Nude · Cool · Deep / dark
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.
Opacity
Format
Brand
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade and the most similar lip liner overall.
Ulta BeautyYour shade $20 at Ulta Beauty
Bobbi Brown Lip Liner Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$35View at Ulta BeautyRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
SephoraSame priceMatches: Same cool undertoneSame format and precision: pencilClaims comfort
No material differences in the data we have.
Close colour · Matte
Ingredients (not scored): 9% ingredient overlap
Retailer shade note: plum brown nude
Medium confidence· Digital match
Saie Lip Liner 101: Creamy & Nourishing Lip Pencil
Every store that sells this shade · prices as last checked
Sephora$20View at SephoraUlta Beauty(product price)$13 less (65%)Matches: Same cool undertoneSame format and precision: pencilClaims comfort
Differences: Brown rather than nude
Close colour · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Brown rather than nude
Retailer shade note: rich plum-brown
Medium confidence· Digital match
Morphe Signature Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $7 · product priceView at Ulta BeautySephoraCosts $4 moreMatches: Very close colourSame format and precision: pencilClaims comfort
Differences: Warm rather than cool undertoneBrown rather than nude
Very close colour · Satin · Sheer
Ingredients (not scored): 17% ingredient overlap
Differences: Warm rather than cool undertone · Brown rather than nude
Retailer shade note: rich warm brown
Medium confidence· Digital match
MERIT Signature Lip Sheer Lip Liner
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty(product price)Costs $5 moreMatches: Same format and precision: pencil
Differences: Warm rather than cool undertone
Close colour
Ingredients (not scored): 4% ingredient overlap
Differences: Warm rather than cool undertone
Retailer shade note: grey beige
Medium confidence· Digital match
MAC Cosmetics Lip Liner Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty(product price)$13 less (65%)Matches: Same cool undertoneSame format and precision: pencilClaims comfort
Differences: Brown rather than nude
Slight colour difference · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Brown rather than nude
Retailer shade note: rich mauve brown
Medium confidence· Digital match
Morphe Signature Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $7 · product priceView at Ulta BeautyUlta Beauty(product price)$13 less (65%)Matches: Same cool undertoneSame format and precision: pencilClaims comfort
Differences: Mauve rather than nude
Close colour · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Mauve rather than nude
Retailer shade note: muted mauve
Medium confidence· Digital match
Morphe Signature Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $7 · product priceView at Ulta BeautySephoraCosts $4 moreMatches: Same cool undertoneSame format and precision: pencilClaims comfort
Differences: Mauve rather than nude
Close colour · Satin · Sheer
Ingredients (not scored): 17% ingredient overlap
Differences: Mauve rather than nude
Retailer shade note: cool mauve
Medium confidence· Digital match
MERIT Signature Lip Sheer Lip Liner
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty(product price)$13 less (65%)Matches: Same format and precision: pencilClaims comfort
Differences: Neutral rather than cool undertoneBrown rather than nude
Slight colour difference · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than cool undertone · Brown rather than nude
Retailer shade note: rich red-brown
Medium confidence· Digital match
Morphe Signature Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $7 · product priceView at Ulta BeautyUlta BeautyCosts $5 moreMatches: Same cool undertoneSame format and precision: pencil
Differences: Plum rather than nude
Close colour
Ingredients (not scored): 4% ingredient overlap
Differences: Plum rather than nude
Retailer shade note: brownish burgundy
Medium confidence· Digital match
MAC Cosmetics Lip Liner Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$25View at Ulta BeautyUlta Beauty(product price)$14 less (70%)Matches: Same cool undertoneSame format and precision: pencil
Differences: Brown rather than nudeLong-wearing rather than not listed (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Brown rather than nude · Long-wearing rather than not listed (longevity)
Retailer shade note: deep brown with purple undertones
Medium confidence· Digital match
NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $6 · product priceView at Ulta BeautyUlta Beauty(product price)$16 less (80%)Matches: Very close colourSame format and precision: pencilClaims comfort
Differences: Neutral rather than cool undertoneBrown rather than nudeLong-wearing rather than not listed (longevity)
