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At The Borderline Lip Liner Pencil key change dupes and alternatives R.E.M. Beauty

Pink · Neutral · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

Closest shade match: Huda Beauty Lip Contour 2.0 Automatic Matte Lip Pencil Muted Pink

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
R.E.M. Beauty
key changeChange shade
Colour family, undertone and depth: Pink · Neutral · Medium
Finish and opacity: Opaque
The match
Huda Beauty
Muted Pink
Colour family, undertone and depth: Pink · Neutral · Medium
Finish and opacity: Matte · Opaque
Shade match
96out of 100
Colour
94
Depth
99
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$23SephoraSephora
Costs $3 more

Your shade $20 at Ulta Beauty

Closest overall alternative: ColourPop Long-Lasting Lippie Pencil Shot Clock

The most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

Your shade
R.E.M. Beauty
key changeChange shade
Colour family, undertone and depth: Pink · Neutral · Medium
Finish and opacity: Opaque
The match
ColourPop
Shot Clock
Colour family, undertone and depth: Pink · Cool · Medium
Finish and opacity: —
Overall match
78out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
50
Wear (Wear & performance)
64
Comfort (Comfort & suitability)
50
Best price
$7Ulta BeautyUlta Beauty
$13 less (65%)

Your shade $20 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · NARS

    Powermatte High Intensity Lip Pencil

    American Woman - 112
    Shade match 95
    $32SephoraSephoraCosts $12 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims smudge and transfer

    Differences: Rose rather than pink12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    95
    Finish & visual result
    50
    Wear & performance
    55
    Comfort & suitability
    40

    Looks identical · Matte · Opaque

    Ingredients (not scored): 17% ingredient overlap

    Differences: Rose rather than pink · 12-hour wear rather than not listed (longevity)

    Retailer shade note: chestnut rose

    Medium confidence· Digital match

    View match
  2. #4 · NYX Professional Makeup

    Retractable Long-Lasting Mechanical Lip Liner

    Nectar
    Shade match 96
    $6Ulta BeautyUlta Beauty(product price)$14 less (70%)

    Matches: Very close colourSame neutral undertoneClaims smudge and transfer

    Differences: Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    96
    Finish & visual result
    50
    Wear & performance
    51
    Comfort & suitability
    40

    Very close colour

    Ingredients (not scored): 20% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity)

    Retailer shade note: deep pink

    Medium confidence· Digital match

    View match
  3. #5 · Tarte

    Maracuja Juicy Lip Liner

    Blush Pink
    Shade match 90
    $23SephoraSephoraCosts $3 more

    Matches: Very close colourSame neutral undertoneClaims smudge and transfer

    No material differences in the data we have.

    Score details
    Shade match
    90
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Very close colour

    Ingredients (not scored): 11% ingredient overlap

    Medium confidence· Digital match

    View match
  4. #6 · L'Oréal Paris

    Colour Riche Lip Liner

    Worth It Medium
    Shade match 73
    $9.49Ulta BeautyUlta Beauty$10.51 less (53%)

    Matches: Same format and precision: pencil

    Differences: Warm rather than neutral undertoneBrown rather than pink

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Close colour · Satin

    Ingredients (not scored): 5% ingredient overlap

    Differences: Warm rather than neutral undertone · Brown rather than pink

    Retailer shade note: warm deep brown

    Medium confidence· Digital match

    View match
  5. #7 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    206 Dreamy Pink
    Shade match 90
    $26SephoraSephoraCosts $6 more

    Matches: Very close colourClaims smudge and transferSame format and precision: pencil

    Differences: Warm rather than neutral undertoneLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    90
    Finish & visual result
    50
    Wear & performance
    55
    Comfort & suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: Warm rather than neutral undertone · Long-wearing rather than not listed (longevity)

    Retailer shade note: Warm Medium Pink

    Medium confidence· Digital match

    View match
  6. #8 · Natasha Denona

    I Need A Nude Lip Liner

    Cherry Blossom
    Shade match 91
    $25SephoraSephoraCosts $5 more

    Matches: Very close colourSame neutral undertoneClaims smudge and transfer

    Differences: Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    91
    Finish & visual result
    50
    Wear & performance
    52
    Comfort & suitability
    40

    Very close colour · Matte

    Ingredients (not scored): 38% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity)

    Retailer shade note: natural nude pink

    Medium confidence· Digital match

    View match
  7. #9 · Make Up For Ever

    Artist Color Pencil Extreme Smudge-Proof Lip Liner

    164 Sassy Rhubarb
    Shade match 91
    $27SephoraSephoraCosts $7 more

    Matches: Very close colourSame neutral undertoneClaims smudge and transfer

    Differences: Rose rather than pinkLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    91
    Finish & visual result
    50
    Wear & performance
    52
    Comfort & suitability
    40

