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At The Borderline Lip Liner Pencil adlibs dupes and alternatives R.E.M. Beauty

Rose · Warm · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

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Fragrance-free29Vegan13Cruelty-free17

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30 matches

Closest shade match: NYX Professional Makeup Line Loud Longwear Lip Liner Sa$$y

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
R.E.M. Beauty
adlibsChange shade
Colour family, undertone and depth: Rose · Warm · Deep / dark
Finish and opacity: Opaque
The match
NYX Professional Makeup
Sa$$y
Colour family, undertone and depth: Rose · Warm · Deep / dark
Finish and opacity: —
Shade match
96out of 100
Colour
95
Depth
97
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Match price
$8Ulta BeautyUlta Beauty
$12 less (60%)

Your shade $20 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Morphe Signature Lip Pencil Berry Cola

The most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

Your shade
R.E.M. Beauty
adlibsChange shade
Colour family, undertone and depth: Rose · Warm · Deep / dark
Finish and opacity: Opaque
The match
Morphe
Berry Cola
Colour family, undertone and depth: Brown · Cool · Deep / dark
Finish and opacity: Opaque
Overall match
78out of 100
Shade (Shade match)
77
Finish (Finish & visual result)
50
Wear (Wear & performance)
100
Comfort (Comfort & suitability)
40
Medium confidence· Digital matchWhy it matches
Match price
$7Ulta BeautyUlta Beauty
$13 less (65%)

Your shade $20 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Morphe

    Signature Lip Pencil

    Whipped
    Shade match 75
    $7Ulta BeautyUlta Beauty(product price)$13 less (65%)

    Matches: Same format and precision: pencilClaims comfort

    Differences: Cool rather than warm undertoneMauve rather than rose

    Score details
    Shade match
    75
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Close colour · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Cool rather than warm undertone · Mauve rather than rose

    Retailer shade note: muted mauve

    Medium confidence· Digital match

    View match
  2. #4 · Morphe

    Signature Lip Pencil

    Soft Whipped
    Shade match 73
    $7Ulta BeautyUlta Beauty$13 less (65%)

    Matches: Same warm undertoneSame format and precision: pencilClaims comfort

    Differences: Mauve rather than rose

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Slight colour difference · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Mauve rather than rose

    Retailer shade note: medium warm mauve

    Medium confidence· Digital match

    View match
  3. #5 · Morphe

    Signature Lip Pencil

    Other Half
    Shade match 73
    $7Ulta BeautyUlta Beauty(product price)$13 less (65%)

    Matches: Same format and precision: pencilClaims comfort

    Differences: Neutral rather than warm undertoneBrown rather than rose

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Close colour · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than warm undertone · Brown rather than rose

    Retailer shade note: rich red-brown

    Medium confidence· Digital match

    View match
  4. #6 · NYX Professional Makeup

    Line Loud Longwear Lip Liner

    Ten Out Of Ten
    Shade match 92
    $8Ulta BeautyUlta Beauty(product price)$12 less (60%)

    Matches: Very close colourSame warm undertoneClaims smudge and transfer

    Differences: Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    92
    Finish & visual result
    50
    Wear & performance
    52
    Comfort & suitability
    40

    Very close colour

    Ingredients (not scored): 11% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  5. #7 · L'Oréal Paris

    Colour Riche Lip Liner

    Au Naturale
    Shade match 69
    $9.49Ulta BeautyUlta Beauty$10.51 less (53%)

    Matches: Same format and precision: pencil

    Differences: Neutral rather than warm undertoneNude rather than rose

    Score details
    Shade match
    69
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Slight colour difference · Satin

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Nude rather than rose

    Retailer shade note: soft neutral beige

    Medium confidence· Digital match

    View match
  6. #8 · Versed

    Lip Frame Defining Lip Liner

    Sculpt
    Shade match 83
    $12.99Ulta BeautyUlta Beauty$7.01 less (35%)

    Matches: Same warm undertoneSame format and precision: pencilClaims comfort

    Differences: Nude rather than roseLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 8% ingredient overlap

    Differences: Nude rather than rose · Long-wearing rather than not listed (longevity)

    Retailer shade note: Pink Caramel

    Medium confidence· Digital match

    View match
  7. #9 · Anastasia Beverly Hills

    Velvety-Matte Precision Shaping Lip Liner

    Chai
    Shade match 82
    $22SephoraSephoraCosts $2 more

    Matches: Same warm undertoneSame format and precision: pencil

    Differences: Brown rather than roseLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    82
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    50

    Close colour · Matte · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Brown rather than rose · Long-wearing rather than not listed (longevity)