Very close colour · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than cool undertone · Brown rather than nude · Long-wearing rather than not listed (longevity)
Retailer shade note: deep neutral brown
Medium confidence· Digital match
L.A. Girl Perfect Precision Lip Liner Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $4 · product priceView at Ulta BeautySephoraSame priceMatches: Same cool undertoneSame format and precision: pencilClaims comfort
Differences: LighterPlum rather than nude
Close colour · Matte
Ingredients (not scored): 9% ingredient overlap
Differences: Lighter · Plum rather than nude
Retailer shade note: Rich Red Plum
Medium confidence· Digital match
Saie Lip Liner 101: Creamy & Nourishing Lip Pencil
Every store that sells this shade · prices as last checked
Sephora$20View at SephoraUlta Beauty(product price)$14 less (70%)Matches: Same cool undertoneSame format and precision: pencil
Differences: Long-wearing rather than not listed (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Long-wearing rather than not listed (longevity)
Retailer shade note: greige
Medium confidence· Digital match
NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $6 · product priceView at Ulta BeautyUlta BeautyCosts $6 moreMatches: Same cool undertoneClaims waterproofSame format and precision: pencil
Differences: Brown rather than nude8-hour wear rather than not listed (longevity)
Close colour · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Brown rather than nude · 8-hour wear rather than not listed (longevity)
Retailer shade note: deep mahogany
Medium confidence· Digital match
RMS Beauty Go Nude Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$26View at Ulta BeautySephoraCosts $4 moreMatches: Same format and precision: pencilClaims comfortClaims hydration
Differences: Warm rather than cool undertoneBrown rather than nude
Slight colour difference · Satin · Sheer
Ingredients (not scored): 17% ingredient overlap
Differences: Warm rather than cool undertone · Brown rather than nude
Retailer shade note: warm brown
Medium confidence· Digital match
MERIT Signature Lip Sheer Lip Liner
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta BeautyCosts $8 moreMatches: Same format and precision: pencilClaims hydration
Differences: Warm rather than cool undertoneLong-wearing rather than not listed (longevity)
Close colour · Buildable
Ingredients (not scored): 15% ingredient overlap
Differences: Warm rather than cool undertone · Long-wearing rather than not listed (longevity)
Retailer shade note: warm neutral nude
Medium confidence· Digital match
PÜR Silky Sculpt Creamy Dual Ended Lip Liner Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$28View at Ulta BeautyUlta Beauty$10.01 less (50%)Matches: Same cool undertoneSame format and precision: pencil
Differences: Brown rather than nudeLong-wearing rather than not listed (longevity)
Close colour
Ingredients (not scored): 4% ingredient overlap
Differences: Brown rather than nude · Long-wearing rather than not listed (longevity)
Medium confidence· Digital match
Palladio Beauty Lip Liner Classic Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$9.99View at Ulta BeautySephoraCosts $3 moreMatches: Same cool undertoneClaims smudge and transferSame format and precision: pencil
Differences: Brown rather than nude
Close colour
Ingredients (not scored): 11% ingredient overlap
Differences: Brown rather than nude
Medium confidence· Digital match
Tarte Maracuja Juicy Lip Liner
Every store that sells this shade · prices as last checked
Sephora$23View at SephoraUlta Beautyfrom $23 · product priceView at Ulta BeautyUlta Beauty$10 less (50%)Opaque
Differences: Neutral rather than cool undertone10-hour wear rather than not listed (longevity)
Close colour · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · 10-hour wear rather than not listed (longevity)
Retailer shade note: nude
Medium confidence· Digital match
NYX Professional Makeup Duck Plump Retractable Plumping Lip Liner
Every store that sells this shade · prices as last checked
Target$9.99View at TargetUlta Beauty$10View at Ulta Beauty
Walmart$13.02 less (65%)Matches: Same cool undertoneClaims smudge and transfer
Differences: Rose rather than nudeLong-wearing rather than not listed (longevity)
Close colour
Ingredients (not scored): 47% ingredient overlap
Differences: Rose rather than nude · Long-wearing rather than not listed (longevity)
Medium confidence· Digital match
Maybelline Color Sensational Shaping Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty(product price)$14 less (70%)Matches: Same format and precision: pencil
Differences: DeeperNeutral rather than cool undertoneBrown rather than nude
Close colour · Matte · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Deeper · Neutral rather than cool undertone · Brown rather than nude · Long-wearing rather than not listed (longevity)