    Very close colour · Matte

    Ingredients (not scored): 15% ingredient overlap

    Differences: Rose rather than pink · Long-wearing rather than not listed (longevity)

    Retailer shade note: bright rose

    Medium confidence· Digital match

    View match
  8. #10 · Versed

    Lip Frame Defining Lip Liner

    Dash
    Shade match 85
    $12.99Ulta BeautyUlta Beauty$7.01 less (35%)

    Matches: Same neutral undertoneSame format and precision: pencilClaims comfort

    Differences: Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 8% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity)

    Retailer shade note: Neutral Pink

    Medium confidence· Digital match

    View match
  9. #11 · L'Oréal Paris

    Colour Riche Lip Liner

    Worth It
    Shade match 68
    $9.49Ulta BeautyUlta Beauty$10.51 less (53%)

    Matches: Same format and precision: pencil

    Differences: Cool rather than neutral undertoneNude rather than pink

    Score details
    Shade match
    68
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Close colour · Satin

    Ingredients (not scored): 5% ingredient overlap

    Differences: Cool rather than neutral undertone · Nude rather than pink

    Retailer shade note: pinky nude

    Medium confidence· Digital match

    View match
  10. #12 · MAC Cosmetics

    Lip Liner Pencil

    Soar
    Shade match 67
    $25Ulta BeautyUlta Beauty(product price)Costs $5 more

    Matches: Same format and precision: pencil

    Differences: Cool rather than neutral undertoneBrown rather than pink

    Score details
    Shade match
    67
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Slight colour difference

    Ingredients (not scored): 4% ingredient overlap

    Differences: Cool rather than neutral undertone · Brown rather than pink

    Retailer shade note: midtone pinkish brown

    Medium confidence· Digital match

    View match
  11. Shade match 82
    $22SephoraSephoraCosts $2 more

    Matches: Same format and precision: pencilClaims hydration

    Differences: Cool rather than neutral undertoneLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    82
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 23% ingredient overlap

    Differences: Cool rather than neutral undertone · Long-wearing rather than not listed (longevity)

    Retailer shade note: cool rose pink

    Medium confidence· Digital match

    View match
  12. #14 · Palladio Beauty

    Lip Liner Classic Pencil

    Nude Pink
    Shade match 80
    $9.99Ulta BeautyUlta Beauty(product price)$10.01 less (50%)

    Matches: Same neutral undertoneSame format and precision: pencil

    Differences: Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    50

    Close colour

    Ingredients (not scored): 4% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  13. #15 · Milani

    Understatement Lip Liner

    French Rosé
    Shade match 83
    $4.99$9.99Ulta BeautyUlta Beauty$15.01 less (75%)

    Matches: Claims comfort

    Differences: Warm rather than neutral undertoneLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    40

    Close colour · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Warm rather than neutral undertone · Long-wearing rather than not listed (longevity)

    Retailer shade note: nude pink

    Medium confidence· Digital match

    View match
  14. Shade match 90
    $25SephoraSephoraCosts $5 more

    Matches: Very close colourSame neutral undertoneClaims smudge and transfer

    Differences: Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    90
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    40

    Very close colour · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity)

    Retailer shade note: nude pink

    Medium confidence· Digital match

    View match
  15. #17 · Maybelline

    Lifter Liner Lip Liner with Hyaluronic Acid

    Open Late
    Shade match 85
    $9.99Ulta BeautyUlta Beauty(product price)$10.01 less (50%)

    Matches: Claims comfort

    Differences: Warm rather than neutral undertone

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    40

    Close colour

    Ingredients (not scored): 10% ingredient overlap

    Differences: Warm rather than neutral undertone

    Retailer shade note: midtone reddish pink

    Medium confidence· Digital match

    View match
  16. #18 · Estée Lauder

    Double Wear 24H Stay-In-Place Lip Liner

    Blush
    Shade match 83
    $30Ulta BeautyUlta BeautyCosts $10 more

    Matches: Claims smudge and transferSame format and precision: pencilClaims hydration

    Differences: Warm rather than neutral undertone24-hour wear rather than not listed (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    55
    Comfort & suitability
    40

    Close colour · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Warm rather than neutral undertone · 24-hour wear rather than not listed (longevity)

    Retailer shade note: dusty pink with a warm undertone

    Medium confidence· Digital match

    View match
  17. #19 · Tarte

    Maracuja Juicy Lip Liner

    Mauve
    Shade match 79
    $23SephoraSephoraCosts $3 more

    Matches: Claims smudge and transferSame format and precision: pencilClaims hydration

