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Turn Up the Base Full Beat Waterproof Liquid Foundation Dark Deep 35 NG dupes and alternatives ONE/SIZE

Rich deep · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage.

Closest shade match: m.ph by Mary Phillips Le Skin Weightless Serum Foundation Deep 300 N

The equivalent shade: scored on colour, depth and undertone only.

Shade match
95out of 100
Colour
97
Depth
100
Undertone
85
Medium confidence· Digital matchWhy it matches
Best price
$49SephoraSephora
Costs $31.01 more

Your shade $17.99 at Sephora

Closest overall alternative: NARS Light Reflecting Foundation Mali

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
84out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
73
Wear (Wear & performance)
100
Skin (Skin suitability)
0
Match price
$55Ulta BeautyUlta Beauty
Costs $37.01 more

Your shade $17.99 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 85
    $52SephoraSephoraCosts $34.01 more

    Matches: Similar undertone (warm vs neutral)Both claim a blurring effectBoth claim long-wearing

    Differences: Natural rather than matte finishMedium rather than full coverageContains drying alcohol

    Score details
    Shade match
    85
    Finish & visual result
    66
    Wear & performance
    100
    Skin suitability
    73

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Contains drying alcohol

    Retailer shade note: with golden undertones

    Medium confidence· Digital match

    View match
  2. Shade match 91
    $46SephoraSephoraCosts $28.01 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    66
    Wear & performance
    100
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for sensitive skin

    Retailer shade note: deep to rich - neutral, slightly golden

    Medium confidence· Digital match

    View match
  3. #5 · Ulta Beauty Collection

    Complexion Crush Foundation

    Deep Warm
    Shade match 87
    $16Ulta BeautyUlta Beauty(product price)$1.99 less (11%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Slightly deeperMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    87
    Finish & visual result
    82
    Wear & performance
    60
    Skin suitability
    68

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly deeper · Medium rather than full coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  4. #6 · Natasha Denona

    HY-GLAM Powder Foundation

    NR15
    Shade match 93
    $55Ulta BeautyUlta Beauty(product price)Costs $37.01 more

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: Medium rather than full coverageNo long-wear claimNot marketed for sensitive skin

    Score details
    Shade match
    93
    Finish & visual result
    82
    Wear & performance
    60
    Skin suitability
    0

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than full coverage · No long-wear claim · Not marketed for sensitive skin

    Retailer shade note: deep neutral

    Medium confidence· Digital match

    View match
  5. #7 · Iconic London

    Super Smoother Blurring Skin Tint

    Warm Rich
    Shade match 90
    $35Ulta BeautyUlta BeautyCosts $17.01 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Claims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    90
    Finish & visual result
    61
    Wear & performance
    80
    Skin suitability
    68

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage

    Medium confidence· Digital match

    View match
  6. #8 · L'Oréal Paris

    Infallible Skin Ink 2-in-1 Foundation Concealer

    460 Rich Neutral
    Shade match 89
    $18.99Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than full coverageNo blurring effect claimedContains drying alcohol

    Score details
    Shade match
    89
    Finish & visual result
    73
    Wear & performance
    61
    Skin suitability
    68

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Medium rather than full coverage · No blurring effect claimed · Contains drying alcohol

    Medium confidence· Digital match

    View match
  7. #9 · Make Up For Ever

    Balancing & Perfecting Natural Finish Longwear Foundation

    477N Mahogany
    Shade match 87
    $49SephoraSephoraCosts $31.01 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    66
    Wear & performance
    100
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for deeper skin with golden neutral undertones

    Medium confidence· Digital match

    View match
  8. Shade match 87
    $46SephoraSephoraCosts $28.01 more

    Matches: Very close colourBoth claim a blurring effectBoth claim long-wearing

    Differences: Olive rather than neutral undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    66
    Wear & performance
    100
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Olive rather than neutral undertone · Natural rather than matte finish · Medium rather than full coverage · Not marketed for sensitive skin

    Retailer shade note: deep to rich - neutral, slightly olive

    Medium confidence· Digital match

    View match
  9. #11 · NARS

    Light Reflecting Foundation

    Zambie
    Shade match 83
    $55SephoraSephoraCosts $37.01 more

    Matches: Similar undertone (warm vs neutral)Both claim a blurring effectBoth claim long-wearing

    Differences: Slightly lighterNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    83
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    0

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · Medium rather than full coverage · Not marketed for sensitive skin

    Retailer shade note: D5 - deep with warm undertones

    Medium confidence· Digital match

    View match
  10. #12 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    29.5 N
    Shade match 85
    $48SephoraSephoraCosts $30.01 more

    Matches: Same neutral undertoneClaims a skin-like finishBoth claim a blurring effect

    Differences: Slightly lighterNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    85
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    0