    Retailer shade note: cinnamon brown

    Medium confidence· Digital match

    View match
  8. #10 · Pat McGrath Labs

    Dramatique Mega Lip Pencil

    Flesh 3
    Shade match 82
    $29SephoraSephoraCosts $9 more

    Matches: Same warm undertoneSame format and precision: pencilClaims comfort

    Differences: Brown rather than roseLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    82
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 34% ingredient overlap

    Differences: Brown rather than rose · Long-wearing rather than not listed (longevity)

    Retailer shade note: warm mahogany

    Medium confidence· Digital match

    View match
  9. #11 · MAC Cosmetics

    Lip Liner Pencil

    Sweet Talk
    Shade match 66
    $25Ulta BeautyUlta BeautyCosts $5 more

    Matches: Same format and precision: pencil

    Differences: LighterNeutral rather than warm undertonePink rather than rose

    Score details
    Shade match
    66
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Slight colour difference

    Ingredients (not scored): 4% ingredient overlap

    Differences: Lighter · Neutral rather than warm undertone · Pink rather than rose

    Retailer shade note: deep dirty pink

    Medium confidence· Digital match

    View match
  10. #12 · Bobbi Brown

    Lip Liner Pencil

    Rum Raisin
    Shade match 66
    $35Ulta BeautyUlta BeautyCosts $15 more

    Matches: Same format and precision: pencil

    Differences: Cool rather than warm undertoneBrown rather than rose

    Score details
    Shade match
    66
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Close colour

    Ingredients (not scored): 6% ingredient overlap

    Differences: Cool rather than warm undertone · Brown rather than rose

    Retailer shade note: medium plum brown

    Medium confidence· Digital match

    View match
  11. #13 · NYX Professional Makeup

    Duck Plump Retractable Plumping Lip Liner

    Nude Flip
    Shade match 83
    $10Ulta BeautyUlta Beauty$10 less (50%)

    Matches: Very close colour

    Differences: Neutral rather than warm undertoneNude rather than rose10-hour wear rather than not listed (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    50

    Very close colour · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than warm undertone · Nude rather than rose · 10-hour wear rather than not listed (longevity)

    Retailer shade note: nude

    Medium confidence· Digital match

    View match
  12. #14 · Versed

    Lip Frame Defining Lip Liner

    Fringe
    Shade match 81
    $12.99Ulta BeautyUlta Beauty$7.01 less (35%)

    Matches: Same warm undertoneSame format and precision: pencilClaims comfort

    Differences: Brown rather than roseLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 8% ingredient overlap

    Differences: Brown rather than rose · Long-wearing rather than not listed (longevity)

    Retailer shade note: Brick Brown

    Medium confidence· Digital match

    View match
  13. #15 · PÜR

    Silky Sculpt Creamy Dual Ended Lip Liner Pencil

    Cocoa Crush
    Shade match 79
    $28Ulta BeautyUlta BeautyCosts $8 more

    Matches: Same warm undertoneSame format and precision: pencilClaims hydration

    Differences: Nude rather than roseLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Close colour · Buildable

    Ingredients (not scored): 15% ingredient overlap

    Differences: Nude rather than rose · Long-wearing rather than not listed (longevity)

    Retailer shade note: warm neutral nude

    Medium confidence· Digital match

    View match
  14. #16 · L.A. Girl

    Perfect Precision Lip Liner Pencil

    Satin Plum
    Shade match 79
    $4Ulta BeautyUlta Beauty$16 less (80%)

    Matches: Very close colourSame format and precision: pencilClaims comfort

    Differences: Cool rather than warm undertoneMauve rather than roseLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Very close colour · Satin · Buildable

    Ingredients (not scored): 4% ingredient overlap

    Differences: Cool rather than warm undertone · Mauve rather than rose · Long-wearing rather than not listed (longevity)

    Retailer shade note: Purple mauve

    Medium confidence· Digital match

    View match
  15. #17 · Refy

    Lip Blur Lip Liner

    Berry
    Shade match 84
    $24SephoraSephoraCosts $4 more

    Matches: Near-identical swatch colourClaims comfort

    Differences: Cool rather than warm undertonePink rather than rose

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    40

    Looks identical · Buildable

    Ingredients (not scored): 9% ingredient overlap

    Differences: Cool rather than warm undertone · Pink rather than rose

    Retailer shade note: deep wine pink

    Medium confidence· Digital match

    View match
  16. #18 · NYX Professional Makeup

    Retractable Long-Lasting Mechanical Lip Liner

    Sienna
    Shade match 83
    $6Ulta BeautyUlta Beauty(product price)$14 less (70%)

    Matches: Same warm undertoneClaims smudge and transferClaims hydration

    Differences: Brown rather than roseLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    51
    Comfort & suitability
    40

    Close colour

    Ingredients (not scored): 20% ingredient overlap

    Differences: Brown rather than rose · Long-wearing rather than not listed (longevity)