    Differences: Cool rather than neutral undertoneMauve rather than pink

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Close colour

    Ingredients (not scored): 11% ingredient overlap

    Differences: Cool rather than neutral undertone · Mauve rather than pink

    Medium confidence· Digital match

    View match
  18. #20 · Buxom

    Power Line Pout Sculpt Lip Pencil

    Portrait Pink
    Shade match 83
    $24Ulta BeautyUlta BeautyCosts $4 more

    Matches: Same neutral undertoneClaims smudge and transferClaims waterproof

    Differences: Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    52
    Comfort & suitability
    40

    Close colour

    Ingredients (not scored): 15% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity)

    Retailer shade note: true pink

    Medium confidence· Digital match

    View match
  19. #21 · Anastasia Beverly Hills

    Velvety-Matte Precision Shaping Lip Liner

    Dusty Rose
    Shade match 76
    $22SephoraSephoraCosts $2 more

    Matches: Same format and precision: pencil

    Differences: Cool rather than neutral undertonePurple rather than pinkLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    76
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    50

    Close colour · Matte · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Cool rather than neutral undertone · Purple rather than pink · Long-wearing rather than not listed (longevity)

    Retailer shade note: rosy lilac

    Medium confidence· Digital match

    View match
  20. #22 · Essence

    8H Matte Comfort Lipliner

    12 Cushion Talk
    Shade match 80
    $3.99Ulta BeautyUlta Beauty(product price)$16.01 less (80%)

    Matches: Claims waterproofSame format and precision: pencilClaims comfort

    Differences: Warm rather than neutral undertoneRose rather than pink8-hour wear rather than not listed (longevity)

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    57
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Warm rather than neutral undertone · Rose rather than pink · 8-hour wear rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  21. #23 · Givenchy

    Lip Liner

    7 Franboise Velours
    Shade match 80
    $33SephoraSephoraCosts $13 more

    Matches: Very close colourClaims waterproofSame format and precision: pencil

    Differences: Cool rather than neutral undertoneBerry rather than pinkLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    57
    Comfort & suitability
    40

    Very close colour · Matte

    Ingredients (not scored): 8% ingredient overlap

    Differences: Cool rather than neutral undertone · Berry rather than pink · Long-wearing rather than not listed (longevity)

    Retailer shade note: berry

    Medium confidence· Digital match

    View match
  22. #24 · Tarte

    Maracuja Juicy Lip Liner

    Rose
    Shade match 77
    $23Ulta BeautyUlta BeautyCosts $3 more

    Matches: Claims smudge and transferSame format and precision: pencilClaims hydration

    Differences: Cool rather than neutral undertoneRose rather than pink

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Close colour

    Ingredients (not scored): 11% ingredient overlap

    Differences: Cool rather than neutral undertone · Rose rather than pink

    Medium confidence· Digital match

    View match
  23. #25 · NARS

    Powermatte High Intensity Lip Pencil

    Dolce Vita - 888
    Shade match 80
    $32SephoraSephoraCosts $12 more

    Matches: Same neutral undertoneClaims smudge and transferSame format and precision: pencil

    Differences: Rose rather than pink12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    55
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 17% ingredient overlap

    Differences: Rose rather than pink · 12-hour wear rather than not listed (longevity)

    Retailer shade note: dusty rose

    Medium confidence· Digital match

    View match
  24. #26 · Huda Beauty

    Lip Contour 2.0 Automatic Matte Lip Pencil

    Vivid Pink
    Shade match 83
    $23SephoraSephoraCosts $3 more

    Matches: Claims smudge and transferClaims waterproofClaims comfort

    Differences: Warm rather than neutral undertone9-hour wear rather than not listed (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    49
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 29% ingredient overlap

    Differences: Warm rather than neutral undertone · 9-hour wear rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  25. Shade match 82
    $24SephoraSephoraCosts $4 more

    Matches: Claims smudge and transferClaims hydration

    Differences: Cool rather than neutral undertoneLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    82
    Finish & visual result
    50
    Wear & performance
    51
    Comfort & suitability
    40

    Close colour · Satin

    Ingredients (not scored): 9% ingredient overlap

    Differences: Cool rather than neutral undertone · Long-wearing rather than not listed (longevity)

    Retailer shade note: cool pink

    Medium confidence· Digital match

    View match
  26. #28 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    234 Wherever Walnut Light
    Shade match 80
    $26SephoraSephoraCosts $6 more