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · Medium rather than full coverage · Not marketed for sensitive skin · Contains drying alcohol

    Retailer shade note: dark deep with neutral undertone

    Medium confidence· Digital match

    View match
  11. Shade match 85
    $46SephoraSephoraCosts $28.01 more

    Matches: Same neutral undertoneBoth claim a blurring effectBoth claim long-wearing

    Differences: Slightly lighterNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    85
    Finish & visual result
    66
    Wear & performance
    100
    Skin suitability
    0

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · Medium rather than full coverage · Not marketed for sensitive skin

    Retailer shade note: deep to rich - neutral, slightly warm golden

    Medium confidence· Digital match

    View match
  12. #14 · m.ph by Mary Phillips

    Le Skin Weightless Serum Foundation

    Deep 310 W
    Shade match 92
    $49SephoraSephoraCosts $31.01 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Claims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    58
    Wear & performance
    82
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No blurring effect claimed · Not marketed for sensitive skin · Contains drying alcohol

    Retailer shade note: deep with warm undertones

    Medium confidence· Digital match

    View match
  13. Shade match 93
    $44SephoraSephoraCosts $26.01 more

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim long-wearing

    Differences: Natural rather than matte finishMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    93
    Finish & visual result
    55
    Wear & performance
    68
    Skin suitability
    0

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for sensitive skin

    Retailer shade note: neutral

    Medium confidence· Digital match

    View match

Showing 12 of 13 matches

Looking for a concealer in your shade?

The closest shade to ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation Dark Deep 35 NG (Rich deep · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Milk Makeup Future Fluid Longwear Hydrating Concealer

    26N

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 26N

    • Looks identical
    • Rich deep · Neutral undertone

    $30

  2. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Deep 6N

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Deep 6N

    • Very close colour
    • Rich deep · Neutral undertone

    $31

  3. Tarte Shape Tape Full Coverage Matte Concealer

    60H mahogany honey

    Tarte Shape Tape Full Coverage Matte Concealer, shade 60H mahogany honey

    • Very close colour
    • Very deep · Warm · peach undertone

    $32

  4. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    175

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 175

    • Very close colour
    • Rich deep · Neutral · neutral pink undertone

    $12.99

  5. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    8N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 8N

    • Close colour
    • Rich deep · Neutral undertone

    $38

  6. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    445 Espresso

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 445 Espresso

    • Very close colour
    • Rich deep

    $15.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

m.ph by Mary Phillips Le Skin Weightless Serum Foundation in Deep 300 N, against ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation in Dark Deep 35 NG. Every attribute compared, with its share of the score.

ComparedYour shadeDark Deep 35 NGClosest shade matchDeep 300 NScore
Shade match55% of overall95
Colour97#5f2c17#5e2d16Looks identicalColour difference 1.0 (0 is identical)
Depth100Rich deepRich deepSameDepth difference: 0.1
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone85Neutral · neutral goldenNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall58
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type0SensitiveNormal, dry, combinationMarketed for different skin types
Overall match 79/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To m.ph by Mary Phillips Le Skin Weightless Serum Foundation in Deep 300 N.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Both claim long-wearing
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Natural finish instead of matte
  • No blurring effect claimed
  • Not marketed for sensitive skin
  • Contains alcohol

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basemoderate siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol)
SPFNot listedNot listed
OverlapUnknown-based vs silicone-based; silicone moderate vs high

Why the closest overall alternative works

NARS Light Reflecting Foundation in Mali, against ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation in Dark Deep 35 NG. Every attribute compared, with its share of the score.

ComparedYour shadeDark Deep 35 NGClosest overall alternativeMaliScore
Shade match55% of overall91
Colour93#5f2c17#62321eVery close colourColour difference 1.8 (0 is identical)
Depth95Rich deepVery deepCloseDepth difference: 2.9
Retailer descriptionDeepVery deepSome differenceRetailer descriptions one depth band apart
Undertone85Neutral · neutral goldenNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared73
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type0SensitiveNormal, dry, combinationMarketed for different skin types
Overall match 84/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NARS Light Reflecting Foundation in Mali.

Same or better

  • Very close colour
  • Same neutral undertone
  • Medium rather than full coverage
  • Both claim a blurring effect
  • Both claim long-wearing
  • Both claim a lightweight feel

Different

  • Natural finish instead of matte
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basemoderate siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone moderate vs none

Where to buy

Closest shade match

m.ph by Mary Phillips Le Skin Weightless Serum Foundation Deep 300 N

Best price
$49SephoraSephora
Costs $31.01 more

Your shade $17.99 at Sephora

Closest overall alternative

NARS Light Reflecting Foundation Mali

Match price
$55Ulta BeautyUlta Beauty
Costs $37.01 more

Your shade $17.99 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.