs $2.99 moreMatches: Same cool undertoneSame longevity: 16-hour wearBoth claim transfer resistance
Differences: Mauve rather than pink
Slight colour difference
Ingredients (not scored): 26% ingredient overlap
Differences: Mauve rather than pink
Retailer shade note: true mauve
Medium confidence· Digital match
Maybelline Super Stay Vinyl Ink Liquid Lipcolor
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonUlta Beautyfrom $13.99 · product priceView at Ulta BeautyUlta BeautyCosts $31 moreMatches: Same cool undertoneSame opacity: opaqueBoth claim transfer resistance
Differences: Plum rather than pinkLong-wearing rather than 16-hour wear (longevity)
Close colour · Satin · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Plum rather than pink · Long-wearing rather than 16-hour wear (longevity)
Retailer shade note: bright plum
High confidence· Digital match
NARS Explicit Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$42View at Ulta BeautyUlta BeautyCosts $14 moreMatches: Same cool undertoneSame opacity: opaqueBoth claim comfort
Differences: DeeperLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance
Slight colour difference · Satin · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Deeper · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance
Retailer shade note: dusty blue pink
High confidence· Digital match
MAC Cosmetics M·A·Cximal Sleek Satin Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$25View at Ulta BeautySephoraCosts $53 moreMatches: Same cool undertoneSame opacity: opaqueClaims hydration
Differences: Rose rather than pinkDoes not claim transfer resistanceDoes not claim comfort
Slight colour difference · Satin · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Rose rather than pink · Does not claim transfer resistance · Does not claim comfort
Retailer shade note: Rose
Medium confidence· Digital match
Tom Ford Runway Lipstick Color with Hydrating, 12H Longwear
Every store that sells this shade · prices as last checked
Sephora$64View at SephoraUlta BeautyCosts $4.99 moreMatches: Same opacity: opaqueBoth claim transfer resistanceBoth claim comfort
Differences: Noticeably different swatch colourNeutral rather than cool undertoneRose rather than pink
Slight colour difference · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Rose rather than pink · Long-wearing rather than 16-hour wear (longevity)
Medium confidence· Digital match
Revlon Super Lustrous Ultra Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonTarget$15.99View at TargetUlta Beauty$15.99View at Ulta BeautyUlta Beauty(product price)Costs $39 moreMatches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Plum rather than pinkDoes not claim transfer resistance
Slight colour difference · Matte · Opaque
Ingredients (not scored): 1% ingredient overlap
Differences: Plum rather than pink · Does not claim transfer resistance
Retailer shade note: a brownish plum - velvet
Medium confidence· Digital match
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $50 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $2.99 moreMatches: Same cool undertoneSame longevity: 16-hour wearBoth claim transfer resistance
Differences: Noticeably different swatch colourLighter
Slight colour difference
Ingredients (not scored): 26% ingredient overlap
Differences: Noticeably different swatch colour · Lighter
Medium confidence· Digital match
Maybelline Super Stay Vinyl Ink Liquid Lipcolor
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $13.99 · product priceView at Ulta BeautyWalgreens$13.99View at WalgreensUlta Beauty(product price)Costs $1 moreMatches: Same cool undertoneSame opacity: opaqueBoth claim comfort
Differences: Rose rather than pinkNot listed rather than 16-hour wear (longevity)Does not claim transfer resistance
Close colour · Satin · Opaque
Ingredients (not scored): 1% ingredient overlap
Differences: Rose rather than pink · Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance
Retailer shade note: plum rose
High confidence· Digital match
Ulta Beauty Collection Luxe Satin Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $12 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $15 moreMatches: Near-identical swatch colourSame cool undertoneClaims hydration
Differences: Berry rather than pinkNot listed rather than 16-hour wear (longevity)Does not claim transfer resistance
Looks identical
Ingredients (not scored): 1% ingredient overlap
Differences: Berry rather than pink · Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort
Retailer shade note: rose berry
Medium confidence· Digital match
Buxom Full-On Plumping Lip Cream
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $26 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $1.49 moreMatches: Same cool undertoneBoth claim transfer resistanceClaims hydration
Differences: Shimmer rather than matte (finish)Not listed rather than 16-hour wear (longevity)Does not claim comfort
Close colour · Shimmer
Ingredients (not scored): 2% ingredient overlap
Differences: Shimmer rather than matte (finish) · Not listed rather than 16-hour wear (longevity) · Does not claim comfort
Retailer shade note: frosted plum-pink
Medium confidence· Digital match
L'Oréal Paris Colour Riche Original Satin Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$7.97View at WalmartTarget$7.99View at TargetUlta Beautyfrom $12.49 · product priceView at Ulta BeautyShowing 12 of 31 matches
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick in 06 Pink Souffle, against NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick in Unlaced. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Sephora Collection Cream Lip Stain 10HR Liquid Lipstick in 06 Pink Souffle.
Weighted ingredient similarity 11%. Ingredients only affect results through the filters.
SephoraYour shade $11 at Ulta Beauty
32 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