    Matches: Very close colourClaims smudge and transferSame format and precision: pencil

    Differences: Cool rather than neutral undertoneNude rather than pinkLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    55
    Comfort & suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: Cool rather than neutral undertone · Nude rather than pink · Long-wearing rather than not listed (longevity)

    Retailer shade note: Cool Pink Nude

    Medium confidence· Digital match

    View match
  27. Shade match 76
    $22SephoraSephoraCosts $2 more

    Matches: Same neutral undertoneSame format and precision: pencilClaims hydration

    Differences: Red rather than pinkLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    76
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 23% ingredient overlap

    Differences: Red rather than pink · Long-wearing rather than not listed (longevity)

    Retailer shade note: true red

    Medium confidence· Digital match

    View match
  28. #30 · Maybelline

    Lifter Liner Lip Liner with Hyaluronic Acid

    Fine Line
    Shade match 82
    $9.99Ulta BeautyUlta Beauty(product price)$10.01 less (50%)

    Matches: Very close colourClaims comfort

    Differences: Cool rather than neutral undertoneBerry rather than pink

    Score details
    Shade match
    82
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    40

    Very close colour

    Ingredients (not scored): 10% ingredient overlap

    Differences: Cool rather than neutral undertone · Berry rather than pink

    Retailer shade note: berry

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

Huda Beauty Lip Contour 2.0 Automatic Matte Lip Pencil in Muted Pink, against R.E.M. Beauty At The Borderline Lip Liner Pencil in key change. Every attribute compared, with its share of the score.

ComparedYour shadekey changeClosest shade matchMuted PinkScore
Shade match60% of overall96
Colour94#c4646e#c16773Very close colourColour difference 1.6 (0 is identical)
Depth99MediumMediumSameDepth difference 0.4 on the 0–100 scale
Undertone100NeutralNeutralSameSame product undertone
Colour family100PinkPinkSameSame colour family
Finish & visual result10% of overall · none of 1 comparable50
Finishnot comparableNot listedMatteNot listed for eitherA finish not listed for one product
Wear & performance25% of overall49
Longevity40Not listed9-hour wearSome differenceThe match claims long wear; your product does not list it
Smudge and transfer40Not listedClaimedSome differenceThe match claims smudge or transfer resistance; your product does not list it
Waterproof40Not listedClaimedSome differenceThe match claims waterproof wear; your product does not list it
Format and precision85PencilRetractableCloseRetractable rather than pencil
Comfort & suitability5% of overall40
Comfort40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 77/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Huda Beauty Lip Contour 2.0 Automatic Matte Lip Pencil in Muted Pink.

Same or better

  • Very close colour
  • Same neutral undertone
  • Claims smudge and transfer
  • Claims waterproof
  • Claims comfort
  • Claims hydration

Different

  • 9-hour wear longevity instead of not listed

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 29%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionneutral pinkNot listed
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

ColourPop Long-Lasting Lippie Pencil in Shot Clock, against R.E.M. Beauty At The Borderline Lip Liner Pencil in key change. Every attribute compared, with its share of the score.

ComparedYour shadekey changeClosest overall alternativeShot ClockScore
Shade match60% of overall91
Colour93#c4646e#c66875Very close colourColour difference 1.8 (0 is identical)
Depth97MediumMediumSameDepth difference 1.8 on the 0–100 scale
Undertone60NeutralCoolSome differenceOne side neutral: partial agreement
Colour family100PinkPinkSameSame colour family
Finish & visual result10% of overall · none of 1 comparable50
Finishnot comparableNot listedNot listedNot listed for eitherNeither product lists a finish
Wear & performance25% of overall · 2 of 4 compared64
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Smudge and transfernot comparableNot listedNot listedNot listed for eitherNeither product lists smudge or transfer resistance
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Format and precision100PencilPencilSameBoth pencil
Comfort & suitability5% of overall · none of 2 comparable50
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Overall match 78/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ColourPop Long-Lasting Lippie Pencil in Shot Clock.

Same or better

  • $13 less
  • Very close colour
  • Cool rather than neutral undertone
  • Same format and precision: pencil

Different

  • Long-wearing longevity instead of not listed

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 24%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionneutral pinkmid-tone mauve pink
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

Huda Beauty Lip Contour 2.0 Automatic Matte Lip Pencil Muted Pink

Best price
$23SephoraSephora
Costs $3 more

Your shade $20 at Ulta Beauty

Closest overall alternative

ColourPop Long-Lasting Lippie Pencil Shot Clock

Best price
$7Ulta BeautyUlta Beauty
$13 less (65%)

Your shade $20 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.