    Retailer shade note: medium skin tone with warm undertone

    Medium confidence· Digital match

    View match
  17. #19 · Urban Decay

    24/7 Glide-On Waterproof Lip Liner

    Fated
    Shade match 82
    $25SephoraSephoraCosts $5 more

    Matches: Same warm undertoneClaims smudge and transferClaims waterproof

    Differences: Nude rather than rose16-hour wear rather than not listed (longevity)

    Score details
    Shade match
    82
    Finish & visual result
    50
    Wear & performance
    52
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 8% ingredient overlap

    Differences: Nude rather than rose · 16-hour wear rather than not listed (longevity)

    Retailer shade note: warm rose nude

    Medium confidence· Digital match

    View match
  18. #20 · Tarte

    Maracuja Juicy Lip Liner

    Rose Full Bloom
    Shade match 77
    $23Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Claims smudge and transferSame format and precision: pencilClaims hydration

    Differences: Cool rather than warm undertone

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Close colour

    Ingredients (not scored): 11% ingredient overlap

    Differences: Cool rather than warm undertone

    Medium confidence· Digital match

    View match
  19. #21 · Buxom

    Power Line Plumping Lip Liner

    Hush Hush Henna
    Shade match 85
    $24Ulta BeautyUlta BeautyCosts $4 more

    Matches: Very close colourSame warm undertoneClaims waterproof

    Differences: Brown rather than rose8-hour wear rather than not listed (longevity)

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    40

    Very close colour · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Brown rather than rose · 8-hour wear rather than not listed (longevity)

    Retailer shade note: cinnamon

    Medium confidence· Digital match

    View match
  20. #22 · Tarte

    Maracuja Juicy Lip Liner

    Honeysuckle
    Shade match 75
    $23SephoraSephoraCosts $3 more

    Matches: Very close colourClaims smudge and transferSame format and precision: pencil

    Differences: Cool rather than warm undertoneBrown rather than rose

    Score details
    Shade match
    75
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Very close colour

    Ingredients (not scored): 11% ingredient overlap

    Differences: Cool rather than warm undertone · Brown rather than rose

    Medium confidence· Digital match

    View match
  21. #23 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    708 Universal Earth
    Shade match 78
    $26SephoraSephoraCosts $6 more

    Matches: Same warm undertoneClaims smudge and transferSame format and precision: pencil

    Differences: Brown rather than roseLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    55
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: Brown rather than rose · Long-wearing rather than not listed (longevity)

    Retailer shade note: Warm Brick Brown

    Medium confidence· Digital match

    View match
  22. #24 · NYX Professional Makeup

    Duck Plump Retractable Plumping Lip Liner

    Fill Em In
    Shade match 76
    $10Ulta BeautyUlta Beauty$10 less (50%)

    Matches: Same warm undertone

    Differences: DeeperPink rather than rose10-hour wear rather than not listed (longevity)

    Score details
    Shade match
    76
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    50

    Close colour · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Deeper · Pink rather than rose · 10-hour wear rather than not listed (longevity)

    Retailer shade note: warm berry pink

    Medium confidence· Digital match

    View match
  23. #25 · NYX Professional Makeup

    Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil

    Club Hopper
    Shade match 73
    $6Ulta BeautyUlta Beauty(product price)$14 less (70%)

    Matches: Same warm undertoneSame format and precision: pencil

    Differences: Brown rather than roseLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    50

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Brown rather than rose · Long-wearing rather than not listed (longevity)

    Retailer shade note: brown with reddish undertone

    Medium confidence· Digital match

    View match
  24. #26 · NYX Professional Makeup

    Duck Plump Retractable Plumping Lip Liner

    Dash Of Cocoa
    Shade match 75
    $10Ulta BeautyUlta Beauty$10 less (50%)

    Matches: Same warm undertone

    Differences: DeeperBrown rather than rose10-hour wear rather than not listed (longevity)

    Score details
    Shade match
    75
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    50

    Close colour · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Deeper · Brown rather than rose · 10-hour wear rather than not listed (longevity)

    Retailer shade note: warm brown

    Medium confidence· Digital match

    View match
  25. #27 · Kylie Cosmetics

    Precision Pout Lip Liner

    Lure
    Shade match 77
    $19Ulta BeautyUlta Beauty$1 less (5%)

    Matches: Same warm undertoneClaims smudge and transferSame format and precision: pencil

    Differences: Plum rather than roseLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    55
    Comfort & suitability
    40

    Close colour · Buildable

    Ingredients (not scored): 11% ingredient overlap

    Differences: Plum rather than rose · Long-wearing rather than not listed (longevity)