Retailer shade note: true brown
Medium confidence· Digital match
NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $6 · product priceView at Ulta BeautyUlta Beauty(product price)$10.01 less (50%)Matches: Claims comfort
Differences: Neutral rather than cool undertone
Close colour
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than cool undertone
Retailer shade note: dark chocolate nude
Medium confidence· Digital match
Maybelline Lifter Liner Lip Liner with Hyaluronic Acid
Every store that sells this shade · prices as last checked
Walmart$7.98View at WalmartUlta Beautyfrom $9.99 · product priceView at Ulta Beauty
Walgreens$9.99View at Walgreens
CVS$9.99View at CVSSephoraCosts $6 moreMatches: Very close colourClaims smudge and transferSame format and precision: pencil
Differences: Warm rather than cool undertoneBrown rather than nudeLong-wearing rather than not listed (longevity)
Very close colour · Matte · Opaque
Ingredients (not scored): 15% ingredient overlap
Differences: Warm rather than cool undertone · Brown rather than nude · Long-wearing rather than not listed (longevity)
Retailer shade note: Warm Chocolate Brown
Medium confidence· Digital match
Make Up For Ever Artist Color Pencil Long-Lasting Lip Liner
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraSephoraCosts $6 moreMatches: Very close colourClaims smudge and transferSame format and precision: pencil
Differences: Warm rather than cool undertoneBrown rather than nudeLong-wearing rather than not listed (longevity)
Very close colour · Matte · Opaque
Ingredients (not scored): 15% ingredient overlap
Differences: Warm rather than cool undertone · Brown rather than nude · Long-wearing rather than not listed (longevity)
Retailer shade note: Warm Brick Brown
Medium confidence· Digital match
Make Up For Ever Artist Color Pencil Long-Lasting Lip Liner
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraSephoraCosts $8 moreMatches: Very close colourSame cool undertoneClaims smudge and transfer
Differences: Rose rather than nude6-hour wear rather than not listed (longevity)
Very close colour · Matte
Ingredients (not scored): 12% ingredient overlap
Differences: Rose rather than nude · 6-hour wear rather than not listed (longevity)
Retailer shade note: berry rose
Medium confidence· Digital match
Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta Beautyfrom $28 · product priceView at Ulta BeautyUlta Beauty$16 less (80%)Matches: Same cool undertoneSame format and precision: pencilClaims comfort
Differences: Mauve rather than nudeLong-wearing rather than not listed (longevity)
Close colour · Satin · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Mauve rather than nude · Long-wearing rather than not listed (longevity)
Retailer shade note: Purple mauve
Medium confidence· Digital match
L.A. Girl Perfect Precision Lip Liner Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$4View at Ulta BeautyUlta Beauty$8.01 less (40%)Matches: Same cool undertoneClaims smudge and transferClaims comfort
Differences: Brown rather than nude
Close colour
Ingredients (not scored): 19% ingredient overlap
Differences: Brown rather than nude
Medium confidence· Digital match
Revlon ColorStay Multi-Liner
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$7.38View at WalmartCVS$10.49View at CVSUlta Beauty$11.99View at Ulta BeautyWalgreens$14.49View at WalgreensUlta Beauty(product price)Costs $3 moreMatches: Same cool undertoneClaims smudge and transferSame format and precision: pencil
Differences: Rose rather than nude
Slight colour difference
Ingredients (not scored): 11% ingredient overlap
Differences: Rose rather than nude
Medium confidence· Digital match
Tarte Maracuja Juicy Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $23 · product priceView at Ulta BeautySephoraCosts $5 moreMatches: Very close colourClaims smudge and transferSame format and precision: pencil
Differences: Warm rather than cool undertoneBrown rather than nudeLong-wearing rather than not listed (longevity)
Very close colour · Matte · Opaque
Ingredients (not scored): no ingredient list for one product
Differences: Warm rather than cool undertone · Brown rather than nude · Long-wearing rather than not listed (longevity)
Retailer shade note: rich terracotta brown
Medium confidence· Digital match
m.ph by Mary Phillips The Overliner Lip Liner Pencil
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraShowing 12 of 29 matches
Bobbi Brown Lip Liner Pencil in Rum Raisin, against R.E.M. Beauty At The Borderline Lip Liner Pencil in eq. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Bobbi Brown Lip Liner Pencil in Rum Raisin.
Weighted ingredient similarity 6%. Ingredients only affect results through the filters.
Ulta BeautyYour shade $20 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