    Retailer shade note: maroon

    Medium confidence· Digital match

    View match
  26. #28 · L'Oréal Paris

    Blurfiller Blurring Lip Contour

    Brown Worth It Intense
    Shade match 78
    $9.99TargetTarget$10.01 less (50%)

    Close colour

    Differences: Neutral rather than warm undertoneBrown rather than rose

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    50

    Close colour

    Ingredients (not scored): 17% ingredient overlap

    Differences: Neutral rather than warm undertone · Brown rather than rose

    Medium confidence· Digital match

    View match
  27. #29 · Palladio Beauty

    Lip Liner Classic Pencil

    Vermouth
    Shade match 72
    $9.99Ulta BeautyUlta Beauty(product price)$10.01 less (50%)

    Matches: Same format and precision: pencil

    Differences: Cool rather than warm undertoneBrown rather than roseLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    72
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    50

    Close colour

    Ingredients (not scored): 4% ingredient overlap

    Differences: Cool rather than warm undertone · Brown rather than rose · Long-wearing rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  28. #30 · Rare Beauty

    Kind Words Matte Lip Liner

    Gifted
    Shade match 79
    $18SephoraSephora$2 less (10%)

    Matches: Claims smudge and transferClaims waterproofClaims comfort

    Differences: Neutral rather than warm undertoneBrown rather than roseLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    49
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Brown rather than rose · Long-wearing rather than not listed (longevity)

    Retailer shade note: deep reddish brown

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

NYX Professional Makeup Line Loud Longwear Lip Liner in Sa$$y, against R.E.M. Beauty At The Borderline Lip Liner Pencil in adlibs. Every attribute compared, with its share of the score.

ComparedYour shadeadlibsClosest shade matchSa$$yScore
Shade match60% of overall96
Colour95#7f3d3b#7a3a3aLooks identicalColour difference 1.5 (0 is identical)
Depth97Deep / darkDeep / darkSameDepth difference 2.1 on the 0–100 scale
Undertone100WarmWarmSameSame product undertone
Colour family100RoseRoseSameSame colour family
Finish & visual result10% of overall · none of 1 comparable50
Finishnot comparableNot listedNot listedNot listed for eitherNeither product lists a finish
Wear & performance25% of overall52
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Smudge and transfer40Not listedClaimedSome differenceThe match claims smudge or transfer resistance; your product does not list it
Waterproof40Not listedClaimedSome differenceThe match claims waterproof wear; your product does not list it
Format and precision100PencilPencilSameBoth pencil
Comfort & suitability5% of overall · 1 of 2 compared40
Comfort40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Overall match 78/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Line Loud Longwear Lip Liner in Sa$$y.

Same or better

  • $12 less
  • Near-identical swatch colour
  • Same warm undertone
  • Claims smudge and transfer
  • Claims waterproof
  • Same format and precision: pencil
  • Claims comfort

Different

  • Long-wearing longevity instead of not listed

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionterracotta roseNot listed
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Why the closest overall alternative works

Morphe Signature Lip Pencil in Berry Cola, against R.E.M. Beauty At The Borderline Lip Liner Pencil in adlibs. Every attribute compared, with its share of the score.

ComparedYour shadeadlibsClosest overall alternativeBerry ColaScore
Shade match60% of overall77
Colour88#7f3d3b#803732Very close colourColour difference 2.5 (0 is identical)
Depth97Deep / darkDeep / darkSameDepth difference 1.9 on the 0–100 scale
Undertone15WarmCoolDifferentCool against warm
Colour family30RoseBrownSome differenceNeighbouring colour families
Finish & visual result10% of overall · none of 1 comparable50
Finishnot comparableNot listedNot listedNot listed for eitherNeither product lists a finish
Wear & performance25% of overall · 1 of 4 compared100
Longevitynot comparableNot listedNot listedNot listed for eitherNeither product lists long wear
Smudge and transfernot comparableNot listedNot listedNot listed for eitherNeither product lists smudge or transfer resistance
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Format and precision100PencilPencilSameBoth pencil
Comfort & suitability5% of overall · 1 of 2 compared40
Comfort40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Overall match 78/100Shade match 77/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Morphe Signature Lip Pencil in Berry Cola.

Same or better

  • $13 less
  • Very close colour
  • Same format and precision: pencil
  • Claims comfort

Different

  • Cool rather than warm undertone

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionterracotta roserich mauve brown
BaseSilicone-based, high siliconeOil-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Where to buy

Closest shade match

NYX Professional Makeup Line Loud Longwear Lip Liner Sa$$y

Match price
$8Ulta BeautyUlta Beauty
$12 less (60%)

Your shade $20 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Morphe Signature Lip Pencil Berry Cola

Match price
$7Ulta BeautyUlta Beauty
$13 less (65%)

Your shade $20 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.